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GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"
GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"

Yahoo

time5 days ago

  • Automotive
  • Yahoo

GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"

Brand partners with Warner Bros. Discovery Ad Sales for custom companion series with behind-the-scenes access to the iconic styles seen in the Max Original Series "And Just Like That..." Partnership features Genesis GV80 Coupe integration with costume designer Molly Rogers Genesis title sponsor of "And Just Like That..." Season 3 FOUNTAIN VALLEY, Calif., May 29, 2025 /PRNewswire/ -- Genesis today announced its partnership with Warner Bros. Discovery Ad Sales as the presenting sponsor of "Behind the Look," Max's first editorially-driven, sponsored companion series to the Max Original series, "And Just Like That..." The innovative companion series debuts today on Max alongside the premiere of the series for which Genesis also serves as a title sponsor for season 3. "Iconic design is at the heart of Genesis, just as it is in the world of 'And Just Like That...'" said Amy Marentic, chief marketing officer, Genesis Motor America. "Our inclusion in 'Behind the Look' is a natural extension of our brand's passion for fashion, creativity, and storytelling. By aligning with a series that celebrates the artistry behind style, we're connecting with audiences who see design as both personal expression and cultural influence—values that deeply resonate with our customers." As the presenting sponsor, Genesis brings its passion for elevated design and storytelling to the first-ever editorially driven companion series on Max. Conceived by famed costume designer Molly Rogers, "Behind the Look" was inspired by overwhelming fan demand to reveal the styling process behind the iconic fashion moments that define the show. "We are thrilled to work with Genesis on Behind the Look to bring fans more of what they love about 'And Just Like That…'" said Twyla Huang Di-Simone, SVP of Brand Strategy and Solutions for Warner Bros. Discovery. "WBD is committed to enhancing the consumer experience through high quality, authentic program enhancements and Genesis's commitment to inspiration and self-discovery made them natural partners for the project. We are extremely proud of Behind the Look and excited for fans to draw their own inspiration from seeing even more of the process and thought behind the fashions "And Just Like That…" is famous for." Fashion plays a central role in the series and offers viewers a deeper connection to the creative vision driving its cultural impact. Each episode features cast members discussing the inspiration and hidden meanings behind their characters' distinctive styles. Throughout the series, viewers follow style force Rogers in her equally stylish ride, the GV80 Coupe, hunting for fashion treasures, meeting with top designers, and curating more unforgettable looks with her design partner Danny Santiago for season 3 of "And Just Like That..." "To have Genesis sponsor 'Behind the Look' was such a wonderful alignment with the 'And Just Like That...' brand," said Molly Rogers. "You want to partner with a company that has the same dedication to details, sophistication, and street cred as the clothing which has its own heralded legacy - and in Genesis we shared the same set of principles. Genesis - the best accessory ever!" The 12-episode companion series will air weekly alongside each new episode of "And Just Like That..." under the 'Extras' tab on the show's Max page, marking the first time custom-sponsored content has been featured in this format on Max. The partnership also includes social distribution across "And Just Like That..." Facebook, Instagram, TikTok, X and Threads, and Max YouTube channels, along with the official "And Just Like That..." costume design Instagram account (@andjustlikethatcostumes). New episodes of And Just Like That… debut weekly on Thursdays, concluding with the season finale on August 14. Canvas Worldwide, Genesis' media agency, secured this comprehensive partnership for the brand that includes the extensive linear and social media packages, along with the custom vehicle integrations in the companion series supporting "And Just Like That..." Genesis Motor North America Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as "son-nim", or honored guests. Genesis Motor North America offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 200 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 80 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand's flagship space in New York City, or online at Please visit our media site for the latest news at (United States) and (Canada). View original content to download multimedia: SOURCE Genesis Motor America

GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"
GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"

Yahoo

time5 days ago

  • Automotive
  • Yahoo

GENESIS SPOTLIGHTS FASHION AND STORYTELLING AS PRESENTING SPONSOR OF "AND JUST LIKE THAT..." COMPANION SERIES, "BEHIND THE LOOK"

Brand partners with Warner Bros. Discovery Ad Sales for custom companion series with behind-the-scenes access to the iconic styles seen in the Max Original Series "And Just Like That..." Partnership features Genesis GV80 Coupe integration with costume designer Molly Rogers Genesis title sponsor of "And Just Like That..." Season 3 FOUNTAIN VALLEY, Calif., May 29, 2025 /PRNewswire/ -- Genesis today announced its partnership with Warner Bros. Discovery Ad Sales as the presenting sponsor of "Behind the Look," Max's first editorially-driven, sponsored companion series to the Max Original series, "And Just Like That..." The innovative companion series debuts today on Max alongside the premiere of the series for which Genesis also serves as a title sponsor for season 3. "Iconic design is at the heart of Genesis, just as it is in the world of 'And Just Like That...'" said Amy Marentic, chief marketing officer, Genesis Motor America. "Our inclusion in 'Behind the Look' is a natural extension of our brand's passion for fashion, creativity, and storytelling. By aligning with a series that celebrates the artistry behind style, we're connecting with audiences who see design as both personal expression and cultural influence—values that deeply resonate with our customers." As the presenting sponsor, Genesis brings its passion for elevated design and storytelling to the first-ever editorially driven companion series on Max. Conceived by famed costume designer Molly Rogers, "Behind the Look" was inspired by overwhelming fan demand to reveal the styling process behind the iconic fashion moments that define the show. "We are thrilled to work with Genesis on Behind the Look to bring fans more of what they love about 'And Just Like That…'" said Twyla Huang Di-Simone, SVP of Brand Strategy and Solutions for Warner Bros. Discovery. "WBD is committed to enhancing the consumer experience through high quality, authentic program enhancements and Genesis's commitment to inspiration and self-discovery made them natural partners for the project. We are extremely proud of Behind the Look and excited for fans to draw their own inspiration from seeing even more of the process and thought behind the fashions "And Just Like That…" is famous for." Fashion plays a central role in the series and offers viewers a deeper connection to the creative vision driving its cultural impact. Each episode features cast members discussing the inspiration and hidden meanings behind their characters' distinctive styles. Throughout the series, viewers follow style force Rogers in her equally stylish ride, the GV80 Coupe, hunting for fashion treasures, meeting with top designers, and curating more unforgettable looks with her design partner Danny Santiago for season 3 of "And Just Like That..." "To have Genesis sponsor 'Behind the Look' was such a wonderful alignment with the 'And Just Like That...' brand," said Molly Rogers. "You want to partner with a company that has the same dedication to details, sophistication, and street cred as the clothing which has its own heralded legacy - and in Genesis we shared the same set of principles. Genesis - the best accessory ever!" The 12-episode companion series will air weekly alongside each new episode of "And Just Like That..." under the 'Extras' tab on the show's Max page, marking the first time custom-sponsored content has been featured in this format on Max. The partnership also includes social distribution across "And Just Like That..." Facebook, Instagram, TikTok, X and Threads, and Max YouTube channels, along with the official "And Just Like That..." costume design Instagram account (@andjustlikethatcostumes). New episodes of And Just Like That… debut weekly on Thursdays, concluding with the season finale on August 14. Canvas Worldwide, Genesis' media agency, secured this comprehensive partnership for the brand that includes the extensive linear and social media packages, along with the custom vehicle integrations in the companion series supporting "And Just Like That..." Genesis Motor North America Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as "son-nim", or honored guests. Genesis Motor North America offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 200 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 80 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand's flagship space in New York City, or online at Please visit our media site for the latest news at (United States) and (Canada). View original content to download multimedia: SOURCE Genesis Motor America Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

2025 Genesis GV80 Coupe Review: It'd Be Great If It Picked a Lane
2025 Genesis GV80 Coupe Review: It'd Be Great If It Picked a Lane

The Drive

time22-05-2025

  • Automotive
  • The Drive

2025 Genesis GV80 Coupe Review: It'd Be Great If It Picked a Lane

The latest car news, reviews, and features. Pull up to the school drop-off line in the morning with a 2025 Genesis GV80 Coupe and, unless you live in Beverly Hills, you'll feel like a star. Other parents will wonder what you do for a living, and onlookers will want a peek inside. It's a special-looking car. The Coupe takes the normal GV80's already handsome design, chops off some of its roof, and gives it a ducktail spoiler. The result is a look that should come with a quarter-million-dollar price tag and performance to back it up. Unfortunately, when you're the one behind the wheel and not peeping it from afar, its drive fails to live up to the lofty expectations set by its design. The GV80 Coupe is supposed to be the sportier, performance version of the stylish and luxurious GV80 SUV. In the normal GV80, you get a base turbocharged four-cylinder or an upgraded 3.5-liter V6. But that V6 is the standard engine in the Coupe, dropping the four-pot. Additionally, the Coupe can be had with a further upgraded engine: the same electrically supercharged V6 that's found in the G90 sedan. On paper, the 'E-Supercharged' GV80 Coupe is the one that should take on cars like the Porsche Cayenne Coupe, BMW X6, Mercedes GLE Coupe, and Audi Q8. Sadly, though, I'm not so sure it can. Customers seem to like these SUV 'coupes.' To buyers, their slanty roofs and sportier styling must be worth the practicality trade-off, otherwise, they wouldn't sell so well. But they do, and every luxury brand has at least one in its lineup. That's why Genesis made one. I think Genesis may have bested the competition's looks, though. Aside from the Audi Q8 and maybe the Cayenne Coupe, few of these styling mashups look better than their standard counterparts. But I think the GV80 Coupe does. I don't love the wheels, they're just too messy, but the rest of the car looks great. And I love the new taillights, which sit nicely underneath the rear spoiler. Unsurprisingly, the GV80 Coupe's cabin is killer, too. It isn't much different inside than the standard GV80, save for the sportier-looking steering wheel and carbon fiber trim, but that's a good thing. Its interior is excellent, with comfy seats, mostly superb materials, and a design that feels different from the sea of German and Japanese SUVs. I can see this interior earning Genesis a bunch of sales on its own. The only interior downside is the lack of an optional third row, as the chopped roof eliminates any potential headroom behind the second row. But it's a sacrifice many customers are willing to pay for. That said, second-row passengers will be every bit as comfortable as they would be in the normal GV80. There's a lot to like about the GV80 Coupe from behind the wheel. I'm not sure how much of it is different from the regular GV80, but it's still a lovely thing to drive around. With 409 horsepower and 405 lb-ft of torque, the GV80 Coupe is able to scoot from zero to 60 mph in 5.2 seconds. That isn't exactly stellar for the segment—the base six-cylinder BMW X6 only makes 375 hp but scoots to 60 mph in the same claimed time. However, when the Genesis lacks in raw straight-line speed, it makes up for with silken smoothness. There's a calm but powerful surge as you flex your right foot that feels effortlessly luxurious. It almost feels tidal. It doesn't pin you in your seat, but its gradual wave of torque is lovely to experience. The eight-speed automatic transmission mostly disappears into the background, swapping cogs unnoticed. It could be a touch quicker when shifting via paddles, but it's mostly good. There's a calmness to the way the big Genesis drives that's relaxing most of the time. It's whisper quiet at any speed, rock-solid stable on the highway, and it has strong, dependable-feeling brakes. The bones of a great performance SUV are there, and you can tell Genesis cares about its driver, but perhaps not as much as it should. The problem is that the GV80 Coupe 3.5T E-Supercharged should probably be a bit more exciting to drive, given its name and punchy powertrain. Genesis wants to brand this as a sporty version, but … it's just not that sporty. OK, so it isn't not sporty , either. The steering has some decent heft to it, and it's pretty dang quick. However, it lacks the front-end precision and immediacy you get from most of its rivals, like BMW, Acura, and Porsche. It's decent to hustle around, especially given its size, but it just isn't sharp enough to hang with the best in the segment. This lack of handling prowess would be forgiven if it meant a more buttery ride, but it doesn't. The GV80 Coupe suffers from the same slightly choppy ride that I experience and complain about in almost every Genesis. It handles large undulations beautifully, but the sharper, higher-frequency bumps aren't dealt with as well, undoubtedly exacerbated by its massive 22-inch wheels. So it can feel jittery over rough pavement, which is especially worrisome through corners, as it never feels as planted as something like the Audi Q8. The 2025 Genesis GV80 Coupe is a car that's so close to being truly special. It looks like a million bucks, has a stellar cabin, and its unique E-Supercharger V6 powertrain makes it an interesting alternative to the usual German suspects. There is a lot to like here, and I wouldn't blame anyone for buying one. Nico DeMattia Unfortunately, its soft, somewhat vague driving demeanor isn't excused by its choppy ride. If it were sumptuous and pillowy, I could forgive its lack of ultimate precision. Or, if it were at least as sharp as its competitors, I could forgive the ride. But I feel like Genesis needs to pick a lane here: either go for stylish comfort or sportier performance. But instead, the GV80 Coupe feels like a car that can't quite decide what it wants to be, and that indecision keeps it from true greatness. 2025 Genesis GV80 Coupe Specs 3.5T 3.5T e-Supercharged Base Price (as tested) $81,400 $87,200 ($88,630) Powertrain 3.5-liter twin-turbo V6 | 8-speed automatic | all-wheel drive 3.5-liter twin-turbo V6 with 48V e-Supercharger | 8-speed automatic | all-wheel drive Horsepower 375 @ 5,800 rpm 409 @ 5,800 rpm Torque 391 lb-ft @ 1,300-4,500 rpm 405 lb-ft @ 1,300-4,500 rpm Seating Capacity 5 << Cargo Volume 30.3 cubic feet behind second row | 62.1 cubic feet behind first row << Curb Weight 5,093 pounds 5,203 pounds Ground Clearance 8.1 inches << EPA Fuel Economy 16 mpg city | 22 highway | 19 combined 18 mpg city | 22 highway | 20 combined Score 7/10 A stylish SUV with an impressive powertrain and a stunning interior that doesn't drive as sportily or as comfortably as it could. Got tips? Send 'em to tips@ Nico DeMattia is a staff writer at The Drive. He started writing about cars on his own blog to express his opinions when no one else would publish them back in 2015, and eventually turned it into a full-time career.

2025 Genesis GV80 Coupe: 4 Reasons to Love it, 2 Reasons to Think Twice
2025 Genesis GV80 Coupe: 4 Reasons to Love it, 2 Reasons to Think Twice

Yahoo

time18-04-2025

  • Automotive
  • Yahoo

2025 Genesis GV80 Coupe: 4 Reasons to Love it, 2 Reasons to Think Twice

Going back a few decades, a few German automakers began rounding off the rear seating area of their sedans to make them look more like a coupe or "coupé." They pushed the coupe narrative so hard that the styling scheme made its way to SUVs. The recently launched 2025 Genesis GV80 Coupe debuted with that same design and a beefy engine under the hood. View the 4 images of this gallery on the original article The question is: are you willing to sacrifice a bit of your SUV's practicality and utility for style? Does this aesthetic choice help any of the vehicle's performance? This is one of the most expensive Genesis SUVs on the market, for now, and part of the reason is the whole coupe design. Let's have a look at some of the reasons why the Genesis GV80 should find a place in your driveway and a few reasons why some competitors might be better. As powerful as the standard 2.0-liter, four-cylinder turbo in the SUV is, the coupé only gets a pair of V6 options. The base model will come with a twin-turbocharged V6 that produces 375 horsepower and 391 lb-ft of torque. While that's plenty of power, its twin-turbocharged 3.5-liter V6 sibling receives an electric supercharger to sweeten the deal. It also features a 48-volt mild hybrid system, which works in conjunction with the supercharger to mitigate lag and improve efficiency. This setup makes 409 hp and 405 lb-ft of torque through the same 8-speed automatic transmission as the twin-turbo engine. The supercharged version is EPA-estimated at 18 mpg city and 22 mpg highway, while the entry-level twin-turbo V6 achieves 16 mpg city and 22 mpg highway. View the 3 images of this gallery on the original article One of the things you need to know about Genesis is that they hired some of the best interior designers on the planet. That's no exaggeration, and many in my field agree as the attention to detail, quality, and visually pleasing touches are apparent everywhere. A massive 27.0-inch OLED touchscreen occupies a significant amount of dashboard real estate, but Genesis makes it look and function beautifully. Seat comfort is on par with the best-in-class, and passenger space is better than expected in the back. That's thanks to a conscious effort by designers to keep the back seat headroom reasonable, despite the "fastback" rear design. This means that adults have enough space in the back seat to avoid slamming their head into the vehicle's roof, which is an issue that some automakers haven't dealt with well in the past. The 2025 Genesis GV80 Coupe has a base MSRP of $79,950. This gives you all-wheel drive (AWD) as standard, with heated and ventilated seats clad in Nappa leather, Bang & Olufsen audio, and more. Stepping up to the E-SC MHEV increases the base MSRP to $85,750 and includes the more powerful engine, 22-inch wheels, carbon-fiber garnish, and more. While it's certainly not inexpensive, the GV80 Coupe offers a lot for the money, making it a compelling argument. The BMW X6, Audi Q8, and Mercedes-Benz GLE Coupe, along with the Porsche Cayenne Coupe, can cost a lot more while offering less. Additionally, unlike many German automakers, Genesis doesn't "nickel-and-dime" consumers on options. View the 3 images of this gallery on the original article While I fail to see the logic in slicing off the back of an SUV for aesthetics, I must say that the back of the Genesis GV80 Coupe looks well-balanced and pleasing to the eye. I noticed that several people at car shows and on the streets also found the look to be pleasing. I wish they had changed the nose to truly differentiate the coupé from the SUV, but the vehicle's overall character definitely gives off a nice curb appeal. The Genesis GV80 Coupe offers 30.3 cubic feet of cargo space with the seats up and 62.1 cubic feet with the seats folded down. By comparison, the Genesis GV80 SUV gives you 34.9 cu-ft of cargo behind the second row and a maximum of 84 cu-ft when all seats are folded. You also lose the optional third-row seat. If the seats are up, you get a mere 11.6 cu-ft behind them. Missing out on that utility alone is enough for me to question the logic of the coupé's design, even though both the coupé and SUV can tow up to 6,000 lbs when properly equipped. It's heavy. With a curb weight that comes in over 5,100 lbs, hauling that much weight around corners takes BMW-levels of magic, and that's something Genesis has yet to fully develop. It's still a rocket, and both powertrains are outstanding for day-to-day driving, but the overall performance comes up a bit short. That's based on the testimony from several sources, not just mine. Fortunately, like the SUV GV80, it's quite serene to commute in and has a great highway ride. The 2025 Genesis GV80 Coupe is overall a good choice. I mean real good, as long as you're willing to make a few sacrifices. In my book, the regular GV80 is outstanding on its own, even without the supercharger and mild-hybrid system. The four-cylinder works great, and it's a much more affordable vehicle, but the Coupe provides a different body style with an even more impressive powertrain and an equally luxe cabin. Personally, the SUV would be my choice, but at least the brand offers customers the power of choice.

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