Latest news with #AnshRathi


Indian Express
4 days ago
- Business
- Indian Express
Alcatel launches V3 smartphone series in India with NXTPAPER display tech
French technology company Alcatel, on Tuesday, May 27, launched its V3 line of smartphones for India. The V3 series includes three smartphones – V3 Ultra, V3 Pro, and V3 Classic. These are the first-ever smartphones to feature the patented NXTPAPER display technology powered by TCL. The devices come with a 4-in-1 display mode – Regular, Ink Paper, Colour Paper, and Max Ink Mode – that offers an unmatched visual experience. From vibrant colour reproduction to paper-like readability, the Alcatel smartphones accord a strain-free viewing experience. 'As we scale our presence in India, we remain deeply aligned with the 'Made in India' vision. By localising our manufacturing operations, we aim to enhance supply chain agility, ensure rigorous quality control, and contribute meaningfully to India's growing technology landscape. This strategic investment underscores our long-term vision of delivering high-quality, accessible innovation to Indian consumers,' said Ansh Rathi, COO, Nxtcell India. The V3 Ultra is priced at Rs 19,999, the V3 Pro at Rs 17,999, and the V3 Classic at Rs 12,999. The Alcatel V3 Series will be available starting June 2 on Flipkart, where consumers can also avail themselves of a host of special launch offers. Specs and features The V3 Ultra, which is a premium device, comes with a 6.8-inch patented NXTPAPER display with dynamic light adaptation offering optimal brightness and colour temperature at all times. The device comes with a precision stylus that makes sketching and note-taking effortless. The V3 Ultra comes with a premium case that accommodates the stylus. The Ultra V3 comes in Hyper Blue, Champagne Gold, and Ocean Grey colourways. When it comes to photography, the V3Ultra sports a 108 MP main sensor, an 8 MP ultra-wide lens, and a 2 MP macro camera for versatile shooting. On the front, it features a 32 MP selfie camera with some built-in filters. One of the notable features includes Horizon Lock technology that allows for ultra-steady video on the go. The device also offers eSIM support. Meanwhile, the Alcatel V3 Pro and V3 Classic alsoå feature the NXTPaper display technology and up to 18 GB of RAM (10GB RAM expansion). A 5,200 mAh battery powers the phones, providing up to 26 days of standby time. The storage is expandable up to 2TB. The V3 Pro comes in Matcha Green and Metallic Grey. Founded in 1898, Alcatel is a French tech brand operated by TCL under license from Nokia. Known for affordable, feature-rich devices, it operates in 160+ countries. In India and select markets, Alcatel is exclusively represented by Nxtcell India, a fully Indian-owned company.


India.com
6 days ago
- Business
- India.com
Alcatel's Comeback: Merging French Innovation with Indian Vision to Redefine Smartphones
Blending French Heritage with Indian Vision: How Alcatel Is Shaping the Future of Smartphones in India New Delhi – In a conversation with Mr. Ansh Rathi, COO, and Mr. Atul Vivek, CBO of NxtCell India, we explore how Alcatel is fusing its legacy of French innovation with local insight to build a sustainable and future-ready smartphone brand in India. As India's smartphone market grows at breakneck speed, global players are adapting their strategies to meet the expectations of a digitally savvy and diverse consumer base. One such brand making a strategic comeback is Alcatel—a name synonymous with French craftsmanship and innovation. Through its partnership with NxtCell India, Alcatel is looking to redefine value, accessibility, and innovation in the Indian market. Bringing a French Legacy to Indian Hands Alcatel, a globally recognized French brand operated under license by TCL Communication, has delivered premium mobile technology to over 160 countries. Now, in collaboration with NxtCell India—a 100% Indian-owned company authorized to manage Alcatel's brand in India and other markets—the company is looking to merge its design-centric legacy with the demands of Indian consumers. 'We aim to blend French innovation with local needs,' says Mr. Ansh Rathi. 'Our goal is to provide affordable, high-performance smartphones that are both stylish and future-ready.' Strategic Vision: Local Manufacturing, Global Innovation Alcatel's India strategy centers around making advanced technology widely accessible while supporting local manufacturing. Backed by the Make in India initiative, the company plans to produce devices domestically and expand its product offerings across multiple market segments. 'Our aim is to provide AI-powered, feature-rich smartphones that meet the specific demands of Indian consumers,' notes Mr. Atul Vivek. 'From cutting-edge displays to intelligent software, we're bringing meaningful innovation to every price point.' Standing Out in a Crowded Market With India's smartphone space dominated by several global and domestic brands, differentiation is critical. Alcatel intends to set itself apart through exclusive patented technologies, such as stylus-enabled features in mid-range phones—typically seen only in premium models. 'Alcatel is not just offering specs on paper—we're delivering user-centric innovation,' says Mr. Rathi. 'And by focusing on sustainable manufacturing and strong after-sales service, we're building a responsible and reliable brand.' Value Meets Vision For Alcatel, profitability takes a backseat to trust and long-term brand loyalty. 'Indian consumers value quality and integrity,' says Mr. Vivek. 'Our approach is to offer high-value devices without compromising on performance, design, or durability.' Operational efficiency and in-house innovation allow Alcatel to keep costs competitive, ensuring premium experiences are accessible across India's value-conscious market. Driving Job Creation and R&D in India In line with its long-term commitment to the Indian economy, Alcatel plans to generate employment across manufacturing, R&D, and retail. 'We're working closely with local partners for production and exploring dedicated R&D centers to develop India-specific innovations,' shares Mr. Rathi. 'Our retail network will also expand through local distribution, creating more jobs and entrepreneurial opportunities.' What's Next: Innovation on the Horizon Looking ahead to 2025 and beyond, Alcatel plans to launch a new lineup of smartphones packed with AI-enabled features, next-generation patented displays, and full 5G compatibility. These devices are designed to keep pace with India's increasing mobile data consumption and growing demand for smarter tech. 'This is just the beginning,' hints Mr. Vivek. 'We also plan to expand beyond smartphones into other consumer tech categories—always with a focus on innovation, sustainability, and value.'


United News of India
13-05-2025
- Business
- United News of India
NxtCell India entered into a Contract Manufacturing Agreement with Dixon Technologies
Hyderabad, May 13 (UNI) : NxtCell India, a 100 percent Indian domicile company, on Tuesday announced a strategic partnership with Padget Electronics Private Limited ('Padget Electronics'), a wholly owned subsidiary of Dixon Technologies (India) Limited ('Dixon Technologies'), India's leading electronics manufacturing services provider, by entering into a Contract Manufacturing Agreement, for manufacturing of smartphones for the iconic French tech brand 'Alcatel' in the Indian market. The alliance between NxtCell India and Padget Electronics marks a pivotal moment in India's evolving digital manufacturing narrative, combining Alcatel's French design heritage with Padget's proven manufacturing excellence to deliver premium, globally benchmarked smartphones tailored for Indian consumers, a release said. This collaboration also facilitates the seamless transfer of innovative, proprietary technology into India, ensuring that cutting-edge display and hardware advancements are integrated into local manufacturing. The production ecosystem, housed within Padget Electronics's advanced facilities, is equipped with cutting-edge automation, AI-driven quality assurance systems, and sustainable operational practices, creating a scalable platform for both domestic distribution and global export. Ansh Rathi, Chief Operating Officer, NxtCell India, said, 'Our partnership with Dixon Technologies's Wholly Owned Subsidiary, Padget Electronics allows us to leverage their outstanding EMS expertise to manufacture premium Alcatel smartphones in India. At NxtCell India, we are proud to introduce proprietary, patented display technology into Alcatel smartphones, made in India from day one.' Sanjeev Rathi, Founder & Director, NxtCell India, said 'Together, we aim to set new benchmarks for quality, innovation, and accessibility in India's smartphone segment. This partnership strengthens our shared vision to deliver reliable, high-quality technology that truly resonates with Indian consumers'. UNI KNR BD