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IICT landmark step for institutionalising India's cultural, creative strengths: I&B secretary
IICT landmark step for institutionalising India's cultural, creative strengths: I&B secretary

The Print

time5 days ago

  • Business
  • The Print

IICT landmark step for institutionalising India's cultural, creative strengths: I&B secretary

Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, was speaking at the CII Summit here at a session — 'India's Soft Power: Catalysing Global Ascendancy'. The IICT has been envisioned as the 'creative counterpart' to the IITs and IIMs. New Delhi, May 30 (PTI) The recent establishment of the Indian Institute of Creative Technology (IICT) in Mumbai is a landmark initiative for institutionalising the country's cultural and creative strengths, a top official of the Ministry of Information and Broadcasting said here on Friday. Jaju underscored India's unique civilisational journey and diverse cultural expressions as the foundation of the country's growing global soft power, according to a statement issued by the organisers. Drawing on classical references like 'drishti', 'shruti' and 'kriti' — representing India's visual, oral and written traditions — the Union secretary emphasised how ancient legacies like the Natya Shastra and the Vedas, along with storytelling epics, music and mudras, continue to shape the country's vibrant creative economy. He highlighted the establishment of the IICT as a landmark initiative for institutionalising India's cultural and creative strengths, the statement said. Jaju emphasised that India is a 'storytelling superpower', with many untapped narratives waiting to be transformed into immersive global experiences. He reaffirmed the country's 'potential to become a creative superpower', urging the industry to harness this opportunity through unity, innovation and a shared cultural vision. Union Culture and Tourism Minister Gajendra Singh Shekhawat, in his address, highlighted that India's rising stature on the global stage is a result of a renewed national pride and a transformed self-image. He noted a paradigm shift in tourism post-COVID-19, with travellers increasingly seeking immersive and experiential journeys. India's tourism sector, supported by robust infrastructure development, airports, roads and railways, is witnessing significant growth, particularly in spiritual and domestic tourism, the minister said. Destinations like Ujjain's Mahakal Lok corridor have attracted more than 10 lakh visitors in a month, illustrating the sector's resurgence, he added. With domestic tourism showing greater potential than international travel, India is aiming to align its tourism GDP contribution to global benchmarks, targeting 10 per cent of the national GDP by 2030, Shekhawat was quoted as saying in the statement. Puneet Chhatwal, Chairman, CII National Committee on Tourism and Hospitality, emphasised that India's soft power is deeply rooted in its rich culture, heritage and hospitality, which serve as powerful tools for global engagement and trust-building. He noted that every USD 1 million invested in tourism can generate nearly 100 direct and 250 indirect jobs and significantly increase foreign-tourist arrivals and foreign-exchange earnings. PTI KND RC This report is auto-generated from PTI news service. ThePrint holds no responsibility for its content.

CSIR IICT ex-chief scientist awarded Raja Ramanna Chair (RRC)
CSIR IICT ex-chief scientist awarded Raja Ramanna Chair (RRC)

The Hindu

time26-05-2025

  • Science
  • The Hindu

CSIR IICT ex-chief scientist awarded Raja Ramanna Chair (RRC)

Former chief scientist at CSIR-Indian Institute of Chemical Technology (IICT) Manorama Sunkara Vardhireddy has been awarded the Raja Ramanna Chair (RRC) by the Department of Atomic Energy as a testament to her decades-long contributions to materials science and impactful research in chemical sensors and nanostructured materials. The tenure of this position is three years and she will join CSIR-IICT. Ms. Vardhireddy, with a foundational background in physics from Savitribai Phule Pune University, began her research journey in materials science, eventually becoming a pioneering figure in chemical sensors. She played a key role in developing sensors for detection of toxic and explosive gases, such as a low-temperature H₂S sensor for use in nuclear reactors, a room-temperature hydrogen sensor (recognised as breakthrough research by Ames Laboratory, USA), and a carbon monoxide sensor to prevent poisoning in oxygen-deficient environments encountered by defense personnel, said a press release.

AU VC bags excellence award in science and technology
AU VC bags excellence award in science and technology

Hans India

time13-05-2025

  • Science
  • Hans India

AU VC bags excellence award in science and technology

Visakhapatnam: Vice-Chancellor of Andhra University GP Raja Sekhar was conferred with the Excellence Award in Science and Technology by the Academy of Science and Technology Communication, Hyderabad. The award was presented by the Governor of Telangana Jishnu Dev Varma during the National Technology Day 2025 celebrations held at IICT in Hyderabad. The prestigious recognition underscores the VC's significant contributions to science and technology. The university takes immense pride in the achievement and acknowledges the inspiration it brings to the academic and research community.

JioStar backs India's vision for a creative-tech future with IICT launch at WAVES 2025
JioStar backs India's vision for a creative-tech future with IICT launch at WAVES 2025

The Print

time05-05-2025

  • Business
  • The Print

JioStar backs India's vision for a creative-tech future with IICT launch at WAVES 2025

'At JioStar also, we believe in the power of connectivity combining with the forces of creativity to unlock infinite possibilities. We are proud to support this mission to build a global centre of excellence in Mumbai to drive media innovation,' Gupta said, as per a statement by WAVES 2025. Mumbai (Maharashtra) [India], May 4 (ANI): Indian Institute of Creative Technology's (IICT) launch at WAVES 2025 marked a progressive step towards making India a global creative powerhouse — since quality talent is the most fundamental building block of an innovative economy, Sanjog Gupta, CEO – Sports and Live Experiences, JioStar, said. 'The convergence of talent, technology, and policy will not only redefine the future of consumer immersion, connections and experiences but also cultivate the next generation of high-quality talent ready to lead on the world stage,' Gupta added. In a major step towards empowering India's animation, visual effects, gaming, comics, and extended reality (AVGC-XR) ecosystem, the Ministry of Information and Broadcasting, in collaboration with FICCI and CII, has unveiled the Indian Institute of Creative Technology (IICT)–a National Centre of Excellence dedicated exclusively to the AVGC-XR sector. IICT is on track to evolve into a premier institution in its field, much like how IITs and IIMs have become benchmarks in technology and management education. The announcement was made at the inaugural edition of the World Audio Visual and Entertainment Summit (WAVES 2025). The IICT aims to serve as a hub for nurturing talent at the intersection of creativity, technology and innovation, creating pathways for young Indians to thrive in the global digital and content economy. Underscoring the growing industry-government collaboration in this space, seven global technology leaders–JioStar, Google, Adobe, Meta, Apple, NVIDIA and Microsoft–formally exchanged Letters of Intent with IICT, signalling their commitment to building a strong foundation for the institute and co-developing future-ready skills, tools and platforms, WAVES said in the statement. IICT is envisioned as a platform that will equip them with the right ecosystem to innovate, create and lead. (ANI) This report is auto-generated from ANI news service. ThePrint holds no responsibility for its content.

Establishment of Indian Institute of Creative Technology important for India: Union Minister Vaishnaw
Establishment of Indian Institute of Creative Technology important for India: Union Minister Vaishnaw

United News of India

time03-05-2025

  • Business
  • United News of India

Establishment of Indian Institute of Creative Technology important for India: Union Minister Vaishnaw

Mumbai, May 3 (UNI) Taking a major leap towards empowering India's animation, visual effects, gaming, comics, and extended reality (AVGC-XR) ecosystem, the Ministry of Information and Broadcasting, in collaboration with FICCI and CII, has set up the Indian Institute of Creative Technology (IICT) – a National Centre of Excellence dedicated exclusively to the AVGC-XR sector. Union Minister for Information and Broadcasting Ashwini Vaishnaw formally flagged off this strategic collaboration on Saturday at the ongoing WAVES-2025 summit. He stressed on India's potential to become a global leader in the media and entertainment sector and said that IICT is on its way to becoming a premier institution in the field, just as IITs and IIMs have become benchmarks in technology and management education. The Union Minister said that IICT will follow the path of IITs and IIMs in India to establish itself as a major world-class education and training centre for students aspiring to become professionals in the AVGC-XR sector. "To launch a completely new initiative in the world of film and entertainment. This (initiative) is a vision of the Prime Minister to make India a global leader in the media and entertainment sector,' Vaishnaw said. He expressed his heartfelt gratitude to the industry partners who have shown their willingness to collaborate. He announced that leading global companies have agreed to partner with IICT to help in curriculum development, internships, scholarships, funding for startups and job placements. "I thank all the industry partners and their senior management for their willingness to partner with us for this initiative,' he said. He said that they will help build this institution and sustain its long-term growth. I hope that IICT (AVGC-XR) will become a major educational infrastructure for the region, added Vaishnav. Some of the companies that have extended a helping hand for long-term collaboration include Jio Star, Adobe, Google and YouTube, Meta, Wacom, Microsoft and NVIDIA. The entrepreneurs present at the event included Richard Keris, (Vice President and General Manager Media and Entertainment, Nvidia), Sanjog Gupta (CEO, Sports and Live Experiences, Jio Star), Mala Sharma (Vice President and General Manager – Education, Adobe), Preeti Lobana (Country Head and Vice President, Google India) among others.

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