Latest news with #GrandPlazaMovenpick
Campaign ME
21-05-2025
- Business
- Campaign ME
HSBC, Colgate-Palmolive, Porsche ME and more leaders to speak at Breakfast Briefing
On Thursday, May 29, Campaign Middle East is hosting its Campaign Breakfast Briefing: Marketing Strategies 2025 at the Grand Plaza Movenpick, Media City in Dubai. This event promises a morning packed with insights that will shape the future of marketing in the region. Speakers include: Aimee Peters , Regional Head of Brand, Partnerships and Wholesale Marketing, MENAT, HSBC, , Regional Head of Brand, Partnerships and Wholesale Marketing, MENAT, Loay Nour, Vice President – Brand and Marketing Communications , Fairmont Hotels & Resorts, Vice President – Brand and Marketing Communications Walid Cherfaoui, Group Brand Manager MENA & FOT, Colgate-Palmolive, Group Brand Manager MENA & FOT, Nikola Djordjevic, Head of Marketing , ASICS Arabia , Iva Kutle Škrlec, Director, Destination Marketing , Hilton MEA, Director, Destination Marketing Remya Menon, Associate Director of Marketing , Bayut, Associate Director of Marketing Markus Peter, Marketing Director , Porsche Middle East & Africa, Marketing Director Mitin Chakraborty , Head of Marketing , Babyshop – Landmark Group, Andrew Ene, Head of Performance , Spark Foundry MENA and Anjana Murali, Associate Director – Growth & Best Practices , Keyade Middle East. Together, they will tackle pressing issues within the marketing industry in the region such as personalisation, AI and the blurring lines of B2B and B2C, tackling the fragmented media landscape, and balancing creative ambition, business objectives, and community-driven demand for relevance. Moderators such as Emily Bentley, Head of Client Marketing, MEA at Bloomberg Media and Nader Bitar, Director of Digital Solutions, SRMG Media Solutions and Campaign's own Anup Oommen will unpack the seismic shifts reshaping brand strategies across the Middle East. The event will also feature an informative keynote from Wade Eagar, Chief Marketing Officer, on the shift from media placement to business impact. Offering a morning filled with top learnings, elite networking opportunities, an all inclusive breakfast and coffee on tap, this is one you don't want to miss. Get your tickets now to be a part of game changing discussions, with exclusive insights on how strategies at all points of the marketing funnel is evolving to better engage with audiences in the region. Find out more, here.
Campaign ME
15-05-2025
- Business
- Campaign ME
Campaign to host senior marketers at Marketing Strategies 2025 briefing
Tickets are now on sale for the Campaign Breakfast Briefing: Marketing Strategies 2025 on Thursday, May 29, at Grand Plaza Movenpick, Media City, Dubai at 8 a.m. With a morning packed with the latest from senior agency and brand marketers on the seismic shifts reshaping brand strategies across the Middle East, the event promises top learnings from the industry. Hear from top brand marketers at Porsche Middle East, Hilton, Colgate and more on critically important subject matters such as navigating the region's fragmented media landscape, balancing creative ambition, business objectives, and community-driven demand for relevance and incorporating new technologies to better understand consumer segments. Your tickets to the Campaign Breakfast Briefing: Marketing Strategies 2025 also includes high-quality networking and insight-sharing – with unlimited coffee and a breakfast spread generous enough to justify the event's name. Join us to sharpen your strategy, spark new conversations, and step confidently into marketing's next chapter. Don't miss out on the last event from Campaign for this quarter, and get your tickets now. Check out the following for a brief overview of the event agenda: 8:00am: Registration & Breakfast 9:00am: Welcome Address by Nadeem Quraishi, Publishing Director, Campaign Middle East 9:05am: Chair's Opening Remarks by Anup Oommen, Editor, Campaign Middle East 9:15am: Keynote presentation: Marketing's great reset: How 2025 will redefine consumer loyalty forever This keynote explores how loyalty is being reshaped by values, community, and new definitions of trust. How can brands build lasting relationships in a time of constant change? What will loyalty even look like in five years? Expect bold ideas, real-world examples and a new blueprint for marketers who want to stay ahead — and stay chosen. 9:30am: Panel 1: Investments and insights: What are marketers prioritising in the Middle East – and how agencies must respond? This panel will explore how brands and agencies can invest into the right insights and tools to create culturally resonant and impactful marketing strategies, setting new standards for success in the region. 10:00am: Panel 2: Fragmented media landscape: A boon or a bane for marketing in the Middle East? This panel will view both sides of the coin and dissect the viewpoints of respected stakeholders within the media and marketing market. 10:30am: Panel 3: Balancing creative ambition, business objectives, and community-driven demand for relevance This panel will explore the delicate balance between creative ambition, strategic business objectives, and the critical demand for cultural authenticity, offering insights into how brands can successfully navigate this complex landscape. 11:00am: Closing comments by Anup Oommen, Editor, Campaign Middle East 11:05am: Networking session
Campaign ME
29-01-2025
- Business
- Campaign ME
Campaign reveals strong speaker lineup for first Breakfast Briefing of 2025
Tickets are now on sale for the Campaign Breakfast Briefing: Ramadan Advertising and the Year Ahead for Media and Marketing. Join us on Friday, 7 February at the Grand Plaza Movenpick, Dubai Media City at 8 a.m. for a morning packed with strategic conversations from the region's top brand marketers. Panels will feature speakers from DCT Abu Dhabi, Mashreq, Mars, Aramex, Al Futtaim Automotive, New Balance, and more. At this Campaign Breakfast Briefing, industry leaders will discuss riveting ideas and strategies around advertising during the Holy Month of Ramadan. The event will also address strategies and trends in place for the year ahead in media and marketing, covering everything f
