Latest news with #KONGSAR
Arabian Post
4 days ago
- Business
- Arabian Post
Blue Launches New Brand Campaign
Humorous Presentation of 'Self-Service Insurance, Simplifying Complexity' Spotlight on Term Life Protection with 'Guaranteed Lowest Price in Town' HONG KONG SAR – Media OutReach Newswire – 2 June 2025 – Blue, Hong Kong's first digital life insurer, today unveiled its latest brand campaign, continuing the tagline 'Choose Blue, insurance is that simple'. The campaign uses humor to illustrate how Blue simplifies complex insurance processes through its online platform. The ads highlight Blue's simple and flexible protection plans, empowering customers to self-serve with ease — truly making life simpler with Blue. Blue, the first digital life insurer in Hong Kong, has launched its latest brand campaign with the slogan 'Choose Blue, insurance is that simple'. The campaign kicks off with a video advertisement that humorously illustrates how Blue's online insurance solutions simplify complexity, making it easy for customers to get insured. Blue 'WeCare Term Life Protection Plan TL3' promises customers the lowest price in town for the life protection. The campaign features two ad versions — 'Savage Mother-in-law' and 'Shy Bestie' (available on Blue's YouTube channel: & ). Set in what appears to be a casual dinner setting, the 'Savage Mother-in-law' ad humorously portrays a series of rapid demands and the daughter-in-law's witty responses, emphasizing the message: 'Life is complicated enough — fortunately, insurance doesn't have to be.' The 'Shy Bestie' ad delivers the line 'Love doesn't always come when you make the first move, but Blue always has you covered,' humorously reinforcing Blue's promise of the 'lowest price in town' for life protection. Beyond TV ads, Blue is rolling out the campaign across multiple online and offline channels this month, including bus and taxi ads, online banners, and social media content to amplify its reach. ADVERTISEMENT Mr. Danny Wu, VP & Head of Digital & Marketing of Blue, stated: 'We aim to break the traditional barriers of the insurance industry by simplifying complex terms and procedures, giving customers full control over their protection. We believe digitalization brings simplicity and flexibility that better meets evolving customer needs. With Blue, insurance is no longer complicated — customers can complete the entire application process in as fast as 5 minutes, truly making life simpler.' Blue 'WeCare Term Life Protection Plan TL3' — Guaranteed Lowest Price in Town Blue guarantees the lowest price in town during the first policy benefit term¹, ensuring customers get the best deal on term life protection — making it easier than ever to protect their loved ones. Key Features: Highly cost-effective life protection: Guarantees the lowest premium in town for the first benefit term. With a simple and straightforward plan that does not involve a savings component, for up to a maximum coverage amount of HK$5.5 million. Moreover, the premium is guaranteed to remain unchanged during the same premium payment period. Guarantees the lowest premium in town for the first benefit term. With a simple and straightforward plan that does not involve a savings component, for up to a maximum coverage amount of HK$5.5 million. Moreover, the premium is guaranteed to remain unchanged during the same premium payment period. Covers Hypertension and High Cholesterol: No additional health proof required; even high blood pressure and high cholesterol are covered², and the coverage amount or benefits will not be affected by changes in the insured person's health condition. No additional health proof required; even high blood pressure and high cholesterol are covered², and the coverage amount or benefits will not be affected by changes in the insured person's health condition. Guaranteed Policy Renewal: Guarantees automatic renewal³ of the policy, ensures continuous coverage without gaps. Guarantees automatic renewal³ of the policy, ensures continuous coverage without gaps. Flexible benefit terms: Policy periods are at 5 / 10 / 15 / 20 years or up to age 65 respectively, allowing customers to choose the insurance plan that best suits their needs. Policy periods are at 5 / 10 / 15 / 20 years or up to age 65 respectively, allowing customers to choose the insurance plan that best suits their needs. Easy Application & Management: Customers only need to answer a few simple health questions and can complete the application in as little as 5 minutes — quick and easy, eliminating the hassle of complicated life insurance procedures. Campaign Offers: WeCare Term Life Protection Plan TL3 : 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. : 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. WeCare Critical Illness Protection Plan 1 : 60% off first-year premium, 40% off second year, plus up to HK$600 vouchers and HK$100,000 accident coverage. : 60% off first-year premium, 40% off second year, plus up to HK$600 vouchers and HK$100,000 accident coverage. WeCare Personal Accident Protection Plan 1 : HK$1 million coverage with HK$200 voucher. : HK$1 million coverage with HK$200 voucher. WeMedi Outpatient Protector : First-year premium HK$388 (original HK$488), plus HK$200 voucher. : First-year premium HK$388 (original HK$488), plus HK$200 voucher. WeMedi HK Dental Protector D2 : First-year premium HK$1,688 (original HK$1,988), plus HK$800 voucher. : First-year premium HK$1,688 (original HK$1,988), plus HK$800 voucher. WeCare Flexible Term Life Plan TF1: 60% off first-year premium, 40% off second year, plus up to HK$800 supermarket vouchers and HK$100,000 personal accident coverage. Blue Insurance Limited is authorized and regulated by the Insurance Authority under the Insurance Ordinance (Cap. 41) to sell insurance products in Hong Kong. For full campaign and product details, terms and conditions, visit: . Terms and conditions apply to the above products and offers. ADVERTISEMENT Remarks: 1. 'Lowest Rate Guaranteed' compares the standard premiums of two quotations. To be eligible for the 'Lowest Rate Guaranteed', the two quotations must be on the same premium payment term, policy benefit term, issue age, sex, and smoking status, and is applicable to term life policies that are intended for online sale and in Hong Kong only. 'Lowest Rate Guaranteed' is not applicable for submitted applications and in-force policies. 2. Actual underwriting result depends on the age and health condition of the Insured. 3. While the Policy is in force, renewal is guaranteed at the end of the Policy Benefit Term, before the Life Assured's 96th birthday. For more details, please refer to the Product Summary and the Policy Provisions. Hashtag: #BlueHK #LiveEasy #DigitalInsurance #BlueisthatSimple #BrandCampaign #SimplifyingComplexity #TermLifeProtection #GuaranteedLowestPriceInTown The issuer is solely responsible for the content of this announcement. ABOUT BLUE Blue is the first digital life insurer in Hong Kong. It is a joint venture between Hillhouse Investment, a leading investment management firm with extensive investment experience, and Tencent Holdings Limited, a leading Internet value added services provider. Blue focuses on providing simple, flexible and valuable insurance solutions. It is committed to making people's lives easier by empowering them to take charge of their own protection. For more information, please visit
Arabian Post
24-05-2025
- Entertainment
- Arabian Post
Breaking Boundaries with the AFTEC Jockey Club Creative Futures Project
Leading Educational Experts Convene at Knowledge Exchange Festival 2025 Navigating Collective Creative Futures through Arts Education HONG KONG SAR – Media OutReach Newswire – 24 May 2025 – To foster greater understanding and facilitate dialogue on creative teaching and learning among stakeholders in education and the arts, AFTEC, with funding from The Hong Kong Jockey Club Charities Trust, presents the Knowledge Exchange Festival on 23 – 24 May 2025 at the Hong Kong Maritime Museum. This two-day festival, themed Navigating Collective Creative Futures, is a flagship annual festival of the AFTEC Jockey Club Creative Futures Project. It has attracted over 500 representatives from educational and arts communities to explore the pivotal role of creativity and creative thinking in talent development and industry innovation. The Festival features distinguished guest speakers from overseas and Hong Kong, including Professor Anne Bamford OBE, Director of the International Research Agency and globally celebrated arts education researcher; Ms May Tan, Director (Education & Development), National Arts Council, Singapore; and Mr Irgel Enkhsaikhan and Mr Louis Schulz from Assemble Studio, the renowned London-based architecture and design collective and winner of the 2015 Turner Prize. These experts shared insights from the UK and Singapore, exploring how creative thinking shapes career development in the arts and beyond, and fuels cross-sector collaboration and innovation. ADVERTISEMENT Two key panel discussions delved into pertinent topics. The first discussion, Beyond Teaching: Artists' Creative Index, assessed the current professional landscape and future career pathways for arts educators in Hong Kong. The second panel, Nurturing Creative Talent: Creative Industries+, will provide insights into how different creative industries and medical sector utilise creative thinking to nurture talent and drive industry growth. Additionally, two interactive sessions will be held. Participants engaged in a children's book illustration workshop, Into the Uncut Grass: The Role of Illustrations in Children's Books, facilitated by illustrators, educators, and publishers. Another session, Fascinating!, a playful hat-making workshop led by Assemble Studio, offered attendees hands-on experiences in cross-sector creative practices. Remarkable Project Impact, Pioneering Educational Frontiers Ms Lynn Yau, Chief Executive Officer of AFTEC and Project Director of the AFTEC Jockey Club Creative Futures Project, said, 'The value of the arts is often diminished by the pursuit of standardised answers. AFTEC is dedicated to promoting asset-based learning to eliminate the fear of being wrong. When teachers overly emphasise rigid curriculum frameworks and suppress creativity, students become reluctant to voice their thoughts, trapping classrooms in a cycle that focuses on deficits rather than potential. The key to transformation lies in education shifting from 'compensating for weaknesses' to 'developing strengths.' We do not need to hide weaknesses — instead, we empower everyone to leverage their unique qualities.' Building on the success of an earlier pilot initiative, the AFTEC Jockey Club Creative Futures Project is a multi-level creative learning programme designed to build a robust community of arts educators. Participants employ interdisciplinary practical teaching strategies based on the 5Cs—Creativity, Critical Thinking, Communication, Collaboration, and Contribution—to co-design curriculum content. Through interactive, arts-based cross-disciplinary learning methods, creative practitioners collaborate with teachers to bridge traditional and creative classroom teaching, enhancing students' creativity and learning autonomy. On the second day of the Festival, the Project will announce the 12 schools selected as Creative Schools, which will implement arts-based interdisciplinary creative learning from 2025 to 2028. Sports and Culture is one of the priority funding areas for the Club's Charities Trust. Ms Winnie Yip, Head of Charities (Culture, Sports and Community Engagement), The Hong Kong Jockey Club, highlighted in her opening speech that, 'AFTEC truly prioritises students' needs. The innovative launch of the AFTEC Jockey Club Creative Futures Project brings fresh energy to Hong Kong's traditional education model.' ADVERTISEMENT For further information about the AFTEC Jockey Club Creative Futures Project, please visit Fostering Cross-border Exchange, Accelerating Creative Arts Education To enhance cross-border collaboration in arts education, two other special sessions were held during the same week. The Hong Kong-Mainland Creative Learning Cultural Exchange 2025 brought together 34 distinguished educational professionals and arts educators from various provinces and cities in the Mainland alongside Hong Kong school representatives from the AFTEC Jockey Club Creative Futures Project. Under the theme 'Integrating Arts and Education,' participants engaged in meaningful discussions, sharing experiences and exploring the transformative power of arts education. Another session, Capturing Asian Conceptions of Creative Thinking, chaired by Professor Anne Bamford OBE, aimed to investigate how creative thinking is defined, prioritised, and nurtured in various Asian cities, highlighting cultural similarities and differences. Hong Kong served as the starting point for this research initiative, which will subsequently expand to other Asian cities. The session was attended by experts from the AFTEC Jockey Club Creative Futures bringing together stakeholders from the business sectors, creative industries, cultural and educational institutions, arts and creative practitioners, as well as stakeholders from medicine, social innovation, and entrepreneurship, the project seeks to comprehensively examine diverse interpretations and practices of creative thinking across cultures. Research findings will be shared with UNESCO and the OECD. Hashtag: #AFTEC The issuer is solely responsible for the content of this announcement. About AFTEC Advancing creative learning and arts education in Hong Kong Creativity allows us to recognise potential within ourselves and the world around us. It promotes problem-solving, nurtures relationships, cultivates resilience, and can transform lives in countless ways. At AFTEC, we work with students, educators, and creative practitioners to plant the seeds of creativity in our community. As a proudly homegrown Hong Kong organisation, we nurture the city's greatest natural resource — its people. Through co-designed, collaborative, and inclusive bilingual education programmes, we create supportive environments where young minds are free to explore, express, and flourish. We spark imagination, build confidence, and foster a sense of growth and belonging together.
The Sun
29-04-2025
- Business
- The Sun
Aice Strengthens Regional Leadership and Accelerates International Expansion
HONG KONG SAR - Media OutReach Newswire - 28 April 2025 - In early 2025, Aice, a leading ice cream brand in Southeast Asia, attracted significant attention from global investors following a new round of investment from major shareholders, including China Mengniu Dairy Group – its controlling shareholder. This capital injection is widely viewed as providing both financial and strategic support for Aice's rapid expansion across Southeast Asia and other new international markets. Strategic Market Positioning: From Indonesian Launch to Regional Leadership Since its overseas launch in 2015, Aice has rapidly established itself as a pioneer in Southeast Asia's ice cream industry. With annual revenues exceeding RMB3 billion, Aice now holds the leading market share in Indonesia, ranks second in the Philippines, and continues to strengthen its position in Vietnam. Aice's success is rooted in its precise regional market strategy. Following extensive market research, Aice identified Indonesia as its initial overseas market, targeting local demand for affordable, high-quality products. To address cross-border logistics challenges and offer its products at competitive prices, Aice established three local factories to ensure it can flexibly and rapidly adapt to local market preferences, optimize costs, and build a robust local distribution network. Within just three years of entering Indonesia, Aice's annual sales soared from RMB20 million to RMB1.2 billion. The Company has since expanded successfully into the Philippines, Vietnam, Thailand, Laos, Cambodia, and Timor-Leste, making it one of Southeast Asia's fastest-growing companies and a benchmark for Chinese F&B brands going global. In 2024, its factory in the Philippines officially began operations, further enhancing its regional manufacturing footprint and enabling broader distribution across Southeast Asian and beyond. Innovating Products, Channels, and Marketing: Building Differentiated Competitive Advantages Aice has established strong competitive barriers and captured consumer mindshare through innovation in product development, distribution channels, and marketing. Guided by its philosophy of delivering 'healthy, innovative, quality products with value,' Aice conducts in-depth research into consumer habits and local dietary preferences, driving continuous innovation in product formats and flavours. Each year, it has launched multiple best-selling products, generating sales of over RMB100 million. Upon initial launch in Indonesia, Aice strategically focused on small and medium-sized retailers, providing free ice cabinets to communities in more than 100 cities. This approach secured extensive retail coverage of its products, activated previously untapped market demand, and differentiating Aice from international competitors, resulting in rapid market share gains. Through storefront branding and sponsorships of major sporting events, Aice consistently increased brand awareness and visibility throughout the region. Capital-Driven Acceleration for Global Expansion Following this round of financing, Aice plans to deepen its presence in existing Southeast Asian markets, further strengthening its supply chain and brand competitiveness, while actively expanding into new international markets. As a key pillar of Mengniu's 'One Core, Two Wings' strategy, Aice has served as Mengniu's strategic bridgehead in Southeast Asia, achieving significant milestones. This investment from Mengniu underscores its strong confidence in Aice's in international growth potential and reflects its commitment to supporting it with additional resources and capital. According to industry sources, while maintaining robust organic growth, Aice recently engaged with global investors to diversify its funding channels and accelerate its international expansion. Backed by a proven overseas track record and new capital, Aice is poised for a new phase of accelerated growth, leveraging Southeast Asia as a strategic steppingstone to broader international opportunities. The issuer is solely responsible for the content of this announcement.
The Sun
29-04-2025
- Business
- The Sun
Victory Securities Secures Approval to Offer Two Key Virtual Asset Services
HONG KONG SAR - Media OutReach Newswire - 28 April 2025 - Victory Securities today announced that it has officially obtained two significant regulatory consent from the Securities and Futures Commission (SFC) of Hong Kong to provide virtual asset (VA)-related products and services: 1) provision of discretionary account management services (DAMS) to retail and professional investors, investing in spot VA, VA futures and VA options; and 2) distribution of VA-referenced, physically settled structured products to professional investors. Victory Securities is now permitted to offer DAMS to both retail and professional investors, managing a range of customizable investment products, including spot crypto investments and derivatives. Victory Securities is the first licensed broker in Hong Kong to be able to provide VA DAMS via, amongst other trading platforms, Binance FZE and Deribit FZE, which are amongst the largest VA and VA derivative exchanges in the world by trading volume. The volatility of the virtual asset market has deterred some investors, and Victory Securities' DAMS aims to serve as a bridge for clients to invest in this sector. The service combines an experienced investment team with an institutional-grade risk control system, operating within a framework that strictly adheres to clients' risk preferences and investment objectives. It covers core aspects such as asset allocation, risk assessment, and dynamic asset allocation strategies, with round-the-clock monitoring to provide high-net-worth individuals and institutional investors with efficient and compliant asset appreciation solutions. Mr. Kennix Chan, Deputy CEO of Victory Securities, stated, 'The professionalization of the virtual asset market is a future trend. Our discretionary account management services will strictly comply with the SFC's regulatory framework, integrating quantitative analysis and market insights to create long-term value for investors.' On the other hand, following its approval late last year as the first Hong Kong brokerage to distribute cash-settled VA-referenced structured products, Victory Securities has further secured the regulatory consent to distribute physically-settled VA-referenced structured products. At expiry, the issuer of physically-settled VA-referenced structured products will deliver spot VA to the clients of Victory Securities. The flexible investment features of physically settled VA-referenced structured products enable investors to better capitalize on market volatility. Mr. Kennix Chan emphasized, ' This service significantly reduces the cost and time barriers associated with cross-market asset conversions, providing cryptocurrency holders with an innovative channel to seamlessly access traditional financial products. The flexible investment features of virtual asset-structured products also enable investors to capitalize on market volatility.' In recent years, Victory Securities has actively aligned with the Hong Kong government's policy direction of 'embracing virtual assets,' continuously enhancing its compliance infrastructure. The group has now established a full-chain service ecosystem covering trading, asset management, and product distribution, positioning itself as a key player in the local virtual asset compliance process. As more investors enter the market, Victory Securities' 'one-stop virtual asset solutions' are poised to seize market opportunities.
Associated Press
28-04-2025
- Business
- Associated Press
Aice Strengthens Regional Leadership and Accelerates International Expansion
HONG KONG SAR - Media OutReach Newswire - 28 April 2025 - In early 2025, Aice, a leading ice cream brand in Southeast Asia, attracted significant attention from global investors following a new round of investment from major shareholders, including China Mengniu Dairy Group – its controlling shareholder. This capital injection is widely viewed as providing both financial and strategic support for Aice's rapid expansion across Southeast Asia and other new international markets. Strategic Market Positioning: From Indonesian Launch to Regional Leadership Since its overseas launch in 2015, Aice has rapidly established itself as a pioneer in Southeast Asia's ice cream industry. With annual revenues exceeding RMB3 billion, Aice now holds the leading market share in Indonesia, ranks second in the Philippines, and continues to strengthen its position in Vietnam. Aice's success is rooted in its precise regional market strategy. Following extensive market research, Aice identified Indonesia as its initial overseas market, targeting local demand for affordable, high-quality products. To address cross-border logistics challenges and offer its products at competitive prices, Aice established three local factories to ensure it can flexibly and rapidly adapt to local market preferences, optimize costs, and build a robust local distribution network. Within just three years of entering Indonesia, Aice's annual sales soared from RMB20 million to RMB1.2 billion. The Company has since expanded successfully into the Philippines, Vietnam, Thailand, Laos, Cambodia, and Timor-Leste, making it one of Southeast Asia's fastest-growing companies and a benchmark for Chinese F&B brands going global. In 2024, its factory in the Philippines officially began operations, further enhancing its regional manufacturing footprint and enabling broader distribution across Southeast Asian and beyond. Innovating Products, Channels, and Marketing: Building Differentiated Competitive Advantages Aice has established strong competitive barriers and captured consumer mindshare through innovation in product development, distribution channels, and marketing. Guided by its philosophy of delivering 'healthy, innovative, quality products with value,' Aice conducts in-depth research into consumer habits and local dietary preferences, driving continuous innovation in product formats and flavours. Each year, it has launched multiple best-selling products, generating sales of over RMB100 million. Upon initial launch in Indonesia, Aice strategically focused on small and medium-sized retailers, providing free ice cabinets to communities in more than 100 cities. This approach secured extensive retail coverage of its products, activated previously untapped market demand, and differentiating Aice from international competitors, resulting in rapid market share gains. Through storefront branding and sponsorships of major sporting events, Aice consistently increased brand awareness and visibility throughout the region. Capital-Driven Acceleration for Global Expansion Following this round of financing, Aice plans to deepen its presence in existing Southeast Asian markets, further strengthening its supply chain and brand competitiveness, while actively expanding into new international markets. As a key pillar of Mengniu's 'One Core, Two Wings' strategy, Aice has served as Mengniu's strategic bridgehead in Southeast Asia, achieving significant milestones. This investment from Mengniu underscores its strong confidence in Aice's in international growth potential and reflects its commitment to supporting it with additional resources and capital. According to industry sources, while maintaining robust organic growth, Aice recently engaged with global investors to diversify its funding channels and accelerate its international expansion. Backed by a proven overseas track record and new capital, Aice is poised for a new phase of accelerated growth, leveraging Southeast Asia as a strategic steppingstone to broader international #Aice The issuer is solely responsible for the content of this announcement.
