Latest news with #ARENASafetyShield
Time of India
2 days ago
- Automotive
- Time of India
Maruti Suzuki raises bar on safety, unveils new advanced features for both NEXA and ARENA
As part of its commitment to safer mobility, Maruti Suzuki has introduced a series of advanced safety features across its vehicle portfolio under the newly unveiled NEXA Safety Shield and ARENA Safety Shield initiatives. The announcement coincides with the 10th anniversary celebrations of the NEXA retail channel, reaffirming the company's pledge to enhance customer safety. NEXA was launched in 2015 to bring a premium automotive retail experience to its discerning customers in India. Productivity Tool Zero to Hero in Microsoft Excel: Complete Excel guide By Metla Sudha Sekhar View Program Finance Introduction to Technical Analysis & Candlestick Theory By Dinesh Nagpal View Program Finance Financial Literacy i e Lets Crack the Billionaire Code By CA Rahul Gupta View Program Digital Marketing Digital Marketing Masterclass by Neil Patel By Neil Patel View Program Finance Technical Analysis Demystified- A Complete Guide to Trading By Kunal Patel View Program Productivity Tool Excel Essentials to Expert: Your Complete Guide By Study at home View Program Artificial Intelligence AI For Business Professionals Batch 2 By Ansh Mehra View Program The Safety Shield packages across NEXA and ARENA include six airbags , ABS with EBD, ESP with Hill Hold Assist, reverse parking systems, three-point ELR seat belts and seat belt reminder, ISOFIX child anchorages, and pedestrian impact protection. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like 3BHK Transformation Possible for ₹4.5 Lakh? HomeLane Get Quote Undo The company also emphasises road safety through educational programmes, enforcement support, and emergency care initiatives. Over the years, Maruti Suzuki democratised safety in India, offering features like ESC and six airbags across a broad range - from entry-level hatchbacks to premium SUVs. Live Events You Might Also Like: Maruti Suzuki launches 'Phantom Blaq' Grand Vitara celebrating 10 years of NEXA Recent innovations include a 360-degree camera, heads-up display, electronic parking brake with auto-hold in New Invicto, front parking assist, and the unveiling of Level 2 ADAS in the eVITARA. Maruti Suzuki's Senior Executive Officer (Marketing and Sales), Partho Banerjee, said safety has always been a strategic priority for the company. "In FY 2024-25, we made significant strides in enhancing vehicle safety , with features like Electronic Stability Program (ESP) now standard across all models, and six airbags introduced as standard in 14 models." He added that the dual-channel Safety Shield rollout reflects the company's aim to anticipate evolving customer needs and deliver technologically advanced solutions that inspire confidence on the road. "We are the first company to introduce six airbags in more than 140 variants. It's a mammoth job, which we have done. Generally, the perception was that Maruti vehicles are safe or not. Today, we have showcased that it's not only the six airbags, but there are more than that, including the active and the passive safety features, which comprise the ARENA safety shield and the NEXA safety shield. We are offering one of the best safety standard vehicles, and the so-called doubts that are there in the minds of the consumers just need to be taken off," he told ANI. Maruti Suzuki's investment in safety extends beyond vehicles. The company operates a state-of-the-art R&D centre in Rohtak, developed for Rs 3,800 crore, where each model undergoes over 50 crash tests , including the controlled crash of around 30 vehicles, before launch. Its safety credentials were bolstered when the all-new Dzire became the first sedan in India to achieve a 5-star rating under the Bharat New Car Assessment Programme (BNCAP). At the same time, the Baleno secured a 4-star rating. By combining rigorous testing, cutting-edge technology, and comprehensive safety education, Maruti Suzuki aims to set new benchmarks in vehicle safety, reinforcing its position as an industry leader in protecting drivers, passengers, and pedestrians alike.
News18
2 days ago
- Automotive
- News18
Maruti Suzuki raises bar on safety, unveils new advanced features
New Delhi [India], August 10 (ANI): As part of its commitment to safer mobility, Maruti Suzuki has introduced a series of advanced safety features across its vehicle portfolio under the newly unveiled NEXA Safety Shield and ARENA Safety Shield announcement coincides with the 10th anniversary celebrations of the NEXA retail channel, reaffirming the company's pledge to enhance customer safety. NEXA was launched in 2015 to bring a premium automotive retail experience to its discerning customers in Safety Shield packages across NEXA and ARENA include six airbags, ABS with EBD, ESP with Hill Hold Assist, reverse parking systems, three-point ELR seat belts and seat belt reminder, ISOFIX child anchorages, and pedestrian impact protection. The company also emphasises road safety through educational programmes, enforcement support, and emergency care the years, Maruti Suzuki democratised safety in India, offering features like ESC and six airbags across a broad range — from entry-level hatchbacks to premium innovations include a 360-degree camera, heads-up display, electronic parking brake with auto-hold in New Invicto, front parking assist, and the unveiling of Level 2 ADAS in the Suzuki's Senior Executive Officer (Marketing and Sales), Partho Banerjee, said safety has always been a strategic priority for the company.'In FY 2024-25, we made significant strides in enhancing vehicle safety, with features like Electronic Stability Program (ESP) now standard across all models, and six airbags introduced as standard in 14 models."He added that the dual-channel Safety Shield rollout reflects the company's aim to anticipate evolving customer needs and deliver technologically advanced solutions that inspire confidence on the road.'We are the first company to introduce six airbags in more than 140 variants. It's a mammoth job, which we have done. Generally, the perception was that Maruti vehicles are safe or not. Today, we have showcased that it's not only the six airbags, but there are more than that, including the active and the passive safety features, which comprise the ARENA safety shield and the NEXA safety shield. We are offering one of the best safety standard vehicles, and the so-called doubts that are there in the minds of the consumers just need to be taken off," he told Suzuki's investment in safety extends beyond company operates a state-of-the-art R&D centre in Rohtak, developed for Rs 3,800 crore, where each model undergoes over 50 crash tests, including the controlled crash of around 30 vehicles, before safety credentials were bolstered when the all-new Dzire became the first sedan in India to achieve a 5-star rating under the Bharat New Car Assessment Programme (BNCAP). At the same time, the Baleno secured a 4-star combining rigorous testing, cutting-edge technology, and comprehensive safety education, Maruti Suzuki aims to set new benchmarks in vehicle safety, reinforcing its position as an industry leader in protecting drivers, passengers, and pedestrians alike. (ANI)
Hans India
21-06-2025
- Automotive
- Hans India
4 Generations of Driving Exhilaration: Maruti Suzuki Swift Celebrates 20th Anniversary
Commenting on the occasion, Mr. Partho Banerjee, Senior Executive Officer, Marketing and Sales, Maruti Suzuki India Limited, said, 'The Swift is an icon in its own right. Celebrated by over 3 million customers in India alone, the Swift is an expression of fun and freedom. The Swift has set new benchmarks over the years with every new model, improving on the inherent 'fun-to-drive' DNA. This ever so special nature of the Swift has ensured that nearly one out of every four Swift owners come back to buy another Swift. Today, it enjoys an admirable 31% market share in its segment, contributing to over 10% of MSIL sales. On this special 20-year anniversary, we would like to thank all our customers for their unwavering love for brand Swift.' Over its 20-year legacy, the iconic Swift has gone from strength to strength. Introducing a new dimension to the sporty hatchback segment in 2005, the Swift established itself as a phenomenon with its new-age design, and high-end features. In 2011, the 2nd Generation Swift was developed to be lighter and more agile, building on its credentials as a sporty hatchback. The 3rd Generation Swift in 2018 introduced high-tech features and appealed to evolving customer preferences. In 2024, the 4th Generation Epic New Swift introduced a new dimension to the cult styling of the Swift, and the new Z-Series engine, engineered for a new era of sustainable mobility. The 4th Generation Swift stands out with its futuristic and sporty exteriors, featuring a wrap-around character line, glossy black front grille and smoky LED projector headlamps. The fun-to-drive nature of the Swift shines through when it comes to the interiors with a driver-oriented cockpit, flat-bottomed steering wheel, sporty asymmetrical instrument cluster dials and more. Underscoring MSIL's commitment to offering enhanced safety for customers across all passenger vehicle segments, the Maruti Suzuki Swift is equipped with the ARENA Safety Shield. Consisting of an array of safety features, the ARENA Safety Shield includes 6 airbags, Electronic Stability Program+(ESP®), Anti-lock Braking System (ABS) with Electronic Brakeforce Distribution (EBD), Hill Hold Control, Reverse Parking Sensors, 3-Point seat belts and seat belt reminder, along with 3 years or 1 00 000 km warranty* for added peace of mind.
