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New Straits Times
5 days ago
- Automotive
- New Straits Times
iCAUR accelerates in Malaysia with new components hub
FOLLOWING its brand debut and subsequent model previews, iCAUR Malaysia has marked another milestone in its journey with the unveiling of the Chinese marque' components hub. The centralised warehouse facility supports after-sales operations and strengthens network readiness for the new full-electric off-road SUV brand in Malaysia. Located within Shah Alam's Hicom Industrial Estate, the 88,000-square-foot components hub is managed by Chery Corporate Malaysia and shared with Omoda/Jaecoo Malaysia. Prioritising readiness, iCAUR Malaysia continues to steadily build its supply chain competencies and parts inventory since the facility began operations in March, well in advance of the iCAUR 03 launch which is slated for the third quarter of 2025. iCAUR Malaysia vice president Emily Lek said the centrally located Chery Corporate Malaysia warehouse is pivotal in supporting iCAUR's growing dealership network. The network will soon include no fewer than 16 dealer partners nationwide, with further expansions planned in 2026. "The spirit of iCAUR's 'Born to Play' philosophy means we are also born ready. By steadily building up our portfolio of parts and components, and backed by a global automotive player with robust supply chains, iCAUR Malaysia is poised to grow alongside our network while strengthening the premium after-sales service standards that our discerning customers expect," she added. The hub houses a significant share of over 10,000 curated spare parts and components, reinforcing the brand's readiness to deliver responsive, efficient after-sales support ahead of the iCAUR 03's local debut. The facility is well-positioned to support regional after-sales services as Chery International strives to strengthens its position in Malaysia as a central hub for right-hand drive models in Asean. It also aligns with the nation's mobility goals under the National Energy Transition Roadmap and the National Automotive Policy, advancing next-gen vehicle technologies (NxGV) and fostering innovation in the automotive ecosystem.
The Sun
23-06-2025
- Automotive
- The Sun
Jaecoo J7 Phev signals strong shift towards hybrid mobility in Malaysia
OMODA | JAECOO Malaysia is witnessing a marked rise in public confidence surrounding the transition to new energy mobility, with plug-in hybrid electric vehicles (PHEVs) emerging as a practical solution for consumers navigating range anxiety and reliability concerns. Central to this momentum is the successful introduction of the JAECOO J7 PHEV, launched in February 2025, which has rapidly gained traction in the local market. Positioned as a benchmark in the premium off-road SUV segment, the J7 PHEV integrates cutting-edge performance with a highly competitive pricing and warranty structure. Within just four months of its debut, over 800 units have been registered in Malaysia—a significant milestone reflecting the growing acceptance of hybrid technology in a traditionally internal combustion engine-dominated landscape. Equipped with OMODA | JAECOO's proprietary Super Hybrid System (SHS), the J7 PHEV offers a seamless blend of electric and fuel-powered efficiency. On a full tank and a fully charged battery, the SUV can cover more than 1,300 kilometres based on NEDC standards. The vehicle also boasts a class-leading all-electric range of 106 kilometres, catering to urban commuters seeking emission-free mobility within city limits, while ensuring extended travel capabilities for longer journeys. Emily Lek, Vice President of OMODA | JAECOO Malaysia, described the J7 PHEV as a segment leader in both innovation and practicality. She emphasised the importance of continuous consumer education regarding hybrid systems, particularly as awareness remains in its early stages within Malaysia. To that end, the company has initiated PHEV familiarisation sessions designed to support customers throughout their ownership experience. The brand's commitment to customer engagement was underscored during a recent handover event celebrating the delivery of 100 units to early adopters. Lek reaffirmed the company's dedication to supporting its growing user base, recognising these initial owners as vital ambassadors for the brand's push into electrified mobility. Among those celebrating their transition to hybrid ownership was Manivannan Manickam, who shared that the J7 PHEV has been a reliable and comfortable option for his family, eliminating frequent fuel stops and aligning perfectly with his lifestyle needs. Similarly, Singaporean owner Ian Chan undertook a cross-border journey to attend the community event in Kuala Lumpur, highlighting the model's long-range capability and the growing regional interest in hybrid mobility solutions. Fellow driver Andy Wong also praised the vehicle's design, features, and smooth drive, noting the educational value of the event in helping owners maximise their vehicle's efficiency. Beyond performance, the JAECOO J7 PHEV has set new benchmarks for safety and technological advancement in its category. Its hybrid powertrain delivers a total output of 341hp and 525 Nm of torque, supported by intelligent drive modes that let users choose between fuel efficiency or high-powered driving. Even in a power-depleted state, the vehicle achieves a remarkable fuel consumption of just 4.77 litres per 100 km. Priced at RM158,800, the J7 PHEV features comprehensive safety systems including Level 2.5 Advanced Driver Assistance Systems (ADAS), eight airbags, a Driver Monitoring System, Lane Departure Prevention, and Adaptive Cruise Control. Built for resilience in Malaysia's tropical climate, the SUV is equipped with an 18.3 kWh LFP battery engineered to withstand high temperatures and flooding, ensuring year-round dependability. With strong early demand and a growing community of hybrid adopters, the JAECOO J7 PHEV marks a significant step forward in Malaysia's clean mobility evolution. OMODA | JAECOO Malaysia remains focused on accelerating this transition, positioning the brand at the forefront of the country's emerging hybrid vehicle market.
New Straits Times
23-05-2025
- Automotive
- New Straits Times
Omoda/Jaecoo adds Shah Alam warehouse to ever-expanding network
Previous Next OMODA/Jaecoo Malaysia has recently extended its facilities to include a new parts warehouse to ensure seamless aftersales support for customers nationwide. Located in Shah Alam, the facility is owned and operated by Chery Corporate Malaysia to support the Chinese marque's portfolio of brands. Omoda/Jaecoo Malaysia vice president Emily Lek said the centrally located Chery Malaysia warehouse is pivotal in supporting its growing dealership network while upholding the premium aftersales service standards our customers expect." "As we redefine attainable luxury, the customer experience remains at the heart of Omoda/Jaecoo Malaysia's mission. "Beyond vibrant customer touchpoints, it's essential that our network dynamically supports the aftersales needs of our expanding customer base." She added that the new warehouse positions Omoda/Jaecoo to grow alongside the Malaysian market and supports its expanding export business in the Asean region." Operational since March this year, the warehouse is located in Shah Alam's Hicom Industrial Estate. With a built-up area of 88,000 square feet, more than double the previous facility, it significantly expands the storage and logistics capacity for all brands within the extensive automotive group. The facility houses about 10,000 parts for all Omoda/Jaecoo models in Malaysia, alongside an iCaur parts stockpile, ensuring network readiness ahead of the brand's debut model, the iCaur 03, slated to launch in the third quarter of 2025. The Omoda/Jaecoo network now comprises 45 dealerships nationwide, covering sales and after-sales support. Meanwhile, iCaur announced 11 dealer partners, with additional expansions planned across Malaysia.
The Sun
09-05-2025
- Automotive
- The Sun
iCAUR makes bold Malaysian debut with electric off-road SUV lineup
MARKING its official entry into the Malaysian market, iCAUR, a new off-road New Energy Vehicle (NEV) brand, has launched at the Malaysia Autoshow 2025, becoming the first ASEAN country to welcome the brand following its global unveiling at Auto Shanghai last month. A product of collaboration between Chery and SmartMi Tech, iCAUR aims to redefine the off-road electric SUV landscape with a brand ethos centred around innovation, connectivity, and youthful dynamism. The company is targeting adventurous drivers and urban trendsetters, promoting its vehicles as more than just modes of transportation–positioning them instead as extensions of personal identity and lifestyle. iCAUR Malaysia's Vice President, Emily Lek, stated that the company had established a strong presence in the country and would continue expanding by leveraging its expertise in next-generation mobility solutions and new energy technologies. At the centre of iCAUR's local introduction is the preview of three fully electric SUVs: the 03, 03T, and V23. These left-hand drive (LHD) units, currently bearing iCAR branding, were showcased ahead of their right-hand drive market launch. Leading the initial wave is the iCAUR 03, scheduled for release in Malaysia by the third quarter of 2025. The iCAUR 03 is designed to balance urban utility with rugged capability. It embraces the brand's distinctive 'i-BOX' design language and is offered in two variants: a 2-Wheel Drive (2WD) and an Intelligent Wheel Drive (iWD) configuration. The 2WD model is powered by a rear-mounted 135kW motor, delivering 220Nm of torque, supported by a 65.7kWh lithium iron phosphate (LFP) battery with an NEDC range of up to 426 kilometres. The iWD variant, tailored for more demanding conditions, includes a front axle motor for a combined output of 205kW and 385Nm of torque. It is equipped with a slightly larger 69.8kWh battery, capable of delivering 418 kilometres of driving range under the NEDC cycle. Technological innovation underpins the iCAUR 03, which incorporates three proprietary suites: iCARE, iBRAND, and iROAD. The iCARE suite includes a high-strength aluminium multi-cage body structure and underfloor battery shielding, optimised for crash protection. The iROAD system enhances terrain adaptability with six driving modes, offering confidence across city streets and rugged trails alike. The iBRAND suite emphasises cabin refinement, integrating features such as a 12-speaker INFINITY audio system and a 540-degree 'Transparent Chassis' camera that boosts all-terrain visibility. Occupants benefit from a digitally immersive interior, with a 15.6-inch central display and a 9.2-inch driver information cluster powered by the i-VA interface. Safety remains a priority, with the iCAUR 03 supporting Level 2.5 autonomous driving through features like Adaptive Cruise Control, Emergency Lane Assist, and Traffic Jam Assist. Fast charging capability is also available via 80kW DC charging, enabling the battery to recharge from 30 to 80 percent in 30 minutes—ensuring flexibility for daily commutes and weekend getaways. Registrations of interest for the iCAUR 03 are now open in Malaysia, with a refundable deposit of RM1,000. The 2WD model is priced from approximately RM145,000, while the iWD variant is expected to retail around RM155,000. Customers who place their orders during the Malaysia Autoshow will receive a limited-edition scale model of the iCAUR 03 upon delivery later this year. Complementing the main model, iCAUR also previewed the V23 and 03T SUVs. The V23 merges traditional off-roading design with modern electric drivetrain configurations, promising versatility across both urban and outdoor environments. The 03T, on the other hand, is designed to exude presence in urban landscapes, boasting a bold and assertive stance. In a show of confidence in the Malaysian market, iCAUR also confirmed the appointment of eleven dealership partners across the country, with plans to continue expanding its sales and service network. Emily Lek underlined the importance of the launch, describing it not only as the arrival of a new automotive brand but as a declaration of intent to shape a smarter, more expressive driving future. Visitors can explore the full iCAUR line-up at Booth A07B, Hall A, MAEPS Serdang, from 9 to 15 May 2025 during the Malaysia Autoshow 2025.
