Latest news with #CreatorRewards
Cosmopolitan
2 days ago
- Entertainment
- Cosmopolitan
What Are Nara Smith and Lucky Blue Smith's Net Worths
If you've ever wondered how much you could potentially make if you quit your job and started making Cinnamon Toast Crunch from scratch while dressed in couture, the answer is a lot. At least based on Nara Smith, who—despite being labeled as a "tradwife"—is undeniably the breadwinner (and breadmaker, obviously) in her marriage to Lucky Blue Smith. Though, to be clear, they're both insanely rich. Time to dig in. Much like I want to dig into Nara's homemade boba recipe. At least according to Celebrity Net Worth, who accurately notes that Lucky's been modeling for literal years—and has worked on some major brand campaigns. Celebrity Net Worth reports that Nara has $6 million in the bank—largely amassed from her TikTok earnings and influencing career. In other words, her net worth is six times Lucky's. So, how does Nara make her money? Per Yahoo, TikTok pays $0.50-$1.00 per 1,000 views on videos over 1 minute through their Creator Rewards program. Which definitely adds up when you have millions of followers and your videos are near-constantly going viral. The outlet estimates that Nara makes around $200,000 a month from TikTok based on her following and the popularity of her videos (which is 11.8 million as of now). This intel also falls in line with a deep dive that a fellow TikToker did into her earnings last March (though they note that $200k a month is conservative and it's possible Nara is making double that): Either way, TikTok isn't Nara's only revenue stream. She also works with multiple high end brands at the moment—including Chanel and Burberry. But her most creative ad to-date has to be for Marc Jacobs—where she "made" a handbag in her signature recipe style. Vogue did a deep dive on the ad's impact, noting that it "generated $966,000 in media impact value (MIV) on TikTok, and $285,000 on Instagram" in just the first 48 hours of publishing. Apparently this is a "MIV 149 times that of an average Marc Jacobs influencer TikTok post; and 44 times the Instagram average." In other words, the ad was hugely impactful—and it's fair to say Nara got paid accordingly. FYI, Nara (who's currently pregnant with her fourth child) spoke to Who What Wear about her career and why she's pushing back about the "tradwife" label—especially as she and Lucky split responsibilities around their home. "I'm a working mom. I take care of kids," she said. "I split the responsibility with Lucky. Our household is very 50/50. We try to figure out the kids while both of us work. It's very much this jigsaw puzzle that we're trying to work through every single day. Being labeled as [a tradwife], that just didn't fit. I didn't want this narrative out there that I'm just at home slaving away. I'm not a tradwife. I'm a working mom, and I love cooking, and I have a passion for cooking for my husband, for my kids. Cooking is my love language. I love taking care of people in that way."
The Sun
07-05-2025
- Entertainment
- The Sun
I'm asking strangers on the internet to help me pay off my credit card debt – in 2 weeks, I've already made £1.1k
A MUM has asked strangers online to help her pay off her £2,490 credit card debt by Father's Day. Mother Sara Callahan took to TikTok in a desperate attempt to clear the family's credit card debt - also explaining how she cleverly uses the popular platform to make extra cash. 2 Sara, from the US, embarked on the debt-free journey to surprise her husband and has since found several ways to rake in money, including side hustles and Door Dash. So far, the mum - who posts under the username @ sarac1409 - has already made an extra £1.1k in just two weeks. One of the challenges Sara has given herself is to walk two to four miles every day - also sharing footage of the relaxing walk on social media. While staying active itself does not make Sara any money, it's the TikTok posts and keeping viewers engaged with her walking that does. Sara, who's already racked up more than 23,000 followers on her page, recently revealed that she's a part of TikTok Creator Rewards Program. The program is designed to help creators foster their creativity and generate higher revenue potential by posting high-quality, original content. To be eligible to apply for the program, content creators have to be at least 18 years old (or 19 in South Korea), have at least 10,000 followers, as well as have at least 100,000 video views in the last 30 days. According to TikTok, to be able to make extra cash you also need to ensure the posted videos are at least one minute long. She recently explained how combining keeping fit with posting content online has helped her clear some of the debt. She said in the now-viral video: ''I get paid by TikTok a little bit for the views that I get and the engagement. I've made £160 on Vinted in a week - here's 5 tips so you can do the same, including why you should NEVER ignore offers ''If you want to support me on my journey, I would love for you to watch the video all the way through. Hit 'Share' and click 'Copy Link'. ''You don't have to send it to anybody if you don't want to, comment at least nine words and then like it, of course,'' she begged viewers online. ''Anything helps, mostly it's the views - so go and watch it at least once all the way through. ''Thank you so much,'' she added at the end of the clip, which has racked up a whopping 2.3million views in just six days. In another video, Sara noted that the Creators Rewards Program has so far ''been a big bulk'' of the chunk of money that has come off the credit card debt. ''I am so happy that all of you have reposted, commented, followed me, done all the things just to make that possible.'' However, Sara doesn't rely just on views to clear off the debt in time for Father's Day - which also happens to be a day after her partner's birthday. The mum told her followers that she also uses survey apps, such as Swagbucks, where you can ''watch entertaining videos, play games, search the web, answer surveys, and find great deals to earn points''. The points, the website states, can then be redeemed ''for gift cards to your favorite retailers like Amazon or Walmart, to name a few, or get cash back from PayPal ''. ''It takes me about a month to get $50, which is not bad. I'm gonna sit there and play games on my phone anyway - so I may as well make money off of it.'' As Sara is yet to hit her goal, she has also been considering creating invitation templates on Etsy to make even more money. ''I've seen a few videos on it. I think I'd be really good at that, I love graphic design. ''For my baby shower, for my wedding, I made all the invitations and all of that - I love doing that kind of stuff.'' 'Supporting from England' Since bravely opening up about her debt journey, Sara's been met by a huge amount of support from all over the world. The video has racked up a staggering 2.3million views, close to 8,000 comments, over 306k likes and more than 5k shares. One person said: ''Getting healthy, spending time with babe, spending time in nature, and paying off debt! Good luck!!'' ''Supporting from England!!'' another chimed in. A third commented: ''that's a great way to get in exercise and enjoy being outdoors with the Lil one while making money to pay off debt. ''love it!!! I'm ready to get in the creator rewards program to offset retirement.''
Yahoo
05-04-2025
- Entertainment
- Yahoo
An 81-Year-Old Waitress Said She Couldn't Afford to Retire. Then a Stranger Raised $300,000 for Her (Exclusive)
Tamie Konzier's lunch outing with her son led to a viral TikTok after she overheard her 81-year-old waitress Betty say she couldn't afford to retire Tamie initially thought to use any funds she received from the app's Creator Rewards toward Betty's next tip, but users encouraged her to create a GoFundMe In just one week, she raised more than $328,000 for Betty, allowing the elderly woman to finally consider retirement A simple lunch outing between Tamie Konzier and her 10-year-old son turned into a life-changing moment for Betty, an 81-year-old waitress. Betty caught Tamie's attention not just for her warm demeanor but for the visible signs of physical strain as she worked. What Tamie overheard next would affect both of their lives forever. 'I just had my heartstrings pulled,' Tamie exclusively tells PEOPLE. 'I could tell she was older and having to limp a little bit. Then I heard her tell the table behind me — her regular customers — that she couldn't retire yet because her Social Security benefits weren't enough.' Betty revealed she received just more than $900 a month in Social Security, which wasn't enough to cover her bills. The revelation struck Tamie deeply, prompting her to leave a $40 tip and record a TikTok video asking viewers to help make a difference. Tamie initially hoped the clip would go viral so she could use the proceeds from TikTok's Creator Rewards program to surprise Betty with a larger tip during her next visit. But within hours, the video gained traction online, quickly amassing millions of views and resonating deeply with viewers worldwide. Strangers flooded the comment section with offers to help and urged Tamie to start a GoFundMe campaign. 'Honestly, I didn't think about a GoFundMe,' Tamie admits. 'I thought maybe I'd make $100 from TikTok.' Encouraged by the overwhelming response, Tamie launched the fundraiser with an initial goal of $25,000. Donations poured in at an unprecedented rate as people felt moved by Betty's story. Only a week after meeting Betty, Tamie had raised more than $323,000 on GoFundMe alone, with additional contributions coming through Venmo and Cash App totaling $4,650. TikTok earnings from the viral video added another $1,544 before taxes. Related: Veteran, 90, Was Working in the Heat on Memorial Day. Within a Day, Over $200K Was Raised So He Could Retire Tamie met Betty again one week after their initial encounter to share the news over lunch. While Betty preferred not to appear on camera or have her voice recorded for TikTok, Tamie describes her reaction as deeply emotional. 'She said she had been praying for a miracle and now feels like her prayers have been answered,' Tamie recounts. 'She's thrilled but also very humbled by all of this.' Betty's humility has been evident throughout the process. A single mother who worked tirelessly after losing her husband when her children were young, Betty has spent decades serving others despite facing tough times herself. "She's so deserving,' Tamie emphasizes. 'Hearing stories from her coworkers about how giving she's been her whole life makes me feel even better about what we're doing.' Related: 'Great' Boss Pays Off 69-Year-Old Man's Mortgage, Making It Possible for the Veteran to Retire While the fundraiser has been overwhelmingly positive, it hasn't been without its challenges. Betty expressed a strong desire for privacy throughout the process — a request that Tamie has honored despite criticism from some TikTok users who wanted to see Betty's reaction captured on video. 'People are calling me out like, 'We wanted to see the reveal,' but I'm not going against her wishes,' Tamie explains. 'She didn't ask for any of this.' Tamie also faced logistical hurdles as donations grew beyond expectations. To ensure transparency and protect Betty's financial interests, she retained lawyers to set up a trust fund that won't affect Betty's Social Security benefits. 'I want to do this the right way,' Tamie says. 'It's more complicated than I anticipated, but it's worth it.' Never miss a story — sign up for to stay up-to-date on the best of what PEOPLE has to offer, from celebrity news to compelling human interest stories. For Tamie, one of the most rewarding aspects of this experience has been setting an example for her son Leo, who was present during their initial encounter with Betty. 'I hope he knows to always be kind to people because I say that every day when [my kids] leave — I say be kind to people,' she says. 'I hope it teaches him empathy.' Reflecting on the experience as a whole, Tamie hopes others will be inspired by this story: 'If you can help someone, don't hesitate; just do it,' she simply notes. Tamie confirmed that the grand total raised for Betty stands at $328,739.18 so far — a staggering amount that will allow Betty to finally consider retiring after decades of hard work. Betty hasn't decided exactly how she'll use the funds yet but plans to prioritize taking care of herself and helping her family. For now, she remains grateful for what feels like a miracle. Tamie plans to keep the GoFundMe open per legal advice but looks forward to closing it once all arrangements are finalized. Reflecting on this whirlwind journey over just one week, she shares: 'Betty is totally deserving of this money, and totally deserving of her privacy at the same exact time.' Read the original article on People
