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Hans India
3 hours ago
- Hans India
Safer Internet India and Meta Launch Creator-Led Initiative to Combat Online Frauds and Scams
Meta, in collaboration with Safer Internet India, a technology industry coalition, have announced a creator-driven awareness initiative designed to enhance user safety in response to the escalating threat of online frauds and scams. This initiative will include capacity-building and brainstorming workshops for creators, equipping them with the necessary skills to identify emerging scams, highlighting digital safety tools across Meta platforms, and creating compelling content that educates their audiences on scam prevention. Safer Internet India, supported by Meta, recently hosted a creator focused industry event, 'Creators for Online Trust', bringing together digital creators, technology companies and public sector stakeholders to share valuable industry insights and sector-specific case studies. The event featured an interactive roundtable discussion where participants examined the pivotal role of trusted online voices in countering scams and driving informed digital behaviour among users. Speaking at the launch event, Nathaniel Gleicher, Global Head of Counter Fraud and Director of Security Policy at Meta, said, 'At Meta, we recognize that combatting frauds and scams requires cross-industry action and ongoing education and raising user awareness is crucial to promote a safer online environment. Through our partnership with Safer Internet India, we want to empower creators to spearhead conversations around digital safety. By providing them with comprehensive tools, knowledge, and ongoing support, we strive to foster a collaborative ecosystem where creators not only educate users on identifying and preventing scams but also reinforce consumer habits that include safe and informed digital behavior.' Berges Malu, Co-Convenor, Safer Internet India said, 'We are excited to launch this meaningful initiative keeping the creator ecosystem at the forefront. Popular online voices are uniquely positioned to humanize complex safety information and deliver it with authenticity. This campaign is an important milestone in our broader goal of creating a digitally secure India where every user feels empowered and informed.' Meta recently launched the second edition of its anti-scams campaign, Scams se Bacho 2.0 in collaboration with multiple creators to deliver digital safety tips with a twist. This year's campaign brings scam awareness into public spaces across some of the most iconic streets in Mumbai, using culturally relevant and visually impactful storytelling to inform people about common online scams such as fake loan scams, impersonation and OTP fraud, among others. Safer Internet India, a coalition of nearly two dozen businesses that touch over half a billion Indian consumers, aims to foster user welfare in the Indian digital economy and, in turn, support innovation-led growth. The Coalition includes niche as well as multipurpose digital services, telecom and internet providers, fintech players, and other specialised organisations involved in online trust and safety.


Time of India
4 hours ago
- Time of India
Snap earnings miss in Q2 as ad glitch hits revenue—stock plunges 15% on weakest growth in a year, shaking investor confidence
Snap Q2 2025 earnings show revenue growth but major cracks in ad monetization Snap stock drops as ad platform glitch hurts revenue growth Live Events User growth remains strong but isn't enough to calm the market U.S. tariff changes and policy shifts also weigh on Snap's ad revenue Snap issues cautious Q3 guidance, aims to recover ad platform stability Why Snap stock is under pressure despite revenue beat Ad platform mismanagement that shook advertiser trust that shook advertiser trust ARPU coming in slightly below expectations , raising concerns about monetization , raising concerns about monetization Slowest revenue growth in over a year , despite a growing user base , despite a growing user base External pressures like tariff policy changes hitting smaller advertiser budgets hitting smaller advertiser budgets Concerns about long-term sustainability and profitability What's next for Snap? Focus turns to ad revenue recovery and product innovation Fixing and strengthening its ad delivery systems to avoid future pricing mishaps to avoid future pricing mishaps Growing ARPU across key markets , especially the U.S. and Europe , especially the U.S. and Europe Expanding Snapchat+ and other non-ad revenue channels Improving profitability, even as it continues to scale Snap must prove its value in a changing digital ad world FAQs: (You can now subscribe to our (You can now subscribe to our Economic Times WhatsApp channel Snap Inc. is back in the headlines—and not for the best reasons. On August 5, 2025, Snap's stock tumbled by a sharp 15% in after-hours trading, despite reporting revenue in line with expectations. The sudden selloff came after the company revealed a sluggish second quarter, with signs of deeper problems in its advertising business and growth trajectory. Although Snap's daily user base continues to rise, Wall Street didn't like what it saw under the surface—and the stock took the second-quarter earnings revealed, bringing in. While this number technically met estimates, it marked the slowest revenue growth Snap has reported in over a year. That alone raised a red flag for analysts who were looking for stronger signs of recovery and to the concerns, Snap disclosed a critical ad pricing mistake during the quarter. A misconfiguration on its ad platform unintentionally allowed lower-priced ads to flood the system, cutting into revenue. Although the issue was corrected midway through Q2, the damage had already been ad platform misstep wasn't just a technical error—it was a major hit to Snap's credibility with advertisers. According to company executives, the mispricing allowed some advertisers to buy inventory at discounted rates, leading to significantly reduced returns from high-traffic placements. This directly impacted Snap's Average Revenue Per User, which fell short of expectations atversus the projected $ misstep came at a time when Snap is already facing fierce competition from Meta, TikTok, and Reddit, which are offering advertisers more precise targeting and better value per dollar. The hiccup only heightened concerns about Snap's ability to manage and grow its core ad all of Snap's report was bad news. The company continues to seeteady growth in its user base, reporting aincrease in Daily Active Users (DAUs)—reaching. This slightly beat analyst estimates, and shows that Snapchat remains popular, particularly among younger audiences and in international also reported strong momentum in its, which now boasts nearly, up. This signals an effort to diversify revenue beyond ads—something analysts have been hoping to see more the market's reaction shows that user growth alone isn't enough to reassure investors when the monetization strategy is challenge Snap pointed to was a change in U.S. tariff policy, specifically the rollback of the de minimis import exemption. This regulation change increased import costs for smaller and international businesses, which are among Snap's key advertisers. With those companies tightening ad budgets, Snap's platform felt the macroeconomic factor, while outside Snap's control, added another layer of concern over how resilient the company's ad revenue model really is—especially in a volatile global trade ahead, Snap projected Q3 revenue between, a range that aligns with current Wall Street estimates. The company also forecasted adjusted EBITDA of $110–135 million, suggesting it expects to maintain operational efficiency despite recent the company also reported a net loss of $263 million, wider than last year's loss of $249 million—highlighting ongoing cost pressures and the need to stabilize core operations. Executives promised to strengthen platform reliability, especially in advertising pricing and delivery, which are now under close investor first glance, it might seem confusing that Snap's revenue met expectations, but the stock still fell 15%. The key reasons include:Investors are looking for consistency—and Snap's Q2 performance, though not a disaster, was anything but Snap to win back investor confidence, it needs to focus on:There's no question Snap remains a culturally relevant platform with a large and engaged user base. But in today's ultra-competitive digital advertising market, growth without monetization isn't enough. If Snap wants to stay competitive, it needs to prove it can turn attention into revenue— Q2 2025 earnings paint a mixed picture. There's strong user growth and subscription traction, but also cracks in its core ad business, rising costs, and uncertain macroeconomic headwinds. Investors have made it clear: performance must match the company has outlined a path forward, Wall Street will be watching closely to see if Snap can turn its engaged audience into reliable, growing profits. Until then, the stock may remain under pressure—and Snap's leadership will have some serious rebuilding to of weak ad revenue, a pricing error, and slowing growth despite rising plans to fix its ad platform, grow ARPU, and expand Snapchat+.


NDTV
6 hours ago
- NDTV
Australian Regulator Says YouTube, Others 'Turning Blind Eye' To Child Abuse Material
Australia's internet watchdog has said the world's biggest social media firms are still "turning a blind eye" to online child sex abuse material on their platforms, and said YouTube in particular had been unresponsive to its enquiries. In a report released on Wednesday, the eSafety Commissioner said YouTube, along with Apple, failed to track the number of user reports it received of child sex abuse appearing on their platforms and also could not say how long it took them to respond to such reports. The Australian government decided last week to include YouTube in its world-first social media ban for teenagers, following eSafety's advice to overturn its planned exemption for the Alphabet-owned Google's video-sharing site. "When left to their own devices, these companies aren't prioritising the protection of children and are seemingly turning a blind eye to crimes occurring on their services," eSafety Commissioner Julie Inman Grant said in a statement. "No other consumer-facing industry would be given the licence to operate by enabling such heinous crimes against children on their premises, or services." Google has said previously that abuse material has no place on its platforms and that it uses a range of industry-standard techniques to identify and remove such material. Meta - owner of Facebook, Instagram and Threads, three of the biggest platforms with more than 3 billion users worldwide - says it prohibits graphic videos. The eSafety Commissioner, an office set up to protect internet users, has mandated Apple, Discord, Google, Meta, Microsoft, Skype, Snap and WhatsApp to report on the measures they take to address child exploitation and abuse material in Australia. The report on their responses so far found a "range of safety deficiencies on their services which increases the risk that child sexual exploitation and abuse material and activity appear on the services". Safety gaps included failures to detect and prevent livestreaming of the material or block links to known child abuse material, as well as inadequate reporting mechanisms. It said platforms were also not using "hash-matching" technology on all parts of their services to identify images of child sexual abuse by checking them against a database. Google has said before that its anti-abuse measures include hash-matching technology and artificial intelligence. The Australian regulator said some providers had not made improvements to address these safety gaps on their services despite it putting them on notice in previous years. "In the case of Apple services and Google's YouTube, they didn't even answer our questions about how many user reports they received about child sexual abuse on their services or details of how many trust and safety personnel Apple and Google have on-staff," Inman Grant said.