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Business Standard
03-06-2025
- Entertainment
- Business Standard
DLF Malls X The Legends Immersive Cinema Hosts a Stunning Debut of Leonardo da Vinci & Vincent Van Gogh's Immersive Art Showcase
HT Syndication New Delhi [India], June 3: Delhi hosted an elite convergence of artistic mastery inside India's most experientially exquisite destination. On the premiere night, DLF Promenade, Vasant Kunj became the epicenter of an exclusive cultural event as Legends Immersive Cinema premiered its never-before-seen pairing of Leonardo da Vinci and Vincent Van Gogh. The inaugural shows - Da Vinci Genius followed by Van Gogh - An Immersive Story- marked an extraordinary moment where two legendary artists came together for the very first time globally, with India proudly hosting this historic premiere. This state-of-the-art experience reaffirmed cultural entertainment through a Cinematic Art Experience where audiences physically stepped into artworks rather than merely observing traditional exhibitions or looped projections. Both showcases proved to be masterpieces reimagined through European-grade technology, creating immersive storytelling that transformed visitors from passive observers into active participants within the artists' creative visions. The 4,300 sq. ft. venue showcased cutting-edge technology brought to India for the very first time, operating through 35 laser projectors, Dolby Atmos surround sound, and 13 interactive LiDAR sensors powered by the world's finest Disguise projection servers. The integration of AI-driven depth models and 3D immersive technologies debuted in Indian immersive productions, creating India's first AI-generated narrative where touch, motion, and QR codes unlocked live responses and digital storytelling in visitors' preferred languages. The premiere night witnessed an impressive gathering of Delhi's cultural elite, including prominent art gallery founders, influential KOLs from the creative community, and leading lifestyle influencers. Distinguished journalists from prestigious publications such as Lifestyle Asia, Architectural Digest, and other key media outlets were in attendance, alongside curated guests who represent the intersection of art, culture, and contemporary lifestyle. The event served as a cultural nexus bringing together tastemakers, art connoisseurs, and media personalities who shape India's evolving cultural landscape. A starry night come to life -- guests lose themselves in Van Gogh's world on a magical premiere evening. Da Vinci Genius delivered a 45-minute journey into the mind of history's greatest polymath, featuring projections of The Mona Lisa and The Vitruvian Man. Interactive elements allowed guests to animate Leonardo's inventions and engage in conversations with the Mona Lisa through Art Meets AI technology. Van Gogh - An Immersive Story brought the Dutch master's emotional world to life through 300+ animated works like Starry Night and Sunflowers in a deeply moving transformative visual experience enhanced by curated soundtracks and voiceover. The evening was elevated by Hendrick's, the evening's distinguished spirit partner, which curated bespoke cocktail experiences that complemented the artistic journey, creating a sophisticated atmosphere that perfectly matched the innovative nature of the immersive showcase. "The premiere of this world-class collaboration at DLF Promenade was nothing short of extraordinary," said Ms. Pushpa Bector, Senior Executive Director & Business Head, DLF Retail. "Witnessing visitors chat with Mona Lisa and walk through the Starry Night perfectly displays our philosophy of offering experiences that surprise and engage. This collaboration reinforces our commitment to cutting-edge entertainment that blends cultural enrichment. DLF Malls has been instrumental in curating immersive memorable social experiences that genuinely transform how India experiences art and going out." The evening's presentations demonstrated the revolutionary approach that distinguishes Legends Immersive Cinema from conventional displays. Rather than traditional projections running on continuous loops, each presentation unfolded as a complete next-gen cinematic journey with structured narrative arcs. Da Vinci Genius featured an original score by Grammy-winning DJ Sasha, completing this multisensory journey that has captivated over 50,000 visitors in Mumbai and achieved sold-out events worldwide. "This premiere represented the realization of our vision to bring world-class experiences to India," stated Mr. Tabish F Khan, Founder and Director of Theia Enterprise India. "From Van Gogh 360 in 2022 to Da Vinci Genius in 2024, and now Legends Immersive Cinema in 2025, this journey has been a testament to that dream. With incredible partners like DLF Malls, we are turning this vision into reality and proving India can host the most advanced cultural experiences globally." "The premiere demonstrated how visitors can now immerse themselves in the visionary minds of history's greatest artists," said producer Bert van der Ryd, managing director of Phoenix Immersive. "This immersive show, designed for all ages, combines incredible technology with robust educational aspects, offering fresh and captivating exploration that engages audiences who may not typically visit museums." "Van Gogh - An Immersive Story delivered yet another groundbreaking experience that perfectly resonated with Indian audiences," mentioned Mr. Prasad, CEO of iRealities. "The Indian market is vibrant and ever-evolving, and this premiere validated our commitment to delivering dynamic and captivating content that creates emotional connections across generations." The twin showcases continue their run through August, with twelve daily shows and limited audience capacity to preserve an intimate experience. This initiative propels India into the international wave of immersive cinema, establishing permanent venues nationwide with a blueprint for innovative storytelling. "Captivating the sights and sounds of Da Vinci and Van Gogh - beyond the canvas, into the mind. This is what art resembles in an AI enabled immersive world; Art that moves, a painting that you can step into, a journey through the swirling stars into Renaissance," said Mr. Siddhartha Natu, Vice President and Cluster head, DLF Retail. DLF in its continuous effort to create social engagements for the community has brought this experience to the heart of Delhi NCR. Following the successful Delhi premiere, the experience is expanding to Bangalore, Hyderabad, Kolkata, and more as part of Theia Enterprise India's ongoing mission to craft vivid, walk-through worlds for modern audiences. Legends Immersive Cinema caters to school groups, families, and art lovers, offering special packages for educational and corporate programs. Tickets remain available via BookMyShow, combining intellectual depth with family-friendly entertainment. For bookings and schedules, visit BookMyShow or contact DLF Promenade directly.
India Gazette
03-06-2025
- Entertainment
- India Gazette
DLF Malls X The Legends Immersive Cinema Hosts a Stunning Debut of Leonardo da Vinci & Vincent Van Gogh's Immersive Art Showcase
HT Syndication New Delhi [India], June 3: Delhi hosted an elite convergence of artistic mastery inside India's most experientially exquisite destination. On the premiere night, DLF Promenade, Vasant Kunj became the epicenter of an exclusive cultural event as Legends Immersive Cinema premiered its never-before-seen pairing of Leonardo da Vinci and Vincent Van Gogh. The inaugural shows - Da Vinci Genius followed by Van Gogh - An Immersive Story- marked an extraordinary moment where two legendary artists came together for the very first time globally, with India proudly hosting this historic premiere. This state-of-the-art experience reaffirmed cultural entertainment through a Cinematic Art Experience where audiences physically stepped into artworks rather than merely observing traditional exhibitions or looped projections. Both showcases proved to be masterpieces reimagined through European-grade technology, creating immersive storytelling that transformed visitors from passive observers into active participants within the artists' creative visions. The 4,300 sq. ft. venue showcased cutting-edge technology brought to India for the very first time, operating through 35 laser projectors, Dolby Atmos surround sound, and 13 interactive LiDAR sensors powered by the world's finest Disguise projection servers. The integration of AI-driven depth models and 3D immersive technologies debuted in Indian immersive productions, creating India's first AI-generated narrative where touch, motion, and QR codes unlocked live responses and digital storytelling in visitors' preferred languages. The premiere night witnessed an impressive gathering of Delhi's cultural elite, including prominent art gallery founders, influential KOLs from the creative community, and leading lifestyle influencers. Distinguished journalists from prestigious publications such as Lifestyle Asia, Architectural Digest, and other key media outlets were in attendance, alongside curated guests who represent the intersection of art, culture, and contemporary lifestyle. The event served as a cultural nexus bringing together tastemakers, art connoisseurs, and media personalities who shape India's evolving cultural landscape. A starry night come to life -- guests lose themselves in Van Gogh's world on a magical premiere evening. Da Vinci Genius delivered a 45-minute journey into the mind of history's greatest polymath, featuring projections of The Mona Lisa and The Vitruvian Man. Interactive elements allowed guests to animate Leonardo's inventions and engage in conversations with the Mona Lisa through Art Meets AI technology. Van Gogh - An Immersive Story brought the Dutch master's emotional world to life through 300+ animated works like Starry Night and Sunflowers in a deeply moving transformative visual experience enhanced by curated soundtracks and voiceover. The evening was elevated by Hendrick's, the evening's distinguished spirit partner, which curated bespoke cocktail experiences that complemented the artistic journey, creating a sophisticated atmosphere that perfectly matched the innovative nature of the immersive showcase. 'The premiere of this world-class collaboration at DLF Promenade was nothing short of extraordinary,' said Ms. Pushpa Bector, Senior Executive Director & Business Head, DLF Retail. 'Witnessing visitors chat with Mona Lisa and walk through the Starry Night perfectly displays our philosophy of offering experiences that surprise and engage. This collaboration reinforces our commitment to cutting-edge entertainment that blends cultural enrichment. DLF Malls has been instrumental in curating immersive memorable social experiences that genuinely transform how India experiences art and going out.' The evening's presentations demonstrated the revolutionary approach that distinguishes Legends Immersive Cinema from conventional displays. Rather than traditional projections running on continuous loops, each presentation unfolded as a complete next-gen cinematic journey with structured narrative arcs. Da Vinci Genius featured an original score by Grammy-winning DJ Sasha, completing this multisensory journey that has captivated over 50,000 visitors in Mumbai and achieved sold-out events worldwide. 'This premiere represented the realization of our vision to bring world-class experiences to India,' stated Mr. Tabish F Khan, Founder and Director of Theia Enterprise India. 'From Van Gogh 360 in 2022 to Da Vinci Genius in 2024, and now Legends Immersive Cinema in 2025, this journey has been a testament to that dream. With incredible partners like DLF Malls, we are turning this vision into reality and proving India can host the most advanced cultural experiences globally.' 'The premiere demonstrated how visitors can now immerse themselves in the visionary minds of history's greatest artists,' said producer Bert van der Ryd, managing director of Phoenix Immersive. 'This immersive show, designed for all ages, combines incredible technology with robust educational aspects, offering fresh and captivating exploration that engages audiences who may not typically visit museums.' 'Van Gogh - An Immersive Story delivered yet another groundbreaking experience that perfectly resonated with Indian audiences,' mentioned Mr. Prasad, CEO of iRealities. 'The Indian market is vibrant and ever-evolving, and this premiere validated our commitment to delivering dynamic and captivating content that creates emotional connections across generations.' The twin showcases continue their run through August, with twelve daily shows and limited audience capacity to preserve an intimate experience. This initiative propels India into the international wave of immersive cinema, establishing permanent venues nationwide with a blueprint for innovative storytelling. 'Captivating the sights and sounds of Da Vinci and Van Gogh - beyond the canvas, into the mind. This is what art resembles in an AI enabled immersive world; Art that moves, a painting that you can step into, a journey through the swirling stars into Renaissance,' said Mr. Siddhartha Natu, Vice President and Cluster head, DLF Retail. DLF in its continuous effort to create social engagements for the community has brought this experience to the heart of Delhi NCR. Following the successful Delhi premiere, the experience is expanding to Bangalore, Hyderabad, Kolkata, and more as part of Theia Enterprise India's ongoing mission to craft vivid, walk-through worlds for modern audiences. Legends Immersive Cinema caters to school groups, families, and art lovers, offering special packages for educational and corporate programs. Tickets remain available via BookMyShow, combining intellectual depth with family-friendly entertainment. For bookings and schedules, visit BookMyShow or contact DLF Promenade directly. (ADVERTORIAL DISCLAIMER: The above press release has been provided by HT Syndication. ANI will not be responsible in any way for the content of the same)
India Gazette
22-05-2025
- Business
- India Gazette
Tensbarg Group : Sourced from the Sacred Himalayas, Elevating Water to a New Standard of Purity Across South Asia
Sky Line Digicorp New Delhi [India], May 22: The bottled water industry in India is evolving rapidly, moving beyond commoditized offerings to meet the growing demand for health-conscious, premium hydration. At the forefront of this shift is Tensbarg--a brand redefining the water experience with its limited-edition Himalayan spring water, now setting new benchmarks not just in Delhi, but across South Asia. Born from the untouched glaciers of the Himalayas and enriched by the pristine natural ecosystems of Nepal, Bhutan, and northern India, Tensbarg isn't just water--it's a symbol of purity, sustainability, and mindful living. The Essence of True Purity Tensbarg water is harvested from high-altitude springs and glacial meltwaters deep in the Himalayas. Shielded by geography and time, these sources span across India, Nepal, and Bhutan--regions revered for their spiritual significance and ecological sanctity. Filtered naturally through ancient mineral-rich rock, this water offers a taste that is crisp, clean, and delicately balanced, unlike conventional bottled water extracted from municipal or industrial zones. Precision in Every Drop Each bottle of Tensbarg undergoes a rigorous multi-stage quality process--from microbiological and mineral testing to UV purification and European-grade bottling. The water is bottled at source, untouched by human hands, to preserve its natural character. Certified to meet and exceed global water quality standards, Tensbarg represents a new class of trust and transparency in the Indian and South Asian bottled water markets. Technology Meets Ecology Tensbarg's production facilities--located in some of the highest elevations on Earth--are powered by closed-loop, energy-efficient bottling systems. Utilizing UV sterilization, low-emission logistics, and biodegradable packaging, the brand is committed to preserving the very environments it draws from. By responsibly integrating resources from Bhutan's glacial reserves and Nepal's untouched spring networks, Tensbarg supports regional sustainability, economic development, and cross-border eco-partnerships. 'We aren't just bottling water,' says the Tensbarg Group. 'We're bottling the untouched purity of the Himalayas and bringing it to the world--responsibly, respectfully, and sustainably.' A Lifestyle for the Conscious Generation Today's youth in Delhi, Mumbai, Kathmandu, and Thimphu aren't just seeking hydration--they're choosing meaningful brands. For this health-driven generation, Tensbarg water is a conscious decision: pure, premium, and environmentally aligned. More than hydration, it's a lifestyle choice that speaks to wellness, environmental awareness, and cultural connection to the Himalayas. Expanding into Wellness: The Tensbarg ExperienceLeveraging its access to rare Himalayan resources, Tensbarg is now expanding into other wellness categories, including: * Mineral-Infused Facial Mists - made with spring water from Nepal for natural skin hydration. * Botanical Teas - blended with herbs sourced from the forests of Bhutan and steeped in Tensbarg water* Ayurvedic Wellness Shots - combining Himalayan water with traditional Indian and Bhutanese herbs* Luxury Spa Products - using Tensbarg water as the core base for creams, oils, and cleansing rituals Each product echoes the brand's philosophy: purity, purpose, and premium craftsmanship. Sustainability Meets Strategy Tensbarg is more than a premium brand--it's a movement toward responsible water sourcing and eco-conscious business. By uniting the natural wealth of India, Nepal, and Bhutan under a shared mission, Tensbarg is pioneering a regional model of transboundary sustainability, local empowerment, and environmental leadership. In a region facing increasing pressure on freshwater systems, Tensbarg offers a path forward--where purity meets responsibility. A Himalayan Revolution From the sacred peaks of Bhutan and Nepal to the urban pulse of New Delhi, Tensbarg is shaping a new era of hydration. One rooted in nature, integrity, and innovation. Now available in a limited edition release, Tensbarg is for those who demand nothing but the purest--in water, in values, and in life. (ADVERTORIAL DISCLAIMER: The above press release has been provided by Sky Line Digicorp. ANI will not be responsible in any way for the content of the same)
Business Standard
22-05-2025
- Business
- Business Standard
Tensbarg Group : Sourced from the Sacred Himalayas, Elevating Water to a New Standard of Purity Across South Asia
Sky Line Digicorp New Delhi [India], May 22: The bottled water industry in India is evolving rapidly, moving beyond commoditized offerings to meet the growing demand for health-conscious, premium hydration. At the forefront of this shift is Tensbarg--a brand redefining the water experience with its limited-edition Himalayan spring water, now setting new benchmarks not just in Delhi, but across South Asia. Born from the untouched glaciers of the Himalayas and enriched by the pristine natural ecosystems of Nepal, Bhutan, and northern India, Tensbarg isn't just water--it's a symbol of purity, sustainability, and mindful living. The Essence of True Purity Tensbarg water is harvested from high-altitude springs and glacial meltwaters deep in the Himalayas. Shielded by geography and time, these sources span across India, Nepal, and Bhutan--regions revered for their spiritual significance and ecological sanctity. Filtered naturally through ancient mineral-rich rock, this water offers a taste that is crisp, clean, and delicately balanced, unlike conventional bottled water extracted from municipal or industrial zones. Precision in Every Drop Each bottle of Tensbarg undergoes a rigorous multi-stage quality process--from microbiological and mineral testing to UV purification and European-grade bottling. The water is bottled at source, untouched by human hands, to preserve its natural character. Certified to meet and exceed global water quality standards, Tensbarg represents a new class of trust and transparency in the Indian and South Asian bottled water markets. Technology Meets Ecology Tensbarg's production facilities--located in some of the highest elevations on Earth--are powered by closed-loop, energy-efficient bottling systems. Utilizing UV sterilization, low-emission logistics, and biodegradable packaging, the brand is committed to preserving the very environments it draws from. By responsibly integrating resources from Bhutan's glacial reserves and Nepal's untouched spring networks, Tensbarg supports regional sustainability, economic development, and cross-border eco-partnerships. "We aren't just bottling water," says the Tensbarg Group. "We're bottling the untouched purity of the Himalayas and bringing it to the world--responsibly, respectfully, and sustainably." A Lifestyle for the Conscious Generation Today's youth in Delhi, Mumbai, Kathmandu, and Thimphu aren't just seeking hydration--they're choosing meaningful brands. For this health-driven generation, Tensbarg water is a conscious decision: pure, premium, and environmentally aligned. More than hydration, it's a lifestyle choice that speaks to wellness, environmental awareness, and cultural connection to the Himalayas. Expanding into Wellness: The Tensbarg Experience Leveraging its access to rare Himalayan resources, Tensbarg is now expanding into other wellness categories, including: * Mineral-Infused Facial Mists - made with spring water from Nepal for natural skin hydration. * Botanical Teas - blended with herbs sourced from the forests of Bhutan and steeped in Tensbarg water * Ayurvedic Wellness Shots - combining Himalayan water with traditional Indian and Bhutanese herbs * Luxury Spa Products - using Tensbarg water as the core base for creams, oils, and cleansing rituals Each product echoes the brand's philosophy: purity, purpose, and premium craftsmanship. Sustainability Meets Strategy Tensbarg is more than a premium brand--it's a movement toward responsible water sourcing and eco-conscious business. By uniting the natural wealth of India, Nepal, and Bhutan under a shared mission, Tensbarg is pioneering a regional model of transboundary sustainability, local empowerment, and environmental leadership. In a region facing increasing pressure on freshwater systems, Tensbarg offers a path forward--where purity meets responsibility. A Himalayan Revolution From the sacred peaks of Bhutan and Nepal to the urban pulse of New Delhi, Tensbarg is shaping a new era of hydration. One rooted in nature, integrity, and innovation. Now available in a limited edition release, Tensbarg is for those who demand nothing but the purest--in water, in values, and in life. (ADVERTORIAL DISCLAIMER: The above press release has been provided by Sky Line Digicorp. ANI will not be responsible in any way for the content of the same)
The Print
22-05-2025
- Business
- The Print
Tensbarg Group : Sourced from the Sacred Himalayas, Elevating Water to a New Standard of Purity Across South Asia
New Delhi [India], May 22: The bottled water industry in India is evolving rapidly, moving beyond commoditized offerings to meet the growing demand for health-conscious, premium hydration. At the forefront of this shift is Tensbarg–a brand redefining the water experience with its limited-edition Himalayan spring water, now setting new benchmarks not just in Delhi, but across South Asia. Born from the untouched glaciers of the Himalayas and enriched by the pristine natural ecosystems of Nepal, Bhutan, and northern India, Tensbarg isn't just water–it's a symbol of purity, sustainability, and mindful living. The Essence of True Purity Tensbarg water is harvested from high-altitude springs and glacial meltwaters deep in the Himalayas. Shielded by geography and time, these sources span across India, Nepal, and Bhutan–regions revered for their spiritual significance and ecological sanctity. Filtered naturally through ancient mineral-rich rock, this water offers a taste that is crisp, clean, and delicately balanced, unlike conventional bottled water extracted from municipal or industrial zones. Precision in Every Drop Each bottle of Tensbarg undergoes a rigorous multi-stage quality process–from microbiological and mineral testing to UV purification and European-grade bottling. The water is bottled at source, untouched by human hands, to preserve its natural character. Certified to meet and exceed global water quality standards, Tensbarg represents a new class of trust and transparency in the Indian and South Asian bottled water markets. Technology Meets Ecology Tensbarg's production facilities–located in some of the highest elevations on Earth–are powered by closed-loop, energy-efficient bottling systems. Utilizing UV sterilization, low-emission logistics, and biodegradable packaging, the brand is committed to preserving the very environments it draws from. By responsibly integrating resources from Bhutan's glacial reserves and Nepal's untouched spring networks, Tensbarg supports regional sustainability, economic development, and cross-border eco-partnerships. 'We aren't just bottling water,' says the Tensbarg Group. 'We're bottling the untouched purity of the Himalayas and bringing it to the world–responsibly, respectfully, and sustainably.' A Lifestyle for the Conscious Generation Today's youth in Delhi, Mumbai, Kathmandu, and Thimphu aren't just seeking hydration–they're choosing meaningful brands. For this health-driven generation, Tensbarg water is a conscious decision: pure, premium, and environmentally aligned. More than hydration, it's a lifestyle choice that speaks to wellness, environmental awareness, and cultural connection to the Himalayas. Expanding into Wellness: The Tensbarg Experience Leveraging its access to rare Himalayan resources, Tensbarg is now expanding into other wellness categories, including: * Mineral-Infused Facial Mists – made with spring water from Nepal for natural skin hydration. * Botanical Teas – blended with herbs sourced from the forests of Bhutan and steeped in Tensbarg water * Ayurvedic Wellness Shots – combining Himalayan water with traditional Indian and Bhutanese herbs * Luxury Spa Products – using Tensbarg water as the core base for creams, oils, and cleansing rituals Each product echoes the brand's philosophy: purity, purpose, and premium craftsmanship. Sustainability Meets Strategy Tensbarg is more than a premium brand–it's a movement toward responsible water sourcing and eco-conscious business. By uniting the natural wealth of India, Nepal, and Bhutan under a shared mission, Tensbarg is pioneering a regional model of transboundary sustainability, local empowerment, and environmental leadership. In a region facing increasing pressure on freshwater systems, Tensbarg offers a path forward–where purity meets responsibility. A Himalayan Revolution From the sacred peaks of Bhutan and Nepal to the urban pulse of New Delhi, Tensbarg is shaping a new era of hydration. One rooted in nature, integrity, and innovation. Now available in a limited edition release, Tensbarg is for those who demand nothing but the purest–in water, in values, and in life. (ADVERTORIAL DISCLAIMER: The above press release has been provided by Sky Line Digicorp. ANI will not be responsible in any way for the content of the same) This story is auto-generated from a syndicated feed. ThePrint holds no responsibility for its content.
