Latest news with #LTP
Forbes
13 hours ago
- Business
- Forbes
Meet LTP: The Growth Metric Built For The Participation Economy
Durga Krishnamoorthy is a seasoned digital product leader specializing in new product development, product growth, and monetization. What if your most valuable users never paid you a cent, but fueled 80% of your product's growth? In today's ecosystem-driven economy, it's already happening. For decades, customer value was measured through a financial lens. Lifetime value (LTV) dominated boardroom dashboards, quantifying the monetary worth of users to justify rising acquisition costs. But today, with attention scarcity, the most successful products don't just monetize users; they mobilize them. This calls for a paradigm shift: from lifetime value to lifetime participation (LTP). LTP offers a broader, behavior-centric view of user value, measuring how consistently someone contributes to the product's ecosystem—not just what they spend. In platforms powered by communities, collaboration or network effects, LTP becomes a more predictive signal of sustainable growth than revenue metrics alone. As a digital product leader with over a decade of experience scaling user-centric platforms across Fortune 500 brands, I've seen that long-term growth isn't driven solely by monetization, but by mobilization. From designing engagement ecosystems to studying participation dynamics, I've witnessed how deeply involved users, despite their spend, become catalysts for network expansion, retention and innovation. With these insights, I'll explore why a more holistic LTP is eclipsing a community-driven LTV and how companies and product leaders can adopt it to drive sustainable success. Why LTV Falls Short Why does LTV fall short? Consider the following: LTV focuses narrowly on financial contributions, missing the value of users who drive engagement without spending. For example, Reddit's top contributors fuel discussions but may never pay for access to the platform, while TikTok creators attract audiences through content, not subscriptions. In both cases, these users function as essential value generators. If they churn, ecosystems can unravel, yet LTV assigns them $0 value. Optimizing solely for LTV can erode long-term retention. X's push for subscription revenue in 2022–2023 under Elon Musk alienated advertisers, reducing platform stickiness. Conversely, Discord thrives by prioritizing community-building over immediate monetization, fostering loyalty that later translates to revenue, offering core features for free and optional perks like Nitro and server boosts, built atop a loyal, participation-driven user base. Products like Slack, Notion and Figma grow through user-driven virality. If a core team abandons these tools, entire organizations may follow. These 'contagion effects,' termed by sociologists, aren't captured in traditional LTV. LTP, by contrast, tracks the behaviors that generate ripple effects throughout the user base. Some argue LTV can be tweaked to include engagement. However, this risk overcomplicates a revenue-centric metric. Much like adding behavioral metrics to GDP, it dilutes clarity. LTP's strength lies in its holistic focus, capturing non-monetary contributions that fuel network effects and retention. If LTV tells you who pays, LTP tells you who stays and who grows your product for you. Defining Lifetime Participation (LTP) LTP measures how consistently and meaningfully users interact with a product over time. Unlike LTV's financial lens, LTP encompasses: • Frequency Of Use: Daily/monthly active user ratios and session depth. • Depth Of Engagement: Feature adoption and content creation. • Network Contributions: Invites, referrals and community activity. • Monetization Potential: Direct (subscriptions) and indirect (ad-driven) revenue. To better visualize LTP, consider the following formula: LTP = Frequency × Depth × Network Impact × Monetization Potential This framework prioritizes users who drive ecosystems, not just revenue. How Leaders Can Adopt LTP Ready to get started with LTP? Start with the following: Move beyond revenue to identify: • Power Contributors: Think top Amazon reviewers or GitHub developers. • Network Catalysts: Think Figma designers sharing templates. • Habitual Engagers: Think daily Duolingo learners. Try some of the features that leaders in the space are embracing: • Gamification: Snapchat's streaks keep users returning. • Social Proof: Substack's 'most-read' badges encourage posting. • Rituals: Morning Brew's daily emails create routines. Design cycles that drive retention: • Content Creation Leads To Consumption, Which Leads To Rewards: For an example of this, think about TikTok, a company I helped design engagement ecosystems for. TikTok's algorithm rewards creators, fueling engagement. • Contribution Leads To Recognition And Eventually Retention: For an example of this, look no further than GitHub. GitHub's stars and forks incentivize developers. • Invites Lead To Engagement And Monetization: As an example, Dropbox's referral program historically drove growth. Avoid X's early mistake of charging for features without enhancing participation. Instead, emulate Discord Nitro, which boosts LTP through better streaming and custom emojis, aligning revenue with user value. Use tools to track LTP metrics (e.g., DAU/MAU, referral rates). McKinsey has identified that companies prioritizing participation metrics reduce churn by 15% to 20%, compared to LTV-focused peers. Forrester also notes that LTP-focused models outperform LTV-based strategies in long-term retention and community-led growth. The Future Is Participation-Centric LTV will always have its place, but it doesn't hold the throne anymore. LTV remains relevant but insufficient. In an era where community, collaboration and consistency drive success, LTP bridges engagement and revenue. Companies mastering LTP will reduce churn, unlock network effects and monetize sustainability. The next wave of breakout products won't just ask, 'How much is this user worth?' They'll ask, 'How much does this user contribute?' To stay ahead, audit your engagement metrics today. Identify your power contributors, build participation loops and align monetization with LTP. In this age of participation-driven economy, the most valuable metric isn't dollars—it's depth. Forbes Technology Council is an invitation-only community for world-class CIOs, CTOs and technology executives. Do I qualify?
NZ Herald
28-07-2025
- Politics
- NZ Herald
Wellington City Councillors more complained about than elected officials in other main centres
The council confirmed the complaints relate to city councillors, not community board members. Wellington City Councillors meeting at their chambers on The Terrace. Photo / Mark Mitchell. The council said complaints are handled with 'strict confidentiality, ensuring that employees feel supported and empowered to raise concerns without fear of disclosure'. Further requests for more detail on the complaints, including the names of the councillors involved, was denied by the council because of privacy. While different authorities record complaints in different ways, Wellington councillors received twice as many complaints as their Christchurch counterparts, the council with the second highest number. None of the three complaints raised by council officials about elected members at Christchurch City Council this term was escalated further. Christchurch City Councillors meeting at their premises on Hereford St. Photo / George Heard 'All three of these complaints never made it past notification, with staff choosing not to continue with the formal complaint process before they could be formally investigated and the claims substantiated.' Christchurch City Council would not provide any detail on the nature of the complaints. Auckland Council recorded two official complaints initiated by staff, both against local board members. A complaint was laid against Rodney Local Board member Geoff Upson by an Auckland Transport staff member regarding alleged offensive comments made about staff online. The council said it was resolved through mediation and no breach of the council's code of conduct was recorded. Auckland Council. Photo / Newstalk ZB Matt Winiata, a Manurewa Local Board member also faced a complaint by a parks staff member regarding alleged 'offensive comments in correspondence to staff', Auckland Council said. 'One aspect of the complaint was upheld and determined to be a non-material breach of the Code.' Other elements were not upheld as Winiata had already apologised. 'The Conduct Commissioner's recommendation was directed to the Chief Executive and staff, and no further action was required from the member', the council said. Why is Wellington City Council the worst? Tensions at Wellington City Council reached boiling point last year during a controversial debate on the proposed sale of its 34% share in Wellington airport. Traditional party voting blocs were broken and the council ultimately voted against a sale – upending the Long Term Plan (LTP). The Long Term Plan process also saw tensions rise between councillors and staff, with some around the council table questioning the quality of advice supplied by officers. Former Local Government Minister Simeon Brown intervened with the appointment of Crown observer Lindsay McKenzie. Mayor Tory Whanau said the process had brought out the worst behaviour of council members. Since his appointment, McKenzie has noted tensions in the relationships between councillors and staff. Lindsay McKenzie. Photo / Supplied. In his first report in December last year McKenzie said some elected members were concerned about the quality and timeliness of information they received ahead of making decisions. He said a few were concerned about biases in officers' reports and advice. McKenzie noted the way the council provided information to elected members was 'as thorough as one could expect'. He said his own appointment as a Crown observer had 'moderated' much of the conduct that has called the council into question. Mayor Tory Whanau also said at the time McKenzie's presence had helped her colleagues work more collaboratively. Mayor Tory Whanau at a Wellington City Council meeting. Photo / Mark Mitchell. Responding to the fact her council has recorded the most complaints, Whanau acknowledged she had seen instances of poor conduct from councillors. 'There is no doubt that the conduct by some councillors this term has not been what Wellingtonians would expect. Both to each other and staff', Whanau said. Whanau would not say whether she was the subject of any staff complaints. Reports of anti-social behaviour towards the council's frontline staff increased by a reported 323% in the past five years, rising from around 400 reports each year pre-covid to almost 1000 annually, the council announced in May. Ethan Manera is a New Zealand Herald journalist based in Wellington. He joined NZME in 2023 as a broadcast journalist with Newstalk ZB and is interested in local issues, politics, and property in the capital. Ethan can be emailed at
Cision Canada
23-07-2025
- Business
- Cision Canada
EDXM International's New Perpetual Futures Platform Goes Live
Virtu Financial, LTP, Hidden Road Partners, DV Chain, CoinRoutes, and Amber Group included in partner ecosystem to provide deep liquidity and competitive pricing to institutional market participants at launch SINGAPORE, July 22, 2025 /CNW/ -- EDXM International today announced that its new perpetual futures exchange is now live. The exchange is purpose-built for institutional traders pursuing capital-efficient crypto strategies and deep liquidity. EDXM International clients can now trade perpetual futures contracts across 44 trading pairs, including Bitcoin, Ethereum, Solana and XRP. Backed by many of the world's leading financial institutions and venture capital firms, EDXM International equips institutional traders and other market participants with high-performance infrastructure designed to minimize collateral requirements. Its perpetual futures trading venue leverages the latest technology to improve trade execution using the company's in-house, proprietary matching engine to further low-latency digital assets trading. In addition to better trade execution, EDXM International's pricing consistently outperforms incumbent crypto exchanges, with the cost to trade better or on par with global Tier 1 exchanges. EDXM International also features Smart Collateral Management ("SCM"), an innovative solution for liquidity providers to quote on multiple markets in the most capital-efficient way possible without compromising risk exposure on the venue. SCM is unique and EDX International is the first crypto venue to offer this kind of solution. "This launch represents a major milestone in shaping a more efficient and accessible digital assets ecosystem for the industry," said Kal Chan, Managing Director, EDXM International. "We're addressing long-standing barriers to institutional participation by reducing collateral requirements and offering deep, consistent liquidity. There is significant pent-up demand for digital assets in the region, and our perpetual futures platform marks just the beginning of our commitment to building the robust market infrastructure that institutions need to trade with confidence." The new venue is supported by an integrated network of top-tier liquidity providers, prime brokerage and OEMS partners, including Amber Group, CoinRoutes, DV Chain, Hidden Road Partners, LTP, and Virtu Financial. These institutional partners play a critical role in setting up a solid market foundation, contributing liquidity and supporting overall trading activity and platform efficiency. "Virtu's focus has always been on providing transparent, deep liquidity across asset classes, and we're pleased to support EDXM International's new platform as it enhances institutional access to digital assets," said Brett Fairclough, co-president and co-chief operating officer at Virtu Financial. "EDXM International's innovative use of smart collateral management sets a new standard for capital efficiency in crypto." "EDXM International's venue aligns with our mission to deliver integrated, full-service prime brokerage solutions for the digital asset ecosystem," said Jack Yang, Founder and CEO at LTP. "We're pleased to be among the first to go live, where we will enhance market activity and drive essential liquidity for institutional clients who demand transparent, secure, and sophisticated access to digital assets. "With institutional demand for sophisticated, secure digital asset trading products continuing to grow, the launch of EDXM International's perpetual futures exchange represents an advancement in market infrastructure," said Michael Higgins, International CEO and Global Head of Corporate Development for Hidden Road. "Our modern prime brokerage platform is purpose-built to provide market participants with the tools and support required for efficient, institutional-grade access to digital assets, and we look forward to servicing EDXM International and Hidden Road's joint clients as they engage with the venue." "As a leading global market maker, we see the launch of perps on EDXM International as a meaningful step forward in market maturity," said Michael Herman, Head of APAC at DV Chain. "We're proud to support this next phase and remain committed to advancing liquidity, accessibility, and institutional-grade infrastructure in digital assets." "We're proud to support the launch of EDXM International's perpetual futures platform, which reflects the next evolution of institutional digital asset trading. At CoinRoutes, we believe in empowering clients with faster, and cheaper execution, and EDXM's infrastructure aligns seamlessly with our mission," said Ian Weisberger CEO of CoinRoutes. "We're excited to support EDXM International's launch as it brings a new level of performance and reliability to digital asset trading," said Luke Li, Co-Founder and Head of Markets at Amber Group. "Its institutional-grade infrastructure and focus on capital efficiency resonate strongly with our mission to help shape a more mature and accessible market for institutional participants globally." About EDXM International EDXM International is a fast-growing digital asset trading venue for institutional clients that leverages best practices from traditional financial markets on a purpose-built crypto platform. EDXM International's robust liquidity environment, modern technology and nonconflicted business model are designed to meet the needs of both crypto-native firms and the world's largest financial institutions. EDXM International is a subsidiary of EDX Markets Holding Company Inc. About EDX EDX is a digital asset technology firm that combines an institution-only trading venue with a central clearinghouse. EDX Markets, our flagship marketplace, is designed to emulate the world's most sophisticated exchanges, with deep liquidity, firm prices and low trading costs. EDX has structured its business to minimize risk for its members while providing a diverse array of operational and capital efficiencies. Backed by some of the world's leading trading and venture capital firms, EDX is actively developing new features and expanding its geographic presence to deliver trusted, liquid and efficient crypto trading experiences for all institutions. To learn more, visit Media Contact Disclaimer: EDXM International is not regulated by MAS and is different from the exempted entity EDXM Global Pte. Ltd. EDXM International's products and services are not available for persons or entities in US, EU and UK and any marketing done is not directed at persons or entities based in US, EU and UK.
Hans India
14-07-2025
- Business
- Hans India
State govt issues revised guidelines for ULBs, CRDA
Vijayawada: Municipal administration and urban development department on Sunday issued revised guidelines for Self-Certified Building Permissions aimed at ensuring strict adherence to approved building plans by urban local bodies (ULBs) or the Capital Region Development Authority (CRDA), with no deviations during construction. The new Self Certification Scheme 2025 is part of the government's broader effort to improve the 'Speed of Doing Business' in Andhra Pradesh and foster a participatory development approach to boost the real estate sector. As part of these guidelines, Licensed Technical Persons (LTPs) have been instructed to strictly comply with construction regulations. LTPs, defined as architects, engineers, supervisors, or town planners with valid registration under urban local bodies or Urban Development Authorities as per rule 2(101) of the Andhra Pradesh Building Rules 2017 and its amendments, will play a crucial role in uploading building data and certifying project compliance. Under the Self Certification Scheme, applicants and LTPs must jointly declare that all submitted ownership and construction documents are genuine and align with the on-ground status and approved master plan. This scheme applies to non-high-rise residential buildings with plot areas up to 4,000 sq. mt. Applicants are required to submit building plans, supporting documents, fees, and applicable mortgage details through the OBPS (Online Building Permission System) portal, along with a signed self-certification. According to the latest government order, LTPs must upload a Plinth Level Inspection (PI) report within seven days of completing the plinth beam stage, confirming that the site setbacks match the approved plan. This report must follow the prescribed format and include photographs with geo-coordinates uploaded via the OBPS portal. Failure to upload the PI report within the stipulated time will be treated as deemed certification by the LTP, implying that the construction has proceeded as per the sanctioned plan. Responsibility for compliance rests with both the property owner and the LTP. Once construction is complete, the LTP must submit a completion certificate in the specified format on the OBPS portal. A joint inspection by the LTP and relevant town planning staff will then be conducted. If the building is found to comply with the approved plan, the competent authority will issue the completion certificate immediately, allowing for the release of the mortgage deed.
Scoop
03-07-2025
- Business
- Scoop
Waikato District Council Adopts Future-Focused Long Term Plan
On Monday 30 June 2025 Waikato District Council officially adopted its 2025–2034 Long Term Plan (LTP), setting a clear direction for the next nine years. The plan outlines how Council will continue to invest in essential services and infrastructure to support our growing communities while keeping rates as affordable as possible. Mayor Jacqui says the LTP is grounded in community feedback and focuses on prioritising what matters most. Budgets are firmly focused on core infrastructure deliverables and ensuring an effective Council to deliver them. 'To ensure we had the right strategic direction and service levels our ratepayers expect the first step in developing this LTP was to check in with our residents. Over 550 people shared their opinions with us,' she says. 'We have listened carefully, made some tough calls, and created a plan that focuses on what matters most; like roads, water, libraries, and parks while being realistic about what we can afford.' The LTP includes a general property rate increase of 4.25% from 1 July 2025, alongside changes to some targeted rates to better reflect the cost of delivering local services. Depending on where you live and the services you receive, total rates bill could go up by between 4.25% and 11% when targeted rates are taken into account. The targeted rate increases will mean urban properties experience increases closer to 9% to 11% because of significant water and wastewater costs. 'This plan is about doing what is needed now and preparing for what is to come,' says Mayor Jacqui. 'We are not trying to do everything at once. This LTP is focused on lowering costs, increasing efficiencies, and ensuring prudent financial and asset management of over $2 billion in Council assets. We are laying the groundwork for smart, innovative and sustainable growth.' Key changes and initiatives include: IAWAI Flowing Waters, a new Council Controlled Organisation (CCO) with Hamilton City Council, to deliver water and wastewater services from 1 July 2026, helping keep future costs down. Reprioritised our roading maintenance programme to make the $46 million in NZTA subsides work efficiently over the next two years. A refreshed approach to rubbish and recycling, with price updates and a new monthly drop-off service for Te Aakau starting in the next couple of months. Continued support for community assets, including updated targeted rates for some community halls, an expanded catchment for Whatawhata Hall and plans to repurpose the Ruawaro Hall into a war memorial and recreational space. More targeted investment in growth infrastructure with over $160 million planned to support development, partly funded by developers. 'We are committed to delivering what our communities need now, and in the future,' says Mayor Jacqui. 'This plan reflects your priorities, and we are grateful for your feedback to help shape it.' To find out what's happening in your area, visit to read the plan.
