Latest news with #Learfield
Yahoo
30-05-2025
- Business
- Yahoo
Brag House Provides Update on Status of Form 10-Q Filing and Reaffirms Strategic Focus on Gen Z Engagement and Learfield Partnership Expansion
NEW YORK, May 30, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH), the Gen Z engagement platform at the intersection of gaming, college sports, and digital media, today announced that it continues to diligently work on its Quarterly Report on Form 10-Q for the fiscal quarter ended March 31, 2025. As anticipated, on May 27, 2025, the Company received notice from the Nasdaq Stock Market that it is not in compliance with Nasdaq Listing Rule 5250(c)(1) due to the delayed filing of its Form 10-Q. Brag House intends to file its Form 10-Q before the date it would have to submit a compliance plan on July 28 to Nasdaq for continued listing. The Nasdaq notice has no immediate effect on the listing or trading of Brag House's common stock on the Nasdaq Capital Market. "We remain committed to transparency and full compliance with our SEC reporting obligations," said Lavell Juan Malloy II, Chief Executive Officer and Co-Founder of Brag House. "As a recently public company, our team is working diligently to complete all necessary disclosures and filings while maintaining our strategic focus." As Brag House continues to enhance its operational infrastructure, the Company remains focused on executing its long-term vision to revolutionize casual gaming on college campuses through school-spirit-based digital experiences and NIL-integrated content. Earlier this month, Brag House, in partnership with Florida Gators Athletics and Learfield's Florida Gators Sports Properties, launched the inaugural Brag Gators Gauntlet: Baseball Edition. The event, hosted ahead of the Gators' baseball game against Alabama, featured a Fortnite tournament with a baseball-inspired scoring format and saw strong turnout from both current students and alumni. The activation served as a gamified digital tailgate, offering a new layer of engagement for college sports fans. 'This is the foundation of a broader initiative,' added Malloy. 'By merging college sports with interactive digital gaming formats, we're building a new layer of fan engagement that serves students, alumni, schools, and brand partners alike.' Following the successful debut event, Brag House and Learfield will host the next activation in the Brag Gators Gauntlet series on July 19, 2025, giving students and fans another opportunity to experience what is quickly becoming a new sports medium. The Company plans to roll out additional events at select universities across the country throughout the remainder of 2025. About Brag HouseBrag House is a leading media technology gaming platform dedicated to transforming casual college gaming into a vibrant, community-driven experience. By seamlessly merging gaming, social interaction, and cutting-edge technology, the Company provides an inclusive and engaging environment for casual gamers while enabling brands to authentically connect with the influential Gen Z demographic. The platform offers live-streaming capabilities, gamification features, and custom tournament services, fostering meaningful engagement between users and brands. For more information, please visit Forward-Looking StatementsThis press release contains forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. These statements involve risks and uncertainties, including the Company's ability to regain compliance with Nasdaq listing rules and timely file the Form 10-Q. For a full discussion of these risks, please refer to Brag House's SEC filings. The Company undertakes no obligation to update or revise any forward-looking statements. Media Contact:Fatema BhabrawalaDirector of Media Relationsfbhabrawala@ Investor Relations Contact:Adele CareyVP, Investor Relationsir@
Yahoo
22-05-2025
- Business
- Yahoo
College Athletes' Controversial NIL Deals
In 2021, College Sports changed forever when the NCAA allowed student athletes to make money using their name, image and likeness - known as NIL. According to one study - the total NIL market is projected to reach nearly $1.7B this year. Bloomberg Open Interest takes a deep dive into the controversial sponsorships with Learfield CEO Cole Gahagan. Learfield is a sports marketing company which represents over 200 division 1 colleges and and has helped over 2,000 athletes secure NIL sponsorships Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Bloomberg
20-05-2025
- Business
- Bloomberg
College Athletes' Controversial NIL Deals
In 2021, College Sports changed forever when the NCAA allowed student athletes to make money using their name, image and likeness - known as NIL. According to one study - the total NIL market is projected to reach nearly $1.7B this year. Bloomberg Open Interest takes a deep dive into the controversial sponsorships with Learfield CEO Cole Gahagan. Learfield is a sports marketing company which represents over 200 division 1 colleges and and has helped over 2,000 athletes secure NIL sponsorships (Source: Bloomberg)
Yahoo
12-05-2025
- Entertainment
- Yahoo
Brag House, in partnership with Florida Gator Athletics and Learfield's Florida Gators Sports Properties, Launches the Inaugural 'Brag Gators Gauntlet' Series Baseball Edition at the University of Florida – A tournament Featuring Fortnite ahead of the Florida vs. Alabama Baseball Game
Innovative digital gaming activation blends Gen Z fandom, school spirit, and college sports through immersive tournament play for the casual gamer NEW YORK, May 12, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) ('Brag House' or the 'Company'), the premier Gen Z engagement platform that operates at the intersection of gaming, college sports, and social interaction, today announced the launch of the 'Brag Gators Gauntlet' Series – Baseball Edition, a high-impact, single-day tournament Featuring Fortnite hosted in collaboration with Florida Gators Athletics and Learfield's Florida Gators Sports Properties. This landmark activation is the first in a nationwide rollout stemming from Brag House's strategic partnership roadmap that was announced on April 28, 2025, and reaffirmed in the Company's recently filed Annual Report on Form 10-K for the fiscal year ended December 31, 2024. The Brag Gators Gauntlet is designed to fuse the passion of college sports, starting with college baseball, and the cultural power of gaming, in a way that only Brag House can deliver – by bringing students, alumni, and brands together in real time through interactive and gamified experiences. 'This isn't just a tournament – it's a gamified digital tailgate, a new way for Gen Z to rally around their school,' said Lavell Juan Malloy II, CEO and Co-Founder of Brag House. 'With Learfield and Florida Gators Athletics, we're redefining what it means to be a fan – empowering students and alumni to play, brag, and win as an essential part of the college sports experience.' Tournament Details Name: Brag Gators Gauntlet – Baseball Edition Date, Time and Place: Saturday, May 17, 2025 | 12:00 PM – 4:00 PM EST | OnlineFormat: Fortnite No-Build, Solos, Battle Royale (private lobbies) – 4 rounds (heats) leading to a final heat Eligibility: Open to current students and alumni from both the University of Florida and the University of Alabama Live Broadcast: Activation will be streamed live on the Brag House platform with casters, play-by-play in-game analysis, and other interactive elements The tournament will serve as a lead-in to the highly anticipated Florida vs. Alabama college baseball game, further aligning digital and physical campus events into a cohesive fan experience. Beyond the Game The Brag Gators Gauntlet reflects Brag House's larger mission: to build a new digital sports medium tailored to Gen Z by merging college athletics with competitive, casual gaming. It also continues the Company's focus on NIL-integrated content, loyalty token rewards, and data-rich experiences that enable brands to engage authentically with hyper-targeted college communities. 'With every activation, we are not only creating entertainment – we're generating insights, building brand equity, and delivering measurable ROI for our partners,' added Malloy. What's Next Following this activation, Brag House and Learfield plan to replicate the Brag Gauntlet model across additional campuses in 2025 and beyond, with the goal of establishing an enduring layer of Gen Z engagement within the college sports ecosystem. About Brag HouseBrag House is a leading media technology gaming platform dedicated to transforming casual college gaming into a vibrant, community-driven experience. By seamlessly merging gaming, social interaction, and cutting-edge technology, the Company provides an inclusive and engaging environment for casual gamers while enabling brands to authentically connect with the influential Gen Z demographic. The platform offers live-streaming capabilities, gamification features, and custom tournament services, fostering meaningful engagement between users and brands. For more information, please visit About LearfieldLearfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions. Forward-Looking StatementsThis press release contains forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. These statements involve risks and uncertainties, including, but not limited to, the execution and prospects of the Brag Gators Gauntlet and Brag House's and Learfield's plan to expand the Brag Gauntlet model. For a full discussion of these risks, please refer to Brag House's SEC filings. Media Contact:Fatema BhabrawalaDirector of Media Relationsfbhabrawala@ Investor Relations Contact:Adele CareyVP, Investor Relationsir@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Associated Press
08-05-2025
- Business
- Associated Press
Brag House Holdings, Inc. Files Form 10-K and Reaffirms Strategic Vision for Gen Z Engagement Through Gaming
NEW YORK, May 08, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) ('Brag House' or the 'Company'), a media-tech company at the intersection of gaming, college sports, and digital brand engagement, today announced the filing of its Annual Report on Form 10-K for the fiscal year ended December 31, 2024. The Company reaffirmed its confidence in the execution of its strategic plan to redefine digital engagement for casual college gamers and brands seeking to connect with the Gen Z demographic. As outlined in the Management's Discussion and Analysis of its Annual Report on Form 10-K, Brag House continues to develop a first-of-its-kind digital platform where casual college gamers can compete, support their schools, engage in spirited banter, and win prizes in a safe, inclusive environment. 'We are creating more than a platform—we are building a new sports medium,' said Lavell Juan Malloy II, CEO and Co-Founder of Brag House. 'By merging gameplay with school spirit, our student-led tournaments, proprietary Bragging Functionality, and interactive experiences offer Gen Z an entirely new way to engage with college rivalries.' The Company highlighted its landmark strategic partnership with Learfield, which launched in April 2025 in collaboration with Florida Gators Athletics. The partnership represents a significant revenue-generating opportunity and marks the first step in a nationwide rollout designed to scale across Learfield's network of over 200 collegiate institutions. The Company reaffirmed its strategic focus by highlighting the launch of a landmark initiative with Florida Gators Athletics and Learfield's Florida Gators Sports Properties, as announced in its April 28, 2025 press release titled 'Brag House, Florida Gators Athletics, and Learfield Announce Strategic Partnership to Create New Digital Sports Medium for Gen Z.' This innovative collaboration introduces a new digital sports medium for Gen Z—merging school spirit, gaming, and live sports into immersive experiences, as detailed below. The debut activation, known as the Brag Gator Gauntlet, kicks off in May 2025 at the University of Florida. This flagship series introduces: By uniting Brag House's gamified platform with Learfield's nationwide network of collegiate institutions, this initiative redefines how fans and students engage with college sports. It also opens up high-impact, measurable opportunities for brands to reach Gen Z through student-led tournaments, influencer-driven campaigns, and serialized content. The Company believes this model will generate high-ROI advertising opportunities and serve as a foundation for future data-driven insights, enabling brands to engage Gen Z with greater precision, authenticity, and scale. 'Our development and marketing strategy is laser-focused on high-impact, revenue-producing milestones,' added Malloy. 'We are investing strategically in infrastructure while maintaining disciplined cost controls expected of a public company.' The Company's near-term strategic goals include: Brag House remains confident in its long-term growth trajectory and will continue providing shareholders with updates as key milestones are reached. About Brag House Brag House is a leading media technology gaming platform dedicated to transforming casual college gaming into a vibrant, community-driven experience. By seamlessly merging gaming, social interaction, and cutting-edge technology, the Company provides an inclusive and engaging environment for casual gamers while enabling brands to authentically connect with the influential Gen Z demographic. The platform offers live-streaming capabilities, gamification features, and custom tournament services, fostering meaningful engagement between users and brands. For more information, please visit Forward-Looking Statements This press release contains forward-looking statements as defined within Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements in this press release, include, but are not limited to statements relating to the ability to generate revenue from strategic partnership with Learfield; the ability to generate any revenue, return on investment, or any specific outcomes related to scheduled or unscheduled activations or immersive experiences; the ability to deliver anticipated platform growth, including through anticipated development roadmap or scalable model; the timeliness of any anticipated beta versions; the ability to generate revenue from anonymized behavioral insights or other proprietary data; the effectiveness of marketing strategies and strategic investments on revenue; the availability or value of any digital rewards and functionality; the feasibility of near-term strategic goals; or the impact on growth of near or long-term trajectories. In some cases, you can identify forward-looking statements because they contain words such as 'may,' 'will,' 'would,' 'should,' 'expects,' 'plans,' 'could,' 'intends,' 'target,' 'projects,' 'forecasts,' 'believes,' 'estimates,' 'anticipates,' 'potential,' 'continue,' 'assumption' or 'judgment' or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. These statements relate to future events or our future financial performance and involve known and unknown risks, uncertainties, and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance, or achievements expressed or implied by these forward-looking statements. Although the Company believes the expectations reflected in the forward-looking statements are reasonable when made, the Company cannot guarantee future results, levels of activity, performance, or achievements. There are a number of important factors that could cause the Company's actual results to differ materially from the results anticipated by the Company's forward-looking statements, which include, but are not limited to: the Company's history of recurring losses and anticipated expenditures raises substantial doubts about its ability to continue as a going concern; the Company's loss of or a substantial reduction in activity by one or more of its largest clients, vendors and/or sponsors could materially and adversely affect its business, financial condition and results of operations; the Company's revenue model may not remain effective, and the Company cannot guarantee that its future monetization strategies will be successfully implemented or generate sustainable revenues and profit; technology changes rapidly in the Company's business and if it fails to anticipate or successfully implement new technologies or adopt new business strategies, technologies or methods, the quality, timeliness and competitiveness of the Company's amateur tournaments or competitions may suffer; the Company relies on information technology and other systems and platforms, and any failures, errors, defects or disruptions in the Company's systems or platforms could diminish its brand and reputation, subject it to liability, disrupt its business, affect its ability to scale its technical infrastructure and adversely affect its operating results and growth prospects.. Additional factors include those described in the Company's Annual Report on Form 10-K for the year ended December 31, 2024, including under the captions 'Risk Factors,' 'Management's Discussion and Analysis of Financial Condition and Results of Operations,' and 'Business,' in the Company's subsequent quarterly reports on Form 10-Q, including under the captions 'Risk Factors' and 'Management's Discussion and Analysis of Financial Condition and Results of Operations,' and in our subsequent filings with the Securities and Exchange Commission. A forward-looking statement is neither a prediction nor a guarantee of future events or circumstances. You should not place undue reliance on the forward-looking statements. Unless required by federal securities laws, the Company assumes no obligation to update any of these forward-looking statements, or to update the reasons actual results could differ materially from those anticipated, to reflect circumstances or events that occur after the statements are made. Investor Relations Contact: Adele Carey VP, Investor Relations [email protected] Media Contact: Fatema Bhabrawala Director of Media Relations [email protected]
