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Express Tribune
2 days ago
- Entertainment
- Express Tribune
Justin Bieber breaks streaming record with surprise album SWAG and sparks early Grammy buzz
Justin Bieber's surprise seventh album, SWAG, has shattered personal streaming records, earning nearly 200 million global plays on day one, according to Hits Daily Double. In the U.S. alone, the project is expected to surpass 200 million streams in its first week, making it the biggest Pop/R&B streaming debut of 2025. Released via Def Jam on July 11 with no prior promo beyond cryptic billboards in cities like Los Angeles, New York, and Reykjavik, SWAG marks Bieber's first solo album since 2021's Justice. The 21-track record features collaborators including Gunna, Sexyy Red, Cash Cobain, Lil B, Dijon, Eddie Benjamin, and gospel icon Marvin Winans. Early reviews point to a darker, more introspective tone, with Bieber drawing from his personal life as a new father and his evolving relationship with fame and faith. According to People, Bieber adopted a deeply personal approach in both the music and visuals, with behind-the-scenes footage featuring his wife Hailey and their son. Sources close to the artist call the release 'a huge milestone,' noting that Bieber was initially nervous about dropping such a raw project. The rollout appears to have paid off. Based on early streaming and sales data, SWAG is projected to debut with over 175,000 album-equivalent units in its first week—a figure that combines streams, digital downloads, and physical sales. In a supportive message, former manager Scooter Braun called the project 'beautiful, raw and truly him,' while early Grammy chatter suggests SWAG may be a serious contender come awards season. With SWAG already rewriting Bieber's career stats and reigniting fan excitement, all eyes are now on whether this surprise drop leads to a Grammy sweep—and what creative direction he'll take next.
Yahoo
18-06-2025
- Entertainment
- Yahoo
Lil Wayne's ‘Tha Carter VI' First Week Sales Projections Paint A Telling Picture
Lil Wayne's long-anticipated studio album Tha Carter VI made a solid, though not spectacular, commercial impact in its first week of release. The album is projected to open with 110,000 album-equivalent units sold, according to Hits Daily Double, placing it at No. 2 on the Billboard 200—just behind country music juggernaut Morgan Wallen's chart-topping album I'm the Problem. Of those 110,000 units, 35,000 were physical copies, demonstrating continued fan interest in tangible editions of Weezy's music. Despite this respectable debut, Tha Carter VI marks a decline in first-week sales compared to Wayne's previous efforts. His 2020 release Funeral debuted at No. 1 on the Billboard 200 with 139,000 units. Even more notably, Tha Carter V sold a massive 480,000 units in its debut week back in 2018, underscoring a noticeable slide in first-week performance over the years. While some fans celebrated the return of the iconic Carter series, others were less enthused. Critics and longtime listeners alike have voiced disappointment over the project's consistency and innovation. At the 2025 BET Awards, Lil Wayne delivered a fiery performance, reigniting nostalgia with his classic single 'A Milli' and his more recent cut, 'Welcome to the Carter.' The performance reminded audiences of the lyrical powerhouse he once was, even as Tha Carter VI sparked mixed reactions. While loyal fans welcomed the album as a continuation of a legendary legacy, many deemed it a lackluster effort from an artist once considered untouchable in Hip-Hop. In short, Tha Carter VI achieved solid first-week numbers, but its muted reception and declining sales reflect the evolving landscape of Wayne's career—and the high expectations that still surround his name. More from Reginae Carter Defends Father Lil Wayne Following 'Tha Carter VI' Backlash Nicki Minaj Name-Drops Shannon Sharpe And Slights JAY-Z On "Banned From NO" Lil Wayne Collab Lil Wayne Performs "Welcome To The Carter," "A Milli" At 2025 BET Awards
