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Oasis reunion tour's eye-watering spend per fan and hefty sum economy will gain
Oasis reunion tour's eye-watering spend per fan and hefty sum economy will gain

Daily Mirror

time3 days ago

  • Entertainment
  • Daily Mirror

Oasis reunion tour's eye-watering spend per fan and hefty sum economy will gain

Oasis's highly anticipated reunion tour is set to deliver a major economic boost to the UK, with fans expected to spend over £940 million across London, Manchester, Cardiff, and Edinburgh Following Taylor Swift's record-breaking stadium tour last summer, Oasis are set to make a major economic splash with their highly anticipated reunion tour. The Oasis Live '25 tour, which will take place across 17 shows in London, Manchester, Cardiff, and Edinburgh between July and September, is expected to draw nearly 1.4 million fans. These fans are projected to spend an average of £682.80 each on everything from tickets and travel to food, drink, shopping, and accommodation - generating an estimated total spend of £940.3 million across the entire tour. ‌ This figure closely rivals the £997 million spent by fans during Taylor Swift 's 2024 UK Eras Tour. However, the net economic impact of Oasis's tour - estimated at £274.4 million across the four host cities - is expected to significantly exceed the £122 million reported for Swift's 15 UK shows, thanks to a higher proportion of spending staying within local economies. ‌ According to new research from Novuna Personal Finance, local businesses stand to gain substantially, with 57.9% of all fan expenditure - approximately £544.9 million - expected to remain in host cities, injecting much-needed revenue into regional high streets, hospitality sectors, and tourism. Spending Breakdown Fans' spending is forecast as follows: ‌ Food and drink: £219 million total, averaging £159 per person Tickets: £217 million total, averaging £157.50 per fan (lower than Swift's average ticket spend of £206) Shopping and attractions: £188 million total, benefiting local cultural hotspots and retailers Travel: £166 million total, covering public transport, fuel, and taxis Each concert is projected to generate over £55 million in attendee spending, with London shows expected to lead, averaging £60.9 million per event. The capital's seven Wembley dates will attract 630,000 fans and contribute £426.3 million in total spending, driving a net economic impact of £109.3 million for London. Manchester's Heaton Park shows will generate £277 million from five dates, accounting for 35% of the total tour expenditure and delivering £95.7 million directly to the city's economy. Cardiff and Edinburgh will see net economic impacts of £26.8 million and £42.6 million respectively. ‌ While day-trippers will make up the largest share of spending (£376 million), overnight visitors are the biggest spenders individually—shelling out an average of £806.50 each, nearly 20% more than the overall average. Many are extending their stays beyond the concerts, averaging 2.19 nights in host cities, with Manchester and Edinburgh visitors staying longer (2.48 and 3.20 nights respectively). Local residents attending shows spend less on average (£590.30) but still provide vital support to neighborhood businesses and public transport. ‌ Theresa Lindsay, Chief Marketing Officer at Novuna Personal Finance, told The Mirror: 'The Oasis reunion is more than a once-in-a-generation music event – it's a serious economic opportunity. With nearly 60% of spending staying in local communities, this tour is set to deliver a powerful and lasting boost to high streets, hospitality, and tourism across the UK.' 'While fans may spend slightly less per head than Swifties, Oasis's impact could be greater - because so much of that spend supports regional economies, not just the entertainment industry. It's a home-grown success story with national economic reach.'

Oasis Edinburgh gigs 'to deliver £136m boost to local economy'
Oasis Edinburgh gigs 'to deliver £136m boost to local economy'

The Herald Scotland

time3 days ago

  • Entertainment
  • The Herald Scotland

Oasis Edinburgh gigs 'to deliver £136m boost to local economy'

Oasis will play three shows at Scottish Gas Murrayfield Stadium this summer (Image: Simon Emmett/Fear PR/PA) This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The Herald. Oasis' return to Edinburgh is set to be one of the biggest cultural and economic events the capital has seen in recent years. Now new research predicts that the band's three-night residency at Scottish Gas Murrayfield Stadium this summer - which is expected to attract around 200,000 fans in total - will bring a £136.6 million spending boom to the local economy. Leading financial services firm Novuna Personal Finance forecasts that each concert will generate £45.5 million in fan spending, with a net local economic impact of £42.6 million – benefitting everything from local pubs and restaurants to hotels, shops and transport services. According to Novuna's report, fan spending will be spread across several key areas, with much of it flowing into Edinburgh's economy, including: £32m on food and drink; £27m on shopping and leisure across the city; £14.5m on merchandise; and £6.2m on accommodation. READ MORE: Theresa Lindsay, Chief Marketing Officer at Novuna Personal Finance, said: 'Oasis' return to Edinburgh is a landmark moment for the city and its music fans. "Set against the iconic backdrop of Murrayfield Stadium, the gigs are shaping up to be one of the cultural highlights of the summer. "With fans expected to spend over £100 million over just three nights, this is proof that live music powers our cities far beyond the arena gates. It's a major economic event. 'From pre-show drinks to overnight stays, this tour will bring life to every corner of the city – and showcase Edinburgh's status as a destination for legendary British acts.'

Younger couples are saving up in-case they break-up new research shows
Younger couples are saving up in-case they break-up new research shows

Daily Mirror

time20-05-2025

  • Business
  • Daily Mirror

Younger couples are saving up in-case they break-up new research shows

New findings show that younger generations are preparing for break-ups by keeping a 'secret stash' - despite saying they highly value financial honesty in their relationships The promise of love is not enough to make millennials and Gen Z give up control of their finances. In fact, new research indicates that many are preparing for potential heartbreak by adding to their own secret piggy bank. According to research from Novuna Personal Finance, half of UK adults say that they have an 'independence fund'. Essentially, a secret stash of savings set aside specifically in case their relationship breaks down. This new trend is being spearheaded by younger generations who are determined to redefine the parameters of relationships. ‌ The findings show that among 25-34 year-olds, 79% have an independence fund and nearly half say they have not shared their entire financial situation with their partner. Common secrets when it comes to money range from hidden savings and investments to concealed salaries and bonuses and secret splurges. ‌ The average balances in these private funds are between £4,000 - £5,000, with couples in London most likely to have an independence fund, compared to other major cities like Glasgow, Manchester and Birmingham. The rising trend indicates that younger generations are prioritising their financial independence and security over complete financial integration in a relationship. But that doesn't mean they don't trust their partner to be financially savvy. In fact, younger Brits find financial savviness attractive. A quarter of them share that investment acumen is an attractive money trait in a partner and that overspending is their biggest red flag. Their preference to keep finances separate is also not an indication that they don't want to bring money talk into their relationships. The opposite is true, according to Novuna's findings. Nearly a third of Brits surveyed said they had detailed conversations about money early while dating their partner and the average couple talks about money seven times a month. Coupled up millennials and Gen Z want to speak openly about money in their relationships as 86% said they value financial honesty in a relationship. Though, they may struggle to disclose their personal finances. ‌ Theresa Lindsay, Chief Marketing Officer at Novuna Personal Finance, says that financial independence is becoming a deal-breaker in modern relationships. 'There's a quiet shift happening in relationships today – financial independence is becoming just as important as emotional connection.' 'While many couples are still working together to build their future, more people are also putting individual safeguards in place, just in case,' says Lindsay. 'The positive takeaway here is that Brits are becoming more financially empowered – but transparency and trust still matter. Open conversations about money are the foundation for any long-term relationship.' ‌ It's not hard to understand why many millennials and Gen Z are prioritising financial freedom. Even though 44% of Brits surveyed said they would reconsider a relationship if their partner tried to control their finances, it's not that easy to get out of a relationship where one person controls all finances. Economic abuse is a legally recognised form of domestic abuse and data reveals that it's a growing threat to women in the UK. According to the charity Surviving Economic Abuse (SEA), 15% of women in the UK experienced economic abuse in 2024, equating to over four million victims. Economic abuse is when a partner or ex-partner takes control of someone's access to money, finances and things that require money including education, transport, food and shelter. This lopsided financial dependence is meant to limit a partner's freedom and ability to leave the relationship. It's no surprise that finances are a key concern when it comes to dating and relationships, especially for women. The consequences of entering and leaving an economically abusive relationship can be a lifetime of financial instability, due to crippled credit ratings and large amounts of debt.

Half of adults have ‘break-up fund' as couples admit money secrets
Half of adults have ‘break-up fund' as couples admit money secrets

Daily Mirror

time18-05-2025

  • Business
  • Daily Mirror

Half of adults have ‘break-up fund' as couples admit money secrets

More than a third also didn't tell their partners about bonuses A surprising number of British households might be hiding some skeletons in their closet. A new poll has uncovered the staggering amount of people keeping financial secrets from their spouse. From hidden bonuses to break-up preparations and overspending, the number of people quietly building their 'just in case' finances have been growing. In all, 27 million people, roughly half of UK adults, have an 'independence fund', according to research by Novuna Personal Finance. ‌ This is a secret savings stash people have been putting money into throughout their relationship, planning to use it if their romance falls apart. On average, people are holding around £4,739 in this covert account. ‌ While this seems like a jaw-dropping sum, breaking up isn't cheap. Research from Experian in 2023 revealed the average break-up costs over £1,000, with the cost of splitting forcing some couples to stay together. Aside from savings, the most common secrets lovers are keeping from each other include hidden salaries or bonuses, 39%; 33% also have secret splurges, spending cash on self-indulgent treats without telling their partner. Theresa Lindsay, chief marketing officer at Novuna Personal Finance, said: 'There's a quiet shift happening in relationships today – financial independence is becoming just as important as emotional connection. 'While many couples are still working together to build their future, more people are also putting individual safeguards in place, just in case. 'The positive takeaway here is that Brits are becoming more financially empowered – but transparency and trust still matter. Open conversations about money are the foundation for any long-term relationship.' ‌ It could be the sheer level of importance people are placing on finances when looking for and sticking to a partner that's driving this money concern. 44% of people in the poll said they would completely reconsider their relationship if their partner tried to control their finances. The average couple in the UK also talks about money around seven times a month, despite all the secrecy. And 89% reported feeling 'financially compatible' with their partner. ‌ In all, 61% of Londoners said they have an independence fund, while 57% of Glaswegians and 53% of Mancunians do too. In Birmingham, 53% of people have this secret stash while Edinburgh is the first city to drop below the halfway mark at 48%. However, 42% of people are doing more than saving secretly, they admitted to making major purchases without telling their partner. Despite these results, 86% of people also said financial honesty was vital for a healthy relationship. The vast majority, around 79%, of Gen Z and Millennials have an independence fund and 67% have also made large purchases in secret. But there's a hidden twist in these numbers, too. More young adults have fully merged finances with their partner than over-55s have. The experts noted this suggests young lovers are more focused on financial teamwork than their parents, while still having their own autonomy.

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