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Economic Times
13-05-2025
- Business
- Economic Times
Samsung, Apple help tablet shipments grow 15% in March quarter
India's tablet market saw a 15% surge in Q1 2025, driven by premium and 5G devices. Samsung led with a 34% share, followed by Apple at 21% and Lenovo at 19%. Xiaomi experienced the fastest growth at 59%, fueled by its premium offerings. CMR forecasts continued growth, anticipating AI features and festive promotions to further boost demand. Tired of too many ads? Remove Ads Tired of too many ads? Remove Ads New Delhi: Samsung and Apple led India's tablet market in the March quarter, marked by a 15% year-on-year increase in shipments, spurred by strong demand for premium and 5G-enabled devices from consumers and enterprises, according to CyberMedia Research (CMR). Shipments grew 13% led with a 34% share last quarter, a 6% on-year increase. Apple followed with a 21% share, reporting an 18% growth in tablet shipments, while third-ranked Lenovo held a 19% share, notching a 31% and OnePlus took the fourth and fifth spots, with 16% and 5% marketshare respectively. Among the top five, Xiaomi grew the fastest at 59% on-year, led by premium to CMR, the premium tablet segment expanded by 41% on-year in the March quarter, while the 5G segment gained traction, getting a 43% share."The Indian tablet market delivered a robust performance in Q1 2025, underpinned by strong premium segment growth and rising 5G adoption," said Menka Kumari, senior analyst (industry intelligence group), CMR. "Brands like Samsung, Apple, Lenovo and Xiaomi capitalised on evolving consumer expectations with differentiated offerings across price tiers."CMR has forecast a 10-15% growth for the tablet market in 2025.'Xiaomi and Lenovo continue to anchor the value segment, though geopolitical factors may impact pricing and supply. Looking ahead, AI features and deeper ecosystem integration are expected to drive demand, especially around the admissions season, further buoyed by aggressive festive promotions," Kumari said.


Time of India
13-05-2025
- Business
- Time of India
Samsung, Apple help tablet shipments grow 15% in March quarter
New Delhi: Samsung and Apple led India's tablet market in the March quarter, marked by a 15% year-on-year increase in shipments, spurred by strong demand for premium and 5G-enabled devices from consumers and enterprises, according to CyberMedia Research (CMR). Shipments grew 13% sequentially. Samsung led with a 34% share last quarter, a 6% on-year increase. Apple followed with a 21% share, reporting an 18% growth in tablet shipments, while third-ranked Lenovo held a 19% share, notching a 31% growth. Xiaomi and OnePlus took the fourth and fifth spots, with 16% and 5% marketshare respectively. Among the top five, Xiaomi grew the fastest at 59% on-year, led by premium offerings. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Dog licks arent kisses. Heres what your dog really means when it licks you. Novelodge Undo According to CMR, the premium tablet segment expanded by 41% on-year in the March quarter, while the 5G segment gained traction, getting a 43% share. "The Indian tablet market delivered a robust performance in Q1 2025, underpinned by strong premium segment growth and rising 5G adoption," said Menka Kumari, senior analyst (industry intelligence group), CMR. "Brands like Samsung, Apple, Lenovo and Xiaomi capitalised on evolving consumer expectations with differentiated offerings across price tiers." Live Events CMR has forecast a 10-15% growth for the tablet market in 2025. 'Xiaomi and Lenovo continue to anchor the value segment, though geopolitical factors may impact pricing and supply. Looking ahead, AI features and deeper ecosystem integration are expected to drive demand, especially around the admissions season, further buoyed by aggressive festive promotions," Kumari said.


Time of India
13-05-2025
- Business
- Time of India
Premiumisation, 5G drive India tablet market shipments by 15% on-year in 1Q25: CMR
NEW DELHI: Shipments in the India tablet market grew by 15% year-on-year in the first quarter of 2025 (Q1 2025), led by the strong uptake of these premium and 5G-enabled devices among consumers and enterprises, according to the latest report released by CyberMedia Research ( CMR ) on Tuesday. The shipments were up by 13% on a quarterly basis in Q1 2025. As per CMR, the premium segment expanded by 41% year-on-year, while the 5G tablet segment gained traction and held a 43% share of the overall market in the quarter that ended March 2025. Samsung led the market with a 34% share in Q1 2025, and saw a 6% yearly rise in shipments. It was followed by Apple with a 21% share and an 18% year-on-year growth in shipments, while third-ranked Lenovo held a 19% share on the back of a 31% year-on-year shipment growth, according to the market tracker. Xiaomi and OnePlus took fourth and fifth spots, respectively, with a share of 16% and 5%. Among the top five, Xiaomi grew the fastest at 59% year-on-year, led by its premium offerings, the data showed. The iPhone-maker benefited from its iPad 11 series, which accounted for 49% of Apple's tablet shipments in the quarter. The research firm expects the iPad Air, launched in March, to bolster Apple's market leadership further. 'The Indian tablet market delivered a robust performance in Q1 2025, underpinned by strong premium segment growth and rising 5G adoption. Brands like Samsung, Apple, Lenovo and Xiaomi capitalized on evolving consumer expectations with differentiated offerings across price tiers,' said Menka Kumari, senior analyst – industry intelligence group (IIG), CMR. CMR has forecasted a 10-15% growth for the tablet market in 2025. 'Xiaomi and Lenovo continue to anchor the value segment, though geopolitical factors may impact pricing and supply. Looking ahead, AI features and deeper ecosystem integration are expected to drive demand, especially around the admissions season, further buoyed by aggressive festive promotions,' Kumari added.


Mint
06-05-2025
- Business
- Mint
Indian smartphone market declined 7% in Q1 2025: Vivo gains ground as Xiaomi, Samsung stumble
India's smartphone market saw a 7% year-on-year decline in Q1 2025, according to a new report by CyberMedia Research (CMR). The slump has been attributed to 'shifting consumer preferences and intensified competition' across segments. Interestingly, despite the overall decline, the premium smartphone segment ( ₹ 25,000 and above) and the ultra-budget segment (below ₹ 7,000) recorded modest growth. In contrast, the value-for-money category ( ₹ 7,000– ₹ 25,000), which forms a bulk of the market, declined by 6% YoY. Meanwhile, 5G smartphones made up 86% of the total shipments in Q1 2025 and saw a 14% overall YoY growth. Affordable 5G phones ranging between ₹ 8,000– ₹ 13,000 saw the biggest 100% jump in shipments. Menka Kumari, Senior Analyst at CyberMedia Research (CMR), said in a blogpost, 'The <INR 10,000 5G smartphone segment witnessed over 500% YoY growth in Q1 2025. This reflects strong consumer appetite for affordable 5G smartphones. Brands such as Xiaomi, POCO, Motorola, and Realme are leading this surge. On the other hand, the 2G feature phone segment fell 17% YoY, while 4G feature phones declined sharply by 66% YoY.' According to CMR, Vivo emerged as the top smartphone brand in India in Q1 2025, capturing a 20% market share and recording 18% year-on-year growth. Five of its models, Vivo Y29, T3 Lite, T3X, and T4X, contributed to nearly 43% of the brand's 5G shipments during the quarter. Samsung held the second spot with an 18% market share but saw a 13% YoY decline in the value-for-money segment. Xiaomi witnessed the steepest fall, slipping to a 13% market share with a 37% YoY decline. The brand struggled across both its value-for-money and affordable smartphone segments, the report noted. In the feature phone segment, the report highlighted a 17% YoY decline in 2G phone shipments and a massive 66% drop in 4G feature phone shipments. Itel continues to lead the 2G segment with a 41% market share, followed by Lava at 31% and HMD at 19%. First Published: 6 May 2025, 02:54 PM IST


Hans India
06-05-2025
- Business
- Hans India
Affordable 5G phones cross 100 pc growth in India, Apple shines in premium segment
Led by affordable devices, 5G smartphone shipments accounted for 86 per cent of the overall Indian market in the January-March quarter, marking a 14 per cent annual increase, according to a new report. Notably, 5G smartphones priced between Rs 8,000 and Rs 13,000 recorded over 100 per cent YoY growth, reflecting surging demand for affordable 5G access, said the report by CyberMedia Research (CMR). Vivo led the 5G smartphone market with a 21 per cent market share, followed by Samsung at 19 per cent. The premium segment continued to grow, buoyed by strong demand for 5G-enabled and AI-ready smartphones, said the report. 'The Rs 10,000 and lower 5G smartphone segment witnessed over 500 per cent YoY growth in Q1 2025. This reflects strong consumer appetite for affordable 5G smartphones,' said Menka Kumari, senior analyst at CMR. Brands such as Xiaomi, POCO, Motorola and Realme are leading this surge, she mentioned. While the affordable smartphone segment grew a modest 3 per cent YoY, the value-for-money segment declined by 6 per cent, reflecting a continued shift toward premium smartphones. Apple posted a 25 per cent growth YoY, and captured an 8 per cent market share, driven by strong demand for premium smartphones and a broader retail presence in India. The iPhone 16 series, including the iPhone 16e, significantly contributed to this growth, with Apple's market share in the super-premium segment rising 28 per cent YoY and the uber-premium segment (Rs 1,00,000 and above) up 15 per cent, the report mentioned. In 2025, CMR anticipates the Indian smartphone market to witness moderate growth, with shipments growing in single digits. 'In the quarters ahead, India's smartphone market will be shaped by three converging forces: the mainstreaming of affordable 5G, the rapid infusion of on-device AI, and the growing acceleration for supply chain localisation,' said Prabhu Ram, VP at CyberMedia Research (CMR). As the premium segment accelerates on the back of AI integration, brands that fail to evolve beyond price-based competition in the value-for-money segment will face margin and relevance pressures. 'Concurrently, affordable 5G is a growing baseline expectation, amidst intensifying competition. With geopolitical shifts accelerating local manufacturing, India is poised to become both a key market and a critical node in the global smartphone value chain,' Ram added.