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Health-tech startup Gabit ropes in Ranbir Kapoor to scale mass appeal; plans wellness portfolio expansion
Health-tech startup Gabit ropes in Ranbir Kapoor to scale mass appeal; plans wellness portfolio expansion

Time of India

time28-05-2025

  • Business
  • Time of India

Health-tech startup Gabit ropes in Ranbir Kapoor to scale mass appeal; plans wellness portfolio expansion

New Delhi: Gabit , a wellness and healthtech startup founded by former Zomato co-founder Gaurav Gupta , has onboarded Bollywood actor Ranbir Kapoor as its brand ambassador, aiming to strengthen consumer connect as it scales its portfolio and presence. 'We've built Gabit with a clear mission to help people live healthier and longer by addressing the interconnected pillars of well-being,' Gaurav Gupta, Founder and CEO, Gabit told ETRetail in an interview. 'Everything we offer—from our smart ring to AI-powered health insights —is designed in-house and tested to global standards.' Launched in 2024, Gabit has raised $9.5 million in seed funding from investors including Norwest Venture Partners, Amit Agarwal, Deepinder Goyal, and Kunal Shah. Its full-stack health ecosystem integrates a smart ring with AI-powered coaching and personalized wellness plans across four core pillars: fitness, nutrition, sleep, and stress. Full-stack offerings and expansion A key differentiator for Gabit is its AI-based coach, 'PEP', which helps users interpret their health data and provides actionable recommendations. 'If your energy is low or sleep is poor, PEP tries to decode the why behind it using your tracked markers,' Gupta explained. The company is expanding into supplements and has already entered the skincare segment with its Minimal Sunscreen, which Gupta said has gained strong traction. 'We are launching a curated nutrition line with our own R&D and manufacturing through trusted partners in India and overseas,' he noted. Overall growth In less than a year, Gabit claims to be leading India's smart ring category and is witnessing strong repeat engagement, driven by the simplicity of its app and integrated health stack. Gupta added that the company is also seeing interest from international markets and may explore global expansion after consolidating its presence in India.

Organise a camp for the Gabit community in Konkan: Maha Minister Save
Organise a camp for the Gabit community in Konkan: Maha Minister Save

United News of India

time27-05-2025

  • Business
  • United News of India

Organise a camp for the Gabit community in Konkan: Maha Minister Save

Mumbai, May 27 (UNI) A special camp should be organised to provide the benefits of schemes like loan provision, interest refund and skill development training to maximum members of the Gabit community in Konkan, Maharashtra's Other Backward Bahujan Welfare Minister Atul Save said on Tuesday. A meeting was held in the Mantralaya (secretariat) during the day under the chairmanship of Minister Save regarding the establishment of an Economic Development Corporation for the Gabit community. The community has been pressing for the setting up of the corporation for itd overall economic upliftment. Save said the government will make positive efforts in this regard. Fisheries Minister Nitesh Rane, MLA Nilesh Rane, Principal Secretary of the Other Backward Bahujan Welfare Department Vinita Ved Singal, as well as representatives of the Gabit Samaj Sanghatana were present in this meeting. The Gabit community mainly resides in Sindhudurg, Ratnagiri districts of Konkan as well as in Mumbai. Minister Rane said the Gabit community is traditionally dependent on fishing and related businesses. With the changing times and modernisation, their traditional businesses are facing many challenges. It is necessary to establish the independent corporation for the social and economic benefit of the community. He said the corporation would bring the Gabit community into modern businesses, providing them with training and financial assistance. UNI VKB SSP

Ranbir Kapoor balances health and humor in Gabit's new ad
Ranbir Kapoor balances health and humor in Gabit's new ad

Time of India

time22-05-2025

  • Entertainment
  • Time of India

Ranbir Kapoor balances health and humor in Gabit's new ad

Bollywood actor Ranbir Kapoor has made his debut with an ad campaign for Gabit 's Smart Ring — a next-gen wearable designed to help one track, act on, and improve their health, effortlessly. Built for people who want to sleep better, move more, recover faster, and take charge of their well-being, without adding another screen to their life, the Gabit Smart Ring is fast becoming the easiest way to start living healthier. The ad film launching this week across Instagram, YouTube, OTT platforms, and more brings humour, style, and a dose of real-life relatability to a category that's often clinical or complicated. Kapoor, known for keeping his personal life under wraps, opens up in this campaign in a way that is refreshingly authentic. Kapoor was a natural choice for this collaboration. He lives the lifestyle Gabit stands for — balanced, intentional, and focused on the fundamentals: fitness, nutrition, sleep, and stress. What also stands out is that Kapoor doesn't endorse everything. He partners only with missions he truly connects with, making this collaboration not just credible but meaningful, the company stated in a press note. Kapoor said, 'What I liked about Gabit is how effortless it makes staying healthy. No noise, no distractions. Just one smart ring that does it all - and looks good doing it.' Gaurav Gupta, founder of Gabit, said, "We're building Gabit as more than just a product. It's a movement - a shift in mindset. And with Ranbir Kapoor on board, we're bringing this movement into every home across India — because good health should be accessible to everyone. We believe health should be simple, sustainable, and personalised – something you actually enjoy doing. We hope to inspire millions to take that first step towards better health — with the Gabit Smart Ring." Arpana Shahi, Founder of Gabit, added: "Health in India has always been reactive. Something we think about only when something goes wrong. With Ranbir on board, we're changing that story. When someone like him champions rest, recovery, and everyday health, it normalises a new kind of wellness culture – one that's proactive, preventive, and here to stay." Watch the video here:

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