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Jordan Times
3 days ago
- Business
- Jordan Times
2nd Jordan International Food Festival kicks off in Amman
AMMAN — The second edition of the Jordan International Food Festival (JIFF) lunched on Wednesday in Amman, with wide participation from major food industry brands, as well as local and international chefs. The festival management and organisers said that the festival embodies a vital platform to promote Jordanian food products and highlights the importance of Jordan on the world cultural tourism map, according to The Jordan News Agency, Petra. They added that the festival sheds light on the distinguished heritage of Jordanian food and enhances the Kingdom's status as a unique travel destination. The festival had dispatched a relief convoy to Gaza ahead of its official opening as part of its humanitarian efforts, in cooperation with the Jordan Hashemite Charity Organisation (JHCO), and with contributions from participating companies, institutions, and individuals. The relief assistance will total 300 tonnes of food and medical supplies, to be delivered in three batches before and during the festival, to alleviate the suffering of the Palestinian people in the Gaza Strip amid the difficult humanitarian conditions caused by the Israeli siege. They also said: "The festival forms a bridge between tradition and modernity, connecting local community and its guests from around the world, and linking diverse cuisines with the stories they tell.' Jordan Tourism Board (JTB) Spokesperson Anas Adwan said that the initiative represents Jordan's commitment to the causes of the Arab nation, and reflects the national role of the tourism sector in carrying humanitarian values. He also added that this year's festival combines support for local products with solidarity with the people of Gaza and the donation channels will remain open throughout the festival, encouraging continued public participation. JIFF continues until August 11, featuring a diverse programme of live shows, workshops, and competitions that highlight the richness of both Jordanian and international cuisine. Dedicated areas have also been allocated for youth-led and entrepreneurial projects in the food sector. This year's festival features 165 entrepreneurial projects, including 76 women-led initiatives, 180 Jordanian restaurants, and 20 food manufacturing companies, according to Petra. It also supports 38 local communities through production kitchens, handicrafts, and cultural exhibitions. JTB also announced that ticket proceeds from the festival of the 2025 edition will be donated to support children in Gaza.
Jordan Times
5 days ago
- Entertainment
- Jordan Times
Jordan launches relief campaign for Gaza during International Food Festival
- 5 trucks loaded with food and medical supplies dispatched - Initiative will deliver a total of 300 tonnes of food aid to Gaza - Donation channels remain open during the festival - Proceeds from festival will be dedicated to support children in Gaza AMMAN — The Jordan International Food Festival (JIFF), in coordination with the Jordan Hashemite Charity Organisation (JHCO), launched a humanitarian relief campaign on Monday to support people in the war-torn Gaza Strip. A convoy of five trucks carrying food and medical supplies was dispatched from the festival site, with contributions from participating companies, institutions, individuals, and private sector representatives. Organisers said the initiative aims to deliver 300 tonnes of aid to Gaza in three phases over the course of the festival. The phased approach is intended to ensure a continuous flow of assistance and meet urgent humanitarian needs in the Strip. Director General of the Jordan Tourism Board Abdul Razzaq Arabiat reaffirmed Jordan's steadfast support for Gaza, under the leadership of His Majesty King Abdullah. 'Jordan continues to carry out its humanitarian responsibilities using all available resources and within a sustainable framework that reflects the Kingdom's solidarity with the people of Gaza,' Arabiat said, adding that the initiative aligns with the festival's mission, which combines cultural and economic elements with national values of generosity and support. Tourism Board spokesperson Anas Adwan described the campaign as part of the private sector's social responsibility and the Kingdom's broader humanitarian commitment. He added that donation channels will remain open throughout the festival, encouraging continued public participation. Festival Director Jihan Sahawneh highlighted the festival's role in promoting humanitarian action and empowering local communities. She noted that JIFF supports youth-led initiatives and start-ups in the food and kitchen production sectors, while also showcasing Jordanian cuisine and cultural diversity. This year's festival features 165 entrepreneurial projects, including 76 women-led initiatives, 180 Jordanian restaurants, and 20 food manufacturing companies. It also supports 38 local communities through production kitchens, handicrafts, and cultural exhibitions. The Tourism Board announced that proceeds from the festival, taking place in Amman from August 6 to 11, will be donated to support children in Gaza.
