Latest news with #AllNighter
Daily Mirror
2 days ago
- Entertainment
- Daily Mirror
Cult favourite setting spray sparks backlash as it quietly changes it's formula
Beauty fans were less than impressed when they learned that cult-favourite setting spray by Urban Decay was quietly reformulated - and the beauty breakup appears to be riddled with drama There's no doubt about it, the Urban Decay All Nighter Setting Spray reached cult status not long after it's launch. For the past 15 years, the setting spray - which rivals against Charlotte Tilbury's viral Airbrush Flawless Setting Spray and Elf's Power Grip Dewy Setting Spray - has kept its promise in keeping your makeup waterproof, smudge-proof, fadeproof, crackproof and transfer-resistant. As a long-time fan of the product (I've cycled through about three bottles of this stuff) I can confidently say it's one of the best on the market. But fans like me were left in shock after the announcement that the setting spray had been reformulated. The news came from Skindinavia, a brand many had never even heard of before. In an Instagram statement, they revealed that they had 'proudly made the All Nighter Setting Spray since 2010… but sadly, Urban Decay and its parent company L'Oréal have chosen to end their partnership with Skindinavia.' It comes as Meghan Markle's 'incredible' £26 skin-glowing collagen cream is on sale for £17. According to Allue, Skindinavia's founder and president, Allen Goldman, developed the formula and obtained the patent for it back in the mid-2000s, intent of selling it through his brand, but the product struggled to take off. He explained that he built a rapport with Urban Decay through networking events and agreed to license the formula to the brand, which soon resulted in All Nighter in 2010 and was met with massive success. The Mirror reached out to Skindinavia and Urban Decay for comment. A spokesperson for Urban Decay said: "We've kept everything our community loved about the original but made it even better. The product has an upgraded up to 24-hour wear, a fresh new scent and three different finishes. It's about improved performance, now with extra perks. We're excited to share this next chapter with our fans and can't wait for them to experience the future of makeup setting sprays." For more stories like this subscribe to our weekly newsletter, The Weekly Gulp, for a curated roundup of trending stories, poignant interviews, and viral lifestyle picks from The Mirror's Audience U35 team delivered straight to your inbox. Goldman told The Mirror that he wanted to ensure the customer is "always treated with respect" explaining that they "deserve to know they are what they paid for." He added that, from the situation, he's learned that "integrity, kindness and loyalty matters." Following what has been deemed the biggest beauty breakup of 2025, fans of the All Nighter setting spray have been left in disarray. One wrote: "Daaaaaaamn, RIP All Nighter: A True Legend. A Bonafide Icon. Probably my longest make-up relationship," while another added: "No!!! I was just talking about this yesterday how it just doesn't do it anymore. Something changed with it after Covid times.". Some have pledged allegiance to the original formula, sharing that they've pivoted to Skindinavia to keep up with the original product. Skindinavia are a US-based brand that specialise in micro-fine sprays geared for long-wear makeup. "The only setting spray that has seen me through EVERY SINGLE dance job in every climate. Last summer was dancing for Ricky Martin in Europe in 100 degree heat and that MAKEUP STAYED IN PLACE BBY. I'm going where this product is going lol," one commenter posted on Instagram. "Your bridal spray got me through my wedding in a peak Indian summer with 89% humidity. I will never leave you," a second added. If you're planning to stick with Urban Decay, good for you. But if the news has turned your head, you can buy the Skindinavia Bridal Makeup Finishing Spray here or shop four alternatives that could prove to be just as good for a fraction of the price. NYX The Face Glue Setting Spray, £8.99 The NYX The Face Glue Setting Spray has obscure reviews on TikTok for its insane hold that keeps your makeup locked in place without leaving a sticky film. It's transfer resistant and waterproof, and is made with film formers and Maple Syrup, which are known for their gripping properties. VIEVE Invisiveil Setting Spray, £28 Vieve is a woman-owned brand you should get to know, especially since their Invisiveil Setting Spray Setting Spray has over 660 five star reviews. Dubbed the spray that actually works, VIEVE's setting spray locks makeup in place for up to 16 hours, offers a true-to-finish formula, is hydrating and transfer-proof. Milani Make It Last Setting Spray, £14.50 Milani's Make It Last Setting Spray is a two-in-one and works as a primer and a setting spray, lending it's powers to prepping your skin before applying makeup and keeping it locked in place for up to 24 hours after. It's long-wearing, provides a natural finish and reduces the appearance of imperfections with a couple of spritzes. ONE/SIZE On 'Til Dawn Mattifying Waterproof Setting Spray, £32 Patrick Starrr's ONE/SIZE On 'Til Dawn Mattifying Waterproof Setting Spray is already a viral favourite online and it's no surprise why. The aerosol spray is lightweight, non-sticky and sets your makeup with next-level hold for up to 16 hours. Patrick himself has put the product to the test, dunking his face in his pool while wearing a full face of makeup. Safe to say, it lived up to the hype. Help us improve our content by completing the survey below. We'd love to hear from you!
Yahoo
28-06-2025
- Entertainment
- Yahoo
Urban Decay Taps Viral Horror Star M3gan for New Product Partnership
Watch out; there's a killer Urban Decay partnership on the loose. Ahead of the highly anticipated release of 'M3gan 2.0' on Friday, the affordable makeup brand launched a chilling collaboration with Universal Pictures and the film's beloved, blond-haired murderess: M3gan. The AI doll, who went viral back in 2023 when the original movie dropped, was tapped to promote Urban Decay's All Nighter Setting Spray, a smudge-proof and transfer-resistant formula that locks in makeup for up to 16 hours. More from WWD Nike Is Bringing Back Its 'Stranger Things' Collaboration for the Release of the Fifth & Final Season Billie Partners With Charli XCX-beloved Accessories Company Ian Charms to Release Bush Positive Swimwear Lana Del Rey Channels Retro Glam with '60s-inspired BumpIt Hairstyle at Her Concert in Wales 'We're thrilled to be partnering with Universal Pictures on 'M3gan 2.0.' The unique and unapologetic nature of M3gan aligns perfectly with Urban Decay's DNA, and we're excited to bring this collaboration to life in a way that showcases our iconic products — designed for you to stay flawless, no matter what chaos unfolds,' said Fernando Febres, head of U.S. marketing for Urban Decay. In a 30-second clip on YouTube, M3gan is seen sitting calmly on set, with her demonic blue eyes and innocent voice. 'Being me isn't easy. Not only do I have to save the world, I have to look this good doing it. Thankfully, I have my Urban Decay Setting Spray for a look that stays and slays,' the doll says. This partnership will include an in-person activation on Wednesday in Los Angeles, influencer partnerships and exclusive Urban Decay glam for actress Jenna Davis at the film premiere. 'M3gan 2.0' is the second installment in the sci-fi film series, which will see the doll reawaken to kill for good this time as a villainous weapon called Amelia threatens the future of the human race. Launched in 1996, Urban Decay was designed to be a mechanism for self-expression, with the punk and Gothic customer in mind. No surprise, the beauty brand's heyday was the 2010s, bolstered by the launch of its auspicious Naked Palette collection, which amassed over $1 billion in sales until it was discontinued in 2018. A little over a year ago, Urban Decay re-released the original Naked eye shadow palette, comprised of shimmery earth tones and misty gray hues. Urban Decay also joined forces with WNBA star Cameron Brink in 2024 for a multiyear partnership. As the official sponsor of the Los Angeles Sparks, Brink's team's partnership wasn't a total surprise. 'Partnering with Urban Decay is incredibly important to me because it represents more than just beauty — it's about investing in authenticity,' Brink said in a statement. 'Their commitment to individuality and originality aligns perfectly with my values, inspiring consumers to embrace their uniqueness.' Best of WWD ColourPop x Lilo & Stitch Collaborate on Mischievous Island Adventures Collection in New Campaign [PHOTOS] Lunar New Year Collections to Know: Details on Fashion, Jewelry and More Brands Embracing the Year of the Snake Valentine's Day Collections to Know: Details on Fashion, Makeup, Jewelry and More Brands Giving Products a Touch of Love, Live Updates
The Independent
18-06-2025
- Lifestyle
- The Independent
My favourite setting powder is heatwave-proof – and it's 20% off right now
In 2015, there was powder baking, in 2009, there were foundation lips (never, ever again), and in 2025, we finally have a make-up setting middle ground: a powder – loose or pressed – that blots the skin and leaves your make-up looking fresh as the moment it was applied. For me, the crème de la crème in this category is without a doubt Urban Decay's all nighter waterproof powder (£23.20, As temperatures exceed 25C, you'd be hard-pressed to find me without it. If you're familiar with the Urban Decay brand, you'll remember the days of the naked palette (£41.60, and a heavily glammed eyelid supported by a primer potion (£18, base. Nowadays, the brand is best known for its setting sprays and powders, and renowned for its top-tier staying power. Urban Decay strikes a perfect price balance between luxury and budget, making their high-quality products accessible to most make-up enthusiasts. As The Independent 's beauty writer, I can attest to the long-lasting performance of these products. I haven't left the house without my trusty all nighter waterproof powder in more than three years – here's why. How I tested To be completely transparent, I barely needed to test this setting powder; I've been using it every day I've worn make-up for the last three or so years. Just take a look at the state of the pan in the picture above. When applying the powder, I sweep it liberally across the apples of my cheeks, forehead and chin, specifically targeting my oily zones. I've considered how effectively it conceals my oily skin 's shine, how long it lasts before I need a top up and, lastly, the feel of the product (especially after being layered). With the weather being so hot recently, I've had plenty of opportunities to put it through its paces in balmy, sticky conditions. Here's how I got on.
North Wales Live
23-05-2025
- Business
- North Wales Live
My favourite Urban Decay setting spray is under £8 with deal stack
Setting sprays are an essential part of make up routines, especially during the summer months when hot and humid weather threatens the masterpieces we have created. The Urban Decay All Nighter Setting Spray has been my holy grail for over a decade, and now shoppers can add it to their routine for a bargain price. Usually retailing at £28.50, Cult Beauty is currently offering the full-size 118ml setting spray for £22.80 when the special discount code WEDDINGSEASON is applied at the checkout. The good news doesn't end there, as savvy shoppers can save even more money on the All Nighter Setting Spray through TopCashback. New members who sign up to the money saving site for free get an extra 2% off at Cult Beauty plus a £15 cashback bonus that they can use when purchasing the setting spray, bringing the cost down to just £7.42. Meanwhile, existing TopCashback members can take advantage of the extra 2% Cult Beauty discount, bringing the price down to £22.42. The deal runs until 11.59pm on Monday, May 26. Cult Beauty's discount combined with TopCashback's deal makes the retailer the cheapest place to buy the Urban Decay setting spray, with LookFantastic currently offering it on sale for £23.60. There are many reasons why I've stuck with All Nighter for so many years, the main being it's the only setting spray I've used that makes my makeup last from morning until night without the need for touch-ups. Beauty fans interested in exploring other makeup setting sprays may be interested in the MAC Fix + Setting Spray that's available at Boots for £29. For shoppers looking for a more budget-friendly alternative, the e.l.f Power Grip Dewy Setting Spray costs £10 at Superdrug. The Urban Decay All Nighter Setting Spray is suitable for all skin types and claims to lock makeup in place for 'up to 16 hours', which I've found to be true. It's waterproof, smudge-proof and transfer-proof, plus it uses temperature control technology. I'm not the only beauty fan who adores the All Nighter Setting Spray, with it boasting an impressive rating of 4.81 out of five on Cult Beauty's website. One impressed buyer said: "This is the best setting spray there is or ever was, even when I try others they have nothing on All Nighter. Keeps my makeup on all day, even at a festival in the rain." A second wrote: "I could not wear any makeup without finishing it off with this setting spray. My makeup lasts ages when I use it, it doesn't irritate my skin and it leaves my face feeling so fresh and hydrated." Unfortunately one Cult Beauty customer was left disappointed with the Urban Decay All Nighter Setting Spray, as they explained: "It stings a bit and also makes my makeup drip." However, another shopper left a glowing review which reads: "I've been using this setting spray for about 10 years and will never use anything else, I've tried many others but nothing competes. This keeps my makeup on all day and night even in the rain, pool parties and foam parties - my makeup did not budge. As soon as I run out I rebuy, this is probably the best thing Urban Decay has ever made." To take advantage of this TopCashback offer to get the Urban Decay All Nighter Setting Spray for £7.42, new members can sign up for free here. Search for 'Cult Beauty' and click 'Get Cashback Now'. Shop and checkout on the website as usual, remembering to apply Cult Beauty's discount code WEDDINGSEASON, and the cashback will track and appear in the account within seven working days of purchasing. The £15 cashback will become payable and available to withdraw and spend after Cult Beauty has paid TopCashback the commission.
Wales Online
23-05-2025
- Business
- Wales Online
My favourite Urban Decay setting spray is under £8 with deal stack
My favourite Urban Decay setting spray is under £8 with deal stack The All Nighter Setting Spray usually retails for £28.50 and has been my holy grail for over a decade Beauty fans can snap up the setting spray for less (Image: Cult Beauty ) Setting sprays are an essential part of make up routines, especially during the summer months when hot and humid weather threatens the masterpieces we have created. The Urban Decay All Nighter Setting Spray has been my holy grail for over a decade, and now shoppers can add it to their routine for a bargain price. Usually retailing at £28.50, Cult Beauty is currently offering the full-size 118ml setting spray for £22.80 when the special discount code WEDDINGSEASON is applied at the checkout. The good news doesn't end there, as savvy shoppers can save even more money on the All Nighter Setting Spray through TopCashback. New members who sign up to the money saving site for free get an extra 2% off at Cult Beauty plus a £15 cashback bonus that they can use when purchasing the setting spray, bringing the cost down to just £7.42. Meanwhile, existing TopCashback members can take advantage of the extra 2% Cult Beauty discount, bringing the price down to £22.42. The deal runs until 11.59pm on Monday, May 26. Cult Beauty's discount combined with TopCashback's deal makes the retailer the cheapest place to buy the Urban Decay setting spray, with LookFantastic currently offering it on sale for £23.60. There are many reasons why I've stuck with All Nighter for so many years, the main being it's the only setting spray I've used that makes my makeup last from morning until night without the need for touch-ups. Beauty fans interested in exploring other makeup setting sprays may be interested in the MAC Fix + Setting Spray that's available at Boots for £29. For shoppers looking for a more budget-friendly alternative, the e.l.f Power Grip Dewy Setting Spray costs £10 at Superdrug. Urban Decay All Nighter Setting Spray sale £28.50 £7.42 Cult Beauty Buy here Product Description Cult Beauty shoppers can get the setting spray for as little as £7.42 when they sign up to TopCashback and use the discount code WEDDINGSEASON. The Urban Decay All Nighter Setting Spray is suitable for all skin types and claims to lock makeup in place for 'up to 16 hours', which I've found to be true. It's waterproof, smudge-proof and transfer-proof, plus it uses temperature control technology. I'm not the only beauty fan who adores the All Nighter Setting Spray, with it boasting an impressive rating of 4.81 out of five on Cult Beauty's website. One impressed buyer said: "This is the best setting spray there is or ever was, even when I try others they have nothing on All Nighter. Keeps my makeup on all day, even at a festival in the rain." A second wrote: "I could not wear any makeup without finishing it off with this setting spray. My makeup lasts ages when I use it, it doesn't irritate my skin and it leaves my face feeling so fresh and hydrated." All Nighter claims to lock makeup in place for up to 16 hours (Image: Cult Beauty ) Unfortunately one Cult Beauty customer was left disappointed with the Urban Decay All Nighter Setting Spray, as they explained: "It stings a bit and also makes my makeup drip." However, another shopper left a glowing review which reads: "I've been using this setting spray for about 10 years and will never use anything else, I've tried many others but nothing competes. This keeps my makeup on all day and night even in the rain, pool parties and foam parties - my makeup did not budge. As soon as I run out I rebuy, this is probably the best thing Urban Decay has ever made." Article continues below To take advantage of this TopCashback offer to get the Urban Decay All Nighter Setting Spray for £7.42, new members can sign up for free here. Search for 'Cult Beauty' and click 'Get Cashback Now'. Shop and checkout on the website as usual, remembering to apply Cult Beauty's discount code WEDDINGSEASON, and the cashback will track and appear in the account within seven working days of purchasing. The £15 cashback will become payable and available to withdraw and spend after Cult Beauty has paid TopCashback the commission.
