Latest news with #PatisserieValerie
Daily Mail
29-05-2025
- Business
- Daily Mail
One wedding cake costs £10 from Sainsbury's… the other is from a top bakery - so can YOU tell which is which?
They're both three-tiers, covered in delicious buttercream icing, and decorated beautifully. However one of these show-stopping cakes is £27 from a luxury bakery, while the other is a homemade creation with a price tag of just £10 - but can you spot the difference? The more expensive, but equally beautiful creation, is from UK-based bakery chain loved by influencers and foodies alike, Patisserie Valerie. Meanwhile the other is home made, using three Sainsbury's sponge cakes for a tenner, which is similar to what you could find at a premium vendor. UK content creator Lyre took to her TikTok account, @theleggofamily, to showcase how she created the stunning delicacy using just Victoria Sponge Cakes from the supermarket. The mother-of-one who often shares creative money saving hacks on her platform, revealed the cake can be used for any celebration and it's simple to do. For the thrifty creation, which is decorated with gold cake toppers, Lyre explained that she bought three boxes of Taste the Difference Victoria Sponge Cakes for £2 each from the supermarket using Nectar prices. She also bought vanilla cream icing, which cost £3, and gold cake toppers from Temu. The influencer also revealed she previously purchased a cake decorating kit from TikTik shop which helped her with the process, but this wasn't essential. She described her hack as: 'Budget-friendly and perfect for birthdays or any special occasion.' In the clip, which racked up more than 280,000 views, Lyre began by getting a cake stand and removing the cakes from their packaging. She sliced the curved top off each of the cakes so they could neatly be stacked on top of each other. The savvy mother then put a layer of Vanilla Buttercream-style icing in between each cake to keep them in place and to add extra filling. She then spread the icing around all of them, creating one large three-tierd structure. Next, she used an icing scraper to smooth out the icing and a piping tool to decorate the edges. Many were really impressed with the professional looking creation and rushed to the comments. One person wrote: 'Does it stay upright without any support? l can't bake at all so might give this a go!' To which Lyre replied: 'Yes!! Make sure you put it on the fridge after 1st coat of icing for one hour then do 2nd coat of icing then fridge it.' Another asked: 'So how much were the decorations ? And how long did it take you from start to finish including washing up cleaning after you ,also actually going to buy it all too, people don't think about all that.' 'To make it didn't take me long as well prolly 15-20 mins max!' Lyre said. 'But I put it in the fridge for one hour after first icing then did another icing again.' Another added: 'Only seeing this now after we paid our deposit for our wedding cake in August.' A fourth penned: 'Perfect for when you don't have time to bake, also saves time on the washing up.' Many were really impressed with the professional looking creation and rushed to the comments One also expressed: 'I think this is great if you can't cook but wanna still do a cake you have the knowledge in crumb coating get the betty Crocker cake mix so easy.' However for nearly three times the price, but less of the hassle, you could opt for the Ultimate Raspberry Ripple Cake, which is three layers of sponge, raspberry cream and raspberry jam filling with white and pink buttercream from the popular bakery. It comes after another woman revealed how she transformed four chocolate mud cakes from the supermarket into a spectacular 30-something birthday cake. The mother-of-two, from Australia, bought the chocolate cakes from Woolworths before decorating them with stunning pink buttercream flowers and hearts. The incredible tip has been described as 'the best supermarket hack yet' with hundreds of home cooks commenting on the design. The mother posted photos of the cake transformation on Facebook and said the cake was much larger than she expected once it had been completed. She bought a 30-something cake topper for the dessert which she paired with a golden palm frond as the key decorations. The cake was coloured in rose pink, lavender and gold tones, which impressed the others in the group. 'Your cake has left me speechless, just how? What an excellent cake designer,' one woman applauded on the post. The woman posted a series of pictures, including recipe screenshots, to explain exactly how she managed to decorate the cakes so well. 'Thank you for giving such good instructions, so people like me can attempt a hack like this,' one woman marveled. Other pretended to be upset with the amazing effort. 'This group has no room for actual talent, go away,' one mum laughed. The mother used some of the cake in heart-shaped molds and said the cake was 'so moist' she just rolled it up inside without needing to use icing to stick it together. She also used silicon molds to make tiny chocolate blocks and used different sized chocolate balls covered in pink and purple chocolate to add to the the effect of the tower.
Wales Online
13-05-2025
- Business
- Wales Online
Sainsbury's major change in stores has sweet treat lovers 'gutted'
Sainsbury's decision to ditch food item from stores leaves shoppers 'gutted' The supermarket has axed a popular dessert range from its stores, with shoppers told not to expect it back Supermarket shoppers will have noticed the change if they enjoyed the sweet treats (Image: Chris Ratcliffe/Bloomberg via Getty Images ) Sainsbury's customers have been told not to expect to see a popular fresh dessert line on the shelves anymore. The confirmation came after a customer asked online and received information straight from the supermarket about the decision to discontinue the range. Patisserie Valerie, known for its cakes, pastries, and continental desserts, had partnered with Sainsbury's since 2017. Initially available in select bakeries, Patisserie Valerie's offerings soon expanded to hundreds of stores across the country. The partnership featured some of Patisserie Valerie's most sought-after items, such as the Salted Caramel and Chocolate Bombe, Strawberry Gateau, Baked Cheesecake Slice, and celebratory cakes like the Triple Chocolate Delight. However, these delights are set to vanish from Sainsbury's aisles. A customer, @Paigemwhitehead, reached out on social media, asking: "@Sainsburys, do you still sell the Patisserie Valerie range?" The supermarket's official account replied: "Hi there, unfortunately, this range has been discontinued." Another shopper discovered the disappearance of the dessert range from the stores, reports the Mirror. They wrote: "Oh no! The Patisserie Valerie counter in Sainsbury's has gone! #gutted". Content cannot be displayed without consent Article continues below Searching for these goodies on Sainsbury's website doesn't bring up any results. Even if you stumble upon a page through Google, the cakes are listed as 'out of stock'. Shoppers need not feel completely left out, though. Patisserie Valerie continues to operate its standalone cafés and offers a UK-wide cake delivery service through its online platform - but the convenience of nipping into your local Sainsbury's for their treats will be no more. This news follows Sainsbury's announcement that it will shut down its remaining patisserie, hot food and pizza counters by early summer. This decision is part of Sainsbury's efforts to refine the shopping experience for its customers in-store. Shoppers won't see the cakes in store any more, a spokesperson confirmed (Image: TOLGA AKMEN/AFP via Getty Images ) Industry experts at Ceres report that Sainsbury's executives are implementing these changes as part of a "cost-cutting initiative aimed at simplifying its operations". This strategy encompasses more than just the discontinuation of certain products. Sainsbury's is also piloting its own version of scan-and-shop technology, which shoppers might already recognise from Asda and Tesco stores. Currently, this trial involves only two supermarkets and eliminates the need for traditional checkout lanes. Article continues below Customers can simply pay, print their receipt or opt to have it emailed, then return the scanning device to the designated SmartShop stations before exiting the store. The feature already exists in the Sainsbury's app, but this move would open it up to more customers. That test is still ongoing, with a further rollout of the scheme not yet confirmed.
Daily Mirror
13-05-2025
- Business
- Daily Mirror
Sainsbury's shoppers 'gutted' as popular dessert range quietly axed
Fans might not be aware after the supermarket quietly confirmed the news in an online post Sainsbury's shoppers have been told not to expect a popular dessert range to be seen in store any more. The news was confirmed after a curious shopper posed the question online and was told about the supermarket's decision. Patisserie Valerie is a British café and bakery chain that sells cakes, pastries, and continental-style desserts. Sainsbury's and Patisserie Valerie partnered as early as 2017, and the company's cakes and gateaux were available in a handful of bakeries before rolling out to hundreds of stores nationwide. It sold some of the brand's most popular treats, including the Salted Caramel and Chocolate Bombe, Strawberry Gateau and Baked Cheesecake Slice, alongside celebration cakes such as the Triple Chocolate Delight. But, the cakes are set to become non-existent, at least in supermarket stores. A user called @Paigemwhitehead took to X to ask: "@Sainsburys do you still sell Patisserie Valerie range?" The official supermarket responded with: "Hi there, unfortunately, this range has been discontinued." Another shopper also found out that the dessert range was being scrapped from stores. They wrote: "Oh no! The Patisserie Valerie counter in Sainsbury's has gone! #gutted" Searching on the Sainsbury's website offers no results for the sweet treats. If you do manage to find the page via Google, the cakes are listed as 'out of stock'. However, shoppers do not have to miss out completely. Patisserie Valerie runs standalone cafés and delivers cakes across the UK through its online service. However, the convenience of popping into your local Sainsbury's will no longer be an option. The decision comes after the supermarket announced it would be closing its remaining patisserie, hot food, and pizza counters by early summer. The move comes as Sainsbury's attempts to streamline the supermarket shopping experience for its in-store customers. According to Ceres, Sainsbury's bosses are making these moves as a "cost-cutting initiative aimed at simplifying its operations". It is part of a wider strategy that goes beyond just axing some items for sale. Sainsbury's is also trialling its version of scan and shop, which is already common in Asda and Tesco. Only two supermarkets are involved in this test, which sees customers without a traditional checkout lane. Instead, customers simply need to pay before printing the receipt or having one emailed to them. Shoppers then return the handset to the designated SmartShop ports and leave.
Western Telegraph
12-05-2025
- Business
- Western Telegraph
Sainsbury's axes Patisserie Valerie range from UK shops
The supermarket has confirmed that shoppers can no longer buy Patisserie Valerie cake slices and some have been left shocked. It comes as someone asked on X, formerly Twitter: '@sainsburys do you still sell patisserie Valerie range?' To which Sainsbury's responded: 'Hi there, unfortunately this range has been discontinued.' Others have also reacted on social media, as this 'gutted' fan of the iconic sweet treats wrote: 'Oh no! The Patisserie Valerie counter in Sainsbury's has gone! #gutted.' They added: 'Their raspberry trifle cake was my favourite xx' Patisserie Valerie's handmade cake slices were available at 400 Sainsbury's locations. Just some of the baked goods on offer throughout the years included Black Forest, Mille Feuille and Cheesecake slices. In 2018, the supermarket extended the number of stores offering the luxury bakes to 70, following a successful trial. This was due to 'very positive' customer feedback, Sainsbury's reported at the time, with people enjoying the convenience and ease of being able to pick up freshly made Patisserie Valerie cakes alongside other party supplies and their everyday groceries. Have you noticed Patisserie Valerie cake slices missing from your local Sainsbury's? Let us know in the comments below. Sainsbury's reveals summer 2025 dessert range The supermarket has also recently revealed its new line-up of desserts as part of its summer 2025 range. Discontinued UK Sweets/Chocolates These include: Taste the Difference Passionfruit, Raspberry & Pistachio Pavlova 'Prepare to be dazzled by this showstopper, a crisp, melt-in-the-mouth meringue coated with luscious passionfruit cream, juicy raspberries and nutty crunchy pistachios a dessert that's simply un-pav-lievable!' £7.50 for 460g, available now. Recommended reading: Taste the Difference Coffee & Mascarpone Tart 'Treat yourself with this creamy delight. Combining a rich, smooth coffee-infused mascarpone alongside a crisp buttery base, this scrumptious dessert strikes the perfect balance of bold coffee and velvety sweetness, topped with a chocolate cocoa dusting.' £5 for 444g, available from April 30. Newsquest has contacted Patisserie Valerie for comment.
Yahoo
12-05-2025
- Business
- Yahoo
Sainsbury's drops iconic dessert range from shops and customers are 'gutted'
Sainsbury's has announced it has discontinued a popular range from its stores across the UK. The supermarket has confirmed that shoppers can no longer buy Patisserie Valerie cake slices and some have been left shocked. It comes as someone asked on X, formerly Twitter: '@sainsburys do you still sell patisserie Valerie range?' To which Sainsbury's responded: 'Hi there, unfortunately this range has been discontinued.' Others have also reacted on social media, as this 'gutted' fan of the iconic sweet treats wrote: 'Oh no! The Patisserie Valerie counter in Sainsbury's has gone! #gutted.' They added: 'Their raspberry trifle cake was my favourite xx' Patisserie Valerie's handmade cake slices were available at 400 Sainsbury's locations. Just some of the baked goods on offer throughout the years included Black Forest, Mille Feuille and Cheesecake slices. In 2018, the supermarket extended the number of stores offering the luxury bakes to 70, following a successful trial. This was due to 'very positive' customer feedback, Sainsbury's reported at the time, with people enjoying the convenience and ease of being able to pick up freshly made Patisserie Valerie cakes alongside other party supplies and their everyday groceries. Have you noticed Patisserie Valerie cake slices missing from your local Sainsbury's? Let us know in the comments below. The supermarket has also recently revealed its new line-up of desserts as part of its summer 2025 range. These include: Taste the Difference Passionfruit, Raspberry & Pistachio Pavlova 'Prepare to be dazzled by this showstopper, a crisp, melt-in-the-mouth meringue coated with luscious passionfruit cream, juicy raspberries and nutty crunchy pistachios a dessert that's simply un-pav-lievable!' £7.50 for 460g, available now. Recommended reading: Sainsbury's starts checkout-free payments for shoppers to 'reduce friction' Shoppers could face major change at checkout at Tesco, Asda and more Sainsbury's shoppers 'wont use self-checkouts again' as major change rolled out Taste the Difference Coffee & Mascarpone Tart 'Treat yourself with this creamy delight. Combining a rich, smooth coffee-infused mascarpone alongside a crisp buttery base, this scrumptious dessert strikes the perfect balance of bold coffee and velvety sweetness, topped with a chocolate cocoa dusting.' £5 for 444g, available from April 30. Newsquest has contacted Patisserie Valerie for comment.
