Latest news with #AmberandBaxterBox
Business Wire
07-05-2025
- Entertainment
- Business Wire
LTK Partners with Warner Horizon's The Bachelor Franchise to Launch New Social Commerce Experience
DALLAS--(BUSINESS WIRE)-- LTK, the first and largest creator-led shopping platform, today announced a groundbreaking partnership with Warner Horizon's The Bachelor to launch a new shopping experience for Bachelor Nation fans. The official Bachelor Nation LTK channel is now available - introducing a new way for fans to engage with their favorite reality TV franchise. Creating a first-of-its-kind social commerce hub for Bachelor Nation fans, LTK and Warner Horizon are redefining fan engagement and extending the brand beyond the traditional viewing experience. Share Creating a first-of-its-kind social commerce hub for Bachelor Nation fans, LTK and Warner Horizon are redefining fan engagement and extending the brand beyond the traditional viewing experience. The new channel allows fans to shop fashion, beauty, and home products that cast have worn and used through the LTK consumer app. Bachelor Nation has an incredibly passionate fanbase, with a history of sparking unforgettable and viral trends. Now, with a dedicated LTK page, fans have a new way to immerse themselves in the Bachelor universe and instantly shop the products that define the franchise's most unforgettable events. The partnership will deepen fan engagement by leveraging the power of social commerce. Shopping is a natural part of the content viewing experience—people see something they love and want to know what it is. LTK makes that digital discovery seamless, ensuring fans can instantly find and shop the products they see through the Bachelor Nation channels without the frustration of searching for details themselves. LTK is the pioneer in creator-led shopping and has revolutionized how brands engage audiences. Its ability to bridge media, audience engagement, and shopping is unmatched. LTK drives more than $5B in sales annually and reaches 40 million monthly shoppers across its platform. Nearly 40% of US adult Gen Z and Millennial women use LTK today. LTK is a proven channel for retaining and nurturing audiences, and now it's opening the door for entertainment properties to do the same long after a season or show ends. With LTK, Warner Horizon's The Bachelor franchise is leading the way in social commerce for entertainment properties and how to engage audiences beyond a show. For more information, visit the new Bachelor Nation LTK. About LTK As the inventor of Creator Commerce, LTK is the trusted platform for creators and their businesses by powering and monetizing the connection between content and commerce. Founded in 2011 by Amber and Baxter Box, the LTK mission is to empower creators to be as economically successful as possible. LTK has over 70 patent assets for its innovative technology solutions that have pioneered an industry. Premium lifestyle creators in 150+ countries drive more than $5 billion in annual retail sales through the LTK platform. Today, 40 million monthly consumers turn to LTK Creators in the LTK platform to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers partner with LTK to gain access to its global creator network for content that converts against cross-channel KPIs. LTK is the connection between creators and brands - driving more than 55,000 brand collaborations annually. LTK is headquartered in Dallas, TX and currently operates on five continents. To download the LTK app, search for LTK in the App Store or Google Play. For the latest updates from LTK, follow on TikTok and Instagram, and LTK on LinkedIn.
Yahoo
13-02-2025
- Entertainment
- Yahoo
LTK Unveils the Most Loved Products According to Creators and Shoppers
LTK Creators sold more than £4B in 2024 with the Most Loved winners shopped on LTK every second of last year LONDON, February 13, 2025--(BUSINESS WIRE)--LTK, the first and largest creator commerce platform, announced its annual Most Loved Awards based on the collective voice of hundreds of thousands of LTK Creators and a community of 40M+ consumers. LTK Creators drive more than £4B in sales annually and with a catalogue of more than 450M products, the Most Loved winners represent the top trending products from the past year across fashion, beauty, shoes, jeans and more. New categories this year include active, and home accessories, reflecting the increasing influence of lifestyle content creators in shaping purchase decisions beyond fashion and beauty. In 2024, consumers shopped an LTK Creator post with a Most Loved winner every second and purchased £600 of the winning products every hour. This year's winners signify interests among trends we don't see going away any time soon - it's clear a mix of sporty, luxe and western-inspired aesthetics are here to stay in 2025. In addition, the love for timeless, elevated essentials and affordable luxury signals a shift in consumer priorities toward quality and wearability - styles that continue to trend with LTK Creators. And, comfort is always a priority - with relaxed denim styles and trainers topping the list. Trainers are one of the most popular products on LTK with creators posting a pair on the platform every 40 seconds. Most loved shapes like the tea dress and midi skirt made popular in 2024, will still be a go-to this year, but worn with even more of a ladylike twist. Most Loved Shopper Favourites Abercrombie & Fitch - Emerson Midi Dress Summer Fridays - Dream Lip Oil Most Loved Beauty & Personal Care Boots - Maybelline Lifter Gloss e.l.f -Halo Glow Liquid Filter Sephora - Rare Beauty Soft Pinch Liquid Blush Most Loved Shoes New Balance - 9060 Sneakers Madewell - The Greta Ballet Flat Nike - Low Dunks Most Loved Jeans Levis - Baggy Dad Jeans Free People - We The Free Good Luck Barrel Jeans Most Loved Active - New Category Lululemon - Scuba Oversized Funnel-Neck Half Zip alo yoga - Alocade Pant Most Loved Home Accessories - New Category Anthropologie - Icon Glasses LTK Most Loved winners are determined using proprietary LTK Benchmark™ data, including engagement, impressions and sales of millions of products on the LTK platform. About LTK As the inventor of Creator Commerce, LTK is the trusted platform for creators and their businesses by powering and monetizing the connection between content and commerce. Founded in 2011 by Amber and Baxter Box, the LTK mission is to empower creators to be as economically successful as possible. LTK has over 70 patent assets for its innovative technology solutions that have pioneered an industry. Premium lifestyle creators in 150+ countries drive more than $5 billion in annual retail sales through the LTK platform. Today, 40 million monthly consumers turn to LTK Creators in the LTK shopping platform to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers partner with LTK to gain access to its global creator network for content that converts against cross-channel KPIs. LTK is the connection between creators and brands - driving more than 55,000 brand collaborations annually. LTK is headquartered in Dallas, TX and currently operates on five continents. To download the LTK shopping app, search for LTK in the App Store or Google Play. For the latest updates from LTK, follow on TikTok and Instagram, and LTK on LinkedIn. View source version on Contacts press@ Sign in to access your portfolio
