5 days ago
- Health
- South China Morning Post
US streetwear brand fuses fashion, hip hop and mental health to help people heal
Jonathan 'Quest' Brown is the multi-hyphenate creative behind the American mental health and wellness streetwear brand Heal, Homie.
Brown's sagacious nature is inviting and assured, but getting to the iteration of himself that aims to help so many along their healing journeys took reckoning with his own grief and deep inner work that led him to another continent.
Eight years ago, Brown found himself in Amsterdam, just three days after his mother unexpectedly died from a heart attack. Grappling with the life-altering loss, he was searching for something.
During his nine-day trip, he was introduced to
psychedelics and other wellness practices that he says opened his mind. Now, he draws from those experiences, as well as fashion, to help others.
'I was searching for a way to find what I had just lost,' says the 39-year-old.
T-shirts from Brown's Heal, Homie collection. Photo: Instagram/healhomie
When he returned home, he tried kundalini yoga, a practice that combines poses with breathing techniques, chanting and
meditation