Latest news with #Mr.Vacaywala
Time of India
01-07-2025
- Entertainment
- Time of India
Ayushmann Khurrana encourages Indians to ‘take a break from stress'
HighlightsDigital travel platform Agoda has launched its India campaign titled 'Escape the Stress, See The World For Less', featuring Bollywood actor Ayushmann Khurrana in a double role. The campaign emphasizes the importance of taking frequent breaks in a fast-paced world and positions Agoda as the affordable travel solution for stress-free getaways. Ayushmann Khurrana, portraying the character 'Chief Wellness Officer' Mr. Vacaywala, highlights the need to recharge, while Agoda's Country Director India, Gaurav Malik, notes that 80% of Indian travelers prioritize relaxation as their main motivation for travel. Digital travel platform Agoda has launched its latest India campaign, 'Escape the Stress, See The World For Less', featuring Bollywood actor Ayushmann Khurrana in a double role. The campaign highlights the increasing need for frequent breaks in today's fast-paced world and positions Agoda as the go-to travel solution for affordable getaways . In the new TV commercial, Khurrana takes on dual roles. He is first seen as an overworked employee before appearing in the role of the charismatic "Chief Wellness Officer" Mr. Vacaywala , who provides the perfect solution: stress-free travel with Agoda. The ad cleverly showcases how Agoda's competitive prices make frequent escapes possible, allowing people to refresh and recharge. Khurrana shared, 'Between juggling jam-packed schedules and marathon days on set, I could definitely use a Vacaywala in my life. Playing this character for Agoda's campaign was a blast, and it was a fun reminder that we all need to hit pause and recharge every now and then.' Gaurav Malik, country director India at Agoda shared, "Ayushmann brings a unique charm to this campaign, embodying the essence of what Agoda stands for – making travel fun as well as stress-free and affordable. And the message of his 'Mr. Vacaywala' persona rings true.' 'When we surveyed 2025 travel motivations , 80% per cent of Indian respondents gave relaxation as the prime reason to travel, so we're excited to see how the ' take a break from stress ' message will appeal to Indian travelers ," Malik added. The campaign will reach audiences on both television and digital channels. Watch the videos here:
Time of India
03-06-2025
- Business
- Time of India
Agoda launches AI-powered vacation planner for Indian travelers
Global digital travel platform Agoda has launched an AI-powered Vacation Planner , exclusively for Indian travelers . The tool, developed in collaboration with Google, uses Gemini and Imagen AI models to generate personalized travel itineraries within seconds, offering recommendations based on users' preferences across destinations, activities, accommodations, and more. Tired of too many ads? go ad free now The campaign features Bollywood actor as "Mr. Vacaywala," who takes on the quirky role of Chief Wellness Office. The campaign will run until June 30. To promote the initiative, Agoda is launching a multimedia campaign across YouTube and Meta platforms, aiming to engage different traveler personas using AI-optimized targeting. The project was co-developed with creative agency Kulfi Collective and AI studio TrueFan. In the videos created by the AI planner, Khurrana appears as a digital host, addressing users by their first names while delivering budget-friendly, stress-free travel suggestions tailored to each person. Gaurav Malik, Country Director for India, Sri Lanka, and Nepal at Agoda, emphasized the goal of transforming the travel planning experience. He said 'We've redefined the travel planning experience to be both personal and inspiring, and we're absolutely thrilled to make this available to Indian travelers this month!' How Agoda's AI planner works Gemini AI understands traveler preferences and queries to craft personalized plans. Imagen AI transforms those itineraries into rich, interactive visuals. Mr. Vacaywala, voiced through text-to-speech AI, narrates each day's plan. Users can download and share the itinerary instantly. According to Google Asia Pacific's Industry Head for Travel, Pulkit Lambah: 'This collaboration with Agoda reimagines travel — from basic bookings to instantly personalized, inspiring journeys powered by AI.'
Time of India
02-06-2025
- Time of India
Agoda Vacation Planner: Agoda Launches AI-Powered Vacation Planner in India with Ayushmann Khurrana, ET TravelWorld
Outbound 1 min read Agoda debuts AI-powered Vacation Planner in India featuring Ayushmann Khurrana Agoda has launched a limited-time AI Vacation Planner tailored for Indian travellers, starring Ayushmann Khurrana as "Mr. Vacaywala." Powered by Google's Gemini and Imagen technologies, the tool offers personalised, visually rich itineraries via The campaign, active until 30 June, combines generative AI, marketing, and entertainment to reimagine how Indian consumers plan stress-free holidays.
