The complete package – NMK's Pro AV offering at SLS 2025 and accelerated expansion in Saudi
Fresh from its participation at SLS Expo 2025 a dynamic three-day showcase that gathers the best in lighting, audio video (AV), and control technologies from across the region. NMK Electronics, a leading distributor of professional AV, lighting, and communication solutions reaffirmed its leadership in delivering complete, real-world AV solutions to the Middle East market. With an expanded 220-square-meter footprint at Booths 1A61 and 1B61 in Hall 1, NMK hosted a high-impact lineup of global brands, product launches, and interactive demonstrations designed to bring innovation to life.
'As demand for professional AV solutions accelerates across the region, our presence at SLS Expo wasn't just about showcasing products, it was about demonstrating leadership. Pro AV partners and end users in the UAE and Saudi Arabia are looking for more than just technology, they need scalable, reliable solutions that can support the region's most ambitious projects. That's exactly what we are here to deliver.' said Alex Kemanes, Regional Middle East Director at NMK Electronics.
A Cross-Section of Industry-Leading Brands
'What we brought to SLS Expo 2025 was an immersive experience and showcase ,' said Peter Herring, Group Technical Director at NMK Electronics. 'From signal distribution, networking and projection mapping to audio reinforcement and control interfaces, every section of the booth was designed to showcase real-world applications. It's more than a product display — it's a working environment built to demonstrate how NMK can offer everything under one roof from some of the best brands in the industry.'
Visitors experienced a curated showcase from NMK's key partners, each representing the forefront of their categories:
Epson – Headlined the stand with a 6×6 meter digital projection ceiling, transforming sky and galaxy visuals into a living experience via immersive projection mapping.
7th Sense – Powering the above solution, using uncompressed video playback and auto alignment from Scalable Displays.
INFiLED – Showcased LED pillars designed for both indoor and outdoor applications, ideal for events and architectural spaces.
Chauvet – Presented professional lighting for both live productions and fixed installs, featuring an hourly light show that drew consistent attention.
Shure – Featured its latest in live event technology, including the new Axient Digital PSM system.
Riedel Communications – Demonstrated flexible communication and signal distribution in real-time setups using the new industry standard of SMPTE 2110.
L-Acoustics – Anchored the Live Sound Zone with the advanced L2 showcasing the next generation of audio reproduction.
Televic & Arthur Holm – Showcased smart conferencing and display technologies in functional settings.
Allen & Heath – Making its global debut, the all-new QU 5 is being unveiled at SLS 2025, continuing the brand's legacy of delivering innovative, reliable audio mixing solutions. Plus many more.
Luminex – Behind the magic of the NMK stands was a multitude of GigaCore and LumiNode products. Delivering seamless control and monitoring during the event days.
QSC – The renowned K Series loudspeakers will be on display, showcasing a solution trusted across live sound, rental, and fixed installation environments
Completing the lineup were trusted technology providers such as Peerless-AV, Lightware, SurgeX, Analog Way, Ampetronic, WilliamsAV, SRS, AVID, Neutrik, MILOS, and Middle Atlantic.
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