Latest news with #Epicor
Channel Post MEA
4 days ago
- Business
- Channel Post MEA
Epicor Appoints Kerrie Jordan As New CMO
Epicor has announced the appointment of Kerrie Jordan as Chief Marketing Officer. With a unique blend of senior product innovation and strategic marketing experience, Jordan will lead Epicor's global marketing strategy, driving brand growth and customer engagement across the make, move, and sell economy. 'Kerrie's ability to connect product strategy with market execution makes her an ideal fit for this role,' said Vaibhav Vohra, Epicor President and Chief Product & Technology Officer. 'Her leadership has already helped shape our Cognitive ERP vision, and as the only cloud ERP community focused solely on the needs of supply chain businesses, we're excited to see her bring that same energy and insight to our global marketing efforts.' Since 2023, Jordan has served as Group Vice President of Product Management and ISV Partner Programs at Epicor, where she's driven the company's Cognitive ERP roadmap, an AI-driven approach that transforms ERP from a system of record to a system of action and insight. With her appointment to CMO, Jordan will capitalize on the areas where industry-focused product, analytics, and go-to-market strategy converge, speeding innovation and time-to-value for Epicor customers and accelerating global company growth. 'I'm honored to expand my role at Epicor to serve as CMO,' said Jordan. 'Epicor is at the forefront of helping essential businesses thrive through AI-driven, connected, intelligent technologies. I look forward to amplifying our impact, deepening relationships with our customers and partners, and driving growth across our global markets.' Prior to Epicor, Jordan held product marketing leadership roles at Oracle. Before Oracle, she also drove strategic marketing programs for enterprise technology clients as part of her consulting roles at global marketing firms. Jordan is a recognized thought leader in cloud ERP, digital transformation, and supply chain industry innovation. Her Epicor podcast, 'Manufacturing the Future,' has explored a variety of technology trends and topics through in-depth conversations with manufacturing and supply chain leaders, experts, and influencers. Jordan is also a frequent Forbes Tech Council contributor. She holds a Bachelor of Science in Marketing from Santa Clara University in California.
Techday NZ
4 days ago
- Business
- Techday NZ
Epicor names Kerrie Jordan Chief Marketing Officer to drive growth
Epicor has named Kerrie Jordan as its new Chief Marketing Officer. Jordan steps into the CMO role after serving as Group Vice President of Product Management and ISV Partner Programmes at Epicor since 2023. In her previous position, she played a key role in developing Epicor's Cognitive ERP roadmap, which is intended to shift ERP systems from traditional record-keeping to systems of action and insight powered by AI. As Chief Marketing Officer, Jordan will be responsible for leading Epicor's global marketing strategy. This involves overseeing brand growth and customer engagement across operations in manufacturing, distribution, and related sectors. Leadership perspective Vaibhav Vohra, Epicor President and Chief Product & Technology Officer, commented on Jordan's appointment: "Kerrie's ability to connect product strategy with market execution makes her an ideal fit for this role. Her leadership has already helped shape our Cognitive ERP vision, and as the only cloud ERP community focused solely on the needs of supply chain businesses, we're excited to see her bring that same energy and insight to our global marketing efforts." With her background in both product innovation and marketing, Jordan is expected to integrate industry-focused product strategy, analytics, and go-to-market approaches. Epicor states that this should help speed up the introduction and adoption of its products for customers, as well as support growth for the business on an international scale. Prior experience Jordan has held various product marketing roles at Oracle before joining Epicor, where she contributed to the development and deployment of marketing strategies. Her experience also includes driving marketing initiatives for enterprise technology clients during her time in consulting roles with global marketing agencies. Her industry reputation includes recognition as a thought leader in cloud ERP, digital transformation, and supply chain innovation. She has hosted the Epicor podcast "Manufacturing the Future", which has featured discussions with manufacturing and supply chain leaders and experts. Jordan frequently contributes to the Forbes Tech Council and holds a Bachelor of Science in Marketing from Santa Clara University, California. Task ahead In her new role, Jordan's remit will span all aspects of Epicor's marketing and brand development strategies across its markets. On her new position, Jordan said: "I'm honored to expand my role at Epicor to serve as CMO. Epicor is at the forefront of helping essential businesses thrive through AI-driven, connected, intelligent technologies. I look forward to amplifying our impact, deepening relationships with our customers and partners, and driving growth across our global markets." The company emphasises that Jordan's focus will be on amplifying Epicor's presence in the market and engaging more closely with the supply chain sector, building on her previous product management experience to inform her marketing activities. Her appointment is part of Epicor's continued strategy to strengthen its leadership team and accelerate its business objectives within the make, move, and sell economy. Follow us on: Share on:
Yahoo
5 days ago
- Business
- Yahoo
Epicor Appoints Kerrie Jordan as New Chief Marketing Officer
AUSTIN, Texas, August 11, 2025--(BUSINESS WIRE)--Epicor, a global leader in industry-specific enterprise software, today announced the appointment of Kerrie Jordan as Chief Marketing Officer. With a unique blend of senior product innovation and strategic marketing experience, Jordan will lead Epicor's global marketing strategy, driving brand growth and customer engagement across the make, move, and sell economy. "Kerrie's ability to connect product strategy with market execution makes her an ideal fit for this role," said Vaibhav Vohra, Epicor President and Chief Product & Technology Officer. "Her leadership has already helped shape our Cognitive ERP vision, and as the only cloud ERP community focused solely on the needs of supply chain businesses, we're excited to see her bring that same energy and insight to our global marketing efforts." Since 2023, Jordan has served as Group Vice President of Product Management and ISV Partner Programs at Epicor, where she's driven the company's Cognitive ERP roadmap, an AI-driven approach that transforms ERP from a system of record to a system of action and insight. With her appointment to CMO, Jordan will capitalize on the areas where industry-focused product, analytics, and go-to-market strategy converge, speeding innovation and time-to-value for Epicor customers and accelerating global company growth. "I'm honored to expand my role at Epicor to serve as CMO," said Jordan. "Epicor is at the forefront of helping essential businesses thrive through AI-driven, connected, intelligent technologies. I look forward to amplifying our impact, deepening relationships with our customers and partners, and driving growth across our global markets." Prior to Epicor, Jordan held product marketing leadership roles at Oracle. Before Oracle, she also drove strategic marketing programs for enterprise technology clients as part of her consulting roles at global marketing firms. Jordan is a recognized thought leader in cloud ERP, digital transformation, and supply chain industry innovation. Her Epicor podcast, "Manufacturing the Future," has explored a variety of technology trends and topics through in-depth conversations with manufacturing and supply chain leaders, experts, and influencers. Jordan is also a frequent Forbes Tech Council contributor. She holds a Bachelor of Science in Marketing from Santa Clara University in California. About Epicor Epicor equips hard-working businesses with enterprise solutions that keep the world turning. For 50 years, Epicor customers in the automotive, building supply, distribution, manufacturing, and retail industries have trusted Epicor to help them do business better. Innovative Epicor solution sets are carefully curated to fit customer needs and built to respond flexibly to their fast-changing reality. With deep industry knowledge and experience, Epicor accelerates its customers' ambitions, whether to grow and transform, or simply become more productive and effective. Visit for more information. Epicor and the Epicor logo are trademarks of Epicor Software Corporation, registered in the United States and other countries. Other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Epicor Software Corporation. Results are not guaranteed, and each user's experience will vary. View source version on Contacts Press contacts: Aaron MastersonGlobal Head of Corporate 612-702-2182 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
5 days ago
- Business
- Business Wire
Epicor Appoints Kerrie Jordan as New Chief Marketing Officer
AUSTIN, Texas--(BUSINESS WIRE)--Epicor, a global leader in industry-specific enterprise software, today announced the appointment of Kerrie Jordan as Chief Marketing Officer. With a unique blend of senior product innovation and strategic marketing experience, Jordan will lead Epicor's global marketing strategy, driving brand growth and customer engagement across the make, move, and sell economy. 'Kerrie's ability to connect product strategy with market execution makes her an ideal fit for this role,' said Vaibhav Vohra, Epicor President and Chief Product & Technology Officer. 'Her leadership has already helped shape our Cognitive ERP vision, and as the only cloud ERP community focused solely on the needs of supply chain businesses, we're excited to see her bring that same energy and insight to our global marketing efforts.' Since 2023, Jordan has served as Group Vice President of Product Management and ISV Partner Programs at Epicor, where she's driven the company's Cognitive ERP roadmap, an AI-driven approach that transforms ERP from a system of record to a system of action and insight. With her appointment to CMO, Jordan will capitalize on the areas where industry-focused product, analytics, and go-to-market strategy converge, speeding innovation and time-to-value for Epicor customers and accelerating global company growth. 'I'm honored to expand my role at Epicor to serve as CMO,' said Jordan. 'Epicor is at the forefront of helping essential businesses thrive through AI-driven, connected, intelligent technologies. I look forward to amplifying our impact, deepening relationships with our customers and partners, and driving growth across our global markets.' Prior to Epicor, Jordan held product marketing leadership roles at Oracle. Before Oracle, she also drove strategic marketing programs for enterprise technology clients as part of her consulting roles at global marketing firms. Jordan is a recognized thought leader in cloud ERP, digital transformation, and supply chain industry innovation. Her Epicor podcast, 'Manufacturing the Future,' has explored a variety of technology trends and topics through in-depth conversations with manufacturing and supply chain leaders, experts, and influencers. Jordan is also a frequent Forbes Tech Council contributor. She holds a Bachelor of Science in Marketing from Santa Clara University in California. About Epicor Epicor equips hard-working businesses with enterprise solutions that keep the world turning. For 50 years, Epicor customers in the automotive, building supply, distribution, manufacturing, and retail industries have trusted Epicor to help them do business better. Innovative Epicor solution sets are carefully curated to fit customer needs and built to respond flexibly to their fast-changing reality. With deep industry knowledge and experience, Epicor accelerates its customers' ambitions, whether to grow and transform, or simply become more productive and effective. Visit for more information. Epicor and the Epicor logo are trademarks of Epicor Software Corporation, registered in the United States and other countries. Other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Epicor Software Corporation. Results are not guaranteed, and each user's experience will vary.
Channel Post MEA
5 days ago
- Business
- Channel Post MEA
Epicor Drives Partner-Led Growth in the Middle East
How would you describe the current demand for ERP solutions across the Middle East and Africa, and which verticals are showing the strongest growth? ERP demand is on the rise across the MEA region, especially in the UAE and Saudi Arabia , where the markets are projected to reach US$150 million and US$111 million, respectively, this year. With national transformation agendas and ambitious industrial targets taking shape, ERP is no longer a nice-to-have, but rather a foundational enabler. At Epicor, we're seeing the most substantial traction in manufacturing, where projects like the UAE's Operation 300bn are fuelling investment in innovative, scalable systems. Amid ongoing supply chain disruption, manufacturers are under pressure to localise production, improve agility, and maximise efficiency. These are all demands that ERP is uniquely positioned to meet. Crucially, ERP is also now part of the AI stack. As executives look to operationalise AI, they're realising that success depends on having the correct data, which is clean, compliant, and accessible. ERP systems have quietly been managing that data backbone for years, making them indispensable for any organisation serious about intelligent automation and long-term resilience. What unique challenges and opportunities do organisations in MEA face when it comes to ERP adoption and digital transformation? In the region, many organisations face a familiar crossroads when it comes to ERP adoption: opt for a free, open-source platform or invest in a specialised system. At face value, 'free' sounds appealing as there's no upfront licensing and full customisability. But in reality, it's often like trying to build a car from spare parts and a workshop manual. Technically possible? Yes. Practical at scale? Not really. The hidden cost of open-source ERP lies in the time that's spent reinventing the wheel rather than driving transformation. In fast-moving industrial sectors, that's a risk most businesses can't afford. ERP isn't just a backend tool anymore; it's the core of operational intelligence, data governance, and business agility. The opportunity lies in choosing wisely. Businesses that embrace purpose-built ERP platforms can focus on innovation and execution, not endless configuration. And in a region where growth windows are measured in months, not years, that difference is critical. How is Epicor tailoring its ERP offerings to meet the needs of mid-market and large enterprises in this region? For fast-scaling manufacturers in the UAE and Saudi Arabia, flexibility alone isn't enough. They need industry fit, reliability, and speed. That's where Epicor comes in. Our ERP solutions are purpose-built for manufacturing, engineered with sector-specific functionality right out of the box. Instead of offering generic platforms that require heavy customisation, we provide deeply integrated features like production control, quality assurance, and regulatory compliance. So businesses can focus on outcomes, not workarounds. Plus, our systems are built to integrate seamlessly with existing industrial technologies, reducing complexity and accelerating time to value. Our modular architecture also means our ERP grows with our customers. Whether you're mid-market today or expanding into multiple markets tomorrow, the platform scales with you, without the need for reimplementation or disruption. How do emerging technologies like AI, IoT, and cloud influence the evolution of ERP in MEA markets? In the region, AI, cloud, and IoT are no longer future considerations. They're shaping the future of ERP right now. Epicor Prism is a great example. This generative AI service integrates directly into our ERP system, allowing users to interact with business data through natural conversations. It's AI with a purpose that's designed to streamline decision-making and help teams take faster, smarter action across the supply chain. Cloud adoption is also gaining momentum, although it's often a phased journey. Many businesses still rely on legacy systems, heavily customised over time. That's why we support hybrid deployment paths, starting with core areas like finance or inventory and building towards full digital transformation. Younger leaders across MEA are increasingly cloud-native in mindset. They want tangible ROI. They want less downtime, better forecasting, and more intelligent automation. With embedded AI and real-time insights, our ERP gives them precisely that. What role do channel partners play in Epicor's regional go-to-market strategy, and how critical are they to customer success? We work very closely with our partners and see them as long-term collaborators. Our strategy is about building high-trust, high-impact relationships with partners who understand their industries and share our ambition for digital transformation. We invest in these partnerships, offering not just training and tools but co-created go-to-market plans, localised content, and ongoing support. This ensures that customers aren't just buying ERP, but rather a solution that reflects their real-world challenges and opportunities. When you combine Epicor's industry-specific technology with the deep local knowledge our partners bring, the result is something far greater than a transactional sale. How does Epicor enable and support its partners across the MEA region in terms of training, tools, and resources? The partners in this region are some of the most entrepreneurial I've worked with. They often come with deep vertical expertise—whether in discrete manufacturing, automotive, or construction materials. What they need from us is not just a product but a platform to differentiate and succeed. That's why we've doubled down on enablement. We offer guided learning paths through Epicor University, hands-on sandbox environments for demoing and experimenting, and tailored sales and marketing support that reflects regional realities. Whether a partner is based in Riyadh, Muscat, or Doha, we're giving them the tools to speak the language of the customer, both literally and in business terms. How is Epicor working with partners to deliver industry-specific solutions or customisations for customers in MEA? Our approach is simple. Our ask to our partners is to bring their industry knowledge and their customer relationships—we'll bring the platform, the innovation, and the commitment to help them scale. Epicor is not a vendor that treats partners like middlemen. We see them as co-creators of value. Our channel partners would attest that we see them as a seamless extension of our team. As we continue to scale the Epicor economy in the region, we're actively looking to grow with like-minded partners who share our long-term vision. This isn't just about signing new deals, it's about building enduring partnerships that drive results for our mutual customers. And, importantly, we offer choice. Some customers in the Middle East are ready for the public cloud. Others need private, hybrid, or even on-prem options. With Epicor, our partners don't have to walk away from those deals. They can offer the flexibility clients are looking for, without compromising on innovation. What is your outlook on partner ecosystem growth in this region, and what types of partners are you actively looking to onboard? While we're bullish on growth, we're also focused on doing it right. That means building a selective, quality-first partner ecosystem rooted in shared values and long-term goals. We're not chasing numbers; we're building lasting, high-impact relationships. We're actively looking for partners who bring vertical expertise, regional insight, and a desire to innovate. Whether partners serve SMEs or large manufacturers, what matters most is the ability to deliver real business value, not just technical capabilities. We're also localising our offerings and investing in support to ensure partners across MEA can compete globally. And with our latest AI and automation capabilities set to roll out, there's a real opportunity to lead the next wave of transformation in the region. Our message to potential partners is simple: if you're ready to scale with us, we're prepared to invest in your success.
