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Time Out Dubai
3 days ago
- Entertainment
- Time Out Dubai
Things to do in Dubai to feel like a big kid
Being an adult can be fun, sure. But… Do you ever just get the urge to be a big kid again? Wouldn't it be nice to go back to those days when everything was that little bit more fun and care-free? Back to the times of jumping into ball pits, racing down slides or heading to your best mate's house to play video games. If you like reading this: 31 fully redeemable pool days in Dubai for the ultimate day in the sun Well, luckily you can have that slice of childhood whenever you like in Dubai. There are some incredible activities on offer for grown-ups that are made specifically to make you feel like a (big) kid again. Even better, you're an adult now, no need to ask your parents' permission! Ready to embrace your inner kid? Let's go… Activate Canadian active gaming experience Activate is now open at City Centre Mirdif with plenty of ways to get one over your pals. The space features nine dynamic game rooms which fuse gaming, entertainment and physical activity in a state-of-the-art facility. With bright neon lights and easy-to-follow games, it's like being thrust into a retro games console (but irl). From Dhs95. Open Mon-Fri 10am-10pm; Sat-Sun 10am-midnight. City Centre Mirdif Mall. (600 599905). Active Games UAE If this was one of your favourites as a kid, then you need to step inside the game and experience real-life Pac-Man. Now at Active Games, the 45-minute maze will even get your heart rate up as you dodge hungry ghosts, collect power pellets and chase a high score. Opening Wed May 7. From Dhs160. Mon-Wed 1pm-11pm; Fri-Sat 11am-midnight. Al Quoz, Adventure Island (Credit: Supplied) This is guaranteed to give you a throwback to your mates' birthday party 20 years ago. The attraction now has branches in JBR and Deira, offering you and the little ones hours of fun. Start off by getting into one of the Pixel rooms that are covered with sensors, and get your steps in jumping around. If you're still not tired out, try a game or two of laser tag. Chase each other around the course as you duck and dive to avoid being hit by your opponents. Prices vary. Jumeirah Beach Residence and City Centre Deira, (058 833 9204). AYA Universe Wanna jump in a giant ball pit and stare up at the stars? The interactive experiences at the Wafi City attraction are all about getting involved with galaxies far, far away, and immersing yourself in the art. There are 12 rooms to see – after the ball pit be sure to check out the water feature and go dancing in the rain. From Dhs135. Open Sun-Thu 10am-10pm; Fri-Sat 10am-midnight. Wafi City, Oud Metha. (04 542 0300). Atlantis Aquaventure Waterpark (Credit: Supplied) Who doesn't love a water slide? There is no place better to be a big kid than Aquaventure at Atlantis, The Palm, where you can spend the entire day whizzing through tunnels and splashing around on the lazy river. The park has 28 record-breaking waterslides, and we give you full permission to try them all. From Dhs310 (adult), Dhs270 (child). Open daily 10am-6.30pm. Atlantis, The Palm, Palm Jumeirah, (04 426 2000). Boom Battle Bar (Credit: Boom Battle Bar) There's plenty of games to choose from here, but we recommend you start with a round of crazy golf. If you're still feeling competitive, try your hand at shuffleboard, and why not make the loser give everyone a quick rendition of something in one of the karaoke booths. An all-rounder when it comes to having fun like a kid. Over 21s only. Open Sun-Thu 4pm-1am; Fri-Sat 4pm-2am. DoubleTree by Hilton, Jumeirah Beach, Dubai Marina, (04 585 7357). BOUNCE Reach some new heights and bounce as high as you can go at one of Dubai's Bounce parks. Visit the original venue in Al Quoz, or if you fancy trying out a bit of parkour, book a session at the Dubai Festival City branch instead, where you'll spot the free terrain park and infinity wall. Grown-ups are more than welcome, and maybe it's about time you tried practicing that front flip again. From Dhs90 (locations vary), (04 304 9333). Bullzeye This attraction is new on the scene, and you're definitely going to want to try it out. At Dubai's first foam dart arena, get a few friends together and spend a couple of hours firing your nerf guns as you run around dodging the darts. You can even try a bit of combat archery too, which will probably remind you of school dodgeball. From Dhs75 (30 mins). Open Mon-Thu 11am-9pm; Fri-Sun 10am-9pm. Al Barsha Shopping Complex, Al Quoz, (04 288 1644). Chaos Karts (Credit: Supplied) This will take you right back to the days of gripping your controller as you whizzed around Rainbow Road on Mario Kart. The go-karting experience makes you feel as if you've stepped into the game itself as you try and take out your opponents. Think you've got it in you to bag first place? Let's see. From Dhs112. Open Mon-Thu 1pm-11pm; Fri-Sat 11am-midnight; Sun 11am-11pm. 6A St – Al Quoz, (04 324 2344). Loco Bear When it comes to indoor entertainment, pretty much everything you can think of is under this roof. Climbing walls? Yup. Trampolining? Of course. Roll glider? You know it. VR headsets? What do you think. Taking you back to the days where running around and gaming were the only things on the to-do list, you're guaranteed hours of fun in here. Free entry (game prices vary). Open Mon-Fri 11am-11pm; Sat-Sun 10am-11pm. Al Quoz 2. (800 56262). Roll DXB The 50 best indoor activities to try in Dubai (Credit: RollDXB) Remember the day your parents first strapped on some knee and elbow pads and wheeled you off on your roller-skates? If you think you've got the balance for it, throw on a pair of light-up skates at RollDXB and take a whizz around the rink before snapping a cool Instagram next to the neon signs. If you're really a beginner, there are newbie classes every Saturday morning, so you can practice before showing off to your friends. From Dhs65. Open Mon-Wed 11am-11pm; Fri 11am-midnight; Sat-Sun 10am-11pm. Marina Cubes St, Dubai Maritime City, Port Rashid, (04 238 6206). Looking for things to do in Dubai? 10 creative ways to enjoy Dubai summer indoors (yes, including yoga under the sea) Our AC-approved places to play 50 cool things to do in Dubai for less than Dhs50 Record-breaking attractions, cheap drinks and bargain days out 8 blingy things to do in Dubai if you want to show off We get it, you've got some showing off to do
Yahoo
13-05-2025
- Business
- Yahoo
PubMatic brings generative AI to media buying platform
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Ad tech company PubMatic unveiled a new platform, powered by generative artificial intelligence (AI), that gives advertisers more control and visibility into where and how their media dollars are being spent, per a press release. The buyer-facing platform combines PubMatic's proprietary supply-side intelligence with AI-powered buying tools to streamline every stage of the media buying process, including supply paths, workflows, inventory discovery, audience strategy and optimization. The platform is currently in beta testing with some of PubMatic's long-standing partners. While those partners weren't directly identified, the combined suite of products received endorsements from GroupM and Attain. PubMatic's new platform, announced on the two-year anniversary of the launch of its media activation product, marks a move for the company from a traditional supply-side provider (SSP) to an end-to-end ad-tech company that is ready to take on the 'open internet.' 'Our goal is to give media buyers a smarter, faster path to campaign performance,' said Kyle Dozeman, chief revenue officer of the Americas at PubMatic, in the release. 'We've embedded Generative AI into the entire PubMatic experience … unlocking the full potential of data-driven decision-making, while bringing buyers closer to high-quality, performant supply that reaches across the breadth of the open internet.' Through the platform, buyers can describe their campaign goals, audience strategy and inventory needs using natural language, and they will receive an optimized plan, including recommended budgets and bid CPMs. Buyers can then implement that plan through PubMatic's Activate platform or their demand-side provider (DSP) of choice and receive real-time recommendations for optimization throughout the campaign's run. PubMatic also ensured the platform complied with privacy regulations. The platform provides access to premium streaming and ad inventory across connected TV, mobile apps and browsers in a bid to serve advertisers' omnichannel needs. The platform has direct access to – and can draw its insights from – 1,900 premium publishers, privacy-safe audience data from 190 data partners and more than 821 billion daily ad impressions. The need for troves of privacy-safe data has driven recent agency M&A, including Publicis' acquisition of Lotame and WPP's deal for InfoSum. Recommended Reading Programmatic ad spend grows alongside efficiency gains: ANA Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
12-05-2025
- Business
- Business Wire
Tandem PV Appoints Clemens Hofbauer as VP of Manufacturing to Scale U.S. Production of High-Efficiency Perovskite Solar Panels
SAN JOSE, Calif.--(BUSINESS WIRE)--Tandem PV, a leader in perovskite solar technology, today announced the appointment of Clemens Hofbauer as Vice President of Manufacturing. Mr. Hofbauer brings decades of industry expertise as the company begins scaling commercial production of its high-efficiency tandem solar panels, following its recent $50 million Series A funding round. Clemens joins Tandem PV with more than 25 years of experience in global solar and battery manufacturing. He previously served as General Manager of SunPower's solar module facility in Hillsboro, Oregon, and held senior leadership roles at SolarWorld, Silicor Materials, and Sila Nanotechnologies. His background includes overseeing operations in the U.S., Germany, Sweden, and Canada, and leading the development of a $1 billion solar silicon plant in Iceland. Tandem PV is currently building out the manufacturing infrastructure needed to accelerate product commercialization and meet growing demand. The company's proprietary solar panels combine thin-film perovskite with conventional silicon, generating up to 30% more power than standard panels. By establishing large-scale U.S. production, the company will lower costs, shorten lead times, and help reestablish American leadership in clean energy manufacturing. 'Clemens brings a highly distinctive background that spans U.S. manufacturing, silicon solar production, and thin-film solar — a rare combination that makes him exceptionally well-suited to lead our manufacturing efforts,' said Scott Wharton, CEO of Tandem PV. 'I'm thrilled to join Tandem PV at such a pivotal moment, not just for the company, but for the future of American solar manufacturing,' said Clemens Hofbauer. 'Building out domestic production for this next-generation solar technology is an exciting opportunity to help strengthen U.S. leadership in clean energy.' Tandem PV was recently named to TIME Magazine's list of the Top GreenTech Companies of 2025 and included in Congruent Ventures' '50 by 2050' list of top climate tech startups. About Tandem PV Tandem PV is driving the transition to a net-zero economy by developing state-of-the-art perovskite-based solar panels, which combine durability and efficiency for broad deployment. The company produces its panels domestically to help the U.S. re-establish energy industrial leadership. Tandem PV's co-founder and CTO, Colin Bailie, developed the world's first perovskite-silicon tandem solar cell at Stanford and launched the company through the DOE's Activate accelerator. Tandem PV has raised $83 million from Eclipse, Constellation Energy, the Department of Energy, and others.
Yahoo
07-05-2025
- Business
- Yahoo
PubMatic Unveils AI-Powered Media Buying Platform
Privacy-First Approach: The platform will ensure compliance with privacy regulations while leveraging first-party data for precision targeting, addressing the growing demand for privacy-conscious advertising solutions. Real-Time, Always-On Optimization : PubMatic's Gen AI monitoring agent will proactively track campaign and deal performance 24/7, surfacing actionable insights and optimization recommendations to ensure delivery goals are met. This always-on intelligence will reduce manual efforts, flag issues before they impact outcomes, and free up traders to focus on higher-value strategic tasks. Omnichannel Scale: Buyers will tap into premium streaming and omnichannel inventory across connected TVs, mobile apps and browsers, enriched with audience data from PubMatic's Connect platform to drive better targeting and efficiency. Unified Activation & Insights: Buyers will seamlessly activate curated deals through PubMatic's Activate platform or their DSP of choice while benefiting from real-time supply insights. AI-Driven Efficiency : In PubMatic's Gen AI-powered marketplace, buyers will describe their campaign goals, audience strategy, or inventory needs using natural language. The platform will instantly surface or create curated deals while built-in forecasting tools will recommend optimal budgets and bid CPMs to maximize performance, resulting in faster deal creation and more predictable, high-performing outcomes. Announced on the two-year anniversary of PubMatic's Activate product launch, this marks a milestone in PubMatic's evolution from a traditional SSP into an innovative end-to-end technology company powering the future of programmatic advertising on the open internet. With Gen AI at its core, PubMatic's buyer suite addresses an array of inefficiencies around supply paths, workflows, inventory discovery, audience strategy, and optimization. The buyer-facing platform combines proprietary supply-side intelligence with AI-powered buying tools, and by uniquely combining direct SSP access with seamless campaign activation capabilities, it offers supply-path transparency unavailable to DSPs. This is critical at a time when buyers demand greater control over and visibility into where and how their media dollars are spent. NO-HEADQUARTERS/REDWOOD CITY, Calif., May 07, 2025 (GLOBE NEWSWIRE) -- PubMatic, a leader in digital advertising technology, today announced the launch of its upgraded solution suite for buyers, powered by generative AI. PubMatic's buyer platform streamlines every stage of the media buying process – from audience and inventory discovery and forecasting to curation, activation, and performance optimization. It is the only solution with direct access to nearly the entire open internet – 1,900 premium publishers, privacy-safe audience data from 190 data partners, and over 821 billion daily ad impressions. Story Continues 'Our goal is to give media buyers a smarter, faster path to campaign performance,' said Kyle Dozeman, Chief Revenue Officer, Americas, at PubMatic. 'We've embedded Generative AI into the entire PubMatic experience, integrating the technology seamlessly into our proven tools – Activate, Connect, and our SSP – unlocking the full potential of data-driven decision-making, while bringing buyers closer to high-quality, performant supply that reaches across the breadth of the open internet. Early adopters of our buy-side tools have already seen remarkable improvements in campaign efficiency and ROI, and we're excited to continue driving innovation in partnership with leading agencies and advertisers." Currently in beta testing with long-standing partners, the combined suite has strong support from industry leaders. GroupM, a global partner and early adopter of PubMatic's Activate platform, which delivered a 126% incremental sales lift for a client, implements PubMatic's buy-side solutions worldwide. Andrew Meaden, Global Head of Investment at GroupM expressed enthusiasm for the new platform: "Our long-standing partnership with PubMatic is based on a shared commitment to privacy-first, AI-powered innovation and helps us stay ahead in a rapidly evolving industry. PubMatic's new unified platform will help us deliver smarter, more efficient campaigns for our clients, bringing together discovery, curation and activation in a single easy-to-use solution.' Publishers also stand to gain from the platform's success. By leveraging machine learning and curated deals, the platform helps publishers maximize yield, increase fill rates, and maintain control over inventory quality and pricing. Integration with first-party data and commerce media networks empowers publishers to deliver targeted, privacy-compliant advertising experiences that drive incremental revenue and long-term growth. PubMatic's integrated supply chain brings buyers and sellers closer together, reduces complexity, and ensures more value flows directly to publishers. As the industry moves toward a fully integrated supply chain, PubMatic's buyer platform emerges as a critical nexus – scaling partnerships and AI-driven innovation across curation, activation and measurement to unlock ecosystem-wide collaboration. PubMatic's curation partner Attain, whose transaction insights power precision targeting and will be available immediately to buyers on the platform, highlights the platform's opportunity: 'PubMatic's AI-first platform represents an exciting vision for aligning ad spend with curated purchasing behavior', said Dave Constantino, SVP at Attain. 'By integrating real-time transaction data directly into deal curation and activation workflows, buyers gain an unprecedented ability to target high-intent audiences while measuring and optimizing for true business outcomes. This is the future of technology-first, performance-driven programmatic, and we're excited to be a part of it.' To preview the new platform's user experience, click to watch the video below: For more information about PubMatic's enhanced buyer suite or partnership opportunities, please visit: About PubMatic: PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising's supply chain of the future. PubMatic's sell-side platform empowers the world's leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain. Press Contact: Ashley Jacobson, Director of Corporate Marketing, press@ Broadsheet Communications for PubMatic, pubmaticteam@ A video accompanying this announcement is available at
Fashion Network
28-04-2025
- Business
- Fashion Network
O2 mall sees 14% Easter sales boost, helped by booming leisure footfall
London's O2 shopping and entertainment destination has reported a record-breaking Easter trading period. Supporting mainline data, the destination said Leisure was its standout category, bolstered by the recent success of live-action gaming feature Activate, which has attracted almost 70,000 visitors since opening in December. However, it said the success of its Entertainment District (experiencing a 27% sales uplift vs 2024) during Easter half-term drew visitors to Outlet Shopping at The O2. It saw sales increase by 14% vs Easter holiday last year, with standout retail categories including footwear, accessories, and sportswear. It noted that leasing activity across Outlet Shopping at The O2 continues to attract new brands including a trio of London outlet debuts this spring such as Kate Spade New York, Jack & Jones, and New Era. The latest success follows the destination's strong Q1 performance when it saw a sales uplift of 7% vs Q1 2024 across the whole scheme. And the O2 also surpassed previous years during the Easter holiday (5-21 April), reporting a record-breaking 14% uplift in sales and a 16% rise in footfall compared to the holiday in 2024 (29 March-14 April). Easter weekend (18-21 April) also recorded a stellar trading period, with a 17% increase in sales vs Easter weekend in 2024 (29 March-1 April). Janine Constantin-Russell, managing director of the Entertainment District and Outlet Shopping at The O2, said: 'Easter has consistently delivered YoY growth as one of our busiest trading periods across the destination, and we're proud that this trend has continued.
