‘Diriyah House' Launched in London to Enhance Global Presence
Positioned as a dynamic marketing hub, Diriyah House offers immersive experiences for investors and stakeholders interested in Diriyah, a premier cultural destination in Riyadh, Saudi Arabia, which is expected to welcome over 50 million visits annually by 2030.
Diriyah Company
The space includes a state-of-the-art marketing suite featuring the Diriyah Masterplan, along with interactive displays that allow visitors to engage with the project's vision and components in an innovative, globally appealing format.
'Our team is proud to unveil Diriyah House in the heart of London, bringing Diriyah's story to a global audience through a compelling, immersive experience that honors its heritage,' said Jerry Inzerillo, Group CEO of Diriyah Company. 'This initiative represents a significant step in strengthening our international presence as we develop one of the world's most iconic cultural destinations rooted in Saudi Arabia's history and identity.'
Diriyah House is scheduled to officially open in early July 2025 in collaboration with Sotheby's International Realty, which will manage the facility.
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