29-07-2025
- Business
- South China Morning Post
Xiaomi's AI glasses exceeding expectations amid consumer ‘enthusiasm', says executive
Chinese tech giant Xiaomi's newly released artificial intelligence glasses are expected to reach annual sales of more than 5 million units, according to a company executive, highlighting the gadget maker's push into the market amid rising competition.
Consumer reaction to the AI glasses, debuted by company founder and chief executive Lei Jun at a corporate event in Beijing last month, was 'enthusiastic and unanticipated', Li Chuangqi, the executive in charge of the product, told local news portal
Without disclosing exact figures, Li said sales were several times higher than initial 'pessimistic' estimates and that he was now looking at annual sales of over 5 million in three years, according to the Sohu report.
Xiaomi did not immediately respond to a request for comment on Tuesday.
Beijing-based Xiaomi entered the increasingly crowded AI glasses market – described by consultancy Counterpoint as a 'war of hundreds of smart glasses' – with a pair of frames priced at 1,999 yuan (US$278) in June.
Xiaomi unveiled the firm's first AI glasses at a corporate event in Beijing last month. Photo: Handout
They use the same Qualcomm chip that US social media giant Meta Platforms employed to power its Meta AI glasses, while featuring a 12-megapixel ultra-wide camera for first-person video shooting and a range of AI-powered functions that include simultaneous translation and the ability to control other Xiaomi smart gadgets and electric vehicles.