Latest news with #AxientDigitalPSM
Web Release
23-05-2025
- Business
- Web Release
The complete package – NMK's Pro AV offering at SLS 2025 and accelerated expansion in Saudi
The complete package – NMK's Pro AV offering at SLS 2025 and accelerated expansion in Saudi Fresh from its participation at SLS Expo 2025 a dynamic three-day showcase that gathers the best in lighting, audio video (AV), and control technologies from across the region. NMK Electronics, a leading distributor of professional AV, lighting, and communication solutions reaffirmed its leadership in delivering complete, real-world AV solutions to the Middle East market. With an expanded 220-square-meter footprint at Booths 1A61 and 1B61 in Hall 1, NMK hosted a high-impact lineup of global brands, product launches, and interactive demonstrations designed to bring innovation to life. 'As demand for professional AV solutions accelerates across the region, our presence at SLS Expo wasn't just about showcasing products, it was about demonstrating leadership. Pro AV partners and end users in the UAE and Saudi Arabia are looking for more than just technology, they need scalable, reliable solutions that can support the region's most ambitious projects. That's exactly what we are here to deliver.' said Alex Kemanes, Regional Middle East Director at NMK Electronics. A Cross-Section of Industry-Leading Brands 'What we brought to SLS Expo 2025 was an immersive experience and showcase ,' said Peter Herring, Group Technical Director at NMK Electronics. 'From signal distribution, networking and projection mapping to audio reinforcement and control interfaces, every section of the booth was designed to showcase real-world applications. It's more than a product display — it's a working environment built to demonstrate how NMK can offer everything under one roof from some of the best brands in the industry.' Visitors experienced a curated showcase from NMK's key partners, each representing the forefront of their categories: Epson – Headlined the stand with a 6×6 meter digital projection ceiling, transforming sky and galaxy visuals into a living experience via immersive projection mapping. 7th Sense – Powering the above solution, using uncompressed video playback and auto alignment from Scalable Displays. INFiLED – Showcased LED pillars designed for both indoor and outdoor applications, ideal for events and architectural spaces. Chauvet – Presented professional lighting for both live productions and fixed installs, featuring an hourly light show that drew consistent attention. Shure – Featured its latest in live event technology, including the new Axient Digital PSM system. Riedel Communications – Demonstrated flexible communication and signal distribution in real-time setups using the new industry standard of SMPTE 2110. L-Acoustics – Anchored the Live Sound Zone with the advanced L2 showcasing the next generation of audio reproduction. Televic & Arthur Holm – Showcased smart conferencing and display technologies in functional settings. Allen & Heath – Making its global debut, the all-new QU 5 is being unveiled at SLS 2025, continuing the brand's legacy of delivering innovative, reliable audio mixing solutions. Plus many more. Luminex – Behind the magic of the NMK stands was a multitude of GigaCore and LumiNode products. Delivering seamless control and monitoring during the event days. QSC – The renowned K Series loudspeakers will be on display, showcasing a solution trusted across live sound, rental, and fixed installation environments Completing the lineup were trusted technology providers such as Peerless-AV, Lightware, SurgeX, Analog Way, Ampetronic, WilliamsAV, SRS, AVID, Neutrik, MILOS, and Middle Atlantic.
Broadcast Pro
22-05-2025
- Business
- Broadcast Pro
NMK Electronics highlights AV innovation at SLS Expo 2025
Visitors experienced a curated showcase from NMK's key partners, each representing the forefront of their categories. Fresh off its participation at SLS Expo 2025, NMK Electronics has reaffirmed its status as a major distributor of professional AV, lighting and communication solutions in the Middle East. The three-day event, which brought together top-tier lighting, AV, and control technology brands from across the region, served as a platform for NMK to demonstrate its capacity to deliver end-to-end AV solutions tailored to real-world applications. With a significantly expanded presence at Booths 1A61 and 1B61 in Hall 1, NMK's 220-sqm space hosted an interactive showcase of cutting-edge technologies and product launches from its global partners. From projection mapping and signal distribution to audio reinforcement and control systems, every element of the stand was designed to function as a live, working environment, allowing visitors to experience the technology in action. Alex Kemanes, Regional Middle East Director at NMK Electronics, said: 'As demand for professional AV solutions accelerates across the region, our presence at SLS Expo wasn't just about showcasing products, it was about demonstrating leadership. Pro AV partners and end users in the UAE and Saudi Arabia are looking for more than just technology, they need scalable, reliable solutions that can support the region's most ambitious projects. That's exactly what we are here to deliver.' Peter Herring, Group Technical Director at NMK Electronics, added: 'What we brought to SLS Expo 2025 was an immersive experience and showcase. From signal distribution, networking and projection mapping to audio reinforcement and control interfaces, every section of the booth was designed to showcase real-world applications. It's more than a product display — it's a working environment built to demonstrate how NMK can offer everything under one roof from some of the best brands in the industry.' Headlining the booth was Epson, transforming the ceiling into a 6×6 meter canvas of stars and sky through immersive digital projection, powered by 7th Sense and Scalable Displays for seamless playback and alignment. INFiLED drew attention with versatile LED pillars suited for both indoor and outdoor spaces, while Chauvet's hourly light shows showcased professional-grade lighting in action. Shure debuted its latest in live event tech, including the Axient Digital PSM system, and Riedel Communications demonstrated flexible, real-time signal distribution using SMPTE 2110. L-Acoustics led the Live Sound Zone with its next-generation L2 system, and Televic and Arthur Holm introduced advanced conferencing and display solutions. Allen & Heath chose SLS 2025 for the global launch of its new QU 5 mixer, further extending its reputation for innovation in live audio. Behind the scenes, Luminex technology ensured seamless monitoring and control, while QSC's trusted K Series loudspeakers remained a highlight for attendees interested in rental and fixed-installation sound solutions. Rounding out the exhibit was a broad array of trusted brands including Peerless-AV, Lightware, SurgeX, Analog Way, Ampetronic, WilliamsAV, SRS, AVID, Neutrik, MILOS and Middle Atlantic—together forming a comprehensive showcase of the latest AV technology shaping the industry in the region.
Broadcast Pro
27-02-2025
- Business
- Broadcast Pro
NMK Electronics showcases Shure's pro audio technology at exclusive event
The event highlighted Shure's newest solutions, including the Axient Digital PSM and NEXADYNE INSTRUMENT, in an interactive, hands-on setting. NMK Electronics, a Midwich Group company and a distributor of professional AV solutions in the GCC, hosted an exclusive industry event in collaboration with Shure. The NMK & Shure Pro Sound Playoff took place in a setting filled with neon lights and an arcade, creating an immersive environment to showcase the latest advancements in professional audio technology from Shure. Held at 777DXB on February 25, 2025, the event brought together industry professionals, sound engineers and media representatives for a hands-on experience with Shure's latest product innovations. The spotlight was on Shure's newest releases, distributed by NMK Electronics in the region. Among them was the Axient Digital PSM, equipped with WMAS innovation to provide flexibility and scalability for monitor engineers, RF engineers and rental houses. Another standout product was the SLXD4Q+ Quad Channel Receiver, which pairs with existing SLX-D transmitters, expanding the tuning range to 138 MHz (region-dependent). Attendees also explored the SM39, a high-quality cardioid singing headset microphone designed for dynamic performers, and the KSM11 WIRED, a condenser vocal microphone offering unmatched clarity and precision for live performances. Additionally, Shure unveiled the NEXADYNE INSTRUMENT microphone, featuring the brand's patented Revonic Dual-Engine Transducer Technology for authentic, natural instrument sound. Beyond technology, the event was designed to provide a sensory experience, allowing attendees to test Shure's innovations firsthand. Guests had the opportunity to engage in interactive demonstrations, network with industry leaders, and explore the next generation of professional audio solutions. Speaking about the launch, Costandino Drimakis, Director of Strategic Development at NMK Electronics, said: 'NMK Electronics is proud to be at the forefront of the pro audio industry in the GCC. Shure has recently launched an exciting array of groundbreaking products that are set to redefine audio excellence. By introducing these cutting-edge innovations to the region, we are reinforcing our commitment to empowering professionals with unrivalled quality and state-of-the-art technology. Our partnership with Shure truly reflects our shared vision of pushing the boundaries in pro audio.'
