Latest news with #HazyDayFruityIPA
Yahoo
02-08-2025
- Entertainment
- Yahoo
Tiny pint glasses arrive at pubs as new campaign targets Gen Z drinkers
Tiny pint glasses have arrived at pubs as part of a new campaign. The miniature glasses, just under three inches tall, have been introduced by Greene King at selected pubs across the UK to encourage younger drinkers to sample beers before committing to a full pint. It comes after research showed that 31 per cent of Gen Z pub-goers feel too nervous to ask for a taster at the bar, despite it being standard practice in pubs across the country. The tiny glasses will be used to offer samples of the brewery's new Hazy Day Fruity IPA, a 4.3 per cent ABV beer with orange, citrus, and tropical notes. The tiny glasses will be used to offer samples of the brewery's new Hazy Day Fruity IPA (Image: Dave Phillips/PinPep) Will Hemmings, marketing director for brewing and brands at Greene King, said: "We're bringing our Hazy Day Fruity IPA to hundreds more Greene King pubs, just as the summer hits its peak. "We know a huge number of customers switch up their beverage with the season and Hazy Day Fruity IPA is a perfect sunshine refreshment. "But with so many people – especially younger customers – still unsure if they can ask for a free sample of something different, we're making it crystal clear: yes, you can. "Whether you're after something fruity, refreshing or just fancy trying something new, a quick sip could lead you to your new favourite pint." Although 65 per cent of Brits describe themselves as experimental when it comes to drinks orders, 70 per cent have never asked for a sample before buying. READ MORE: McDonald's launches new menu including Jaffa Cakes McFlurry and more Where is Destination X filmed? The new BBC gameshow hosted by Rob Brydon Pair of Britain's rarest birds successfully breed for the first time in years More than 70 per cent of Gen Z and millennial pub-goers said they would be more likely to try new beers if they knew samples were available. The Hazy Day IPA is now available nationwide as part of the campaign. For more information, or to find your nearest participating pub, visit


Scottish Sun
30-07-2025
- Business
- Scottish Sun
Satander cuts more than 2,000 UK jobs — with more potentially on the way
Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) SANTANDER has cut more than 2,000 UK jobs as part of major restructuring — with more redundancies potentially on the way. Boss Mike Regnier said the cuts are part of a push to simplify operations and invest in tech, as more customers move to online banking. Sign up for Scottish Sun newsletter Sign up 2 Santander has cut more than 2,000 UK jobs Credit: Getty Last October, the bank, which has used TV's Ant and Dec in its ads, had announced its intention to cut more than 1,400 jobs. It then warned a further 750 were at risk after revealing in March it was closing 95 branches and reducing hours at 50 sites. Its Spanish parent firm recently struck a £2.65billion deal to acquire rival TSB, raising speculation about further job losses and branch closures. Mr Regnier said no decisions have been made as the deal is not yet finalised, but it is expected to be complete by early next year. The bank reported a five per cent drop in pre-tax profits to £764million for the first half of 2025. Meanwhile, HSBC revealed a 26 per cent drop in pre-tax profits for the same period. It blamed the fall on trade tensions and a £1.6billion hit from its Chinese investments, as well as selling off its operations in both Canada and Argentina. HSBC has saved £524million as part of its cost- cutting plan, targeting £1.1billion annually by 2027. Boss Georges Elhedery said the bank has started reviews of its retail banking businesses in Australia, Indonesia and Sri Lanka. What Does My Tax Code Mean? A Simple Guide to Your HMRC Letter 2 Santander previously used Ant and Dec in its ads Credit: Santander HMRC REFUNDS MORE than 500,000 people have claimed refunds for overpaid tax on pension withdrawals since Pension Freedoms began in 2015, HMRC figures show. Almost £1.5billion has been returned to those overcharged after being given an 'emergency tax code' when cashing in lump sums. As retirees must fill out forms to get refunds sooner, critics say the process prioritises HMRC convenience over those affected. BEER SAMPLES PUB giant Greene King is offering samples of a new beer in three-inch glasses so punters can try before they buy. Drinkers can request a taster of the brewer's Hazy Day Fruity IPA to decide if it's for them before paying out for a full pint. It comes after a poll found that 70 per cent of pubgoers do not ask to taste an beer before paying — with nearly a third of adults under 28 too nervous to ask. SAINSBURY'S BANK SALE SAINSBURY'S has taken another major step in winding down its banking arm — selling its car and home insurance business to Allianz and its travel money operations to Fexco Group. It follows last year's sale of loans, mortgages and savings to Natwest, as Sainsbury's shifts focus to its groceries. Thousands of insurance customers on auto-renew policies will be transferred to Allianz from November and travel money kiosks will stay open under Fexco. Pet and life insurance are Sainsbury's only products left but are set to be sold. Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club.


Belfast Telegraph
30-07-2025
- Business
- Belfast Telegraph
UK pubs serve miniature ‘pints' to tempt taste-testers
Brits are said to be experimental at the bar, with 65% changing up their 'usual' order – however 70% have never asked for a sample before buying, despite it being available across the country as standard pub practice. Asking for 'a taster' is the latest pub tradition in danger following reports that younger pubgoers are also at the forefront of single file queuing at the bar, rather than the traditional approach of 'finding a space'. To combat this and mark the roll out of Hazy Day Fruity IPA nationwide, Greene King is making it easier to keep the classic pub tradition alive by introducing the tiny glasses, perfectly sized for a cheeky sample. Hazy Day Fruity IPA, at 4.3% ABV, is a smooth fruity IPA with orange, citrus and tropical notes. With more than 70% of Gen Z and millennial pub-goers saying they'd be more likely to try new beers if they knew samples were available, Greene King Brewery is encouraging drinkers to embrace their beer curiosity and ask for a taster the next time they visit their local pub.