Latest news with #PoonawallaFincorpLimited
Business Upturn
a day ago
- Business
- Business Upturn
Poonawalla Fincorp launches digital Business Loan 24/7 for MSMEs
By Aman Shukla Published on June 9, 2025, 07:57 IST Poonawalla Fincorp Limited (PFL), a non-banking financial company (NBFC) promoted by the Cyrus Poonawalla Group, has launched 'Business Loan 24/7' — a fully digital lending solution targeted at micro, small, and medium enterprises (MSMEs). The new product is designed to offer instant loan approval through a risk-first digital model that evaluates creditworthiness using real-time data. Business Loan 24/7 is powered by Straight Through Processing (STP), which allows for an end-to-end paperless and branchless loan journey. According to PFL, the loan product integrates with India's digital public infrastructure, including the Goods and Services Tax (GST) network, account aggregators, and credit bureaus. This integration facilitates automated data verification and financial behavior assessment, enabling faster and more precise credit decisions. The company said its model moves beyond traditional metrics by incorporating digitized data directly from the source to strengthen the risk assessment framework. The focus is on delivering responsible credit access to growth-focused enterprises while managing risk through advanced analytics. Business Loan 24/7 is aimed at MSMEs across Tier 1, Tier 2, and Tier 3 cities, covering segments such as retail, services, trade, and manufacturing. PFL plans to gradually build scale over the next 4–6 quarters, maintaining a calibrated approach to risk. This launch follows the company's earlier rollout of a digital lending solution for salaried professionals and is part of its broader strategy to expand digital lending capabilities in both consumer and MSME segments. Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at
Business Upturn
28-04-2025
- Business
- Business Upturn
Poonawalla Fincorp implements AI-powered platform to strengthen debt management
By Aman Shukla Published on April 28, 2025, 08:15 IST Poonawalla Fincorp Limited (PFL), a Non-Banking Financial Company (NBFC) promoted by the Cyrus Poonawalla Group, has announced the implementation of an advanced AI-powered debt management platform aimed at improving its consumer and MSME lending operations. The initiative is focused on increasing operational efficiency, strengthening process governance, and optimizing the collections journey. The core of this platform is an AI-driven engine that analyzes data from various customer interaction points, including digital communications, tele-calling, and field operations. It employs a multi-layered, multi-channel intervention strategy designed to automate and streamline collection communications. This has led to a reduction of 4–5 days of manual effort traditionally required for managing collection activities. The platform uses more than 100 micro-strategies, each customized according to customer profiles, preferred communication channels, and ideal engagement timings. This enables faster and more targeted customer engagement after delinquency events. A significant feature of the platform is its fully automated channel allocation process, which has cut down the assignment time from 3–4 days to under 3 hours. This advancement helps in promptly connecting with customers through tele-calling and field operations. The platform also integrates AI and machine learning-powered predictive models. These models deliver 2–3 times sharper risk assessments compared to conventional methods, supporting more informed decision-making across the collections process. Additionally, PFL has implemented a GenAI-enabled automated call audit system. This technology monitors collection agents' interactions to ensure adherence to compliance standards and improve operational accountability. In the past six months, the alignment of technology with collection objectives has resulted in measurable improvements in efficiency. PFL continues to adopt a risk-first approach while aiming to simplify lending and improve customer experiences. Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at
Business Upturn
22-04-2025
- Business
- Business Upturn
Poonawalla Fincorp launches Consumer Durables Loan business and digital EMI card
By Aman Shukla Published on April 22, 2025, 08:08 IST Poonawalla Fincorp Limited (PFL) , a non-banking financial company (NBFC) promoted by the Cyrus Poonawalla Group, has announced the launch of its Consumer Durables Loans business. This initiative is part of the company's strategic expansion into high-velocity retail lending segments. Alongside the loan offering, PFL has introduced a digital EMI card with pre-approved limits, aimed at streamlining the purchase process for consumer durable products. The card is designed to enable real-time digital onboarding and instant loan approvals at the point of sale. The new offering targets both salaried and self-employed individuals and promises loan sanctions within five minutes. It includes flexible EMI options, competitive interest rates, and access to a wide network of retail partners. By digitizing the customer journey, PFL aims to facilitate faster onboarding and improve scalability. India's consumer durables market is witnessing significant growth, particularly in Tier 2 and Tier 3 cities. Financing penetration currently stands at around 30% and is expected to rise as more first-time borrowers seek credit for products like smartphones, appliances, and electronics. PFL views this segment as a gateway to long-term customer engagement and cross-selling opportunities for other financial products. In the initial rollout phase, PFL plans to expand its Consumer Durables Loan offering to 70 locations , including major metros and smaller cities. The company will work with over 5,000 dealers , including regional retailers and small businesses, and partner with leading OEMs. Additionally, PFL is upgrading its payment infrastructure by enabling real-time disbursements for dealers, replacing the traditional batch processing system to ensure quicker settlements. This marks PFL's sixth business launch as part of its broader strategy to enhance its lending portfolio and improve customer experience. Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at
