Latest news with #Mamaearth
India.com
a day ago
- Business
- India.com
Get Nude Lipstick at Myntra End of Reason Sale (31st May–12th June)
Discover the perfect nude lipstick shades during Myntra's End of Reason Sale from 31st May to 12th June. Whether you prefer a peachy nude or a brown-toned hue, these lipsticks offer a natural, polished finish for any look. Lightweight, non-sticky, and long-lasting, nude lipsticks are ideal for both everyday wear and professional settings. Find flattering options for every skin tone at great prices this sale season. Mamaearth Creamy Matte Lipstick – Pillow Nude Image Source: Order Now Mamaearth's Pillow Nude offers a smooth matte finish with a hydrating creamy core. Enriched with murumuru butter, this lipstick feels like a balm but delivers long-stay color in a versatile nude shade. Ideal for daily wear, it flatters a range of Indian skin tones. Key features: Murumuru butter provides lasting moisture with rich pigment Creamy matte formula glides smoothly without tugging lips Dermatologically tested and made with toxin-free ingredients Lightweight and comfortable for all-day wear May require reapplication after heavy meals Renee Hot Lips Gloss – Nude Image Source: Order Now Renee's Hot Lips Lip Gloss in Nude adds a subtle shine with a non-sticky formula that enhances your natural lip color. This compact gloss is perfect for low-effort glam and can be worn alone or layered over lipstick for extra depth and dimension. Key features: Glossy finish with natural-looking pigment for everyday use Non-sticky formula feels weightless and smooth Can double as a lip topper for added sheen Travel-friendly tube with easy applicator Color payoff is sheer, not suited for high-impact looks MARS CineMagic Gloss – Noor Image Source: Order Now MARS' CineMagic Lip Gloss in Noor is a beautiful nude pink shade that offers the sheen of a gloss with the staying power of a transfer-proof formula. This nude-toned gloss combines high shine with soft color, delivering comfort, elegance, and zero mess—perfect for long days and busy schedules. Key features: Glossy texture that sets to a smudge-free finish Soft neutral tone complements a range of nude lip looks Transfer-proof wear that lasts for hours Ideal blend of gloss feel and matte hold Slight tackiness during initial application Maybelline Vinyl Ink – Extra Image Source: Order Now Maybelline's Superstay Vinyl Ink in Extra is a bold take on nude, offering high-pigment gloss with a lacquered vinyl shine. This liquid lipstick sets quickly, resists smudging, and looks striking for both casual and bold makeup styles. It's your go-to for a modern nude with edge. Key features: Bold nude with a shiny, high-gloss vinyl finish Transfer-resistant once set, lasts through long wear Precision applicator provides clean lines and full coverage Unique formula doesn't dry out lips or flake Needs to be shaken before use for best consistency Keep your lips chic and subtle with nude lipsticks from Myntra's End of Reason Sale (31st May–12th June). These shades complement any makeup look and work beautifully from day to night. With nourishing ingredients and smooth finishes, these lipsticks promise comfort and style. Don't miss out on restocking your beauty essentials at amazing prices. Disclaimer: At IDPL, we help you stay up-to-date with the latest trends and products. It should not be construed as an endorsement to buy. IDPL may make a very small commission from its sale if one chooses to buy the product from any of the links in this article.
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India.com
4 days ago
- Lifestyle
- India.com
Budget Beauty: Best Affordable Lip Color from Myntra's End of Reason Sale
Looking to glam up your look without breaking the bank? The Myntra End of Reason Sale (EORS) is your golden opportunity to grab the most stunning, affordable lipsticks at unbeatable prices. Whether you love bold reds, soft nudes, or trendy mauves, this sale has something for every beauty lover. With top brands offering massive discounts, it's the perfect time to stock up on your favorite shades or try something new. From everyday wear to party-ready picks, these budget-friendly lipsticks will add instant charm to your makeup routine. Don't miss these must-have deals before the sale ends—your perfect pout awaits. 1. Maybelline New York Color Sensational Creamy Matte Lipstick Image Source- Order Now The Maybelline New York Color Sensational Creamy Matte Lipstick in Touch of Spice (660) is a richly pigmented bullet lipstick that offers a velvety matte finish without compromising on comfort. Infused with nourishing ingredients, it delivers a full-coverage color payoff in a single swipe. Key Features Shade: Touch of Spice 660 – a muted rosy brown nude Finish: Creamy Matte – matte look with a soft, non-drying texture Coverage: Full coverage in one swipe Texture: Creamy and comfortable to wear Moisturising: Enriched with nourishing ingredients to prevent dryness Dry Patches: Can emphasize dry patches if lips are not exfoliated 2. Mamaearth Creamy Matte Long Stay Lipstick With Murumuru Butter Image Source- Order Now The Mamaearth Creamy Matte Long Stay Lipstick in Hibiscus Nude is a clean beauty essential crafted with natural goodness and long-lasting performance. Enriched with Murumuru Butter, this bullet lipstick glides smoothly to provide intense color payoff with a soft, matte finish. Key Features Shade: Hibiscus Nude – a warm pink-toned nude ideal for daily use Finish: Creamy matte – soft matte look with a comfortable texture Coverage: Full coverage in a single swipe Long-lasting: Stays put for hours without heavy fading Enriched With: Murumuru Butter – helps nourish and moisturize lips Touch up Required: May need touch-ups after eating or drinking 3. Lakme 9to5 Powerplay Priming Matte Lipstick 3.6g Image Source- Order Now The Lakmé 9to5 Powerplay Priming Matte Lipstick in Blushing Nude is designed for the modern, on-the-go woman who wants long-lasting wear and a smooth, flawless finish. This bullet lipstick offers a built-in primer that ensures the color stays put for up to 16 hours, without creasing or fading. Key Features: Shade: Blushing Nude – a soft pinkish nude suited for medium to light skin tones Finish: Matte – gives a sophisticated, non-shiny finish Built-in Primer: Smooths lips and enhances color adhesion and longevity Long Wear: Lasts up to 16 hours without frequent touch-ups Coverage: Offers full coverage in just one swipe Not transfer-proof – may smudge with food or drinks 4. MARS Brown Smudge Wont Budge Lip Crayon Image Source- Order Now The MARS Smudge Won't Budge Lip Crayon in the shade Girl Power delivers intense color with a long-lasting, smudge-proof matte finish. Designed for all-day confidence, this lip crayon glides smoothly onto the lips, offering full coverage with a lightweight, non-drying formula. Key Features Shade: Girl Power – a rich, empowering brown shade with warm undertones Finish: Matte – smooth matte finish that stays put without shine Coverage: Full coverage with one swipe Texture: Creamy formula that applies easily without tugging Fading: Not transfer-proof—some fading after meals may occur Don't miss out on the Myntra End of Reason Sale—your one-stop destination for stunning lipsticks at unbeatable prices! Whether you prefer classic nudes, bold browns, or trendy pinks, there's a perfect match for every mood and occasion. With top brands like Maybelline, Mamaearth, Lakmé, and MARS offering high-quality, long-lasting formulas, now is the ideal time to refresh your makeup bag without overspending. These budget-friendly picks combine comfort, performance, and style to help you flaunt your perfect pout. Hurry—these deals won't last forever. Grab your favorites before the sale ends and glam up for less! Disclaimer: At IDPL, we help you stay up-to-date with the latest trends and products. It should not be construed as an endorsement to buy. IDPL may make a very small commission from its sale if one chooses to buy the product from any of the links in this article.
Hindustan Times
6 days ago
- Health
- Hindustan Times
Best face wash for summer: Refresh your skin every morning with our top picks of 2025
Summertime brings its own challenges, like sweat and blemishes. Also, the pollution around us can make our skin lose its glow. Moreover, the heat does not help our skin. To efficiently improve a skincare routine, investing in good face washes that not only add warmth to the skin but also help retain its freshness, cleanliness, and balance is vital. The best face wash for summer helps in removing dirt, retaining moisture and soothing skin during the harsh, unbearable heat. Suitable for all skin types, the right face wash can be gentle, effective and transformative. In this guide, we have handpicked the top-rated options that are designed to tackle heat-induced skin woes. With the emergence of advanced technologies, cleansers are now made to offer moisturising benefits along with removing dirt and sebum (Indian Journal of Dermatology). Here are the best face washes for summer: Are you struggling with dull and uneven skin? This Rice Face Wash with rice water and niacinamide gently cleanses, hydrates, and brightens your skin for a glowing, even tone. Moreover, it is Made Safe Certified and dermatologically tested, which makes this face wash for women and men safe for all skin types. Use this best face wash for summer and enjoy supple and refreshed skin without dryness or irritation. Mamaearth Rice Face Wash With Rice Water & Niacinamide for Glass Skin | For Hydrated & Even Skin Tone | Glowing & Brightened Skin | Korean Skin Care Product | For All Skin Types | For Men & Women | 150 ml Customers' reactions: Users loved the glow-enhancing effects and softness of this best face wash for glowing skin. Some reported mild dryness or itchiness on sensitive skin. Fight acne and mark with this best face wash for summer. It contains 2% salicylic acid and 2% niacinamide to exfoliate, unclog pores, and fade acne marks. It is free from parabens, sulfates, and dyes, which makes this the best face wash for summer, perfect for oily and combination skin. Moreover, it controls oil while preventing dryness. The Derma Co 2% Sali-Cinamide Anti-Acne Face Wash | With 2% Salicylic Acid & 2% Niacinamide I Treats Active Acne & Fades Acne Marks I For Oily & Combination Skin I Power of 2 Actives | For Men & Women | 150 ml Customers' reactions: Customers found this the best face wash for oily skin, effective for acne reduction and pore cleaning. However, reviews were mixed on dryness, scent, and pigmentation effects. Need deep acne care? This formula with 1% neem and 2% salicylic acid exfoliates and kills bacteria causing acne, preventing breakouts. This best face wash for summer, also hydrates due to the presence of hyaluronic acid. Free from paraben, sulphate, this vegan and cruelty-free face wash for pimples is safe for daily use. Dr. Sheths Neem & 2% Salicylic Acid Face Wash | For Oily & Acne Prone Skin | With 1% Zinc PCA, Vitamin E, C & B5 | Deeply Cleanses | Exfoliates Skin | Prevents Acne | For Men & Women | 100ml Customers' reactions: Customers found it great for deep cleansing and value. However, some found the best face wash for summer irritating or strongly scented. Do you want to brighten your skin and remove tan? This face wash with vitamin C, papaya extract, and hyaluronic acid deeply cleanses, hydrates, and evens skin tone. It's Water Lock Technology ensures lasting moisture. Vegan, cruelty-free, and toxin-free, this best face wash for summer is suitable for all skin types. Aqualogica Glow+ Smoothie Face Wash with Vitamin C, Hyaluronic Acid & Papaya for Tan Removal -For Men & Women | Glowing, Oily, Dry & Sensitive Skin -100ml Customers' reactions: Users praised the gentle hydration, glowing effect, and pleasant scent of this best face wash for dry skin. However, there were no reports related to skin dryness. ALSO READ: Best SPF 50 sunscreen to slay summer 2025: Top 10 non-sticky picks that protect your skin from UV rays Tackle tan and sun damage with this Mamaearth face wash. This Ubtan wash combines turmeric, saffron, and carrot seed oil to exfoliate, remove tan, and brighten skin naturally. It is sulfate- and paraben-free, which helps retain moisture while deeply cleansing. Mamaearth Ubtan Natural Face Wash For all Skin Type with Turmeric & Saffron for Tan Removal – 150 ml (Pack of 2) Customers' reactions: Customers liked the effectiveness of this best face wash for summer. It can help with tan removal and brightening. Some users reported irritation. A dermatologist-recommended classic, this Cetaphil face wash soothes and hydrates dry, sensitive skin while effectively removing dirt and excess oil. Infused with niacinamide, panthenol, and glycerin, this best face wash for summer improves moisture retention and supports the skin's barrier. Non-comedogenic, hypoallergenic, and fragrance-free, it is suitable for all ages, especially during dermatological treatments or dry-weather care. Cetaphil Gentle Skin Cleanser Dry to Normal, Sensitive Skin 125mlx3 Customers' reactions: Highly effective for dry, sensitive skin, the product was loved for its mildness and hydration. Some users found the best face wash for summer pricey and questioned product authenticity. Scent received mixed feedback. Developed by dermatologists, this foaming gel cleanser is ideal for oily to normal skin. It combines ceramides to restore the skin barrier, niacinamide to calm irritation, and hyaluronic acid for hydration. The non-comedogenic, fragrance-free formula deeply cleanses without stripping skin of its natural moisture, which makes this the best face wash for acne. CeraVe Foaming Cleanser For Normal To Oily Skin (236ml) - Dermatologist-Developed Facewash | Non-Comedogenic And Fragrance-Free Cleansers For Acne-Prone Skin Customers' reactions: Customers liked the oil control and cleansing power of this best face wash for summer. Some users reported a burning sensation when used on sensitive skin. Generally considered high-quality and effective. Infused with rice water, this Korean skincare staple brightens, evens tone, and deep-cleanses without over-drying. Its rich, creamy foam texture removes impurities and dead skin cells, bringing users closer to that coveted glass-skin glow. Suitable for all skin types, this best face wash for summer also hydrates while giving a refreshed, glowing finish with every wash. The Face Shop Rice Water Bright Cleansing foam 150 Ml | Face Wash for Glowing Skin | Cleanser for Uneven Skin Tone | Korean Skin Care Products For all skin types Customers' reactions: Customers appreciated the glow-enhancing formula and deep cleansing of this best face wash for pimples. Some users found it drying, while others called it great for daily use. Perfect for combination to oily skin, this soap-free cleansing gel contains zinc and copper sulphates to purify, regulate sebum, and minimise blemishes. Its physiological pH helps maintain skin balance without irritation. Ideal for acne-prone skin, this best face wash for summer supports long-term clarity and comfort with continued use. Bioderma Sebium Gel Moussant Purifying Cleansing Foaming Gel Combination To Oily Skin, 200ml Customers' reactions: It was loved by users with oily, acne-prone skin. Some described it as a skincare essential. Its light texture, soothing feel, and long-term results earned strong praise. This oil-free enzyme gel cleanser gently exfoliates with papaya and grapefruit extracts to clear dullness and impurities. It revitalises the skin while maintaining moisture and softness. Suitable for all skin types, this best face wash for summer is ideal for oily or combination skin seeking glow without tightness or residue. Mario Badescu Enzyme Cleansing Gel for All Skin Types, Oil-Free Face Wash with Grapefruit & Papaya Extract, Remove Excess Oil & Surface Impurities, 236ml Suitable for Men & Women Daily Skin Care Routine Customers' reactions: Customers praised the refreshing scent, smooth texture, and skin-softening results of this best face wash for men and women. Users said it felt luxurious, lasted long, and delivered a consistent glow and clarity. In summer, a gel-based or foaming face wash is ideal, especially for oily or combination skin. Look for ingredients like salicylic acid, tea tree oil, or niacinamide to control excess oil and prevent breakouts. Hydrating cleansers with hyaluronic acid or glycerin work well for dry or sensitive skin, keeping moisture intact while cleansing. Avoid creamy or heavy formulations, as they may feel greasy. Choose non-comedogenic, sulfate-free options to keep your skin refreshed, clear, and sweat-free throughout hot, humid days. ALSO READ: SPF 30 vs 50: Which one is better for your skin? Expert dermatologist tips inside 1. Skin type: Pick a face wash based on your skin type. Gel or foaming cleansers work well for oily and acne-prone skin as they remove excess oil effectively. For dry or sensitive skin, go for cream-based or hydrating cleansers that cleanse gently without stripping away moisture. 2. Oil control: In summer, your skin tends to produce more oil. Choose a face wash with oil-controlling ingredients like salicylic acid, tea tree oil, or niacinamide to keep your skin matte, reduce breakouts, and soothe inflammation. 3. Boosts hydration: Look for hydrating ingredients like glycerin and hyaluronic acid. These help lock in moisture without making your skin greasy, ensuring that your face stays soft, supple, and refreshed even in hot, dry weather. 4. Non-comedogenic formula: A non-comedogenic face wash is specially formulated to avoid clogging pores. This is essential in summer when sweat and oil production are at their peak, as it helps prevent blackheads, whiteheads, and acne flare-ups. 5. Fragrance-free: Harsh artificial fragrances can irritate the skin, especially when exposed to the sun or sweat. Choose a fragrance-free or naturally scented face wash to reduce the risk of allergic reactions or sensitivity. 6. Sulfate-free: Sulfates can strip the skin's natural oils, leading to dryness and irritation. A gentle, sulfate-free face wash maintains your skin's protective barrier, ensuring effective cleansing without over-drying or damaging your skin. Body lotion with SPF: 8 non-sticky and hydrating options Menstrual Hygiene Day: 10 must-have period products for a stain and stress-free cycle Glow like K-Drama stars with Amazon's Korean Beauty Week: 10 Korean skincare products from Laneige, Klairs and more No, your skin's needs change with seasons. In summer, switch to a lightweight, oil-controlling or hydrating cleanser that is suitable for sweatier and oilier skin. Gel face washes are generally better for summer, especially for oily or acne-prone skin, as they offer a cooling effect and cleanse deeply without overdrying. You can wash your face twice a day, morning and night. Over-washing can strip moisture, while under-washing may lead to clogged pores due to sweat and excess oil. It is best to avoid. Salicylic acid can be drying, so dry or sensitive skin types should opt for a gentle, hydrating cleanser with ingredients like glycerin or panthenol. Disclaimer: At Hindustan Times, we help you stay up-to-date with the latest trends and products. Hindustan Times has an affiliate partnership, so we may get a part of the revenue when you make a purchase. We shall not be liable for any claim under applicable laws, including but not limited to the Consumer Protection Act, 2019, with respect to the products. The products listed in this article are in no particular order of priority.
Time of India
7 days ago
- Business
- Time of India
Pressure of running a Rs 2,000 crore company, a household and mother 24X7: How Mamaearth's Ghazal Alagh keeps her cool
Running a successful business while being a full-time mother and managing household responsibilities is no small feat. For Ghazal Alagh , Co-founder and Chief Innovation Officer at Honasa Consumer Pvt Ltd—the parent company of Mamaearth—the pressure is constant. As her company crossed Rs 2,000 crore in revenue in FY25, the weight of leadership and daily life doesn't get lighter. But instead of letting it overwhelm her, Ghazal has turned inward, learning to prioritize her mental space as much as her professional responsibilities. In a reflective post on LinkedIn, Ghazal shared a moment of frustration that made her realize how mental overload often manifests in everyday interactions. A simple question from her family became the tipping point—not because it was intrusive, but because her mind was already juggling multiple high-pressure tasks: unanswered emails, internal team changes, a parent-teacher meeting, and product development deadlines. This moment of self-awareness made her rethink how often mental health is ignored in high-performance environments. For founders and leaders, there is often an unspoken expectation to always be composed and decisive. But that composure comes at a cost when emotional well-being is sidelined. Importance of mental health To maintain balance, Ghazal has implemented a few practices that help her stay centered. First, she protects her mornings as phone-free zones and dedicates that time to reading, allowing her to begin the day with clarity. She also pays close attention to how she communicates when under stress. For her, tone and presence are just as important as words—both in professional settings and at home. One of her key learnings is the importance of presence. Whether it's a one-on-one with a colleague or dinner with her children, she avoids multitasking. Being fully present, she believes, helps build trust and strengthens relationships. Another strategy she uses is structure. A fixed morning routine and designated screen-off times in the evening help reduce decision fatigue, freeing up her mental bandwidth for more critical thinking. Ghazal now sees mental well-being not as an afterthought but as a core part of her leadership. It's embedded in how she shows up—as a founder, a mother, and a person. Her candid post struck a chord online, with many netizens praising her for normalizing conversations around mental clarity and emotional resilience in leadership. What netizens said Comments echoed her sentiment, with many noting that internal clarity is essential for effective leadership. Others appreciated her framing of mental health as not just personal care but as a strategic advantage. For entrepreneurs juggling multiple roles, Ghazal's approach offers a refreshing perspective.
Time of India
28-05-2025
- Business
- Time of India
She means business
Aditi Maheshwari is a freelance writer, and has been a student of Economics, Advertising, Marketing, Psychology and also of the Institute Of Company Secretaries Of India. She is a contributor to several magazines. LESS ... MORE She doesn't shout. She builds. Not with fanfare, but with fire—quiet, deliberate, relentless. In the thrum of India's crowded bazaars and the glow of laptop screens in rural co-ops, a silent revolution is scripting the next chapter of the Indian economy. It's led by women who aren't just running enterprises—they're rewriting the very grammar of growth. In 2025, as boardrooms, bylanes, and balance sheets all start to reflect her imprint, the question is no longer whether she belongs—but whether the economy can grow without her. This isn't just inclusion. This is power redefined. India's economic narrative is undergoing a transformative shift, with women-led enterprises emerging as pivotal contributors to the nation's growth. As of 2025, women own approximately 2.2 crore micro, small, and medium enterprises (MSMEs), constituting about 32% of the total MSMEs in the country. These enterprises not only bolster economic development but also play a crucial role in employment generation, providing jobs to an estimated 22 to 27 million individuals. India's entrepreneurial landscape is enriched by the contributions of pioneering women whose ventures continue to inspire and expand in 2025: Falguni Nayar (Nykaa): By 2025, Nykaa continues expanding into Tier 2 and 3 cities, redefining omnichannel retail in India and supporting thousands of women-led resellers through its affiliate ecosystem. By 2025, Nykaa continues expanding into Tier 2 and 3 cities, redefining omnichannel retail in India and supporting thousands of women-led resellers through its affiliate ecosystem. Ghazal Alagh (Mamaearth): Mamaearth's toxin-free beauty and baby care products have not only dominated the Indian market but are also witnessing increasing traction in Southeast Asia. Mamaearth's toxin-free beauty and baby care products have not only dominated the Indian market but are also witnessing increasing traction in Southeast Asia. Vineeta Singh (SUGAR Cosmetics): Singh's brand continues to redefine inclusivity in Indian beauty standards, with its Shark Tank influence seeding new women-led startups. Singh's brand continues to redefine inclusivity in Indian beauty standards, with its Shark Tank influence seeding new women-led startups. Upasana Taku (MobiKwik): Taku's fintech innovation is fostering inclusive finance for underbanked women, with MobiKwik expanding its micro-loan offerings in 2025. Taku's fintech innovation is fostering inclusive finance for underbanked women, with MobiKwik expanding its micro-loan offerings in 2025. Kiran Mazumdar-Shaw (Biocon): As a beacon in biotech, Shaw's focus in 2025 includes AI-powered diagnostic tools addressing women-specific health conditions. There are numerous such examples. The significance of women entrepreneurs extends beyond mere statistics. Research indicates that accelerating women's entrepreneurship could lead to the creation of over 30 million women-owned enterprises, potentially generating 150 to 170 million jobs. Such expansion is not only vital for economic diversification but also essential for achieving inclusive growth. Moreover, women-led MSMEs often exhibit higher profit margins and lower non-performing assets compared to their male counterparts, underscoring their financial prudence and resilience. New policies in 2025 are strengthening the ecosystem for women-led enterprises: Mahila Udyam Nidhi Scheme (SIDBI): Offers up to ₹10 lakh in financial aid, now extended to green businesses and gig-economy startups led by women. Offers up to ₹10 lakh in financial aid, now extended to green businesses and gig-economy startups led by women. Mahila E-Haat: This digital portal now includes integrated payment gateways and logistics partnerships to boost rural-to-urban market access. This digital portal now includes integrated payment gateways and logistics partnerships to boost rural-to-urban market access. Udyogini Scheme: The 2025 budget increases its coverage by 35%, especially benefiting women in Tier 3 towns and semi-rural regions. The 2025 budget increases its coverage by 35%, especially benefiting women in Tier 3 towns and semi-rural regions. Skill India for women: With new curricula on digital tax compliance, social media marketing, and AI tools, the 2025 rollouts now include startup incubation for trained women graduates. Recognizing the potential of women entrepreneurs, the Indian government has implemented several initiatives: Stand-Up India Scheme: Launched in 2016, this scheme provides bank loans ranging from ₹10 lakh to ₹1 crore to women entrepreneurs for setting up greenfield enterprises in manufacturing, services, or the trading sector. Credit Guarantee Fund Trust for Micro and Small Enterprises (CGTMSE): This initiative offers collateral-free credit to women-led MSEs, with an 85% guarantee cover for loans up to ₹5 lakh, thereby mitigating credit risk for lenders. PM SVANidhi Yojana: As of December 2024, this scheme has provided working capital loans worth ₹5,939.7 crore to 30.6 lakh women street vendors, facilitating their economic empowerment. Despite these initiatives, access to credit remains a significant hurdle. Many women entrepreneurs are either unaware of available financial products or face challenges in meeting eligibility criteria due to lack of collateral or formal credit history. To address this, fintech companies like Kinara Capital have introduced programs such as 'HerVikas,' offering collateral-free business loans tailored for women entrepreneurs. By leveraging technology and alternative credit assessment models, these initiatives aim to bridge the financing gap and promote financial inclusion. As of 2025, Indian women entrepreneurs are spearheading growth in innovative and impactful sectors: FemTech and health innovation: Startups in reproductive health and AI-enabled diagnostics are scaling rapidly. Women-led platforms now serve over 15 million users with localized care. Startups in reproductive health and AI-enabled diagnostics are scaling rapidly. Women-led platforms now serve over 15 million users with localized care. Eco-entrepreneurship: From sustainable fashion brands like Bunavat to agri-tech innovators like Spudnik Farms, women are at the forefront of green enterprise. From sustainable fashion brands like Bunavat to agri-tech innovators like Spudnik Farms, women are at the forefront of green enterprise. Handicrafts and fair trade: Artisanal ventures like Geetanjali Crafts are empowering thousands of rural women through online marketplaces and heritage revival projects. Artisanal ventures like Geetanjali Crafts are empowering thousands of rural women through online marketplaces and heritage revival projects. Digital education & skill development: Women-founded edtech platforms are transforming skilling for rural girls and homemakers, with a sharp rise in coding bootcamps and finance literacy programs for women. Women-founded edtech platforms are transforming skilling for rural girls and homemakers, with a sharp rise in coding bootcamps and finance literacy programs for women. Hospitality and food innovation: Across India, SHG-run kitchens and cloud-based delivery models are not just providing nutrition but also economic upliftment for low-income women. Beyond financial schemes, grassroots organizations play a pivotal role in nurturing women entrepreneurs: Self Employed Women's Association (SEWA): Established in 1972, SEWA has been instrumental in organizing women workers in the informal sector, providing them with access to financial services, training, and advocacy. Swayam Shikshan Prayog (SSP): Founded in 1998, SSP focuses on empowering rural women through entrepreneurship in sectors like agriculture, health, and clean energy, promoting sustainable livelihoods. SmartShree initiative: A collaboration between IIM Kozhikode and Kudumbashree Mission, this project aims to support and scale 150 women-led micro-enterprises in Kerala through capacity building and mentorship. While notable gains have been made, several hurdles persist for women-led businesses: Access to capital: Despite increased funding avenues, only 27% of women-led startups receive Series A or later stage funding as of 2025. Tailored VC pipelines and women-focused accelerators are helping bridge this gap. Despite increased funding avenues, only 27% of women-led startups receive Series A or later stage funding as of 2025. Tailored VC pipelines and women-focused accelerators are helping bridge this gap. Work-life constraints: Flexible working ecosystems and access to childcare subsidies under the PM-Women@Work initiative launched in 2025 are helping more mothers remain active entrepreneurs. Flexible working ecosystems and access to childcare subsidies under the PM-Women@Work initiative launched in 2025 are helping more mothers remain active entrepreneurs. Societal expectations: Awareness campaigns like #EqualByRight run by the Ministry of Women and Child Development are changing public attitudes towards women business owners. While progress has been notable, challenges persist. Cultural norms, limited access to markets, and digital illiteracy continue to impede the growth of women-led enterprises. Addressing these requires a multifaceted approach: Enhanced financial literacy: Implementing targeted financial education programs can empower women to make informed decisions and navigate the financial ecosystem effectively. Digital inclusion: Promoting digital literacy and access to technology is crucial for women entrepreneurs to leverage online platforms for marketing, sales, and networking. Policy reforms: Continuous evaluation and refinement of existing policies, ensuring they are responsive to the unique challenges faced by women entrepreneurs, will be essential. Women-led enterprises are not just participants but are becoming architects of India's economic resurgence. By fostering an enabling environment that addresses financial, educational, and societal barriers, India can unlock the full potential of its women entrepreneurs, propelling the nation towards inclusive and sustainable growth. Facebook Twitter Linkedin Email Disclaimer Views expressed above are the author's own.
