Latest news with #HarshitaSingh


Time of India
6 days ago
- Entertainment
- Time of India
Times Prime rolls out 'Azaadi Unboxed'; Independence Day celebration with Amar Chitra Katha, Tinkle
. NEW DELHI: Times Prime has kicked off a 10-day Independence Day campaign, 'Azaadi Unboxed', running from August 8 to 17, in collaboration with Amar Chitra Katha and Tinkle. As part of the campaign, a limited-edition comic book, Azaadi Ki Kahaniyaan, will showcase stories of lesser-known heroes from India's freedom struggle. It also includes a special Independence Day story from Tinkle and a Suppandi comic strip. The comics will be delivered nationwide with Zepto orders on August 14 and 15. During the campaign, Times Prime members will also receive daily offers at noon from brands such as Starbucks, Country Delight, Paytm Flights, Klook, and lifestyle startups including Hibiscus Monkey, Secret Alchemist, and Sbooch. Harshita Singh, Business Head, Times Prime, says, 'We're always looking for unique ways to surprise our members, and this is our playful twist for Independence Day.' Gayathri Chandrasekaran, Editor-in-Chief of Amar Chitra Katha and Tinkle, said, "Our focus at Amar Chitra Katha and Tinkle is to bring the best of Indian storytelling, both classic and contemporary, to the world." Amar Chitra Katha, founded in 1967 by Anant Pai, has been a part of the childhood memories of generations of Indian readers. Its library spans over 600 titles covering mythology, history, fables, folklore, and classical literature.


Time of India
08-07-2025
- Business
- Time of India
Times Prime, Visa join hands to offer range of perks to signature cardholders
Visa and Times Prime have announced a strategic collaboration that will offer Visa Signature credit cardholders a complimentary one-year Times Prime membership. The tie-up is being positioned as a win-win for consumers seeking premium experiences in entertainment, travel, dining, and lifestyle without the hassle of multiple subscriptions. What cardholders get: With this partnership, Visa Signature users gain access to an elite suite of services and offers that come bundled with Times Prime. This includes premium subscriptions like: Dish TV Watcho (Zee5/SunNXT + 12 OTTs) Spotify Swiggy Uber Moneycontrol Starbucks Apollo 24/7 Lenskart, and many more. 'Everyday luxury, made easier' Calling Times Prime 'the ultimate lifestyle membership,' Harshita Singh, business head of Times Prime, said the Visa tie-up brings 'exclusive benefits from the most sought-after brands' to high-end users. 'This partnership ensures cardholders unlock immense value, elevating their lifestyle through seamless access to premium experiences across entertainment, shopping, dining and more,' she added. 'A lifestyle upgrade, not just a perk' Ramakrishnan Gopalan, Visa's head of products & solutions for India & South Asia, called the partnership part of Visa's vision to 'support the daily needs of affluent cardholders.' He said the company understands that today's consumers don't just want points or cashback—they want experiences. 'Together with Times Prime, we're offering benefits that align with our users' lifestyle preferences and enhance the value we bring them.' Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now


Time of India
07-07-2025
- Business
- Time of India
Visa and Times Prime announce partnership to bring exclusive benefits to Visa Signature credit cardholders
Visa , a global leader in digital payments, and Times Prime, India's leading premium lifestyle membership, announced a partnership that brings special benefits to Visa Signature credit cardholders. The collaboration will provide these cardholders with complimentary access to Times Prime membership for one year, with a host of premium benefits across entertainment, lifestyle, travel, and dining. Times Prime membership offers a carefully curated selection of premium subscriptions and exclusive offers from leading brands, ensuring a seamless and enriched lifestyle experience. Members enjoy complimentary access to top-tier services such as Dish TV, Watcho (Zee5/Sun NXT + 12 OTTs), Swiggy, Spotify, Uber, Moneycontrol, Lenskart, Apollo 24/7 and Starbucks, among others, unlocking unparalleled convenience and entertainment. Harshita Singh, Business Head, Times Prime, said, 'Times Prime is the ultimate lifestyle membership, bringing together exclusive benefits from the most sought-after brands, both in India and globally. Our collaboration with Visa Signature ensures that cardholders unlock immense value, elevating their lifestyle with seamless access to premium experiences across entertainment, shopping, dining, and more. This partnership reinforces our vision of delivering unparalleled convenience and luxury, making everyday moments extraordinary for our members.❜ Ramakrishnan Gopalan, Head – Products & Solutions, India & South Asia, Visa, added, ❛Our partnership with Times Prime reflects Visa's commitment to supporting the daily needs of our affluent cardholders. We understand that consumers seek benefits in entertainment and lifestyle, and together, we are ensuring that Visa Signature credit cardholders get more out of life's experiences with exclusive benefits that align with their preferences and needs. We are excited to deepen this relationship and further elevate the value we bring to our customers.' With this partnership, Visa and Times Prime reaffirm their shared commitment to providing unparalleled lifestyle experiences. By offering complimentary Times Prime membership to Visa Signature credit cardholders, this collaboration continues to enhance the everyday lives of premium customers across India. Brand Connect Initiative


Time of India
18-06-2025
- Business
- Time of India
Times Black ICICI Bank unveils new ad film narrating the origin of the extraordinary- watch
Times Black ICICI Bank unveils new ad film narrating the origin of the extraordinary The Times Black ICICI Bank Credit Card has unveiled a new short film that captures the card's compelling origin story. Powered by Visa and created for the discerning, the card promises to reveal a 'new you' through a unique blend of elegance, innovation, and exclusivity. The film showcases its viewers the experience offered by the Times Black ICICI Bank Credit Card. It underscores the collaboration between the legacy of The Times of India Group and ICICI Bank's established banking heritage, effectively positioning Times Black as a distinguished offering within the premium credit card segment. According to Harshita Singh, Business Head – Times Black ICICI Bank Credit Card, the film was crafted to reflect the brand's core philosophy. "Times Black is more than just a card—it's a symbol of legacy and refinement," she said. "This film encapsulates that vision, marrying The Times of India Group's rich heritage with ICICI Bank's trusted financial expertise." The film not only elevates brand perception but also clearly communicates the card's proposition—convenience, status, and access to carefully curated experiences. It serves as both an emotional narrative and an informative piece, helping viewers understand what it truly means to own Times Black. Ramakrishnan Gopalan, Head – Products & Solutions, India & South Asia at Visa, said the campaign aligns perfectly with Visa's evolving view of modern luxury. "Today's luxury isn't just about exclusivity—it's about moments that uplift everyday life. Times Black delivers that, and Visa is proud to power its promise with global security and reach." This latest campaign underscores the growing trend of experience-led banking, where cards are no longer just financial tools, but gateways to personalized, elevated lifestyles. With Times Black, ICICI Bank and The Times Group are signalling a broader shift—where heritage meets innovation to serve a new generation of discerning customers. Watch the full brand film here - Times Black ICICI Bank Visa HD 73s 020525 Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now
&w=3840&q=100)

Business Standard
11-06-2025
- Business
- Business Standard
Savings a/c returns drop post RBI rate cut: Where to park your idle ₹1 lakh
If you're like many with money lying idle in your savings account, now is the time to rethink where you keep your funds. After last week's RBI repo rate cut, banks have started trimming down their savings account interest rates—and that directly impacts what your money earns. HDFC Bank, for instance, has slashed its interest on balances above Rs 50 lakh from 3.25% to just 2.75%. And that's just the beginning—more banks are expected to follow suit. So if your Rs 1 lakh is sitting idle, it's likely earning less than inflation, effectively losing value over time. But here's the good news: You can earn better returns without locking up your money or taking high risks. How? Through liquid mutual funds. Why liquid funds make sense right now: 1. Higher Returns Than Savings Accounts While savings accounts now offer meagre returns of 2.7% to 3.5%, liquid funds have recently delivered 6.5% to 7.4% annualised returns. That's more than double in many cases. Liquid funds invest in short-term debt instruments like treasury bills and commercial paper, making them ideal for short-term parking of funds without sacrificing returns. 2. Easy Access to Your Money Need your money urgently? No problem. Liquid funds offer same-day or next-day withdrawals with no exit load after 7 days. Even if you withdraw within a few days, the penalty is negligible—making them nearly as liquid as a savings account, but much smarter. 3. Minimal Risk Liquid funds are not risk-free, but they're considered one of the safest mutual fund categories. Example: Let's say you leave ₹1 lakh in a typical savings account earning around 3% interest annually. After one year, you'd have about ₹1,03,000—just ₹3,000 more. Now, compare that to putting the same amount in a liquid fund that yields an average of 6.8%. At the end of the year, your money would grow to around ₹1,06,800. That's a difference of ₹3,800—for doing almost nothing differently, except choosing a smarter place to park your money. Over time, this gap only widens, especially if you regularly park idle funds in a savings account instead of exploring better options like liquid funds. "With interest rates dropping, your savings account will be earning you less than before. Liquid funds, on the other hand, offer easy access, minimal risk and higher returns. If you just need a place to park cash for the short term, liquid funds are the ideal place," said Harshita Singh of Value Research. Moreover, Liquid funds almost never go down in value, even over short periods like a week or a month. For instance, data analysed by Value Research shows that a typical liquid fund, such as Kotak Liquid Fund, shows consistently positive one-week (99.78 per cent of the time in the last decade) and one-month (100 per cent of the time in the last decade) rolling returns. On the other hand, a short-duration fund, such as Kotak Bond Short Term Fund, can experience brief dips in value, as seen in occasional negative one-week (15.8 per cent of the time in the last decade) or one-month (7% of the time in the last decade) rolling returns due to interest rate movements or credit events. This stability ensures that the money earmarked for withdrawals is protected from market volatility, giving you peace of mind. When not to choose a liquid fund: You need your money within a day or two and don't want to worry about fund settlement timings. You're unwilling to open a mutual fund account (which is fairly simple these days). You're expecting fixed, guaranteed returns (liquid fund returns are market-linked, though relatively stable).