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Black America Web
24-04-2025
- Health
- Black America Web
FDA to Phase Out Artificial Dyes: What You Need to Know
Black America Web Featured Video CLOSE Source: Scott Olson / Getty The Food and Drug Administration (FDA) has announced a major policy shift that will affect some of the most colorful snacks on store shelves. Popular items like Flamin' Hot Cheetos, Skittles, and Mountain Dew Baja Blast will soon be reformulated as the FDA phases out petroleum-based synthetic dyes. Here's a breakdown of what you need to know: The FDA plans to eliminate six synthetic dyes from the U.S. food supply by the end of next year. This includes: Red 40 Yellow 5 Yellow 6 Blue 1 Blue 2 Green 2 Red Dye 3, previously given a longer timeline, is now also expected to be phased out by the end of 2026. This policy directly affects products that rely on vibrant synthetic colors, including: Flamin' Hot Cheetos Skittles Trix Cereal Mountain Dew Baja Blast Froot Loops And many more from brands like PepsiCo, General Mills, Mars, and WK Kellogg. The FDA recommends that food manufacturers switch to natural coloring options, such as: Watermelon juice Beet juice Carrot juice These alternatives, while often more expensive, are considered safer for long-term health. FDA Commissioner Marty Makary cited growing evidence linking artificial dyes to hyperactivity in children and other health concerns. The move follows years of pressure from health advocates and consumer groups. Though there isn't a strict ban in place, the FDA and food industry have an understanding. The agency plans to enforce a national timeline and is exploring all available tools to ensure compliance. U.S. Health Secretary Robert F. Kennedy Jr. is leading the charge, claiming food and drug industry corruption has made Americans less healthy. He aims to prioritize nutrition over pharmaceuticals. In past years, companies like Kraft Heinz reformulated products like mac and cheese to use natural dyes. Others, like General Mills, temporarily switched but reverted due to poor consumer response. Companies that help food brands reformulate recipes are now in high demand. McCormick has reported an uptick in activity as more manufacturers look to replace synthetic colors and reduce sodium. While natural colors are generally more costly to produce, Makary claims this shift shouldn't significantly impact consumer prices, pointing to other countries where similar changes have been implemented successfully. Spring 2025 : FDA begins revoking authorization of synthetic dyes : FDA begins revoking authorization of synthetic dyes End of 2025 : Red Dye 3 phased out : Red Dye 3 phased out End of 2026 : Remaining six dyes removed from market : Remaining six dyes removed from market Ongoing: Approval and rollout of natural dye alternatives SEE ALSO FDA to Phase Out Artificial Dyes: What You Need to Know was originally published on
Yahoo
23-04-2025
- Health
- Yahoo
Major FDA Announcement Impacts Cheetos, Skittles, Mtn Dew, and More
American food and beverage companies have long utilized petroleum-based synthetic dyes to give their products more vivid colors. But it sounds like those companies could be forced to make some changes in the coming months. On Tuesday, the Food and Drug Administration announced that it would begin phasing out the use of petroleum-based synthetic dyes in food products by the end of next year. This will impact companies across the food and beverage industry as synthetic dyes like red dye 40 have been used in candy, cereal, chips, soft drinks and more over the years. 'For the last 50 years, American children have increasingly been living in a toxic soup of synthetic chemicals,' FDA Commissioner Marty Makary said at a press conference on Tuesday, according to CNBC. The FDA does not yet have a formal agreement in place for these changes and did not reveal how it plans to enforce the changes if food and beverage companies do not comply. However, Makary did not rule out the possibility of regulatory changes or a formal ban if this "understanding" does not work. 'There are a number of tools at our disposal,' Makary said. 'I believe in love, let's start in a friendly way and see if we can do this without any statutory or regulatory changes, but we are exploring every tool in the toolbox to make sure this gets done very quickly. And they want to do it — so why go down a complicated road with Congress?' The process will include eliminating synthetic dyes from the market. Makary suggested that food and beverage companies should instead use natural coloring methods, like other parts of the world. 'For companies that are currently using petroleum based red dye, try watermelon juice or beet juice. For companies currently combining petroleum-based yellow chemical and red dyes together, try carrot juice,' he said. Makary also announced that the FDA plans to authorize four additional color additives that use natural ingredients in the coming weeks, while also expediting the review and approval of other natural ingredient colors. 'The F in FDA stands for food,' he said. 'Now, there's no one ingredient that accounts for the child chronic disease epidemic. And let's be honest, taking petroleum-based food dyes out of the food supply is not a silver bullet that will instantly make America's children healthy, but it is one important step.' Needless to say, it seems like many food and beverage products like Skittles, Flamin' Hot Cheetos, and Mountain Dew Baja Blast are likely going to look a bit different going forward.
Express Tribune
10-02-2025
- Entertainment
- Express Tribune
10 Best Super Bowl 2025 Commercials: Bad Bunny, Aubrey Plaza & Matthew McConaughey in must-see Ads
Super Bowl 2025 has come and gone, and while the Philadelphia Eagles claimed victory over the Kansas City Chiefs with a 40-22 win at the Caesars Superdome, millions of viewers were equally captivated by the night's commercials. With each 30-second ad slot costing around $8 million, brands pulled out all the stops, enlisting A-list celebrities, nostalgic pop culture references, and major comedy icons to make their mark during the Fox broadcast. This year's lineup featured everything from Ben Affleck's DunKings sequel to Seal singing about Mountain Dew Baja Blast, proving that the Super Bowl's ads continue to be just as entertaining as the game itself. Here's a breakdown of the 10 best Super Bowl LIX commercials that kept audiences talking. 10. Pringles Mustaches took center stage as Nick Offerman, Clippers' James Harden, and Chiefs coach Andy Reid appeared in Pringles' quirky ad. Their facial hair flew across the screen in a comical potato chip-themed 'recon mission' set to a playful twist on the Adam West Batman theme. 9. Little Caesars The night featured both flying mustaches and flying eyebrows, with Eugene Levy's expressive brows stealing the show in Little Caesars' spot. The ad delivered a hilarious moment with animated caterpillars bowing down to Levy's airborne eyebrows, prompting the brand's official X account to joke, 'What a hair-raising coincidence.' what a hair-raising coincidence… should we make it official? 👀 — Little Caesars Pizza (@littlecaesars) 8. Hellman's The mayonnaise brand went full rom-com nostalgia by reuniting Billy Crystal and Meg Ryan at Katz's Deli to recreate the famous scene from When Harry Met Sally . Ryan once again faked an orgasm in the middle of the restaurant, and Sydney Sweeney delivered the iconic punchline: 'I'll have what she's having.' 7. The Muppets made a much-welcomed return in ad, featuring Kermit the Frog, Miss Piggy, Gonzo, and Statler & Waldorf on a chaotic vacation adventure. Kermit strummed his banjo, Gonzo took off in a rocket pack, and the grumpy old men stayed true to form, declaring 'we hate everything.' 6. Novartis In a refreshing shift, Novartis used its Super Bowl platform for breast cancer awareness. Hailee Steinfeld set the tone with the message, 'Let's give breasts the attention they deserve most,' leading viewers to a dedicated website for screening information. Wanda Sykes, a breast cancer survivor, also made an appearance in the impactful ad. 5. Häagen-Dazs The Fast & Furious crew slowed things down for Häagen-Dazs, with Vin Diesel and Michelle Rodriguez enjoying an ice cream bar while cruising along a scenic highway. Meanwhile, Ludacris hilariously called them out from a Jeep: 'Hey, what happened to fast life? Are y'all kidding me?' 4. Mountain Dew Baja Blast In a bizarre yet unforgettable moment, Seal transformed his 1995 hit Kiss From a Rose into 'Kiss From a Lime' in a surreal ad where his face was superimposed onto a CGI seal. Becky G summed it up best, calling it 'the weirdest thing I've ever seen.' 3. UberEats Matthew McConaughey played a conspiracy theorist unraveling football's origins in UberEats' entertaining ad, which featured guest cameos from Greta Gerwig, Martha Stewart, Charli XCX, and Kevin Bacon. The combination of historical theories and food cravings made for a unique and clever commercial. 2. Ritz Aubrey Plaza and Michael Shannon embraced their inner cynics in Ritz's 'Salty Club' ad, where Bad Bunny stood out as the only smiling person in a lodge full of grumpy people. The reggaeton star even pulled off a few magic tricks, adding a touch of playful mischief to the spot. 1. Dunkin' The DunKings returned for a sequel, and this time, Ben Affleck led 'JavaJam: Battle of the Coffee Brand Bands.' The ad was packed with cameos from Casey Affleck, Bill Belichick, Druski, Donnie Wahlberg, and Jeremy Strong, as well as a surprise Jay and Silent Bob reunion. With Affleck's thick Boston accent in full force, Dunkin' once again delivered a Super Bowl ad classic.
CNN
10-02-2025
- Entertainment
- CNN
Super Bowl LIX ads: Seals, donkeys and donuts
The Philadelphia Eagles steamrolled the Kansas City Chiefs for a decisive victory in Sunday's Super Bowl, but the battle for audience attention through ads was in many ways an even tougher fight. With around 50 brands buying time during the broadcast, advertisers leaned on celebrities and familiarity to compete for eyeballs. Thirty-second spots cost as much as $8 million each – but also offered the potential to be seen by an expected 120 million people turning in. Here were some of the spots that stood out in a crowded field. '(Shooting a Super Bowl commercial) has always been on my bucket list,' Actress, writer and producer Issa Rae told CNN in a recent interview. 'So it was exciting to be able to do.' Rae starred in a new spot for Turbo Tax. She said she was familiar with TurboTax, having used it to prepare her taxes in the past, and demurred when asked about a favorite Super Bowl ad of the past — saying the commercial she just shot is now her favorite. Fair enough! Comedic actor Eugene Levy's eyebrows flew off his head and out into the world in an ad for Little Caesar's crazy puffs. His signature eyebrows slid off his face in amazement at (one hopes) the tastiness of the puffs, going for a little trip everyone from a neighboring baby's face (masquerading as a mustache) to a visit with awe-stricken caterpillars chanting 'we're not worthy.' The brows returned – only to begin fluttering again when Levy learned 'there are bacon ones?' There's always at least truly weird Super Bowl and, and this year's entry was a Mountain Dew Baja Blast and featuring Seal… as a seal. Seal, the British singer, was singing his 1994 hit 'Kiss from a rose' while appearing as a seal with a human face while lying on a rock. Why? No idea. Barry Keoghan just made his Super Bowl commercial debut, and while he was stepping into unfamiliar territory in one respect for the SquareSpace spot, he did so alongside a familiar co-star. In a new ad from Squarespace, the actor appears with a donkey, just as he did in his critically acclaimed turn in the 2022 film 'The Banshees of Inisherin.' The commercial was filmed in his native Ireland, as was 'Banshees.' So what is it about him and donkeys? 'You know what, I don't know, but we have great chemistry in it,' the 'Saltburn' actor told CNN last week, laughing. In the ad, Keoghan travels the countryside on the donkey to let people know about the design-driven platform that helps people build websites. Elon Musk is inescapable these days, and though he wasn't at the Super Bowl in New Orleans, one of his companies made a prominent appearance in an ad. T-Mobile announced that its customers would be able to access Starlink, Musk's network of low-orbit satellites that provide internet connectivity around the world. The service is free for any customer through July, and T-Mobile said it was inviting customers of rival Verizon and AT&T to try it for free, too. Starlink will provide T-Mobile customers internet access where its towers don't reach. That's Starlink's business model: United recently announced an expansion of its Starlink service to provide ultra-high-speed service on airplanes. And Musk often makes news by offering Starlink service for free in disaster-struck zones. Dunkin' Donuts crammed a lot into their Super Bowl spot: a 'Java Jam Battle of the Coffee Brand Bands,' featuring Ben and Casey Affleck and Bill Belichick, and a coffee vat-immersed Jeremy Strong 'trying to find the character.' Clad, naturally, in DunKings track suits, the team dunks (sorry!) on an anonymous green blazer-wearing team from, ahem, another coffee shop, remarking acerbically about having to wait a half-hour to 'get my name spelled wrong on the cup.' Coincidentally, or perhaps not, Starbucks has recently announced a return to its baristas writing customer names on cups again, in a bid by new CEO Brian Niccol. More than three decades after the romantic comedy 'When Harry Met Sally' first hit theaters, Billy Crystal and Meg Ryan finally got back together. Coinciding with the 35th anniversary of their beloved movie, Crystal and Ryan returned to the famed Katz's Deli in New York City to recreate one of the film's most famous scenes. Seated together at the exact same table where they originally filmed that infamous 1989 meal, Crystal and Ryan have recreated the iconic moment from rom-com cinema for a Hellmann's mayonnaise commercial Speaking to CNN, the duo revealed that they never thought they'd have a 'When Harry Met Sally' reunion. But then the perfect project came along. In the commercial, titled 'When Sally Met Hellmann's,' Ryan, in character as Sally, is overcome with excitement, to say the least, when she takes a bite of her turkey sandwich with Hellmann's mayonnaise. Nike's 60-second spot this year showcased female athletes – and the contradictions of being a woman in sports. Featuring basketball player Caitlin Clark, Olympic gymnast Jordan Chiles, track champion Sha'Carri Richardson and others, a voiceover announced: 'You can't be demanding. You can't be relentless. You can't put yourself put yourself first.' The ad goes on to flash moments of triumph and achievement from the women. 'Whatever you do, you can't win. So win,' the voiceover concludes. The ad ends on an image of Chiles holding a one-handed upside down pose, an image of the athleticism that's made her a household name. The star-packed ad may have been about Meta's smart glasses (created in collaboration with Ray-Ban), but the focus was arguably a banana. In a spot about the wearable tech, actor Chris Pratt watches in horror as Chris Hemsworth eats a banana previously duct-taped to a wall. The banana, Chris informs Chris, is actually a piece of art called 'Comedian' – and it's worth $6.2 million. (Yes, a banana duct taped to a wall is the whole thing.) The eye-popping banana price tag came at auction late last year. The art previously sold at auction for $120,000 in 2019. Thankfully, inflation for produce at the grocery store – and not the art gallery – remains far more modest. In a moment when literally everything has become political, electric vehicles have divided America. President Donald Trump has criticized what he calls an 'EV mandate,' which doesn't actually exist. He signed an executive action to cancel electric vehicle subsidies and tax breaks. But car companies had staked enormous investments in EVs, and they have an incentive to get Americans to buy them. That's why Jeep hired Harrison Ford to convince people it was just as okay to buy EVs as it is to buy traditional gas guzzlers. The patriotic ad, which promoted freedom of choice, proclaimed that you don't need to be friends or agree with other drivers to wave to them. And it said people have a right to make their own choices in what kind of car they buy. Yes, Catherine O'Hara can play pickleball. The actress and comedian also enjoys an occasional beer. That helps explain why she looked so natural in that Michelob Ultra commercial. In the spot, the Emmy winner co-starred with Oscar nominee Willem Dafoe as they take on pickleball players — professional and otherwise — in a quest for Michelob beer. 'It was really fun to play this with Willem,' the 'Schitt's Creek' star said. 'He was very collaborative. Willem is loose and funny. He's played so many amazing serious roles, but doesn't take himself seriously.'
CNN
10-02-2025
- Entertainment
- CNN
Super Bowl LIX ads: Seals, donkeys and donuts
The Philadelphia Eagles steamrolled the Kansas City Chiefs for a decisive victory in Sunday's Super Bowl, but the battle for audience attention through ads was in many ways an even tougher fight. With around 50 brands buying time during the broadcast, advertisers leaned on celebrities and familiarity to compete for eyeballs. Thirty-second spots cost as much as $8 million each – but also offered the potential to be seen by an expected 120 million people turning in. Here were some of the spots that stood out in a crowded field. '(Shooting a Super Bowl commercial) has always been on my bucket list,' Actress, writer and producer Issa Rae told CNN in a recent interview. 'So it was exciting to be able to do.' Rae starred in a new spot for Turbo Tax. She said she was familiar with TurboTax, having used it to prepare her taxes in the past, and demurred when asked about a favorite Super Bowl ad of the past — saying the commercial she just shot is now her favorite. Fair enough! Comedic actor Eugene Levy's eyebrows flew off his head and out into the world in an ad for Little Caesar's crazy puffs. His signature eyebrows slid off his face in amazement at (one hopes) the tastiness of the puffs, going for a little trip everyone from a neighboring baby's face (masquerading as a mustache) to a visit with awe-stricken caterpillars chanting 'we're not worthy.' The brows returned – only to begin fluttering again when Levy learned 'there are bacon ones?' There's always at least truly weird Super Bowl and, and this year's entry was a Mountain Dew Baja Blast and featuring Seal… as a seal. Seal, the British singer, was singing his 1994 hit 'Kiss from a rose' while appearing as a seal with a human face while lying on a rock. Why? No idea. Barry Keoghan just made his Super Bowl commercial debut, and while he was stepping into unfamiliar territory in one respect for the SquareSpace spot, he did so alongside a familiar co-star. In a new ad from Squarespace, the actor appears with a donkey, just as he did in his critically acclaimed turn in the 2022 film 'The Banshees of Inisherin.' The commercial was filmed in his native Ireland, as was 'Banshees.' So what is it about him and donkeys? 'You know what, I don't know, but we have great chemistry in it,' the 'Saltburn' actor told CNN last week, laughing. In the ad, Keoghan travels the countryside on the donkey to let people know about the design-driven platform that helps people build websites. Elon Musk is inescapable these days, and though he wasn't at the Super Bowl in New Orleans, one of his companies made a prominent appearance in an ad. T-Mobile announced that its customers would be able to access Starlink, Musk's network of low-orbit satellites that provide internet connectivity around the world. The service is free for any customer through July, and T-Mobile said it was inviting customers of rival Verizon and AT&T to try it for free, too. Starlink will provide T-Mobile customers internet access where its towers don't reach. That's Starlink's business model: United recently announced an expansion of its Starlink service to provide ultra-high-speed service on airplanes. And Musk often makes news by offering Starlink service for free in disaster-struck zones. Dunkin' Donuts crammed a lot into their Super Bowl spot: a 'Java Jam Battle of the Coffee Brand Bands,' featuring Ben and Casey Affleck and Bill Belichick, and a coffee vat-immersed Jeremy Strong 'trying to find the character.' Clad, naturally, in DunKings track suits, the team dunks (sorry!) on an anonymous green blazer-wearing team from, ahem, another coffee shop, remarking acerbically about having to wait a half-hour to 'get my name spelled wrong on the cup.' Coincidentally, or perhaps not, Starbucks has recently announced a return to its baristas writing customer names on cups again, in a bid by new CEO Brian Niccol. More than three decades after the romantic comedy 'When Harry Met Sally' first hit theaters, Billy Crystal and Meg Ryan finally got back together. Coinciding with the 35th anniversary of their beloved movie, Crystal and Ryan returned to the famed Katz's Deli in New York City to recreate one of the film's most famous scenes. Seated together at the exact same table where they originally filmed that infamous 1989 meal, Crystal and Ryan have recreated the iconic moment from rom-com cinema for a Hellmann's mayonnaise commercial Speaking to CNN, the duo revealed that they never thought they'd have a 'When Harry Met Sally' reunion. But then the perfect project came along. In the commercial, titled 'When Sally Met Hellmann's,' Ryan, in character as Sally, is overcome with excitement, to say the least, when she takes a bite of her turkey sandwich with Hellmann's mayonnaise. Nike's 60-second spot this year showcased female athletes – and the contradictions of being a woman in sports. Featuring basketball player Caitlin Clark, Olympic gymnast Jordan Chiles, track champion Sha'Carri Richardson and others, a voiceover announced: 'You can't be demanding. You can't be relentless. You can't put yourself put yourself first.' The ad goes on to flash moments of triumph and achievement from the women. 'Whatever you do, you can't win. So win,' the voiceover concludes. The ad ends on an image of Chiles holding a one-handed upside down pose, an image of the athleticism that's made her a household name. The star-packed ad may have been about Meta's smart glasses (created in collaboration with Ray-Ban), but the focus was arguably a banana. In a spot about the wearable tech, actor Chris Pratt watches in horror as Chris Hemsworth eats a banana previously duct-taped to a wall. The banana, Chris informs Chris, is actually a piece of art called 'Comedian' – and it's worth $6.2 million. (Yes, a banana duct taped to a wall is the whole thing.) The eye-popping banana price tag came at auction late last year. The art previously sold at auction for $120,000 in 2019. Thankfully, inflation for produce at the grocery store – and not the art gallery – remains far more modest. In a moment when literally everything has become political, electric vehicles have divided America. President Donald Trump has criticized what he calls an 'EV mandate,' which doesn't actually exist. He signed an executive action to cancel electric vehicle subsidies and tax breaks. But car companies had staked enormous investments in EVs, and they have an incentive to get Americans to buy them. That's why Jeep hired Harrison Ford to convince people it was just as okay to buy EVs as it is to buy traditional gas guzzlers. The patriotic ad, which promoted freedom of choice, proclaimed that you don't need to be friends or agree with other drivers to wave to them. And it said people have a right to make their own choices in what kind of car they buy. Yes, Catherine O'Hara can play pickleball. The actress and comedian also enjoys an occasional beer. That helps explain why she looked so natural in that Michelob Ultra commercial. In the spot, the Emmy winner co-starred with Oscar nominee Willem Dafoe as they take on pickleball players — professional and otherwise — in a quest for Michelob beer. 'It was really fun to play this with Willem,' the 'Schitt's Creek' star said. 'He was very collaborative. Willem is loose and funny. He's played so many amazing serious roles, but doesn't take himself seriously.'
