Latest news with #MoEngage
Zawya
07-08-2025
- Business
- Zawya
Danube Home selects MoEngage to power hyper-personalized customer journeys
Dubai, UAE – Danube Home, a dominant force in home improvement and furnishing across the Middle East and Indian Subcontinent, is set to revolutionise its customer engagement strategy through a strategic partnership with MoEngage. The company has officially onboarded MoEngage's AI-powered Customer Data and Engagement Platform (CDEP) to power its next phase of significant growth. This collaboration will enable Danube Home to deliver truly personalized shopping experiences, effortlessly connecting every customer's online journey with their in-store interactions, and ensuring a seamless, unified brand experience as Danube Home expands its presence and market dominance. Danube Home, renowned for its high-quality products, innovative designs, and exceptional customer service, holds a unique market position as a homeowner's comprehensive partner, with the product range spanning the entire lifecycle from building materials to final decor and furnishings. To truly excel in this prolonged engagement and ensure a robust approach to customer lifecycle management, Danube Home sought to enhance its omnichannel customer engagement strategy by partnering with an all-in-one, AI-powered platform. MoEngage's CDEP offers a unified view of customer data and advanced omnichannel engagement tools that will empower Danube Home to not only understand but also intelligently predict and proactively engage customers across their complete customer journey, from online browsing to in-store purchases. The ultimate objective is to cultivate a deeply loyal customer base by delivering seamless, truly personalized experiences across in-store and online interactions. "Our recent rebranding is centered around the idea of 'simplicity' and making the customer's journey as seamless and enriching as possible," said Sayed Habib, Director, Danube Home. 'Partnering with a platform that is as heavily invested in customer data and AI innovations is a crucial step in this direction. MoEngage's ability to unify our online and offline data is empowering us to understand our customers better and provide them with the personalized experiences they deserve, whether they are shopping on our website, through our app, or in one of our stores." MoEngage's AI-powered CDEP features and functionalities will enable Danube Home to: Unify Customer Data: Through ID stitching and omnidata amalgamation, MoEngage will enable the brand to consolidate customer data from Danube Home's website, app, and in-store POS systems, creating comprehensive customer profiles. Map Offline-Online Journeys: The Offline-Online Data Mapping feature will provide Danube Home with a holistic understanding of customer behavior across all touchpoints, essential for a brand with a strong physical presence. Execute Targeted Lifecycle Campaigns: Danube Home will now be able to deploy personalized campaigns across various channels, including push notifications, email, and in-app messages, ensuring relevant and timely communication throughout the customer's journey with the brand. Future-Proof Its Engagement Strategy: The partnership provides a scalable foundation for Danube Home's strategic goal of future expansion into new markets. "We are thrilled to welcome Danube Home, a true leader in the Middle East's dynamic retail sector, to the MoEngage family," said Kunal Badiani, Vice President - Business & Growth for Middle East, Africa, and Turkey at MoEngage. "In today's highly competitive and evolving Middle Eastern market, providing a consistent and personalized omnichannel experience is no longer a luxury but a strategic imperative. It begins with unifying and extracting the right insights from your customer data. We are confident that our AI-powered platform will enable Danube Home to not only meet but exceed their customers' expectations, driving deeper engagement, significant business growth, and fostering long-term loyalty." This transformative partnership underscores Danube Home's unwavering commitment to customer-centricity and AI-innovation. It stands as a testament to the immense power of unifying online and offline data for personalization at scale and highlights the growing strategic importance of a comprehensive omnichannel approach for retailers aiming to foster deeper customer relationships and accelerate business growth in a rapidly evolving market. About MoEngage MoEngage is the Middle East's #1 Customer Data and Engagement Platform (CDEP), most trusted by over 1,350 global consumer brands, including Galadari Brothers, DP World, Homzmart, Alsaif Gallery, Azadea, Botim, Gathern, Jazeera Airways, Mobily Pay, The ENTERTAINER, Othaim Markets, Seera Group, BFL, Apparel Group, Telda, Riva Fashion. MoEngage combines data from multiple sources to help brands gain a 360-degree view of their customers. MoEngage Analytics arms marketers and product owners to build a unified customer profile with insights into customer behavior, their journey, product usage, preferences, and interests. Brands leverage MoEngage to orchestrate customer journeys and build 1:1 experiences across the website and mobile (with MoEngage Personalize), email, social, and instant messaging channels. MoEngage Inform, the transactional messaging infrastructure, helps brands unify their promotional and transactional communication to a single platform for better insights and lower costs. MoEngage's AI Agents help marketers develop winning copies and creatives, build customer segments, craft relevant journeys, optimize campaigns and channels that boost engagement, and reduce campaign go-live times. For over a decade, consumer brands in 60+ countries have been using MoEngage to power digital experiences for over a billion monthly customers. With offices in 15 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures. MoEngage was the only vendor to be named a Customers' Choice Vendor in the Gartner Peer Insights™ Voice of the Customer: Email Marketing Report 2025, Contender in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 report, and Strong Performer in The Forrester Wave™ 2023 report. MoEngage was also featured as a Leader in the IDC MarketScape: Worldwide Omni-Channel Marketing Platforms for B2C Enterprises 2023. To learn more, visit About Danube Home Danube Home is a leading home improvement and home furnishing retail brand with a strong, vibrant, ever-growing presence in the Middle East. It is known for its unwavering commitment to the highest standards of customer service, unmatched quality, strikingly beautiful designs, and innovative retail services. Starting off as a single showroom in Ras Al Khaimah in 2008, Danube Home has grown into the region's favourite destination for home interior solutions because the company has successfully captured and blended the quintessential spirit of craftsmanship and design into its bewildering range of products. Today, Danube Home is offering more than 25,000 products across 16 product-specific categories. The company has 20 showrooms and more than 5 million square feet of logistics and warehousing space. Danube Home showrooms are strategically present as standalone locations and in major shopping malls across the Gulf Region. The company has expanded its presence beyond the sandy dunes of the Gulf by establishing its first showroom right in the heart of India. In the UAE, Danube Home has showrooms in Al Barsha, Deira, Sharjah, Ras Al-Khaimah, Fujairah, Dibba, Jimi Mall & Reem Mall Al Ain, and Abu Dhabi. Danube Home has 9 showrooms in 8 showrooms Oman, and 2 showrooms in Bahrain and 1 in Qatar. The product portfolio of Danube Home includes luxury sanitary-ware, ceramic wall and floor tiles, parquet flooring, elegant curtains, wallpapers, window blinds, chandeliers, carpets, home decors, hardware tools, ceilings, doors, paints, decorative paints, wall panels, garden and outdoor furniture, garden accessories, gazebos, pergolas, customised kitchens, and many more building materials and home interior products. Danube Home is ranked among the top retailers in the Gulf Region, which has been growing at an average of 25 percent growth rate since 2011. Danube Home is a recipient of many prestigious awards and remains a motivating workplace for the best talent in the region. Over the past decade and a half, Danube Home has transformed into a customer-centric household name, accelerating its growth in the UAE, Oman, and Bahrain. It has further expanded into 14 other countries through franchise owned, franchise operated stores. With a team of over 2,000 employees, Danube Home strives towards continuous growth, envisioning the brand to reach out to global customers with its unique collection of products and holistic services. To learn more, visit For more information please contact: Pooja Poddar Jain Lead- Communications @ MoEngage Mobile: +91 9886748912
Campaign ME
06-08-2025
- Business
- Campaign ME
Danube Home picks MoEngage to power hyper-personalised customer journeys
Home improvement and furnishing brand Danube Home, which is prominent across the Middle East region and the Indian subcontinent, has entered a strategic partnership with insights-led customer engagement platform MoEngage as part of its aim to revolutionise its customer engagement strategy. Danube Home has officially onboarded MoEngage's AI-powered Customer Data and Engagement Platform (CDEP) to power its next phase of significant growth. The collaboration will enable Danube Home to deliver personalised shopping experiences, connecting every customer's online journey with their in-store interactions, and ensuring a unified brand experience. Commenting on the partnership, Sayed Habib, Director, Danube Home, said, 'Our recent rebranding is centered around the idea of 'simplicity' and making the customer's journey as seamless and enriching as possible. Partnering with a platform that is as heavily invested in customer data and AI innovations is a crucial step in this direction.' Habib added, ' MoEngage's ability to unify our online and offline data is empowering us to understand our customers better and provide them with the personalized experiences they deserve, whether they are shopping on our website, through our app, or in one of our stores.' MoEngage's AI-powered CDEP features and functionalities will enable Danube Home to: Unify customer data : Through ID stitching and omnidata amalgamation, MoEngage will enable the brand to consolidate customer data from Danube Home's website, app, and in-store POS systems, creating comprehensive customer profiles. : Through ID stitching and omnidata amalgamation, MoEngage will enable the brand to consolidate customer data from Danube Home's website, app, and in-store POS systems, creating comprehensive customer profiles. Map offline-online journeys : The Offline-Online Data Mapping feature will provide Danube Home with a holistic understanding of customer behavior across all touchpoints, essential for a brand with a strong physical presence. : The Offline-Online Data Mapping feature will provide Danube Home with a holistic understanding of customer behavior across all touchpoints, essential for a brand with a strong physical presence. Execute targeted lifecycle campaigns : Danube Home will now be able to deploy personalized campaigns across various channels, including push notifications, email, and in-app messages, ensuring relevant and timely communication throughout the customer's journey with the brand. : Danube Home will now be able to deploy personalized campaigns across various channels, including push notifications, email, and in-app messages, ensuring relevant and timely communication throughout the customer's journey with the brand. Future-proof its engagement strategy: The partnership provides a scalable foundation for Danube Home's strategic goal of future expansion into new markets. MoEngage's CDEP offers a unified view of customer data and advanced omnichannel engagement tools that will empower Danube Home to not only understand but also intelligently predict and proactively engage customers across their complete customer journey, from online browsing to in-store purchases. Kunal Badiani, Vice President – Business and Growth for Middle East, Africa, and Turkey at MoEngage, 'We are thrilled to welcome Danube Home, a true leader in the Middle East's dynamic retail sector, to the MoEngage family.' Badlani added, 'In today's highly competitive and evolving Middle Eastern market, providing a consistent and personalized omnichannel experience is no longer a luxury but a strategic imperative. It begins with unifying and extracting the right insights from your customer data. We are confident that our AI-powered platform will enable Danube Home to not only meet but exceed their customers' expectations, driving deeper engagement, significant business growth, and fostering long-term loyalty.'
Cision Canada
23-07-2025
- Business
- Cision Canada
MoEngage is the only vendor recognized as a Customers' Choice in the 2025 Gartner Peer Insights™ Voice of the Customer for Email Marketing
SAN FRANCISCO, July 23, 2025 /CNW/ -- MoEngage, the world's leading customer engagement platform, is proud to announce its recognition as the only vendor named a Customers' Choice in the 2025 Gartner Peer Insights™ Voice of the Customer for Email Marketing report. In addition to its impressive 97% "Willingness to Recommend" score, the highest among all vendors named in the report, MoEngage also received one of the highest aggregate scores of 4.7/5 for its Email Marketing Product Capabilities. "This recognition underscores our dedication to building a powerful, intuitive, and secure platform for brands. It's a validation of our unwavering commitment to customer satisfaction and product excellence in the Email Marketing landscape. From our comprehensive email editor and unified promotional & transactional capabilities to advanced segmentation and AI-powered features, we empower brands to deeply understand and effectively engage their customers. Our patented secure campaign delivery mechanism further ensures trust and peace of mind, proving our commitment to their success," said Raviteja Dodda, CEO & Co-founder of MoEngage. About Gartner Peer Insights(™) Gartner Peer Insights(™) "Voice of the Customer" report consolidates verified customer reviews on its Peer Insights portal and categorizes vendors based on User Interest and Adoption, and Overall Experience. Gartner and Peer Insights™, are trademarks of Gartner, Inc., and/or its affiliates, and are used herein with permission. All rights reserved. Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product, or service depicted in this content, nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose. About MoEngage MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands across 60+ countries. With offices in 15 countries, MoEngage's backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.
Entrepreneur
30-06-2025
- Business
- Entrepreneur
TR Capital Acquires Stakes in MoEngage, Shadowfax, and Whatfix for Over USD 50 Mn
The transaction was completed with global investment firm Eight Roads Ventures, which is backed by Fidelity. You're reading Entrepreneur India, an international franchise of Entrepreneur Media. TR Capital, a leading secondary private equity firm focused on Asia, has announced the acquisition of stakes in three high-growth companies: MoEngage, Shadowfax, and Whatfix, for over USD 50 million. The transaction was completed with global investment firm Eight Roads Ventures, which is backed by Fidelity. The three companies represent strong market positions in their respective industries: MoEngage is a customer engagement platform trusted by more than 1,200 global brands, including 7-Eleven and Citibank. It helps businesses create hyper-personalised experiences across digital platforms. is a customer engagement platform trusted by more than 1,200 global brands, including 7-Eleven and Citibank. It helps businesses create hyper-personalised experiences across digital platforms. Shadowfax is a technology-driven last-mile logistics firm and one of the few profitable players in India's logistics space. It operates in 2,500+ cities, delivers over two million shipments daily, and serves a network of 3.5 million users. is a technology-driven last-mile logistics firm and one of the few profitable players in India's logistics space. It operates in 2,500+ cities, delivers over two million shipments daily, and serves a network of 3.5 million users. Whatfix is a digital adoption platform that provides in-app training, guidance, and analytics. With over 700 clients in 40 countries, including Fortune 500 companies, Whatfix has become a key enabler in enterprise digital transformation. TR Capital is known for providing liquidity to private equity asset owners across Asia. Since its founding in 2008, it has managed close to USD 1.5 billion in capital commitments. The firm is an active investor in technology, healthcare, and next-generation consumer sectors across the Asia-Pacific region, with India as a long-term focus market. Frederic Azemard, Managing Partner at TR Capital, said,
Time of India
18-06-2025
- Business
- Time of India
Pioneering the future of MarTech: MoEngage's #GROWTH summit highlights unified data and hyper-personalization as priorities for CXOs and CIOs
The confluence of technology and marketing is ushering in an era of unprecedented customer engagement . As Indian enterprises navigate a rapidly evolving digital landscape, the imperative for unified customer data and personalized experiences has never been more critical. This pivotal shift was the central theme at MoEngage's highly successful #GROWTH Summit Mumbai 2025, which convened over 450 CXOs and CIOs at Taj Lands End to chart the future of MarTech . The summit underscored a fundamental truth for modern consumer brands: traditional, siloed approaches to customer engagement are obsolete. The future demands a consolidated platform that not only unifies and manages vast swathes of customer data but also empowers brands to engage customers at scale and orchestrate deeply personalized experiences across every touchpoint. This unified approach is paramount for driving loyalty, maximizing Customer Lifetime Value (CLTV), and securing competitive advantage. "In today's dynamic market, CIOs and CXOs recognize that customer experience is the new battleground for competitive differentiation," commented Yashwanth Kumar, CTO & CISO, MoEngage. "We are at the forefront of this transformation, providing a unified Customer Data and Engagement Platform that breaks down data silos and empowers brands to deliver contextual, real-time interactions. Our platform is engineered to meet the sophisticated demands of modern consumer brands, enabling them to move beyond traditional funnels and cultivate lasting customer relationships." The #GROWTH Summit served as a crucial forum for over 40 industry luminaries, offering actionable insights and strategic takeaways for technology and marketing leaders. Experts from Adani Digital Labs, Zee5, Airtel, Tata Motors, Apollo Health & Lifestyle, Apparel Group, Borosil Limited, TBZ Originals, EY, Dream11, IHCL, Federal Bank, Aditya Birla Capital Digital, Motilal Oswal, ICICI Bank, Axis Securities, Kotak Securities, Paisabazaar, Angel One, HDFC Payzapp, Canara Robeco Asset Management, Fino Payments Bank, and Godrej resonated with the challenges and opportunities (faced by CXOs and CIOs) in modernizing their customer engagement stack: Rethinking the Customer Lifecycle for a Connected World: Distinguished panelists delved into innovative strategies to move beyond traditional funnels, ensuring continuous, seamless customer journeys from discovery to loyalty, a critical paradigm shift for CIOs seeking to optimize tech Two-Way, Deeply Engaging Interactions Across Sectors: The panel explored how brands can craft personalized and meaningful conversations across diverse industries and channels, emphasizing the data-driven insights essential for CIOs building scalable engagement Customer Experience with Agile Tech & Behavioral Intelligence: This discussion highlighted the critical role of agile technology and behavioral intelligence in delivering exceptional customer experiences at scale along with strategies for leveraging AI and real-time analytics. The discussions consistently underscored the critical need for robust data unification and management through a unified Customer Data and Engagement Platform (CDEP) as a key enabler for brands seeking to achieve this. By consolidating disparate customer data points into a single, actionable view, the platform empowers CIOs and CXOs to: Bridge the Data Divide: Seamlessly integrate online and offline data, creating comprehensive customer profiles essential for deep behavioral Personalized Experiences at Scale: Leverage AI-powered analytics and automation to deliver individualized content, offers, and communications across web, mobile, email, and other Proactive Engagement: Utilize predictive insights to anticipate customer needs and deliver "right-time" interventions that foster loyalty and reduce and Optimize: Gain granular insights into campaign performance and customer journeys, enabling continuous optimization of marketing spend and customer experience strategies. "The overwhelming participation from CXOs and CIOs at the #GROWTH Summit Mumbai reinforces the urgent need for a unified approach to customer engagement," added Nalin Goel, Chief Product Officer, MoEngage. "We at MoEngage remain steadfast in our commitment to empowering modern consumer brands with cutting-edge technology (and insights) as part of our roadmaps, to build deeply engaging, personalized customer relationships, driving significant business growth and a clear return on MarTech investments." The MoEngage #GROWTH Summit Mumbai 2025 served as a landmark event, solidifying the strategic importance of emerging MarTech and data-driven customer engagement for businesses aiming to thrive in the connected world. Note: This article is a part of ETCIO's Brand Connect Initiative.
