Latest news with #GoodIdeas
Time of India
6 days ago
- Entertainment
- Time of India
'She has a larger impact on…': NASA engineer reveals the power moves behind Taylor Swift's success and Travis Kelce's role
Former NASA engineer Sinéad O'Sullivan analyzes Taylor Swift's success (Getty Images) In an unexpected twist of pop culture meets science, former NASA engineer Sinéad O'Sullivan is breaking down the Taylor Swift phenomenon—through the lens of business and innovation. Her upcoming book Good Ideas and Power Moves: Ten Lessons for Success From Taylor Swift (Penguin Random House, out Sept. 9) argues that Swift's astronomical rise wasn't accidental—it was engineered. And according to O'Sullivan, it's a playbook anyone can learn from, even NFL stars like Travis Kelce who are building brands far beyond the field. Why Taylor Swift's career is more than music—it's a masterclass in rewriting the rules The book describes Swift not as a lucky pop princess, but as a 'founder of her own multibillion-dollar enterprise,' who outpaces hedge funds and wields more economic influence than many politicians. 'Taylor Swift's genius is not limited to her singing and songcraft,' reads a description of the book. — billboard (@billboard) 'As the founder of her own multibillion-dollar enterprise, she has higher returns than 99.9% of hedge funds and has built a stronger global corporation than nearly every other American conglomerate CEO. She is the only person that the U.S. Federal Reserve and European Central Bank track with precision. She has a larger impact on the economy than most economists that have ever lived and has done more for U.S. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Free P2,000 GCash eGift UnionBank Credit Card Apply Now Undo antitrust law than any sitting member of Congress. There is a lot to learn from Taylor Swift.' 'Taylor's story isn't one of overnight success or unattainable genius,' O'Sullivan writes, according to the Washington Examiner. 'It's a story of deliberate choices, relentless hard work and an unwavering belief in the power of having agency, and of believing in herself enough to use that agency. She has shown that success, no matter how outsize, is within reach for those who are willing to take risks, learn from setbacks, and stay true to their goals. ' This isn't just about music—it's about mindset. By taking risks, embracing failure, and refusing to accept industry norms, Swift forged her own economy. And that, O'Sullivan argues, is a formula that transcends entertainment. Why Travis Kelce is the real-world echo of Taylor Swift's philosophy Travis Kelce, Swift's high-profile partner and NFL tight end, is no stranger to playing outside the playbook. From hosting Saturday Night Live to launching fashion lines and podcasting ventures, Kelce mirrors Swift's strategy: diversify, dominate, and do it on your own terms. Their relationship isn't just a media frenzy—it's a case study in brand synergy and how two powerhouses can amplify each other's cultural reach. Swift's influence, it seems, is spreading far beyond pop charts. As Good Ideas and Power Moves shows, she's not just a superstar—she's a strategist rewriting the rules of success. And if Kelce is any indication, others are taking notes. Also Read: Are wedding bells next? Taylor Swift and Travis Kelce's Cleveland house hunt ignites marriage speculation Catch Rani Rampal's inspiring story on Game On, Episode 4. Watch Here!
New York Post
28-07-2025
- Health
- New York Post
What is ‘sleeping beauty syndrome'? Extremely rare condition makes people sleep 16 to 20 hours
It's not such a fairy tale. With stress, smartphones, and bad nighttime habits, many of us are struggling to get the recommended six to nine hours of sleep each night. However, a rare condition causes some to doze for nearly an entire day for days on end. 4 A rare condition called 'sleeping beauty syndrome' causes some to doze for nearly an entire day for days on end. Courtesy Everett Collection What is sleeping beauty syndrome? Kleine-Levin syndrome (KLS), also known as 'Sleeping beauty syndrome' or 'familial hibernation syndrome,' is a neurological disorder that causes sufferers to sleep for extended periods, as much as 16 to 20 hours a day. An ultra-rare condition, research suggests KLS occurs in one to five people per million and has a higher prevalence among Ashkenazi Jews. To date, only 500 cases have been reported in medical journals. While 70 percent of people with this disorder are male, KLS can affect either sex, with symptoms typically emerging in early adolescence and progressing for an average of 14 years. KLS is a central disorder of hypersomnolence, a category which also includes narcolepsy. Episodes can appear and subside, with most patients experience it for 10 to 20 years. Symptoms of KLS or sleeping beauty syndrome A KLS episode is defined as symptoms that persist for at least two days. Episodes average around 10 days but can last for several weeks. For one patient with KLS, her sleep count reached 70 consecutive days. 4 Episodes average around 10 days but can last for several weeks. Rido – Those with Kleine-Levin sometimes display ferocious hunger, hallucinate and become unprecedentedly aroused during episodes, according to the Kleine-Levin Syndrome Foundation. Experts say the majority of people diagnosed with KLS will experience on average, 20 episodes in their lifetime. Symptoms of KLS include: Extreme drowsiness and inability to stay awake. Increased appetite Weight gain Increased sex drive Hallucinations Behavioral changes, including irritability and disorientation Anxiety or depression. Confusion or amnesia. KLS episodes can come on suddenly, increasing the likelihood of injury if the patient is operating a motor vehicle or machinery — so people with the condition are advice to stay home in a secure environment during episodes. 4 The exact cause of KLS is unknown, although researchers suggest that it may be genetic or the result of an illness or injury that damages the hypothalamus. GoodIdeas – What causes KLS? The exact cause is unknown, although researchers suggest that it may be genetic or the result of an illness or injury that damages the hypothalamus, the part of the brain responsible for regulating sleep. There is speculation that the disorder, which often develops after people become symptomatic for an infectious disease, is an autoimmune reaction in which the body mistakes brain tissue for an invader, according to a 2005 study. KLS can be triggered by: Infection Substance use Head trauma Physical exertion Stress Memory recall during an episode is limited. Patients may be able to eat and use the bathroom, but as a consequence of their extreme exhaustion, they struggle with physical function beyond these basic behaviors. 4 Therapy is often recommended alongside other KLS treatments to help patients manage symptoms of hypersexuality, anxiety, and depression. Chanelle2000/ – 'When it comes to relationships with friends, family, school is a big one: I lose everything when I'm in an episode,' one KLS patient previously shared. After an episode, normal behavior and sleep routines resumes. KLS treatment Treatment for KLS includes medications like lithium, IV steroids, and/or stimulants to reduce episode frequency, length, and severity. Therapy is often recommended alongside these treatments to help patients manage symptoms of hypersexuality, anxiety and depression.
