Hushday to launch Middle East's first premium flash sales platform
The startup aims to develop a new channel for luxury and premium brands to expand in the Middle East, according to a press release.
Hushday is a GCC-first model, created locally for brands and consumers who seek exclusivity, experience, and execution.
Jennifer Cohen Solal, CEO and Co-Founder of Hushday, said: 'We're not here to patch a post-COVID inventory issue. We are here to open a new, scalable path for growth — for brands who want to reach a younger, price-sensitive, digital audience, without damaging their equity.'
Hushday was designed as a strategic distribution layer, allowing brands to activate curated drops in a brand-safe, high-conversion environment and reach valuable new audiences.
Jean Thillaye du Boullay, COO and Former Carrefour executive, elaborated: 'This is not just about clearing stock. It is about reaching a new audience with purpose — and turning each campaign into both revenue and retention. From curation to delivery, we handle the full experience with precision and speed.'
Source: Mubasher
All Rights Reserved - Mubasher Info © 2005 - 2022 Provided by SyndiGate Media Inc. (Syndigate.info).
Mubasher
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Al Etihad
6 hours ago
- Al Etihad
Early wins for US, but dynamics of EU alliance is changing
4 Aug 2025 23:55 SULTAN KHALIFA AL RUBAEI*Tariffs have once again taken centre stage in US and international trade, following the August deadline set by United States President Donald Trump for countries to present trade agreement proposals or face steep tariffs. The US administration secured deals with several of its trading partners, most notably the European Union (EU) and the United Kingdom. However, the global trade landscape now appears to be bracing for profound changes in trade rules that go beyond the post-World War II US agreement with the EU included a 15% tariff on European goods (significantly lower than the 30% previously threatened by the US president), an exemption for pharmaceutical products, and limited exceptions for aircraft and medical equipment. In return, the EU committed to purchasing $750 billion worth of US energy products and investing approximately $600 billion in the US. This agreement secured substantial additional revenue for the American 'America First' policy pursued by the United States in its dealings with both partners and non-partners pushes it toward manoeuvring economic policies. But beyond the deals and manoeuvres lies US-European relations, particularly with the EU, the foundation of which is no longer only partnership, but also competition, or rather, the partnership is taking a backseat in the face of competition. This shift may be attributed to internal divisions among the EU's 27 member states, the multiple challenges facing the ageing continent, and the heavy reliance on the United States when it comes to defence forces. At this time, none of the EU countries can afford the economic strain of a trade the American side, the current administration has shown little regard for the mutual trust in the transatlantic free trade relations, nor for the existing rules of international trade. As a result, there is a possibility that other global actors may adopt similar protectionist policies, posing a threat to the stability of international markets, particularly in light of the tensions that the current environment may create at the level of international trade the changes and uncertainty, the EU chose to stay aligned with America, albeit at a high cost. The newly imposed tariffs place a heavy financial burden on EU-based companies, forcing them to bear additional billions in expenses. While EU member states acknowledge the agreement's potential harm to their economies, they have viewed it as the best possible option under the current circumstances. It may mark the beginning of a longer negotiation process rather than the end, given the limited options available. Without formal trade agreements with Washington, the EU risks being subjected to US terms, leading to imbalanced deals or potential trade United States emerged as the winner in the agreement with the EU. However, the outcome also places a burden on American consumers, who are likely to face higher prices for imported goods as companies pass on the additional costs. This is particularly significant given that Germany is one of the largest exporters to the US, with exports exceeding €161 billion in 2024. Ireland's exports to the US reached €72 billion and Italy's €64 billion in the same year, according to Eurostat, the EU's statistical office. In total, 20% of the EU's goods exports are directed to the United States. This makes the agreement the least damaging option for Europe to avoid a trade confrontation between two allies who together account for nearly one-third of global trade. The effects of this deal may become visible in the US market in the coming this agreement, the US aims to achieve economic balance and address its trade deficit with the EU, which reached $235.6 billion in 2024. Although the deal helps avoid a trade war, it shows that the dynamics of old alliances are shifting, international trade is being reshaped amid global economic uncertainty, and competition for each country to achieve huge gains has become a defining feature of today's international economic and trade relations. *The columnist is a researcher with the think-tank firm, TRENDS Research & Advisory
The National
8 hours ago
- The National
New four-lane tunnel opens in Dubai to ease traffic
An 800-metre tunnel with four lanes in each direction has opened in Dubai as part of a project to ease traffic flow in the city. The tunnel extends from the junction with Al Khail Road to the intersection with Sheikh Mohammed bin Zayed Road as part of the Umm Suqeim Street development project. The project is part of plans by Dubai's Roads and Transport Authority (RTA) to ease the flow of traffic and improve the road infrastructure in the emirate. 'The Umm Suqeim Street development project extends from the intersection with Al Khail Road to the intersection with Sheikh Mohamed bin Zayed Road, covering a distance of 4.6km," said Mattar Al Tayer, RTA director general, on Sunday. "The works included upgrading the intersection of Umm Suqeim Street with Al Barsha South Street, near Kings' School, where an 800-metre-long underpass with four lanes in each direction was constructed, in addition to a signalised surface-level intersection. "This development is considered one of the most important strategic projects for developing transverse east-west roads to enhance connectivity with vertical north-south roads. The completion of the project complements RTA's efforts to upgrade this corridor." The tunnel is part of plans to develop the Umm Suqeim-Al Qudra corridor, which extends from the intersection with Jumeirah Street to the junction with Emirates Road, spanning a total of 16km.
Khaleej Times
9 hours ago
- Khaleej Times
UAE's GDP to surge stronger in 2026 on back of buoyant financial system: CBUAE
The overall growth trajectory of the UAE economy is expected to continue its upward trend, with the Central Bank of the UAE (CBUAE) forecasting 4.4 per cent growth in 2025 and a stronger rise to 5.4 per cent in 2026. Unveiling its 2024 Financial Stability Report, the apex bank portrayed a buoyant financial system and projected reassuring economic growth for the years ahead. The optimistic outlook is reinforced by independent forecasts from the International Monetary Fund (IMF) and the World Bank, offering further validation of the UAE's stability and resilience. CBUAE's report highlights that real GDP grew by four per cent in 2024. Non‑hydrocarbon sectors led the charge, expanding by around five per cent, while the hydrocarbon sector rebounded modestly by one per cent. Independent institutions echo this confidence. The IMF projects real GDP growth of roughly four per cent in 2025, increasing to five per cent in 2026. The World Bank has revised its estimates upward, now forecasting UAE GDP growth of 4.6 per cent in 2025 and 4.9 per cent in both 2026 and 2027, with the non‑oil economy expected to expand by 4.9 per cent in 2025. Meanwhile, the World Bank projects GCC-wide growth of 3.2 per cent in 2025, rising to 4.5 per cent in 2026. CBUAE Governor Khaled Mohamed Balama emphasised that prudent policies, robust fundamentals, and proactive regulatory frameworks have helped insulate the UAE from growing global risk and support sustained momentum. This aligns with national strategies and global leadership aspirations, as the financial system evolves to support long-term economic vision and growth . Growth drivers in 2025–26 are expected to include both oil and non‑oil sectors. Hydrocarbon-related GDP is forecast to grow by 4.1 per cent in 2025 and surge by 8.1 per cent in 2026 amid easing Opec+ production quotas. Non‑hydrocarbon activity is likely to sustain a 4.5 per cent growth rate over both years, backed by public investment, diversification strategies, and private-sector dynamism. International observers highlight the UAE's capacity to maintain stronger-than-average growth compared to its regional peers. As the IMF notes, GCC growth is projected at 3 per cent in 2025 and 4.1 per cent in 2026, while non‑oil exporters in Mena continue to face slower prospects amid global uncertainty. The World Bank stresses that careful public spending in infrastructure, education, and green energy is key to translating growth into resilience across the region. According to economists, in practical terms, the outlook suggests that the UAE will remain a magnet for investment and capital inflows, supported by surpluses, moderate inflation, and stable sovereign buffers. The World Bank anticipates the current account surplus standing at around 6.2 per cent of GDP in 2025, rising further to 6.4 per cent in 2026. Job creation is expected to remain healthy as well, with employment growth projected at 3.3 per cent in 2025 and an unemployment rate holding at around 2.1 per cent. In sum, CBUAE's 2024 Financial Stability Report, supported by independent global institutions, presents a compelling picture of a UAE economy underpinned by safeguarding regulations, innovation, and prudent fiscal management. 'With diversified growth engines firing across oil, finance, tourism, and logistics, enhanced oversight structures, and digital transformation marking progress, the outlook through 2025 and 2026 is decidedly optimistic,' says Sunil Ambalavelil, a leading financial and legal consultant. 'The UAE appears well positioned to deliver sustained stability, moderate but steady expansion, and resilience even against a shifting global economic backdrop,' Ambalavelil added. These forecasts provide robust endorsement of the CBUAE's internal projections and reflect international confidence in the UAE's economic strategy—particularly its diversification and reform agenda. CBUAE emphasises that the stability of the financial system is underpinned by strong capital and liquidity buffers, improved asset quality, and effective macro‑prudential regulations. The introduction of the UAE Financial Stability Council in 2024 has enhanced coordination among key stakeholders, facilitating faster responses to systemic risks and improving oversight. Stress tests commissioned by CBUAE confirmed banks' ability to withstand adverse scenarios while continuing to extend credit and maintaining sufficient capital above regulatory minimal. The report also notes resilience among non‑bank financial institutions. The insurance sector saw written premiums rise 21.4 per cent in 2024, reaching Dh64.8 billion, while finance companies and money exchanges maintained healthy capital and liquidity positions. Digital innovation accelerated in 2024 with expanded FinTech adoption and rollouts like the Domestic Card Scheme 'Jaywan', the Aani Instant Payment Platform, and the advancing 'Digital Dirham' central bank digital currency pilot—these initiatives bolstered efficiency, inclusion, and systemic resilience, the report said.
