Latest news with #DiriyahHouse
CairoScene
3 days ago
- Business
- CairoScene
Diriyah House Brings the Kingdom's History to London
This initiative supports the global strategy to raise awareness and build partnerships. Diriyah House will host events, exhibitions, and engagements to attract investment and tourism before openings. Diriyah Company has launched 'Diriyah House' in London's exclusive One Hyde Park, as part of its strategy to expand global outreach and attract foreign investment to Saudi Arabia's flagship cultural destination. Situated in Knightsbridge, the facility is designed to serve as an immersive marketing platform introducing investors and stakeholders to the Diriyah Masterplan — the comprehensive development set to transform the historic Saudi city into a world-leading heritage destination. Projected to welcome over 50 million visits annually by 2030, Diriyah is a cornerstone of Saudi Arabia's Vision 2030, rooted in the Kingdom's cultural identity and history. The newly unveiled Diriyah House offers a state-of-the-art marketing suite that features interactive content and digital visualisations aligned with global investor expectations. 'We are thrilled to launch the Diriyah House in the heart of London, where our team will present Diriyah's story on a global stage through a distinctive experience worthy of its heritage," Group CEO Jerry Inzerillo said. "This step advances our international reach as we build one of the world's most iconic destinations rooted in the Kingdom's history, culture, and identity.' Diriyah House is set to officially open in early July 2025 in partnership with Sotheby's International Realty, which will operate the facility.
Leaders
5 days ago
- Business
- Leaders
‘Diriyah House' Launched in London to Enhance Global Presence
Diriyah Company has announced the opening of Diriyah House at One Hyde Park in Knightsbridge, London—an initiative aimed at expanding its international footprint and attracting global investment. Positioned as a dynamic marketing hub, Diriyah House offers immersive experiences for investors and stakeholders interested in Diriyah, a premier cultural destination in Riyadh, Saudi Arabia, which is expected to welcome over 50 million visits annually by 2030. Diriyah Company The space includes a state-of-the-art marketing suite featuring the Diriyah Masterplan, along with interactive displays that allow visitors to engage with the project's vision and components in an innovative, globally appealing format. 'Our team is proud to unveil Diriyah House in the heart of London, bringing Diriyah's story to a global audience through a compelling, immersive experience that honors its heritage,' said Jerry Inzerillo, Group CEO of Diriyah Company. 'This initiative represents a significant step in strengthening our international presence as we develop one of the world's most iconic cultural destinations rooted in Saudi Arabia's history and identity.' Diriyah House is scheduled to officially open in early July 2025 in collaboration with Sotheby's International Realty, which will manage the facility. Related Topics : Diriyah Celebrates Eid Al-Adha with Vibrant Festivities Layali Diriyah: Immersive Cultural and Culinary Experiences Saudi Coffee Company Launches New Competition in Southern Region Saudi Arabia Showcases Mining Exploration Opportunities to Leading UK Firms Short link : Post Views: 53 Related Stories
Asharq Al-Awsat
5 days ago
- Business
- Asharq Al-Awsat
Diriyah Company Unveils ‘Diriyah House' in London to Expand Global Reach
Diriyah Company announced the launch of "Diriyah House" in London's One Hyde Park in Knightsbridge, marking a strategic move to strengthen its global presence and attract international investment, reported the Saudi Press Agency on Wednesday. Diriyah House serves as a marketing platform designed to deliver immersive experiences for investors and stakeholders interested in Diriyah, a cultural destination in the Saudi capital, Riyadh, projected to welcome more than 50 million visits annually by 2030. The house features a marketing suite showcasing the Diriyah Masterplan and offers interactive content that enables visitors to explore the vision and components of the masterplan in a modern and engaging format aligned with global investor expectations. Commenting on the occasion, Diriyah Company Group CEO Jerry Inzerillo said: 'We are thrilled to launch the Diriyah House in the heart of London, where our team will present Diriyah's story on a global stage through a distinctive experience worthy of its heritage.' 'This step advances our international reach as we build one of the world's most iconic destinations rooted in the Kingdom's history, culture, and identity.' Diriyah House is set to officially open in early July 2025 in partnership with Sotheby's International Realty, which will operate the facility.
