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Hindustan Times
5 days ago
- Entertainment
- Hindustan Times
Meet Katie Feeney, 22-year-old TikTok star who joined ESPN's NFL team to boost social media presence
ESPN has decided to take a fresh approach towards its content strategy by bringing in popular content creator Katie Feeney. The 22-year-old influencer enjoys a massive 14 million followers through her reporting on sporting events. Meet Katie Feeney, 22-year-old TikTok star who joined ESPN's NFL team to boost social media presence (katiefeeneyy/Instagram) 'As part of its commitment to driving growth and innovation across digital and social platforms, ESPN has signed Katie Feeney—a sports and lifestyle content creator with more than 14 million social media followers— to create content across ESPN's social and digital channels,' ESPN wrote in its official press release. 'The recent college graduate will contribute daily to ESPN's social and digital efforts, including leading a refreshed approach to SportsCenter on Snapchat, which reaches over 9 million subscribers. In addition, Feeney will deliver vertical short-form video content designed for an enhanced ESPN App experience launching in early fall. Overall, her work will complement ESPN's existing roster of creators who specialize in real-time, social-native storytelling,' the press release added. It further said, 'In addition to her role with ESPN Social, Feeney will make appearances on several of ESPN's premier NFL and college football studio shows, including Sunday NFL Countdown, Monday Night Countdown, and College GameDay. Feeney will bring her signature first-person, lifestyle-driven approach – a blend of on-site access, fashion, and culture – to fans." Senior NFL Insider Adam Schefter posted about the same on his social media page by writing, 'ESPN has signed Katie Feeney—a sports and lifestyle content creator with more than 14 million social media followers— to create content across ESPN's social and digital channels.' Feeney then posted a reel on her social media page addressing Schefter's post. 'You know it's official when @adamschefter breaks the news,' she wrote. Who is Katie Feeney? Originally hailing from the Maryland suburbs of Washington DC, Feeney is one of the people who utilized her time during the pandemic to make sports commentary. Her success reached such a point that by the time she entered her senior year in high school, she had already earned over a million dollars on Snapchat's Spotlight program. After gaining a major in broadcast journalism from Penn State, she went on to become the first social media correspondent for an NFL team (Washington Commanders). Her experience includes covering events like the Oscars and the Super Bowl. 'From capturing Penn State games on the sidelines to now joining the biggest platform in sports, this journey has been incredible,' said Feeney, as revealed by the press release. 'I grew up watching SportsCenter with my family, and I'm proud to now be part of the storytelling that brings ESPN to millions of fans around the world.' – With inputs from Stuti Gupta
USA Today
5 days ago
- Entertainment
- USA Today
Who is Katie Feeney? Meet ESPN's new 'sports and lifestyle' hire
ESPN has a new big name to add to its ever-changing roster of on-air -- and online -- personalities who we see on the network. The Worldwide Leader announced it has signed Katie Feeney, whom ESPN describe as "a sports and lifestyle content creator." She's got a huge following on social media from TikTok (she's on there as @katiefeeneyy) to Instagram (same handle there), and you're going to see her on a bunch of ESPN's big football-related shows soon enough. But who is Feeney and how did she end up in this role? Let's break it all down as we get to know her: Who is Katie Feeney? She's a Penn State alum who then joined the Washington Commanders as a the team's social media correspondent. What was Katie Feeney's college? As we mentioned, she went to Penn State. What ESPN shows will Katie Feeney be appearing on? You'll see her on ESPN's social channels a lot, but you'll also see her on College Gameday, Sunday NFL Countdown and Monday Night Countdown. Who is Katie Feeney's boyfriend? She said back in March that she was single, although there were reports that she was dating Jack Hurley, a now-minor leaguer in the Arizona Diamondbacks system. Did Adam Schefter really break the news that Katie Feeney was joining ESPN? Sure did! How cool is that?
Time of India
6 days ago
- Entertainment
- Time of India
Who is Katie Feeney? Meet the 22-year-old TikTok star changing the face of ESPN's NFL content in 2025
ESPN turns heads with Katie Feeney hire at 22 (Getty Images) To make sure sports content reaches younger audiences, ESPN has welcomed 22-year-old influencer Katie Feeney into its fold. With over 14 million social media followers and a magnetic presence that blends lifestyle, culture, and sports, Feeney is poised to redefine how fans consume football in 2025. This isn't just a hire– it's a generational leap for the Worldwide Leader in Sports. Who is Katie Feeney ? Katie Feeney is not your traditional sports journalist. She's a digital-native content powerhouse who built her empire from high school dance routines and unboxing videos to NFL sidelines and White House events. Hailing from the Maryland suburbs of D.C., Feeney began her rise during the pandemic, quickly gaining millions on TikTok. By her senior year in high school, she'd already earned over a million dollars on Snapchat's Spotlight program– before even stepping into college. At Penn State, she refined her craft. Majoring in broadcast journalism, Feeney leveraged her passion for content creation into partnerships with the university's football program and YouTube, which made her its official correspondent for Super Bowl LVI. Whether it was sporting Nittany Lions gear or singing with her then-boyfriend, Arizona Diamondbacks' Jack Hurley, Feeney's posts resonated deeply with Gen Z. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like No annual fees for life UnionBank Credit Card Apply Now Undo Her role as the Washington Commanders' first social media correspondent in 2022 further solidified her reputation. She's also collaborated with brands like Google, T-Mobile, and Truist, and has been featured across major platforms including Fox Sports and the ESPYs. Feeney even dipped into political storytelling, covering the White House's holiday decor as part of a stint with AKSM Media. Why ESPN's Katie Freeney move is a game-changer Katie Feeney's ESPN debut isn't just about bringing youthful energy, it's a strategic pivot toward a new kind of sports storytelling. She'll now be the face behind "SportsCenter" on Snapchat and make regular appearances on 'Sunday NFL Countdown,' 'Monday Night Countdown,' and 'College GameDay.' 'Feeney will bring her signature first-person, lifestyle-driven approach – a blend of on-site access, fashion, and culture – to fans,' ESPN noted in its press release. She shared her excitement on Instagram, writing: 'From capturing Penn State games on the sidelines to now joining the biggest platform in sports, this journey has been incredible.' Her post even caught the attention of veteran insider Adam Schefter, who broke the news: 'You know it's official when @adamschefter breaks the news,' she joked. Feeney's addition to ESPN marks a future-forward approach, where storytelling isn't confined to the screen but explodes across platforms, connecting sports with lifestyle in a way today's fans crave. Also Read: Josh Allen brings joy to training camp with special cheer from young Oishei Children's Hospital champion For real-time updates, scores, and highlights, follow our live coverage of the India vs England Test match here. Catch Rani Rampal's inspiring story on Game On, Episode 4. Watch Here!
USA Today
6 days ago
- Entertainment
- USA Today
New ESPN talent, social media star Katie Feeney in images
ESPN has plenty of influence when it comes to sports and news. The WorldWide Leader now has added an influencer to its roster and she has plenty of connections and followers. Katie Feeney will contribute to ESPN's social and digital channels. She is a social media powerhouse with more than 14,000,000 combined followers. Feeney will add to several of ESPN's premier NFL and college football studio shows, including "Sunday NFL Countdown," "Monday Night Countdown" and "College GameDay." ESPN pressroom says "Feeney will bring her signature first-person, lifestyle-driven approach – a blend of on-site access, fashion, and culture – to fans." 'From capturing Penn State games on the sidelines to now joining the biggest platform in sports, this journey has been incredible,' said Feeney. 'I grew up watching "SportsCenter" with my family, and I'm proud to now be part of the storytelling that brings ESPN to millions of fans around the world.' Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney Katie Feeney
New York Post
6 days ago
- Entertainment
- New York Post
ESPN hires Katie Feeney for new lifestyle role
Katie Feeney is bringing her 14 million social media followers to ESPN as a sports & lifestyle content creator. The recent Penn State graduate will create content across ESPN's social and digital channels, as well as make appearances on several studio shows, including 'Sunday NFL Countdown', 'Monday Night Countdown' and 'College GameDay,' ESPN said Monday in a press release. 'Feeney will bring her signature first-person, lifestyle-driven approach – a blend of on-site access, fashion, and culture – to fans.' Feeney, who has 7.6 million followers on SnapChat and 1.2 million Instagram followers, announced the news with an Instagram video of her catching a football while on the 'Get Up' set in New York. 'Hey do you have a microphone I can borrow? I may need it this season,' Feeney said in the joint post with ESPNPR.. 'How about a football?' (Cue the catch). 5 Katie Feeney before leaving for the ESPY Awards at the 1 Hotel West Hollywood in West Hollywood, Calif., on July 16, 2025. The Washington Post via Getty Im Feeney graduated from Penn State with her Bachelor's Degree in June. She signed with CAA for representation in January. 5 Katie Feeney, a Penn State graduate, is bringing her 14 million social media followers to ESPN as a sports & lifestyle content creator. Instagram/Katie Feeney 5 Katie Feeney at the Indy 500 in May 2025. Instagram/Katie Feeney 'From capturing Penn State games on the sidelines to now joining the biggest platform in sports, this journey has been incredible,' Feeney said. 'I grew up watching 'SportsCenter' with my family, and I'm proud to now be part of the storytelling that brings ESPN to millions of fans around the world.' It's one of the latest moves in ESPN's quest to appeal to younger consumers and lean into social media. Feeney is one of the top influential creators in the sports space. 5 Katie Feeney walks the blue carpet at JAY-Z's Iconic The 40/40 Club in partnership with Fanatics Sportsbook at the center of Fanatics Fest NYC at Javits Center on June 20, 2025 in New York City. Getty Images for Fanatics In February, she teamed up with Fever superstar Caitlin Clark and Gatorade for a contest in football drills. She covered Super Bowl 2025 in New Orleans. In 2022, Feeney became the first-ever social media correspondent for an NFL team, the Washington Commanders — and YouTube invited her to be an official correspondent at Super Bowl LVI that year. 5 Katie Feeney during part of the Gatorade Player of the Year program at the Rose Bowl in Pasadena, Calif., on July 15, 2025. The Washington Post via Getty Im Feeney has covered the Oscars, and appeared on Fox Sports' 'Big Noon Kickoff' and on ESPN's 'ESPY Awards.' She has worked with brands including Google, T-Mobile, Truist, and more.
