Latest news with #Accesso
Cision Canada
4 days ago
- Business
- Cision Canada
accesso® and Six Flags Extend 20-Year Ticketing Partnership with New 5-Year eCommerce Agreement
accesso Technology to Support Growth and Guest Experience Across 42 Six Flags Venues in North America TWYFORD, England, Aug. 7, 2025 /CNW/ -- accesso Technology Group (AIM: ACSO), the premier technology solutions provider to leisure, entertainment and cultural markets worldwide, today announces the renewal of its longstanding partnership with Six Flags Entertainment Corporation (NYSE: FUN) through a new five-year agreement for the continued use of the accesso Passport ® platform. The renewed contract, commencing January 1, 2026, continues the use of accesso eCommerce ticketing across the portfolio of Six Flags' theme and water parks in North America, now totaling 42 properties following the company's merger with Cedar Fair in July 2024. This milestone renewal celebrates over 20 years of ticketing partnership and collaboration between accesso and Six Flags, a relationship that began in 2006. Since then, hundreds of millions of tickets and entitlements have been sold online using the accesso Passport platform. The technology has continuously evolved to meet the operational scale of one of the world's largest regional theme park operators, driving revenue via benchmark level conversion rates and optimizing basket size while delivering a modern digital user experience. The accesso Passport eCommerce suite delivers a robust, intuitive platform built to handle massive scale across daily ticket sales, season passes, memberships, and flexible payment plans. With integrated up-sell and cross-sell capabilities, the platform supports deeper guest engagement and maximizes revenue opportunities. Its industry-leading conversion rates and proven reliability demonstrate why clients continue to select and renew their partnerships with accesso. Commenting on the renewal, Brian Witherow, CFO of Six Flags Entertainment Corporation, said: " Accesso has been a trusted partner in helping us deliver a streamlined and reliable ticketing experience to our guests for nearly two decades. We are pleased to continue working with Accesso as a proven technology partner that understands the unique scale and operational needs of our parks." Reflecting on the renewal, Steve Brown, CEO of accesso, said: "Six Flags is a flagship client for Accesso, and we're pleased to further extend our long-term relationship. This renewal reaffirms the value our technology and highlights our ability to scale with our partners as they evolve and grow." Under the terms of the agreement, accesso continues as the exclusive online ticketing platform for Six Flags through December 31, 2030, notwithstanding Six Flags' one time option to terminate the agreement on December 31, 2027, providing notice is given no later than twelve months in advance of this date. About accesso Technology Group plc accesso is the leading global provider of patented and award-winning technology solutions that redefine the guest experience, drive increased revenue, streamline operations, and support data-driven business decisions for leisure and entertainment operators. Currently serving over 1,200 venues worldwide, accesso invests heavily in research and development to provide venues with technology that empowers unforgettable guest experiences. Staffed by a team of attractions, cultural venue, and ski industry veterans, accesso partners with venues to maximize guest engagement and revenue through intuitive ticketing, point-of-sale, virtual queuing, distribution, and experience management technologies. accesso is a public company, listed on AIM: a market operated by the London Stock Exchange. Learn more at or follow accesso on X (Twitter), LinkedIn and Facebook. About Six Flags Entertainment Six Flags Entertainment Corporation (NYSE: FUN) is North America's largest regional amusement-resort operator with 27 amusement parks, 15 water parks and nine resort properties across 17 states in the U.S., Canada and Mexico. Focused on its purpose of making people happy, Six Flags provides fun, immersive and memorable experiences to millions of guests every year with world-class coasters, themed rides, thrilling water parks, resorts and a portfolio of beloved intellectual property such as Looney Tunes ®, DC Comics ® and PEANUTS ®.
Cision Canada
07-05-2025
- Business
- Cision Canada
accesso® Acquires Technology of 1RISK
TWYFORD, England, May 7, 2025 /CNW/ -- accesso Technology Group (AIM: ACSO), the premier technology solutions provider for attractions and venues worldwide, today announced the asset acquisition of 1RISK – a leader in cloud-based online liability waiver and incident risk management data technology for the leisure and recreation industries, with particular strength in the ski sector. Founded in 2012, 1RISK developed technology to streamline the process of securing liability waivers for activities such as ticket and pass purchases, equipment rentals and lessons. Over the years, the SaaS-based solutions were expanded to include critical risk management tools, such as incident reporting and dispatch operations tracking, allowing operators to leverage data to reduce the frequency and severity of incidents over time. The 1RISK liability waiver application, 1Waiver, is the market leading solution for ski resorts across North America. With more than 160 venues across North America – nearly half of which are also accesso clients – the technology enabled the completion of over 4 million waivers in 2024 alone. accesso has long supported integration with 1Waiver across its eCommerce and point-of-sale technologies. Moving forward, the 1RISK range of solutions will be included as part of accesso's broader suite of offerings and will be made available exclusively to venues utilizing accesso products. "As the leading provider of commerce solutions for the ski operators across North America, further enhancing the Accesso offering with 1RISK's proven technology extends our commitment to delivering innovative, comprehensive solutions to the leisure sector," said Steve Brown, CEO of accesso. Charles Mickley, founder and CEO of 1RISK, shared: "As a long-standing partner of Accesso, we have seen first-hand their dedication to innovation and guest experience. We are excited to see the range of 1RISK technology become an integral part of Accesso's powerful ecosystem, helping operators support their overall approach to risk management." Following completion of the asset acquisition, staff members from 1RISK will join accesso and continue to support the development of leading-edge risk management technologies tailored for the needs of ski resorts, recreation venues and activity-based destinations worldwide. About accesso Technology Group plc accesso is the leading global provider of patented and award-winning technology solutions that redefine the guest experience, drive increased revenue, streamline operations, and support data-driven business decisions for leisure and entertainment operators. Currently serving over 1,200 venues worldwide, accesso invests heavily in research and development to provide venues with technology that empowers unforgettable guest experiences. Staffed by a team of attractions, cultural venue, and ski industry veterans, accesso partners with venues to maximize guest engagement and revenue through intuitive ticketing, point-of-sale, virtual queuing, distribution, and experience management technologies. accesso is a public company, listed on AIM: a market operated by the London Stock Exchange. Learn more at or follow accesso on X (Twitter), LinkedIn and Facebook. About 1RISK 1RISK technology provides an easy and efficient method of data entry that allows resorts and businesses to track and analyze customer and workplace incidents. The broad range of 1RISK solutions help operators reduce the frequency and severity of incidents while improving operational insights.
Trade Arabia
14-04-2025
- Business
- Trade Arabia
Qiddiya to elevate guest experience with accesso technology
Accesso Technology Group, a premier technology solutions provider to leisure, entertainment and cultural markets, has announced that it has been selected as the guest experience technology provider for the Qiddiya giga-project in Saudi Arabia. Located southwest of Riyadh, Qiddiya City is set to become the crown jewel of entertainment, sports, and cultural experiences within the kingdom, spanning over 300 sq km. As a key driver of Saudi Vision 2030, Qiddiya will make a major contribution to the diversification of the country's economy and entertainment, sport and cultural sectors. "Qiddiya sought a top-tier partner to provide ticketing solutions for our planned attractions, beginning with Six Flags Qiddiya and Aquarabia, and we believe accesso's extensive global experience with leading entertainment operators will be instrumental in achieving our long-term vision. We have great expectations for this partnership, as it serves as a key foundation for our success," said Qiddiya CTO Abdulrahman Al-Ali. Accesso will implement its modern, state-of-the-art ticketing and visitor management solution, accesso Horizon, across Qiddiya's diverse portfolio of attractions, including the highly anticipated Six Flags Qiddiya, which will be home to the world's longest, fastest, and tallest roller coaster and Aquarabia, the first and biggest water theme park in Saudi Arabia. accesso Horizon will serve as the backbone technology, across the entire Qiddiya portfolio of attractions and entertainment opportunities ensuring a consistent, world-class guest experience from online ticket purchase to the enjoyment of onsite activities throughout the entire property. "We are proud to work with Qiddiya on this exciting and visionary project," said accesso CEO Steve Brown. "With the accesso Horizon solution, Qiddiya City will have the future-proof tools to shape and deliver stellar experiences to visitors, setting new standards for entertainment excellence in the region." Featuring a fully integrated platform, advanced business logic, and an expansive feature set, accesso Horizon will enable Qiddiya City to scale as new assets launch. Moreover, the solution will allow for management of all benefits, services, and entitlements available to guests from a unified platform designed to be the center of the entire management ecosystem. The solution also offers open APIs enabling direct integration with other technology partners. Accesso is a leading global provider of patented and award-winning technology solutions that redefine the guest experience, drive increased revenue, streamline operations, and support data-driven business decisions for leisure and entertainment operators. Currently serving over 1,200 venues in 33 countries, accesso invests heavily in research and development to provide venues with technology that empowers them to deliver unforgettable guest experiences, the company said.
