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Honasa Consumer shares skyrocket 12% on reporting 13% YoY revenue growth in Q4
Honasa Consumer shares skyrocket 12% on reporting 13% YoY revenue growth in Q4

Time of India

time23-05-2025

  • Business
  • Time of India

Honasa Consumer shares skyrocket 12% on reporting 13% YoY revenue growth in Q4

Shares of Honasa Consumer , the parent company of Mamaearth , shot up 12% in Friday's early trade to their day's high of Rs 308.60 on the BSE after the revenue from operations rose 13% year-on-year (YoY) to Rs 534 crore from Rs 471 crore in the corresponding quarter of the previous financial year. However, the company reported an 18% YoY decline in consolidated net profit to Rs 25 crore in Q4FY25, compared to Rs 30 crore in the same period last year. As part of Project 'Neev', the holding company transitioned to a direct distribution model in the top 50 cities during the quarter ended September 30, 2024. This involved eliminating the super stockist layer and replacing certain distributors with Tier 1 distributors to better service retailers. Due to this shift, the company recorded a sales return provision of Rs 63.51 crore and recognised inventory/right-to-return assets worth Rs 11.44 crore in that quarter. By March 31, 2025, the outstanding sales return provision had reduced to Rs 5.20 crore with no corresponding inventory/right-to-return assets, down from Rs 8.95 crore and Rs 1.09 crore respectively, as of December 31, 2024, a company filing said. The company said that its business continues to grow efficiently, with EBITDA standing at 5.1% in Q4 FY25, reflecting stronger operational performance. Gross profit margin improved to 70.7% in Q4 FY25, up 76 bps YoY, driven by an improved product mix and operational efficiencies. Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories The company claimed that Mamaearth's strategy shift shows green shoots with double-digit YoY growth in key categories across e-commerce and modern trade in Q4 FY25. Honasa Consumer expanded retail distribution by 26% YoY to 2.36 lakh outlets while younger brands continued their growth momentum with 30%+ YoY growth in FY25. The Derma Co. hit Rs 100 crore ARR in offline channels. The direct distribution-led strategy is strengthening reach, with over 1 lakh unique outlets billed in FY25 and direct distributor contribution surging from 38% in FY24 to 71% in Q4 FY25. Also read: Q4 results today: JSW Steel among 200 companies to announce earnings on Friday Management commentary "As we scale, our vision remains clear—building Honasa into a future-ready house of brands through disruptive innovation, deeper offline penetration, and consumer-centric offerings. We're not just creating brands that lead today, but shaping the future of India's beauty and personal care landscape,' said Varun Alagh, Chairman and CEO & Co-founder of Honasa Consumer. ( Disclaimer : Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of the Economic Times)

Honasa shares rise 13% despite decline in Q4 net profit
Honasa shares rise 13% despite decline in Q4 net profit

India Today

time23-05-2025

  • Business
  • India Today

Honasa shares rise 13% despite decline in Q4 net profit

Shares of Honasa Consumer, the parent company of personal care brand Mamaearth, rose by 13% in early trade on Friday. The stock touched the day's high of Rs 314.20 on the BSE after the company reported a rise in its revenue from operations for the fourth quarter of the financial year company's revenue from operations went up by 13% year-on-year (YoY), reaching Rs 534 crore in Q4FY25. In the same quarter last year, Honasa had reported revenue of Rs 471 despite the rise in revenue, Honasa's consolidated net profit fell by 18% YoY. The net profit stood at Rs 25 crore in Q4FY25, down from Rs 30 crore in the same period of the previous the quarter ended September 30, 2024, Honasa made major changes in how it sells products as part of its strategy called Project 'Neev'. The company switched to a direct distribution model in the top 50 cities. This meant removing the layer of super stockists and replacing some distributors with Tier 1 distributors. The aim was to improve service to retail to this change, Honasa made a sales return provision of Rs 63.51 crore and recorded inventory and right-to-return assets worth Rs 11.44 crore in that the end of March 31, 2025, this provision had come down sharply to Rs 5.20 crore. The related inventory and return assets also dropped to zero, from Rs 1.09 crore at the end of December 2024, according to a company OPERATIONS AND EXPANSIONThe company said its business is growing in a healthy manner. In Q4FY25, the EBITDA (earnings before interest, tax, depreciation and amortisation) stood at 5.1%, which shows stronger operational gross profit margin also improved, reaching 70.7% in Q4FY25, up by 76 basis points YoY. This improvement was due to better product mix and higher efficiency in change in business strategy seems to be working well, the company said. It reported double-digit YoY growth in important product categories on e-commerce platforms and in modern trade channels during company also increased its retail presence. It expanded its retail distribution by 26% YoY to 2.36 lakh outlets. The younger brands under Honasa continued their strong growth, with over 30% YoY rise in OF OTHER BRANDSThe company's other brand, The Derma Co., reached an annual revenue run rate (ARR) of Rs 100 crore in offline sales. This shows growing popularity and sales strength of its newer company's direct distribution strategy has helped increase its market reach. In FY25, more than 1 lakh unique retail outlets were billed under this model. The share of sales coming from direct distributors also rose sharply from 38% in FY24 to 71% in Q4FY25. advertisement

Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth
Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth

Economic Times

time23-05-2025

  • Business
  • Economic Times

Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth

The company claimed that Mamaearth's strategy shift shows green shoots with double-digit YoY growth in key categories across e-commerce and modern trade in Q4 FY25. Honasa Consumer, Mamaearth's parent, reported an 18% YoY drop in Q4FY25 net profit to Rs 25 crore despite a 13% rise in revenue to Rs 534 crore. Improved gross margins and stronger EBITDA reflect operational efficiency. Its direct distribution shift shows early success, with growing offline reach and The Derma Co. hitting Rs 100 crore ARR in offline sales. Tired of too many ads? Remove Ads Tired of too many ads? Remove Ads Management commentary Shares of Honasa Consumer , the parent company of Mamaearth , will be in focus on Friday after the company reported an 18% year-on-year (YoY) decline in consolidated net profit to Rs 25 crore in Q4FY25, compared to Rs 30 crore in the same period last from operations rose 13% YoY to Rs 534 crore from Rs 471 crore in the corresponding quarter of the previous financial part of Project 'Neev', the holding company transitioned to a direct distribution model in the top 50 cities during the quarter ended September 30, 2024. This involved eliminating the super stockist layer and replacing certain distributors with Tier 1 distributors to better service retailers. Due to this shift, the company recorded a sales return provision of Rs 63.51 crore and recognised inventory/right-to-return assets worth Rs 11.44 crore in that March 31, 2025, the outstanding sales return provision had reduced to Rs 5.20 crore with no corresponding inventory/right-to-return assets, down from Rs 8.95 crore and Rs 1.09 crore respectively, as of December 31, 2024, a company filing company said that its business continues to grow efficiently, with EBITDA standing at 5.1% in Q4 FY25, reflecting stronger operational profit margin improved to 70.7% in Q4 FY25, up 76 bps YoY, driven by an improved product mix and operational company claimed that Mamaearth's strategy shift shows green shoots with double-digit YoY growth in key categories across e-commerce and modern trade in Q4 Consumer expanded retail distribution by 26% YoY to 2.36 lakh outlets while younger brands continued their growth momentum with 30%+ YoY growth in FY25. The Derma Co. hit Rs 100 crore ARR in offline direct distribution-led strategy is strengthening reach, with over 1 lakh unique outlets billed in FY25 and direct distributor contribution surging from 38% in FY24 to 71% in Q4 FY25."As we scale, our vision remains clear—building Honasa into a future-ready house of brands through disruptive innovation, deeper offline penetration, and consumer-centric offerings. We're not just creating brands that lead today, but shaping the future of India's beauty and personal care landscape,' said Varun Alagh, Chairman and CEO & Co-founder of Honasa Consumer.: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of the Economic Times)

Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth
Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth

Time of India

time23-05-2025

  • Business
  • Time of India

Honasa Consumer shares in focus after Q4 profit slips 18% YoY despite 13% revenue growth

Shares of Honasa Consumer , the parent company of Mamaearth , will be in focus on Friday after the company reported an 18% year-on-year (YoY) decline in consolidated net profit to Rs 25 crore in Q4FY25, compared to Rs 30 crore in the same period last year. Revenue from operations rose 13% YoY to Rs 534 crore from Rs 471 crore in the corresponding quarter of the previous financial year. As part of Project 'Neev', the holding company transitioned to a direct distribution model in the top 50 cities during the quarter ended September 30, 2024. This involved eliminating the super stockist layer and replacing certain distributors with Tier 1 distributors to better service retailers. Due to this shift, the company recorded a sales return provision of Rs 63.51 crore and recognised inventory/right-to-return assets worth Rs 11.44 crore in that quarter. By March 31, 2025, the outstanding sales return provision had reduced to Rs 5.20 crore with no corresponding inventory/right-to-return assets, down from Rs 8.95 crore and Rs 1.09 crore respectively, as of December 31, 2024, a company filing said. The company said that its business continues to grow efficiently, with EBITDA standing at 5.1% in Q4 FY25, reflecting stronger operational performance. Live Events Gross profit margin improved to 70.7% in Q4 FY25, up 76 bps YoY, driven by an improved product mix and operational efficiencies. The company claimed that Mamaearth's strategy shift shows green shoots with double-digit YoY growth in key categories across e-commerce and modern trade in Q4 FY25. Honasa Consumer expanded retail distribution by 26% YoY to 2.36 lakh outlets while younger brands continued their growth momentum with 30%+ YoY growth in FY25. The Derma Co. hit Rs 100 crore ARR in offline channels. The direct distribution-led strategy is strengthening reach, with over 1 lakh unique outlets billed in FY25 and direct distributor contribution surging from 38% in FY24 to 71% in Q4 FY25. Also read: Q4 results today: JSW Steel among 200 companies to announce earnings on Friday Management commentary "As we scale, our vision remains clear—building Honasa into a future-ready house of brands through disruptive innovation, deeper offline penetration, and consumer-centric offerings. We're not just creating brands that lead today, but shaping the future of India's beauty and personal care landscape,' said Varun Alagh, Chairman and CEO & Co-founder of Honasa Consumer. ( Disclaimer : Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of the Economic Times)

Honasa Consumer Q4 Results: Cons PAT falls 18% YoY to Rs 25 crore, revenue up 13%
Honasa Consumer Q4 Results: Cons PAT falls 18% YoY to Rs 25 crore, revenue up 13%

Time of India

time22-05-2025

  • Business
  • Time of India

Honasa Consumer Q4 Results: Cons PAT falls 18% YoY to Rs 25 crore, revenue up 13%

Honasa Consumer , which operates Mamaearth brand, announced its Q4FY25 earnings on Thursday where the company reported a net profit fall of 18% to Rs 25 crore versus Rs 30 crore in the year ago period. The profits are attributable to the owners of the parent. The revenue from operations was reported at Rs 534 crore which was a 13% uptick over Rs 471 crore reported in the corresponding period of the previous financial year. As part of Project 'Neev', the holding company transitioned to a direct distribution model in the top 50 cities during the quarter ended September 30, 2024. This involved eliminating the super stockist layer and replacing certain distributors with Tier 1 distributors to better service retailers. Due to this shift, the company recorded a sales return provision of Rs 63.51 crore and recognised inventory/right-to-return assets worth Rs 11.44 crore in that quarter. By March 31, 2025, the outstanding sales return provision had reduced to Rs 5.20 crore with no corresponding inventory/right-to-return assets, down from Rs 8.95 crore and Rs 1.09 crore respectively, as of December 31, 2024, a company filing said. The company said that its business continues to grow efficiently with EBITDA standing at 5.1% in Q4 FY25, reflecting stronger operational performance. Gross profit margin improved to 70.7% in Q4 FY25, up 76 bps YoY, driven by an improved product mix and operational efficiencies. The company claimed that mamaearth's strategy shift shows green shoots with double-digit YoY growth in key categories across e-commerce and modern trade in Q4 FY25. The company expanded retail distribution by 26% YoY to 2.36 lakh outlets while younger brands continued their growth momentum with 30%+ YoY growth in FY25. The Derma Co. hit Rs 100 crore ARR in offline channels. The direct distribution-led strategy is strengthening reach, with over 1 lakh unique outlets billed in FY25 and direct distributor contribution surging from 38% in FY24 to 71% in Q4 FY25. Management commentary "As we scale, our vision remains clear—building Honasa into a future-ready house of brands through disruptive innovation, deeper offline penetration, and consumer-centric offerings. We're not just creating brands that lead today, but shaping the future of India's beauty and personal care landscape,' said Varun Alagh , Chairman and CEO & Co-founder of Honasa Consumer.

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