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Emirates Woman
a day ago
- Entertainment
- Emirates Woman
10 minimalist content creators to follow for a clean aesthetic
As less is more continues to be a main staple trend on social media, finding content creators that embody the same are a delight to the eye. Highlighted with clean visuals, light tones, neutral tones, clean layouts, and simple outfits, these accounts make a mark whenever you open the app. By steering away from the overconsumption, the decluttering craze has become a hype. With minimalism, being at the core of their feeds. So, to help you hit the follow button on those aesthetic feeds, Emirates Woman has curated a guide of minimalist Instagram content creators to follow. Nia Amroun View this post on Instagram A post shared by Nia Amroun (@niaamroun) Nia Amroun is a fashion content creator and modest fashion blogger known for her elegant and sophisticated style. She shares her fashion, beauty, health, and travel experiences on Instagram, where she has over 215,000 followers. She is based between Dubai, Riyadh, and London, reflecting her diverse cultural influences. Her content emphasises modest fashion, showcasing how to blend traditional attire with contemporary trends. Follow on Instagram visit @niaamroun Fay Ezzat View this post on Instagram A post shared by Fay Ezzat (@fayezzat) Fay Ezzat is a Dubai-based entrepreneur and digital creator known for her significant contributions to the fashion industry. She's also the founder of Ezzat, characterised by bold, dramatic, and oversized silhouettes. The brand emphasizes creating unique, statement pieces that blend contemporary designs. The entrepreneur also founded L'Atelier Middle East, a fashion hub that serves as a creative space for designers and brands to produce their collections. L'Atelier offers a comprehensive environment equipped with all the necessary facilities for fashion creation, including design, fittings, and production. Follow on Instagram @fayezzat Saira Fashky Content Creator and Influencer Saira Farhat aka @Fashky has an impeccable eye. We ask how she edits her home and wardrobe with a buy less, buy better, mentality in mind. Oumayma El Boumeshouli Oumayma El Boumeshouli's gives fashion followers an insight at how to style exaggerated shapes, layer and accessorise by mixing luxury and streetwear labels such as Vetements, Burberry, MUF10 and Bottega Veneta. Her edgy yet feminine approach to dressing is hard to resist. For more information visit @oumaymaboumeshouli Muzi Sufi View this post on Instagram A post shared by Muzi Sufi (@muzisufi) Muzi Sufi is a Dubai-based digital creator, visual communicator, photographer, and consultant. She has a significant presence on Instagram, where she shares her work and personal insights. Her photography is characterised by dreamy soft hues and artistic compositions, blending memories and metaphors into visual narratives. To follow on Instagram visit @muzisufi Lea Daaboul As founder and Creative Director of Lea The Label, she is also garnering a name for herself in the content creation space. Known for her clean style, this entrepreneur is definitely one to follow. To follow on Instagram visit @lea_daaboul Fatma Husam View this post on Instagram A post shared by Fatma Husam (@fatmaa) Husam's influence extends beyond social media; she has been featured in various fashion publications and has collaborated with notable brands. Her approach to fashion emphasizes modesty without compromising elegance, making her a role model for many aspiring fashion enthusiasts. Overall, she's a prominent fashion designer and stylist from Dubai, United Arab Emirates, celebrated for her modest, elegant, and layered style. To follow on Instagram visit @fatmaa Sheyma AlHammadi Co-founder of gabi Dubai, Sheyma AlHammadi is known for her approach to modest wear. Without showing her face too much, she has made a mark with her choice of accessories and aesthetic photos. To follow on Instagram visit @sheymaalhammadi Rabeb Jallali View this post on Instagram A post shared by Rabeb Jallali (@rabellejlali) Her feed features curated daily looks, muted color palettes, and understated elegance, often paired with soft textures and refined accessories. She brings a relatable, modern voice to her content while seamlessly integrating collaborations with beauty and fashion brands like Piaget, MEMO Paris and more. To follow on Instagram visit @rabebllejiali – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram Images: Instagram
Emirates Woman
2 days ago
- Entertainment
- Emirates Woman
10 must-visit matcha cafés for the globe-trotter
Matcha cafés have taken the world by storm and most certainly our Instagram feeds. When it comes to searching, leave that to the matcha experts at Emirates Woman . Unique matcha cafes around the world blend traditional Japanese tea culture with modern culinary creativity, offering immersive and flavorful experiences. From Matcha Cafe Maiko in Honolulu, where matcha soft serve and parfaits are crafted with Kyoto-imported tea, to Nana's Green Tea in Tokyo, a sleek chain that modernises traditional Japanese desserts, these spots have garnered cult followings. In Sydney, Cre Asion stands out for its minimalist, Zen-inspired design and its artisanal matcha pastries and macarons. Meanwhile, Cha Cha Matcha in New York and Los Angeles brings a pop-art, Instagram-worthy twist to matcha lattes and soft serve, appealing to a global youth audience. Each café showcases regional influences—whether it's ceremonial-grade matcha, inventive fusion desserts, or eye-catching aesthetics—making them distinct destinations for tea lovers and trend seekers alike. These cafés not only serve exceptional matcha but also provide unique atmospheres and experiences that highlight the global appreciation for this vibrant green tea. MACCHA HOUSE Matcha Kan – Tokyo Here, they serve a menu featuring carefully selected matcha from 'Morihan,' a long-established Kyoto tea house with over 180 years of history. Popular items include matcha lattes, matcha soft serve ice cream, a DIY matcha whisking experience, and their renowned matcha tiramisu. For an authentic experience this is a must-visit specialty matcha cafe. Koncrete – Dubai View this post on Instagram A post shared by KONCRETE®️ (@koncretespace) If you're thinking clean spaces – Koncrete is the place to be. This Emirati-owned café showcases a spacious, sleek and minimalistic space to unwind. Visitors can savour drinks such as the Coco Matcha – an organic and refreshing blend of coconut water, topped with premium creamy matcha. This delicious beverage combines an exciting blend of both tropical and earthy flavours which stem from the matcha powder itself. Cafe Cre Asion – Sydney Known for its Japanese minimal design and food since 2011. Cre Asion is a hidden gem nestled in the laneways of Surry Hills, Sydney, offering a serene escape with its minimalist Japanese-inspired ambiance and exceptional matcha-infused. The café's name, 'Cre Asion,' is a play on 'creation,' reflecting its dedication to crafting unique and artistic treats. Guests can indulge in a variety of matcha-based offerings, including matcha lattes, matcha fondants, and matcha muffins. The matcha flavor is authentic and rich, appealing to true matcha enthusiasts. UMAMI Matcha Café To Go – Paris This charming takeaway spot nestled in Paris's 17th arrondissement, offers a delightful array of matcha-infused beverages and Japanese-inspired treats. Located at 5 rue Pierre Demours, near the Ternes metro station, this café caters to matcha enthusiasts seeking quality on the go. Their menu features a variety of hot and cold matcha drinks, including lattes and specialty beverages, all crafted with high-quality Japanese matcha. Additionally, patrons can enjoy an assortment of matcha-flavored pastries and desserts, such as matcha cheesecakes and yuzu-infused treats. The café also boasts a delicatessen corner, offering a selection of Japanese products and ingredients for those interested in recreating the flavors at home. With its minimalist décor and friendly service, UMAMI Matcha Café To Go provides a cozy stop for a quick yet satisfying matcha experience in Paris. Maja Spa & Wellness Studio – Bali View this post on Instagram A post shared by PAULA SANZ (@paulasanzb) At Maja Spa & Wellness Studio in Canggu, Bali, matcha enthusiasts can indulge in a refreshing cold matcha latte, expertly crafted with high-quality tea and often complemented by pastries like banana bread. This serene café offers a tranquil environment, making it an ideal spot to relax after a rejuvenating spa treatment or a revitalizing Pilates session. Whether enjoyed in the cozy ambiance of the spa or conveniently delivered via Grab, Maja Spa's matcha offerings provide a delightful blend of taste and wellness. Ksana Matcha – Bangkok With a store designed to look like a cave, they aim to make the cafe a hideout for people to recharge and get rest from the busy city, a very cool concept of 'escape from chaos'. The café is a matcha specialist and importer delivering the finest ceremonial matcha directly from Japan. Cha Cha Matcha – New York View this post on Instagram A post shared by Cha Cha Matcha (@chachamatcha) Cha Cha Matcha is a vibrant and trendy café chain in New York City, known for its high-quality matcha beverages and Instagram-worthy aesthetic. Founded in 2016 by Matthew Morton and Conrad Sandelman after a trip to Japan, the brand has become a staple in NYC's matcha scene . Innovative combinations like the 'Blue Drink' with collagen and lavender honey and the matcha soft serve are perfect for a sweet treat. Peaq Wellness – Dubai The first social wellness club in the Middle East is all about matcha. For more information visit So, for your next travel plans, you'll definitely be Matcha-ready! – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram Images: Supplied Feature Image: @majaspa @wearetala
Emirates Woman
2 days ago
- Entertainment
- Emirates Woman
30 presents to purchase for the Cancerian in your life
From June 21 to July 22, every Cancerian celebrate their birthday and finding the perfect gift can become quite the task. Welcome to Cancer season! Ruled by the moon, sensitive, complicated Cancers are the comforting — and sometimes tough-love-administering — mothers of the zodiac. Highly devoted to friends and family, Cancers will welcome any gift you give them, including and especially thoughtful gestures, no matter how big or small. Represented by the crab, Cancer seamlessly weaves between the sea and shore representing Cancer's ability to exist in both emotional and material realms. What are their traits? Cancers are highly intuitive and their psychic abilities manifest in tangible spaces. But—just like the hard-shelled crustaceans, this water sign is willing to do whatever it takes to protect itself emotionally. Cancers are shielded by hard, external shells. At first, these crabs may be perceived as cold or distant. With time, though, Cancers reveal their gentle nature, genuine compassion, and mystical capabilities. Image by Instagram @xenia_ya What do Cancers like? Cancer is ruled by the moon, the celestial body that represents comfort, self-care, and maternal energies. Accordingly, Cancers tend to be domestically oriented. They love to create cozy, safe spaces that serve as their personal sanctuaries, then spend lots of time in them. Any Cancerian celebrities? To get an idea of the classic Cancerian personality traits, we need only to look to some of the most famous which include Princess Diana, Ariana Grande, Selena Gomez, Solange Knowles, Nicole Scherzinger, and Lindsay Lohan. You could say all of these people wear their heart on their sleeve. So, swipe through out guide of luxe products, that are definitely worth it. – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram Images: Supplied & Feature Image: Instagram @alexiiak
Emirates Woman
2 days ago
- Business
- Emirates Woman
How I got my job as… a UAE-based holistic beauty coach
This week, we speak to Uma Ghosh, Founder of Pro Age Aesthetics Academy and The Uma Show on YouTube. Known for her holistic approach to beauty, her techniques go beyond skin-deep to make women feel empowered in their daily lives. Welcome to the Emirates Woman weekly series 'How I got my job as…' where we speak to some incredible entrepreneurs and businesswomen both based in the UAE and globally to find out about their career paths that led them to where they are now; what their daily routines look like; the advice they'd give to those starting out; and the hurdles they've had to overcome. From Face Yoga to Facial Cupping, she trains beauty professional to expand their offerings and provide cutting-edge holistic treatment experiences. To delve into her story, Emirates Woman sat down with Ghosh to see how her journey in the beauty industry began. What was your favorite subject at school? I have always been interested in the arts but also loved science. However, my love for all things creative has always been stronger. I have learned various forms of dance, played musical instruments, mastered stitching, and explored painting, all of which led me to pursue a fashion degree and start my own label in the early days. At the same time, I have a deep passion for understanding the science behind things, which has shaped my approach as an entrepreneur. Interestingly, I once believed I wasn't a math person and didn't enjoy numbers, but as I grew as an entrepreneur, I fell in love with numbers and now truly enjoy analysing and working with them in both my professional and personal life. This blend of creativity and analytical thinking has driven my entrepreneurial journey for almost 30 years. What was your first job? I started my career as a management trainee with the Taj Group of Hotels. It was an enriching experience that laid the foundation for my work ethic and passion for excellence. What brought you to Dubai? Marriage brought me to Dubai, and over the past 25 years, this city has become home. It has provided me with incredible opportunities to grow and evolve in my career. What inspired you to enter the wellness and beauty space and launch your brand? After almost two decades in the television industry, living a high-paced life, I experienced burnout. That moment of exhaustion made me reevaluate my definition of success. I realised that true success isn't just about external achievements but about inner well-being. Success doesn't have to come at a cost of your wellbeing. This shift led me to explore health, wellness, and holistic beauty, eventually paving the way for my work today. Talk us through the concept of your brand. My work revolves around holistic beauty, helping women redefine beauty beyond societal standards. Through my coaching programs, academy, and content creation, I empower individuals and professionals with knowledge and tools to embrace a more conscious, wellness-driven approach to beauty. True beauty is not just about how you look, it's about how you feel about yourself. It goes beyond skincare routines and external enhancements, it starts with self-awareness, self-care, and inner confidence. The real transformation happens when you shift your inner narrative, releasing limiting beliefs and embracing a mindset that nurtures self-worth. When you feel aligned and connected to yourself, it reflects outward, creating an effortless, radiant presence. My mission is to guide women in this journey, equipping them with the tools to cultivate inner and outer beauty in a way that is authentic, empowering, and deeply fulfilling. When your self-worth goes up, your net worth goes up it What are the key elements of your role? As an entrepreneur, every aspect of the business plays a crucial role, from overseeing strategy and operations to educating and continuously learning. However, my greatest passion lies in empowering women worldwide by redefining both inner and outer beauty. I consider myself both an entrepreneur and an educator, and I genuinely love all aspects of these roles. Over the years, I have also learned the power of delegation, allowing me to focus on growth and impact while ensuring that my businesses run efficiently. At my core, I am a serial entrepreneur, and the process of building, evolving, and running businesses truly drives me. What does your daily routine look like? My morning rituals are sacred to me. I wake up early and begin my day with breath work, followed by at least 20 minutes of meditation. Movement is essential, so I either do strength training, Pilates, or yoga. Afterward, I have a green juice, tea, and breakfast before diving into work. My work hours extend until lunch, which I usually have around 2:30 PM. I resume work in the afternoon, and in the evening, I unwind with a walk and stretching. Throughout the day, I incorporate my beauty rituals, face massage, Face Yoga, and facial Gua Sha. I also dedicate time to reading, listening to podcasts, and continuously upgrading my knowledge. What advice would you give to those looking to follow in your footsteps? Be prepared to do the work, not just professionally, but also personally. The inner work you do shapes your outer reality. Stay committed to learning and evolving, and success will follow. Tell us more about your products and services. I run The Uma Show Coaching and co-own Pro Age Aesthetics Academy, where I provide training in holistic beauty for both individuals and industry professionals. My work spans across education, coaching, and content creation. I also run a YouTube channel, The Uma Show, with over 760K subscribers, along with an Instagram community of nearly 430K followers, where I share insights on beauty, wellness, and self-care. Through my platform, I teach various holistic beauty modalities, including Face Yoga, Face Massage, Facial Gua Sha, Facial Cupping, and Facial Reflexology. At Pro Age Aesthetics Academy, we specialise in training professionals in Neolifting, a transformative face massage technique that incorporates buccal (intra-oral) massage, a favorite among celebrities. This training helps beauty professionals expand their service offerings, elevate their spa and salon menus, and increase their revenue by providing clients with a cutting-edge holistic treatment experience. What is the best piece of advice you have ever received? One of the best pieces of advice I received was: Your business grows as much as you grow. Personal development is the key to professional success. And the worst? The worst advice? 'Play it safe.' I believe growth comes from taking bold steps and embracing discomfort. Playing it safe never leads to true transformation. Get comfortable in your uncomfortable. What has been the biggest challenge you've had to overcome? There have been many challenges, but transitioning from a career in television to the wellness industry wasn't easy. Reinventing myself and building credibility in a new space required immense effort, resilience, and dedication. What's next for your both your brands The Uma Show and Pro-Age Aesthetics Academy? While my business is already global, my mission is to reach and empower even more women worldwide. I want to help women feel beautiful in their own skin at every stage of life shifting the focus from anti-aging to pro-aging and holistic well-being. – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram Images: Supplied & Feature Image: Instagram @umaghosh
Emirates Woman
2 days ago
- Entertainment
- Emirates Woman
All the pieces you need to get the the classic Saint Laurent runway look for way less
For SS25, Creative Director Anthony Vaccarello continues to evolve the Saint Laurent aesthetic with mannish tailoring blended with unexpected bohemian details. The mood for the season is refined, timeless, intellectual, and romantic – and the Hollywood celebrities and tastemakers such as Hailey Bieber, Rosie Huntington-Whiteley, and Elsa Hosk are here for it. The campaign, photographed by David Sims, features Hollywood icon Michelle Pfeiffer posing against city views who embodies the Saint Laurent woman. Here, Emirates Woman breaks down the Saint Laurent SS25 runway look – and how to shop it for less. Tailored oversized suit Sharp suits are key. Instead of rigid silhouettes, opt for a fit that is slouchy and oversized (think: Yves Saint Laurent Le Smoking tuxedo). Look to brands such as The Frankie Shop and Zara for an impeccable set without overspending. Bomber jacket Complete the corporate look and inject a nonchalant and cool vibe to your outfit with an oversized bomber jacket. Button down shirt Opt for a striped or a crisp plain shirt that you can accessorize with a slim sleek neck-tie to take the look up a notch. Pointed pumps Balance out the masculine silhouettes with a sky-high pair of pointed pumps. Penny loafers For a laidback look, a pair of loafers does the job. Search for a sleek patent material to give off a sophisticated and polished appeal. Gold jewellery When adding the finishing touches such as earrings or bracelets, remember to go big or go home, to inject a dose of femininity. Oversized sunglasses A Saint Laurent look is not complete without a pair of bold statement eyewear. The key to nailing the look? While the whole look may seem traditional and structured, fluidity, ease and a cool attitude is all you need. For a bold impact that's easy on the eye, stick to a muted colour palette of deep greys, rich chocolate brown, and burgundy red. Swipe through the gallery below to nail the Saint Laurent look for less: – For more on luxury lifestyle, news, fashion and beauty follow Emirates Woman on Facebook and Instagram Image: Instagram @danixmichelle, @rosiehw, @hoskelsa
