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Meet 16 VC firms investing in innovative creator economy startups like Substack, Whatnot, and Agentio
Meet 16 VC firms investing in innovative creator economy startups like Substack, Whatnot, and Agentio

Business Insider

time2 days ago

  • Business
  • Business Insider

Meet 16 VC firms investing in innovative creator economy startups like Substack, Whatnot, and Agentio

Ishan Sinha doesn't think the creator economy is a fad. "It's such a critical part of the internet," Sinha, a partner at Point72 Ventures, told Business Insider. Still, the initial hype and attention on the creator industry have faded, he said. According to a March Goldman Sachs report, funding of creator economy companies peaked in 2021, slowed between 2022 and 2023, and "reaccelerated" in 2024. An estimated $1.5 billion was invested in creator economy startups in 2024, per Goldman Sachs' analysis of PitchBook data. Overall, Goldman Sachs projects the creator economy will be a $480 billion industry by 2027. The creator economy has matured into a marketing layer that spans across industries, said Maya Bakhai, founder and general partner of Spice Capital. "Every single company needs to have an attention strategy," she said. So far in 2025, there's already been a handful of flashy fundraising rounds from creator startups. Investors are betting on startups that leverage creators to boost other industries like e-commerce or publishing. Starting the year off, Whatnot, a live shopping app, raised a $265 million Series E funding round at a valuation of $4.9 billion. Later in January, ShopMy, a social shopping and affiliate marketing company, announced a $77.5 million Series B. And last month, Substack, a newsletter platform that's fueled a wave of creators, announced its $100 million Series C. AI continues to be a hot subject. Investors are particularly interested in AI-powered creative tools because they are positioned to help creators with what they do best: make content. Menlo Ventures invested in Flora, an AI tool for digital creatives, for example. Sasha Kaletsky, managing partner at Creator Ventures, told BI that the firm is excited by startups that "empower the long tail of creators to be able to create the content that their audience loves faster, cheaper, better." The firm recently backed tools like Creatify, which generates ads using AI. Some investors also see the creator economy as fitting into their focus on business-to-business (B2B) technology, or view creators as an intersection between consumers and businesses, which has fanned the flame for another VC buzzword: prosumer. Haley Bryant, a principal at Hustle Fund, said she categorizes creators as small to medium businesses. The firm recently invested in Punchup Live, a ticketing marketplace for comedy creators. Business Insider is highlighting 16 VC firms and their partners who are backing creator economy companies — and creators themselves. This list, our sixth annual, was compiled by BI's reporting and is focused on firms that have made recent investments in creator economy companies. AlleyCorp thinks influencers will be important in an AI-first consumer tech landscape Investors: Marshall Porter, general partner; Susannah Shipton, partner AlleyCorp is a New York-based VC firm focused on pre-seed, seed, and Series A startups in various categories, including consumer tech, enterprise software, AI, and robotics. The company said it incubated MongoDB, Zola, and Business Insider when the companies were startups. Porter and Shipton both work on consumer tech investments, among other categories. Shipton, whose portfolio includes social-commerce app ShopMy and influencer-marketing platform Agentio, believes creators will continue to be influential in a world where AI agents drive consumer purchases. "Agents will learn how to parse influencer taste just like we do, and they will be swayed by influencer content in both obvious and subtle ways we can't predict yet," she wrote in a July blog post. Bain Capital Ventures has backed companies like Whop and ShopMy Investors: Scott Friend, partner; Aaref Hilaly, partner; Merritt Hummer, partner Bain Capital Ventures is the venture division of Bain Capital. The company has been funding startups at various stages of investment for over 20 years, ranging from seed rounds to growth-stage ones. BCV partner Hummer said she looks to invest in companies that are the "critical infrastructure for the creator economy," similar to how Shopify became the backbone of many e-commerce businesses. BCV partner Friend said he looks for creator startups that provide tools for both creators and their business partners, like brands, while partner Hilaly said he's drawn to creator companies that are using AI to help automate tasks and develop new business models for the industry. Fund size: BCV's latest funds total $1.9 billion, with more than $10 billion in assets under management, according to the firm. Bond Capital recently invested in Substack's $100 million Series C Investors: Mood Rowghani, general partner; Rob Scales, principal Bond Capital is a global VC firm that invests in startups from early to growth stages. Rowghani focuses on emerging technology companies and has led the firm's investments into creator economy startups like Whatnot and Substack. Rowghani also serves on the boards of Substack, Partiful, Carbon Robotics, and inDrive. Scales, who joined the firm in 2022, co-leads Bond's investments in software, AI, fintech, and consumer internet categories. A spokesperson for Bond told Business Insider its investors are looking for: Full-stack platforms that empower creators to scale their businesses. Content platforms that "align incentives between creators and their fans," as well as products that prioritize "quality and depth of engagement over optimizing for dopamine hits." Founders who understand creators' needs. Fund size: $2.4 billion, according to the firm. Craft has backed marketplace model businesses like live-shopping platform Palmstreet Investors: Bryan Rosenblatt, partner; Sean Whitney, principal; Jeff Fluhr, venture partner Craft specializes in business-to-business technology investing, and comprises a team of former founders. As an early Figma team member, for instance, Whitney is interested in design tools that empower creatives, and invested in Cartwheel to redefine how 3D animation is produced. Fluhr, the cofounder of StubHub, is keen on marketplace model businesses, he said, and wants to seize on how social media is changing shopping habits. Both peer-to-peer clothing rental app Pickle and live plant shopping platform Palmstreet caught his eye because they showed growing transaction volumes, loyal customers, community, and social buzz. Fund size: Craft has over $3.3 billion in assets under management and "invests across early-stage venture and growth stage companies," the firm said. "Our two latest funds are our fourth venture fund, $712 million, and our second growth fund, $608 million." Creator Ventures is a consumer-focused fund that's 'mega bullish' on creative tools Investors: Sasha Kaletsky, managing partner; Caspar Lee, general partner Kaletsky cofounded Creator Ventures in 2022 with Lee, a longtime YouTuber and entrepreneur. The two have been investing in startups together since 2019, while Kaletsky worked in private equity. The firm announced its most recent fund, Fund II, in April. "We do consumer internet," Kaletsky said, listing apps, marketplaces, AI, and business-to-business (B2B) software that relates to the consumer. "When we think about the creator economy, usually that's in our consumer adjacent B2B, or you can call it prosumer, bucket," he said. Kaletsky said the firm is "mega bullish" on creative tools right now. FirstMark is a New York-based firm and early investor in platforms like Pinterest and Discord Investors: Derek Chu, principal; Rick Heitzmann, cofounder and partner; Kathryn Weinmann, principal Heitzmann cofounded FirstMark Capital in 2008 and has backed major social media platforms, including Pinterest and Discord, that have shaped the creator economy. The consumer-focused firm is based in New York. Chu joined FirstMark in 2023 and previously worked at Airbnb and Menlo Ventures. He led FirstMark's investment in peer-to-peer rental platform Pickle and Posh, an events platform. "We're really looking for marketplaces and AI products that empower creators," Chu said. Weinmann joined FirstMark in 2024 and was previously at Norwest Venture Partners. Fund size: $3.5 billion assets under management, according to the firm. FirstMark announced a $1.1 billion fund in 2022. Investors: Haley Bryant, principal; Shiyan Koh, cofounder and general partner Hustle Fund was founded in 2017 by Koh, Eric Bahn, and Elizabeth Yin. Koh looks for tools that help creators enhance their relationships with their audiences, make content, and use first-party data. Bryant, who joined the firm in 2022, previously was the COO of Animalz, a content marketing agency. Bryant said she's "excited about products serving a specific wedge of creators, or focused on a market that's growing as a result of the rise of the creator economy." Hustle Fund primarily invests in pre-seed startups. Fund size: $46 million (Fund III), according to the company. Recent investments: Paris-based firm Intuition thinks anyone can be a creator Investor: Hugo Amsellem, cofounder Amsellem, an investor based in Paris, cofounded Intuition, a consumer-focused VC firm, in 2024. Prior to launching the fund, he was an angel investor in several creator economy startups and previously worked at Jellysmack, a creator economy startup. "The frontier between a consumer and a creator is now becoming very blurry," Amsellem said. "Right now, when you're building for consumers, you are building for people that are creating — some are creating at scale, some are not creating at scale — but anyone is actually a creator." Intuition writes $150,000 checks into pre-seed startups, per the firm's website. Menlo Ventures' Amy Wu Martin is backing startups that help creators build and monetize their audiences Investor: Amy Wu Martin, partner Martin leads Menlo's consumer technology and gaming investments. She focuses particularly on founders building emerging technology across AI, blockchain, and augmented reality. Before joining Menlo in 2023, she was a partner at Lightspeed Venture Partners and a founding partner at FTX Ventures. When it comes to the creator economy, Martin has led Menlo's investments in categories like gaming and commerce, such as ShopMy. She has also led Menlo's investment in several consumer and creator-related AI companies, including Alta, an AI-powered virtual try-on startup; Flora, a creative tools platform; and Higgsfield, a video AI startup. Fund size: $7 billion assets under management, according to the firm. In 2024, Menlo launched its $100 million Anthology Fund in partnership with Anthropic. Night's background in talent management helps it spot opportunities in media and entertainment Investors: Ezra Cooperstein, general partner; Reed Duchscher, general partner; Ben Mathews, general partner Night is a talent management firm with a venture studio that invests in and incubates startups and creator-led brands like MrBeast's Feastables. The company looks for startups that are leveraging creators to build new businesses and acquire customers. As a venture studio, it offers its companies a mix of funding and sweat equity, helping upstarts get their businesses off the ground. Cooperstein is the president of Night. Duchscher also runs Night's talent management firm. Mathews was previously at Bessemer Venture Partners. The company incubated creator-oriented startups like Outtake, an AI tool to protect creators and brands from deepfakes, and Troveo, a startup that enables creators to license their content to AI companies for training purposes. Fund size: The company doesn't have a set fund, but invests between $500,000 and $2 million in startups and creator-led brands. Patron has deep ties to the gaming industry and is backing startups across community, commerce, and media Investors: Amber Atherton, partner; Brian Cho, general partner; Jason Yeh, general partner Patron was founded in 2021 by Cho and Yeh, both former Riot Games executives. The firm invests in seed-stage consumer startups across several categories. Prior to launching Patron, Cho was an investor at A16z and led Riot's business and corporate development arms. He focuses on consumer startups across gaming, fitness, and health. Yeh started his career at FirstMark Capital and left to join Riot Games. He focuses on media, entertainment, and commerce. Atherton joined the firm full-time in 2023 and was previously the founder of Zyper, a community platform that was acquired by Discord. She primarily focuses on startups building tools for community and commerce. Patron recently backed SweatPals, which offers tools for fitness creators to monetize their communities with tools like memberships or events. Fund size: $100 million fund that closed at the end of 2024, according to the firm. Point72 Ventures sees creators as a 'critical part' of the internet Investor: Ishan Sinha, partner Sinha invests in early and growth-stage companies across consumer tech. He was previously an investor at Human Capital and an analyst at Goldman Sachs. When making investments in the creator economy, Sinha typically looks for startups solving problems for both creators and consumers, as well as teams with strong go-to-market backgrounds. The firm has previously backed creator economy companies such as Range Media Partners, a talent management company. For Point72, the creator economy umbrella is broad. "It's anything sort of related to the internet economy and people living and breathing and creating an income for themselves on the internet," Sinha said. Recent investments: Precursor Ventures is a pre-seed and seed stage firm that closed a new fund in April Investor: Charles Hudson, founder and managing partner In 2015, Hudson founded Precursor Ventures, an early-stage, generalist fund. Precursor announced that it closed its fifth fund at $66 million in April. At the time, Hudson said in a LinkedIn post that the firm had "a strong affinity for first-time founders whose potential has not been correctly understood by those looking for more traditional quality signals." He told BI that he is eyeing three categories in the creator economy space: Creator tools that help with business infrastructure, like revenue management or taxes. Scalable AI tools for tailored fan experiences. Community monetization "platforms for exclusive access and micro-communities." Fund size: $66 million, according to the firm. Recent investments: Bindery Books, a platform for book content creators Weights, an AI creative tool Slow Ventures looks for creators with 'deep authority' in a particular niche Investor: Sam Lessin, general partner; Megan Lightcap, partner; Billy Parks, venture partner Slow Ventures is an early-stage VC firm that operates a $60 million fund for investing in content creators. The company finds influencers who have authority in a particular content niche and invests between $1 million and $3 million for a roughly 10% stake in their overall businesses. That means the firm can get a return on a creator's media assets, like YouTube and brand deals, and also spin-off businesses they may launch, such as a food creator launching a cookbook. Slow is particularly drawn to creators who are looking to move beyond social media, Lightcap told Business Insider in February. "They look at the media not as the end, but as the means to an end, and think of their content and community, really, as this strategic asset on which they can launch other types of companies," she said. Fund size: $60 million, according to the company. Recent investments: The company writes checks ranging from $1 million to $3 million directly to creators, including woodworking creator Jonathan Katz-Moses. Spice Capital sees creators as the next generation of small businesses Investor: Maya Bakhai, founder and general partner Spice Capital launched in 2021 and now has over 50 portfolio companies across AI, the blockchain, and consumer, Bakhai said. It invests in founders who are capitalizing on new behaviors and cultural shifts. Prior to launching Spice, Bakhai worked at Kevin Durant's VC firm Thirty Five Ventures and amassed capital as an angel investor through profits from her bet on Crocs. "Everyone is a creator, whether your viral video became a meme, whether you are publishing your résumé on LinkedIn, writing as an independent journalist, or a startup looking for distribution edge," she said. "Everyone is competing in the same attention economy where the best narratives earn spotlight and a premium in valuation." Fund size: Fund II is a $25 million fund specializing in pre-seed, Bakhai said. Recent investments: Beehiiv, a newsletter platform Dirt, a newsletter company with five brands across entertainment, books, design, tennis, and news Hype, an app for trading memecoins MUBI, a streaming service, production company, and distributor for curated films Upside Ventures uses social media marketing to help boost its portfolio companies Investors: Jamie Elliott, general partner; Sam Uwins, general partner Upside Ventures is a London-based VC firm that focuses on seed-stage investments in consumer startups. The firm has roots in the creator economy. Uwins, a general partner, works with YouTube creators The Sidemen. He's helped them develop businesses like the vodka product XIX and a fried-chicken restaurant chain called Sides. Upside said its ties to media properties like YouTube help it boost brand visibility for its portfolio companies. Fund size: $25 million, according to the company. Recent investments: Ceartas, a content detection tool for creators that tracks down stolen content, fake profiles, and deepfakes ChatBCC, a group chat platform for creators

Hollywood legend makes big bet on the future of AI
Hollywood legend makes big bet on the future of AI

Yahoo

time06-06-2025

  • Business
  • Yahoo

Hollywood legend makes big bet on the future of AI

Hollywood legend makes big bet on the future of AI originally appeared on TheStreet. The booming artificial intelligence market is upending many industries, but it is also creating valuable opportunities for forward-thinking investors. Despite a fairly volatile start to 2025, many AI stocks such as Nvidia and Palantir have made substantial progress, establishing themselves as leaders in the space. But other investors are focused on finding newer tech companies, not yet publicly traded, with the potential to help usher in the next phase of AI. 💵💰💰💵 These companies sometimes operate under the general public's radar, quietly creating technology that has the power to disrupt entire industries and change how work is done. They may not often make headlines, but when they do, it is because someone important has decided to stake a bet on one. One example is Creatify, a platform that leverages AI technology to create video ads. An investing leader has revealed that he sees it as a likely force in the industry. If you're a fan of Hollywood animations, you probably know the work of Jeffrey Katzenberg. One of the industry's most respected producers, he helped create some of Disney's most popular animated features before helping found DreamWorks, the studio responsible for films such as "Shrek" and "The Prince of Egypt."Katzenberg is credited with helping turn Disney () into a multi-billion-dollar media empire and ultimately ushering in a new era of animation. But he's also a managing partner at WndrCo, an investment firm that has backed tech startups such as Airtable, Databricks, and 1Password. Now, Katzenberg has revealed that his firm is co-leading a Series A investment in Creatify, to the tune of $15.5 million. This represents a significant bet not just on the startup but on the future of AI, as Creatify is poised to disrupt the advertising industry. Why is Katzenberg investing in this startup over others? He recently revealed that he is excited about AI-generated video platforms because he believes they give storytellers a key edge. 'I've seen firsthand how technology opens new doors, from hand-drawn to CGI animation, and now AI,' he states. 'What excites me about Creatify is that it's breaking down barriers around video creation. When production takes minutes instead of weeks, more people get to tell their stories. That's a real shift.' More AI News: Tempus AI hits back at scathing short report OpenAI teams up with legendary Apple exec One AI stock makes up 78% of Nvidia's investment portfolio As an expert in both animation and storytelling, Kateznberg is well qualified to discuss these areas and to identify the technologies that can enhance them. He adds that although traditional production isn't able to keep up with today's demands for custom ads, modern AI systems can, making them a game-changer for the industry. The fact that someone like Katzenberg is betting big on a company like Creatify suggests that the advertising industry may be about to change. For some, that might raise the question of how severely jobs in the field will be on what Katzenberg and Creatify Cofounder and CEO Yinan Na have said, it doesn't seem like these technologies will replace too many human workers. 'It's about harnessing AI to democratize creativity and empower entrepreneurs everywhere to scale their storytelling and grow their businesses,' states Na. The CEO adds that his vision is to create the "Shopify of video ads" with Creatify, engineering a platform that empowers entrepreneurs to venture into a new industry with user-friendly tools. While this may lead to more video content and advertising campaigns, it doesn't seem as if it will do the creative part of advertising. Telling stories is a crucial part of the industry, as many experts have reiterated. Joe Lazer, Pepper CEMO and author of "The Storytelling Edge," addressed this earlier in the year, stating, 'No matter how good generative AI gets, great storytellers will be the hardest thing for it to replace. AI can write, but it can never be a storyteller.'Hollywood legend makes big bet on the future of AI first appeared on TheStreet on Jun 5, 2025 This story was originally reported by TheStreet on Jun 5, 2025, where it first appeared. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Hollywood legend makes big bet on the future of AI
Hollywood legend makes big bet on the future of AI

Miami Herald

time05-06-2025

  • Business
  • Miami Herald

Hollywood legend makes big bet on the future of AI

The booming artificial intelligence market is upending many industries, but it is also creating valuable opportunities for forward-thinking investors. Despite a fairly volatile start to 2025, many AI stocks such as Nvidia and Palantir have made substantial progress, establishing themselves as leaders in the space. But other investors are focused on finding newer tech companies, not yet publicly traded, with the potential to help usher in the next phase of AI. Don't miss the move: Subscribe to TheStreet's free daily newsletter These companies sometimes operate under the general public's radar, quietly creating technology that has the power to disrupt entire industries and change how work is done. They may not often make headlines, but when they do, it is because someone important has decided to stake a bet on one. One example is Creatify, a platform that leverages AI technology to create video ads. An investing leader has revealed that he sees it as a likely force in the industry. If you're a fan of Hollywood animations, you probably know the work of Jeffrey Katzenberg. One of the industry's most respected producers, he helped create some of Disney's most popular animated features before helping found DreamWorks, the studio responsible for films such as "Shrek" and "The Prince of Egypt." Related: Disney makes a devastating layoff announcement Katzenberg is credited with helping turn Disney (DIS) into a multi-billion-dollar media empire and ultimately ushering in a new era of animation. But he's also a managing partner at WndrCo, an investment firm that has backed tech startups such as Airtable, Databricks, and 1Password. Now, Katzenberg has revealed that his firm is co-leading a Series A investment in Creatify, to the tune of $15.5 million. This represents a significant bet not just on the startup but on the future of AI, as Creatify is poised to disrupt the advertising industry. Why is Katzenberg investing in this startup over others? He recently revealed that he is excited about AI-generated video platforms because he believes they give storytellers a key edge. More AI News: Tempus AI hits back at scathing short reportOpenAI teams up with legendary Apple execOne AI stock makes up 78% of Nvidia's investment portfolio As an expert in both animation and storytelling, Kateznberg is well qualified to discuss these areas and to identify the technologies that can enhance them. He adds that although traditional production isn't able to keep up with today's demands for custom ads, modern AI systems can, making them a game-changer for the industry. The fact that someone like Katzenberg is betting big on a company like Creatify suggests that the advertising industry may be about to change. For some, that might raise the question of how severely jobs in the field will be impacted. Related: Why two AI leaders are losing talent to startup Anthropic Based on what Katzenberg and Creatify Cofounder and CEO Yinan Na have said, it doesn't seem like these technologies will replace too many human workers. "It's about harnessing AI to democratize creativity and empower entrepreneurs everywhere to scale their storytelling and grow their businesses," states Na. The CEO adds that his vision is to create the "Shopify of video ads" with Creatify, engineering a platform that empowers entrepreneurs to venture into a new industry with user-friendly tools. While this may lead to more video content and advertising campaigns, it doesn't seem as if it will do the creative part of advertising. Telling stories is a crucial part of the industry, as many experts have reiterated. Joe Lazer, Pepper CEMO and author of "The Storytelling Edge," addressed this earlier in the year, stating, "No matter how good generative AI gets, great storytellers will be the hardest thing for it to replace. AI can write, but it can never be a storyteller." Related: Billionaire fund manager, skeptical of AI, backs shocking stock The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.

Creatify Raises $15.5M in Series A Funding
Creatify Raises $15.5M in Series A Funding

Martechvibe

time04-06-2025

  • Business
  • Martechvibe

Creatify Raises $15.5M in Series A Funding

The funding coincides with the launch of Creatify's AdMax, an end-to-end AI ad agent that combines ad inspiration, production, testing, and performance analytics into a single workflow. Creatify has announced $15.5 million in Series A funding co-led by WndrCo and Kindred Ventures. The round brings Creatify's total funding to $23 million, with early investors including NFDG, Millennium New Horizons, Creator Ventures, and Leadout Capital. Creatify supports over a million marketers and more than 10,000 teams globally, including organisations like Comcast, Binance, NewsBreak, Tec-do, and Zumper. Its platform combines generative AI and workflow tools to help streamline the video ad lifecycle, from creation and testing to optimisation. 'Video is the most valuable format in digital advertising, but it's still the hardest to produce at scale,' said Creatify Co-Founder and CEO Yinan Na. 'We built Creatify to remove these barriers. Just as Shopify revolutionised ecommerce, we're doing the same for video ads—making them fast, effective, and accessible to businesses of all sizes.' ALSO READ: Launches Test Studio for Smarter AI Agent Testing The funding coincides with the launch of AdMax, an end-to-end AI ad agent that combines ad inspiration, production, testing, and performance analytics into a single workflow. 'Great technology turns storytelling into real business results,' said Jeffrey Katzenberg, Founding Partner at WndrCo, who will join Creatify's Board of Directors. 'Creatify represents the next leap forward. It's not just making video ads easier to produce, it's redefining how modern advertising works. In a world where brands must show up everywhere, all the time, Creatify is purpose-built to meet that demand at scale.' Steve Jang, Founding Partner at Kindred Ventures, said, 'Generative media and LLMs are making a profound impact in how people and brands market and advertise their ideas and products.' 'Creatify's AI agent collapses the slow, expensive, and constrained process of making and deploying video ads into a modern, super-fast, and high-fidelity experience. We're thrilled to back Creatify on this mission to reinvent the global advertising market using generative AI.' ALSO READ: Channel Factory Launches Intelligence Suite and AI-Powered Products The Martechvibe team works with a staff of in-house writers and industry experts. View More Locala's omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers plan, activate, and measure campaigns that are personalised to the local consumer. It specialises in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies. VISIT WEBSITE Blue Prism is a global software provider, offering ROM 2, an intelligent automation implementation methodology that empowers teams to scale their digital workflow. 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VISIT WEBSITE Qualaroo is a saas-based online survey creator offering Qualaroo Nudge, a proprietary technology for uploading custom properties for airtight targeting. It enables marketers to 'nudge' when user clicks on a page element, helping them to target visitors on their real-time activity. VISIT WEBSITE Zendesk is a Danish-American company that offers software-as-a-service products with the capabilities of omnichannel integrations. Its omnichannel messaging platform enables sales and marketing teams to easily track and consolidate customer tickets from various sources, ensuring enhanced customer experiences. VISIT WEBSITE WebEngage is an all-in-one marketing platform that integrates omnichannel engagement with live analytics features. It offers AI/ML-driven product recommendations engine that enables marketers to boost conversion for all channels, including the web and mobile apps. VISIT WEBSITE Sprinklr is a comprehensive enterprise software company offering omnichannel support capabilities for all customer-focused marketing functions. It provides no-code, easy-to-build API integrations to access real-time customer data from multiple sources — such as CRM, CDP and ecommerce platforms. VISIT WEBSITE SAP provides omnichannel marketing capabilities through its flagship product: SAP Emarsys. By accessing its purpose-built reports, teams can determine the effectiveness of their marketing campaigns, segments, and channels in achieving sales goals. Its B2B account engagement features let brands deliver predictable and personalised marketing-led B2B insights at scale. VISIT WEBSITE MoEngage is a global AI-driven marketing platform that enables brands to orchestrate omnichannel campaigns from a single intuitive interface. Utilising MoEngage's User Path Analysis capabilities, marketing teams can target customers across 10+ channels, depending on their purchase behaviour. VISIT WEBSITE Intuit Mailchimp is an AI-powered omnichannel platform that offers email and marketing automation functions. With its customised pre-built audience segments, marketers can scale their campaigns based on individual contacts' demographic information and shopping behaviour. VISIT WEBSITE Hubspot is a cloud-based, scalable customer platform that offers various marketing automation solutions with omnichannel support capabilities. It enables marketers to create omnichannel campaigns to connect and interact with customers across multiple channels in real-time. VISIT WEBSITE Bloomreach is an all-inclusive marketing automation platform that comes with omnichannel orchestration supports for various use cases, such as marketing campaign personalisation, and headless CMS commerce platform experience. VISIT WEBSITE Agillic specialises in offering global brands a comprehensive Omnichannel Marketing Automation Platform that enables them to create personalised marketing campaigns. Its multichannel marketing capabilities support multiple integrations, such as Playable and Sleeknote for lead generation, Zapier for automating routine processes, among others. VISIT WEBSITE Adobe Experience Cloud features Adobe Campaign, enabling marketers to synchronise their customer data from various channels for omnichannel marketing. By leveraging its omnichannel integration with Adobe Journey Optimiser, brands can build multi-step journeys, campaigns, and personalised real-time moments that follow their customers across channels. VISIT WEBSITE ActiveCampaign is an intelligent multichannel marketing automation platform that enables marketers to seamlessly connect campaigns across the channels that matter most to them. It helps enterprises streamline personalised marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. VISIT WEBSITE UiPath offers a comprehensive AI-powered robotic automation platform, enabling marketers to streamline recurring functions, such as lead automation and customer engagement. Utilising its capabilities, marketers can personalise and automate customer interactions, depending on their needs and preferences. VISIT WEBSITE SAP is a composable marketing automation technology provider, offering SAP Intelligent RPA solutions to automate repetitive, rules-based business processes, including marketing and sales. Using its tech stack, marketers can automatically extract product data from manufacturers' websites, update online inventory and import website and email sales. VISIT WEBSITE Microsoft offers Power Automate, a low-code and AI-powered RPA software that helps marketers streamline tasks like lead management, email campaigns, social media management, data analysis, content publishing, and customer feedback. Leveraging its capabilities, businesses can automate repetitive tasks, such as lead capture and email marketing workflows. VISIT WEBSITE IBM offers AI-powered Robotic Process Automation capabilities for CRM and marketing functions. It enables users to automate workflows with integrated OCR and intelligent chatbots, distribute work across multiple bots without human interventions and manage emails via low-code authoring tools. VISIT WEBSITE Hyland offers an AI-powered comprehensive robotic automation software suite, enabling marketers' teams to automate their campaigns. Its Natural Language Processing (NLP) technology allows businesses to automate repetitive marketing functions, such as execution of targeted and personalised strategies in near real-time. VISIT WEBSITE Datamatics is an intelligent automation platform, offering TruBot RPA designer, a low-code bot design tool for marketing teams to create customised bots quickly. It provides 500 pre-built components, enabling low-code design and rapid deployment capabilities with drag-and-drop options. VISIT WEBSITE Automation Anywhere offers Automation Success Platform powered by Vertex AI, enabling enterprises to develop a cloud-based digital workforce at scale. Leveraging its bots, ML, and AI technologies, marketers can automate their marketing and sales processes. One of its popular offerings is Automation Co-Pilot, a genAI-powered assistant that empowers businesses to create and summarise content. VISIT WEBSITE Appian is a global technology provider, delivering end-to-end process automation with RPA, AI, IDP and API integrations. Utilising the readily available APIs of this low-code platform, teams can create a series of connected digital business applications including customer management and marketing. VISIT WEBSITE Powered by Zoho Corporation, Zoho Analytics enables marketers to track all critical metrics in a single platform to enhance marketing outcomes. The company offers 75 pre-built data visualisation reports and dashboards on marketing performance for collaborative analysis. With its AI-powered assistant, marketers can generate automated insights, predict future trends, and configure smart alerts. VISIT WEBSITE Semrush is an online visibility management and content marketing SaaS platform, offering marketing analytics tools to global businesses. Its open-source analytical tools include Market Explorer and Traffic Analytics for understanding market trends and website traffic respectively. VISIT WEBSITE Nielsen is a global audience insights, data and analytics solution provider, helping marketers measure what people listen to and watch. It offers a comprehensive, AI-powered Nielsen Marketing Cloud platform with sub-products such as Audience Segments, Scarborough, and Advanced Audiences to understand audiences for different targeting initiatives. VISIT WEBSITE MoEngage is a full-stack marketing automation platform, offering consumer insights and analytics solutions for marketers to understand customer LTV. With MoEngage Analytics, they can measure user engagement, spot behavioural patterns, and act on retention to prevent app uninstalls. VISIT WEBSITE Microsoft Clarity is a behavioural analysis tool that helps marketers understand user interaction with their website. It supports features like Session recordings, Heatmaps, and ML insights in real time. Processing more than a petabyte of data from over 100 million users per month, Clarity accommodates limitless traffic for various marketing measurements at scale. VISIT WEBSITE Powered by AI-led insights, Merkle offers scalable marketing analytics and CX technology solutions, helping brands to optimise their campaigns. Some of its flagship solutions are Measurement & Media analytics, Consumer & Experience insights, and Product & Market intelligence. VISIT WEBSITE Hubspot offers marketing analytics and dashboard software, enabling businesses to make data-backed decisions for use cases, such as revenue generation, site analytics and detailed reporting. Leveraging the capabilities of its multi-touch revenue attribution model, marketers can monitor real-time website traffic via unique tracking codes. VISIT WEBSITE Google Analytics is an open-source analytics tool by Google, enabling marketing teams within organisations to better understand their customers via valuable insights. Consequently, businesses can use those insights to take action, such as website improvement and tailored audience list creation. VISIT WEBSITE Adverity is an integrated data analytics platform, enabling marketers to automate their customer's data integration and visualisation functions. It offers 600+ pre-built data connectors to popular marketing platforms, social media networks, SEO tools, and marketing automation solutions. The platform also provides pre-build dashboards to generate tailored reports. VISIT WEBSITE Adobe Experience Cloud offers Adobe Analytics and Adobe Target within its analytics tools solutions, enabling marketers to execute in-depth analysis of their customer data. Adobe Analytics allows the sales and marketing teams to mix, match, and analyse data from any digital point in the customer journey. VISIT WEBSITE Ahrefs features a suite of analytics tools under its Ahref Enterprise offering. It offers API and Looker Studio connectors, enabling marketing teams to elevate their SEO strategy with enterprise-grade and insights. Some of the criteria for its API endpoints include Backlinks, Organic & Paid Traffic, SERPs, Website health score and more. VISIT WEBSITE StackAdapt is a multi-channel programmatic advertising platform, enabling digital marketers to customise their strategy. It offers open and flexible DSP (Digital Signal Processing) capabilities for executing tailored ad campaigns. Furthermore, its ad previewer lets marketing teams preview video, display and native ads on desktop or mobile across 500+ publishers, covering 23 verticals. VISIT WEBSITE Rakuten is a global affiliate ad technology company, enabling advertisers to optimise their marketing strategies with data-driven insights. It offers AI-powered forecasting and benchmarking capabilities and dynamic multi-touch commissioning tools, allowing advertisers to customise their campaigns. It also supports first-party data collection integrations for both B2B and B2C marketers. VISIT WEBSITE Nielsen offers Nielsen Ad Intel, a cross-platform advertising intelligence platform with actionable insights to identify prospects, analyse brand strategies and learn from past advertising campaigns. It offers various advertising intelligence features such as ad spend monitoring, competitive benchmarking, global competitive insights and expert data harmonisation. VISIT WEBSITE Magnite is an independent sell-side advertising technology provider, enabling publishers to monetise their content across all screens and formats. It offers Magnite Streaming, a singular supply-side platform that merges technology from the Magnite CTV and SpotX platforms. Utilising this functionality, marketers can identify their potential audiences to restructure their targeting strategies. VISIT WEBSITE IBM offers a comprehensive suite of Watson Advertising to agencies and marketers. With Watson Advertising's AI-powered assistant, advertisers can customise their advertisements, based on real-time ad results. It also supports functionalities of cookieless advertising, ad fraud management and brand safety measurements. VISIT WEBSITE Google features a comprehensive list of AI-powered Ad tools under its Google Ads offering. Some of its popular tools include Keywords Planner, Ads Editor, Reach Planner, Ads Mobile App, Insights Finder, Ads API, and Recommendations Page. Additionally, it offers Google AdMob to help businesses plan their in-app revenue generation strategy. VISIT WEBSITE Criteo is an all-in-one connected commerce media platform, enabling marketers and agencies to scale their digital and physical assets. Leveraging the capabilities of its AI-powered technology, brands can develop strategies for intent-based product recommendations, multi-prolonged accessibility, contextual advertising, and more. VISIT WEBSITE Basis Tecnologies (formerly known as Centro), is a programmatic advertising platform, offering ad management tools for search, social and site direct via a single interface. Its flagship products are Basis Assistant and Basis Automate+. Basis Assistant is a Chrome extension, connecting 20+ platforms and tools, and Basis Automate+ is a digital advertising automation tool for simplifying campaign process. VISIT WEBSITE AppsFlyer is a mobile attribution company, helping mobile advertisers to identify their ad network. It offers a measurement suite, giving app marketers full visibility into their customer journeys while preserving their privacy. Utilising its AI-powered Creative Optimisation platform, marketers can formulate their creative strategy. VISIT WEBSITE Adtriba is a cross-channel digital marketing management platform based on data-driven attribution modelling. Its solutions include Adtriba Triangulation, enabling advertisers to witness the integration of diverse measurement methods, such as Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA) and Incrementality Testing. VISIT WEBSITE Adobe Experience Cloud offers connected advertising solutions with its natively integrated Adobe Advertising platform. Its consultancy-based reporting options come with AI-powered optimisation features, helping advertisers analyse their ad performance via 200+ measurement metrics. Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. They can also chat with 28 different AIs and get unique perspectives on topics like travel, games and food. VISIT WEBSITE is a UI-based platform that allows marketers to create a chatbot quickly and deploy it easily on multiple channels. Leveraging the capabilities of its conversational builder, enterprises can build the Dialogflow using dialogue messages. Some of its popular offerings include XO: Experience Optimisation and GALE(Beta). VISIT WEBSITE IBM watsonx Assistant is an interactive virtual agent that utilises natural language and AI, enabling users to set it up on their app and website. It offers fast and accurate responses to customers, enhancing their overall experience and satisfaction with its adaptive learning capabilities. VISIT WEBSITE Haptik helps enterprises manage their customer lifecycle with generative AI-powered conversational solutions to boost marketing and sales. It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE

Former DreamWorks CEO Jeffrey Katzenberg co-leads $15.5M Series A for AI video ad platform
Former DreamWorks CEO Jeffrey Katzenberg co-leads $15.5M Series A for AI video ad platform

Yahoo

time02-06-2025

  • Business
  • Yahoo

Former DreamWorks CEO Jeffrey Katzenberg co-leads $15.5M Series A for AI video ad platform

DreamWorks co-founder Jeffrey Katzenberg's venture fund WndrCo co-led a $15.5 million Series A round for Creatify, an AI video ad platform. Creatify's AdMax platform uses AI to quickly generate dozens of video advertisements, which are geared toward social media marketing -- AdMax analyzes high-performing social video campaigns on apps like TikTok and Instagram to shape its output. Tech industry titans have been bullish on AI advertising. Meta CEO Mark Zuckerberg recently spoke about his ambitions to automate all of advertising with an AI ad tool, which would test thousands of ads on Facebook, Instagram, and Threads users. This degree of automation may seem drastic, but it is not a foregone conclusion. While Katzenberg has been an entertainment industry executive since before DVDs were invented, his bets are not always correct -- he was also the founder of Quibi, the short video platform that infamously raised $1.75 billion and shut down six months later.

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