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Yahoo
4 days ago
- Entertainment
- Yahoo
May in Review: Top 13 Consumer Press Releases
A roundup of the most newsworthy consumer and retail announcements from PR Newswire, including the return of Cracker Barrel's Campfire Meals and a brand-new OREO cookie collab with Selena Gomez. NEW YORK, June 6, 2025 /PRNewswire/ -- With thousands of press releases published each month, it can be difficult to keep up with everything on PR Newswire. To help consumer and retail journalists and consumers stay on top of the month's most popular releases and newsworthy trends, here's a recap of some of the past month's most read- and engaged-with stories. The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download. Mob Entertainment Signs Multi-Year Licensing Deal with Toy Giant McFarlane, Bringing Poppy Playtime Toys and Collectibles to Fans Worldwide The collaboration will see McFarlane Toys bring Poppy Playtime's eerie yet beloved characters to life with an extensive range of products, including plushies, action figures, dioramas, prop replicas, and more. Govee Launches New Strip Light with Skyline Kit, Turning Ceilings into Skylines of Light The Skyline Kit also syncs with music, adapts to seasonal moods with over 120 preset scenes, and connects seamlessly to other Govee smart lights via DreamView™. Whether it's game night, movie time, or a quiet evening with a book, the lighting responds in real time to the environment and activities. G-SHOCK and Crocs Launch First-Ever Collaboration: Where Legendary Toughness Meets Street-Ready Design The release is the debut of Crocs Echo Wave silhouette in a glow-in-the-dark finish, marking the first partnership to feature this fan-favorite design. This exclusive design is enhanced by a custom marbled ankle strap inspired by G-SHOCK's iconic durability and precise craftsmanship. Cracker Barrel Commences Summertime with the Return of its Iconic Campfire Meals Cracker Barrel's Campfire Meals deliver the same distinctive, smoky taste as a meal (or sweet treat) prepared over a campfire, but without the hassle. Each Campfire Meal is braised with a signature blend of Campfire Seasoning, wrapped in tin foil and slow cooked to induce a bounty of aroma and flavor for guests to unlock right at the table. Each meal is served alongside Buttermilk Biscuits and Cornbread Muffins. The Ultimate Combo: White Castle and Heelys Team Up to Introduce Fun, New Footwear Available May 15 "Just like our Sliders, these shoes are one-of-a-kind, craveable and made for memorable moments," said Jamie Richardson, vice president at White Castle. "We're always seeking fresh and fun ways to satisfy cravings beyond the menu. Partnering with Heelys to design these exclusive shoes does just that." Kung Fu Tea and Universal Pictures' How to Train Your Dragon Soar Together with Dragonfruit-Fueled Partnership The partnership will feature custom packaging, with each drink boldly featuring some of the most iconic dragons from How to Train Your Dragon. Adding to the adventure, every purchase of a limited-edition How to Train Your Dragon drink will include a collectible trading cards. Fans can collect all 11 cards, with varying levels of rarity (while supplies last). 1800 Tequila Unveils the First Tequila Diamond, Alchemizing Its Ultra-Premium Tequila into an Ultra-Precious Jewel 1800® Tequila debuted the first-ever tequila diamond on the most-watched red carpet event of the season. The 1800 Tequila diamond made its official debut as Grammy-nominated musician, actor, and producer, Janelle Monáe, sparkled wearing it in a bespoke brooch designed by renowned jewelry designer, Jonathan Raksha of Maison Raksha. Tropical Smoothie Cafe® Debuts First-Ever Disney Collaboration Featuring the New 'Ohana Breeze Smoothie Inspired by "Lilo & Stitch"ʻOhana, the Hawaiian word for family, reflects the heartwarming spirit of Disney's "Lilo & Stitch" and is the inspiration for the new 'Ohana Breeze Smoothie, available at participating Tropical Smoothie Cafe locations nationwide. Just like the movie's message—"family means nobody gets left behind or forgotten"—the smoothie is offered in two sizes: 12 oz. for kids and 24 oz. for adults. The OREO Brand and Global Artist Selena Gomez Dream Up an Iconic New OREO Cookie by Selena, for SelenatorsSelena worked closely with the OREO brand to develop a one-of-a-kind sweet-and-spiced flavor combo. Inspired by her love of horchata, the cookies include a layer of chocolate & cinnamon flavor creme atop a layer of sweetened condensed milk flavor creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavored wafers. Urban Outfitters Launches Immersive Retail Experience with Nike On May 14th, Urban Outfitters introduced On Rotation, a new retail experience created to fuel discovery, inspiration, and authentic connection through a curated mix of today's most exciting brands. This new concept builds on Urban's strategy to meet the evolving needs of Gen Z and deliver community-driven, memorable retail experiences. PepsiCo® Announces Worldwide Official Partnership with Formula 1® As an Official Partner of Formula 1, PepsiCo has secured comprehensive rights, including: TV-visible trackside advertising; Fan Zone activation opportunities at 21 races; tickets and hospitality experiences; exclusive marketing rights for featured brands; and exclusive track pouring and product supply rights, across global race venues. HERSHEY'S Milk Chocolate with Caramel Bar Brings the Ooey, Gooey Drip to Summer For HERSHEY'S, this bar represents more than just a flavor innovation—it's another way the brand brings people together. By combining two timeless ingredients in one unforgettable bite, HERSHEY'S is helping fans create new memories while staying connected to the classics they love. Dutch Bros® Launches Matcha and New Drinks for a Flavor Fusion "After hearing so many requests from our customers, we knew it was time to bring matcha to our menu and we couldn't be more stoked to offer it," said Tana Davila, chief marketing officer at Dutch Bros. "All of our new drinks deliver a unique flavor experience, giving customers the chance to make the world their own at Dutch Bros!" For more news like this, check out all of the latest retail-related releases from PR Newswire. Trending Topics Among the consumer news that was distributed in May, the PR Newswire team was able spot wider topics that highlight the trends shaping the industry as we head into the summer months. Pride Month 2025: In support of the LGBTQIA+ community, several brands and organizations rallied up for Pride Month with campaigns, partnerships and advocacy. A campaign from NYX Professional Makeup will spotlight the voices of three emerging queer musicians through a series of short videos highlighting the intersection of makeup, music and identity. Elsewhere in the cosmetics industry, Sally Beauty is proud to continue its partnership with Free Mom Hugs, a 501(c)3 organization that empowers the world to celebrate the LGBTQIA+ community through visibility, education and conversation. Pair Eyewear also unveiled its fifth annual 'Love Wins' collection, donating 20% of profits to GLSEN, supporting its mission to create safe, inclusive K–12 schools for LGBTQ+ youth. Summertime Fun: With the weather warming up and the sun staying out later, May saw many new products and services for consumers to make the most of their summer holidays. In education, IXL Learning released its Ultimate Summer Workbooks, designed to keep kids from grade 1-4 reading through the summer to stay sharp for the upcoming school year. After hitting the books, families can hit up arcade chain Dave & Buster's with newly unveiled season passes. In travel news, TripAdvisor's 2025 Summer Travel Index ranked Cancun and Las Vegas among the top travel destinations for Americans, while Generali Global Insurance's 2025 Holiday Barometer study found that some Americans are seeking shorter, closer holiday trips this summer. Do you have a retail press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most. Helping Journalists Stay Up to Date on Industry News These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists. Once they're signed up, reporters, bloggers, and freelancers have access to the following free features: Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more. Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story. Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles. Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more. About PR Newswire PR Newswire is the industry's leading press release distribution partner with an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalog of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world. For questions, contact the team at View original content to download multimedia: SOURCE PR Newswire Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
4 days ago
- Business
- Yahoo
14 Top Press Releases from May
Including the latest ranking of the best places to live, big acquisition news from DICK's, and recaps for Mother's Day and Intersolar Europe. NEW YORK, June 6, 2025 /PRNewswire/ -- With thousands of press releases published each month, it can be difficult to keep up with everything on PR Newswire. To help journalists and consumers stay on top of the month's most newsworthy and popular releases, here's a recap of some major stories from the last month that shouldn't be missed. The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download. U.S. News Releases the 2025-2026 Best Places to Live RankingsNew data considerations and the expansion of evaluated cities resulted in a new top 10 for the 2025-2026 year, with Johns Creek, Georgia, taking No. 1 due to its strong job market and desirability scores. Mob Entertainment Signs Multi-Year Licensing Deal with Toy Giant McFarlane, Bringing Poppy Playtime Toys and Collectibles to Fans WorldwideThe collaboration will see McFarlane Toys bring Poppy Playtime's eerie yet beloved characters to life with an extensive range of products, including plushies, action figures, dioramas, prop replicas, and more. Scouting America Statement on the U.S. Court of Appeals for the Third Circuit Decision"The Court's decision is a resounding victory for survivors of historical abuse in Scouting, and it is the culmination of more than five years of tireless efforts by survivors, Scouting America, Local Councils, Chartered Organizations, settling insurance companies, and other stakeholders to equitably compensate survivors and preserve the mission of Scouting." Novo Nordisk announces that CVS Caremark®, the country's largest PBM, has decided Wegovy® will be the preferred GLP-1 medicine covered for obesity on its template formulariesNovo Nordisk is focused on new ways to drive access and affordability for Wegovy®, the most widely prescribed and studied GLP-1 for weight loss that is fully available nationwide. Govee Launches New Strip Light with Skyline Kit, Turning Ceilings into Skylines of LightThe key innovation lies in its floating wall-washing effect, which projects a broad, upward glow that adds depth and dimension to any room. When mounted horizontally, the lighting creates a visual lift, bringing ceilings to life and transforming flat surfaces into luminous skylines. Stephan Tetrault Acquires GameStop CanadaThe acquisition marks a new chapter for the Canadian retailer, which will relaunch as EB Games Canada—a beloved and iconic name many Canadian gamers still associate with their earliest gaming experiences. The move reflects a commitment to revitalizing Canada's gaming retail scene, bringing renewed focus to customer experience, collector culture, and the unique preferences of Canadian gamers. FDA accepts filing application for oral semaglutide 25 mg, which if approved, would be the first oral GLP-1 treatment for obesityIf approved, Wegovy® would become the first oral formulation of a GLP-1 indicated for chronic weight management. "We are entering a new era of obesity care where patients want individualized treatment plans that address their needs and provide choices, including oral formulations," said Anna Windle, PhD, Senior Vice President, Clinical Development, Medical & Regulatory Affairs at Novo Nordisk Inc. DICK'S Sporting Goods to Acquire Foot Locker to Create a Global Leader in the Sports Retail Industry"Sports and sports culture continue to be incredibly powerful, and with this acquisition, we'll create a new global platform that serves those ever evolving needs through iconic concepts consumers know and love, enhanced store designs and omnichannel experiences, as well as a product mix that appeals to our different customer bases," said Lauren Hobart, President and CEO of DICK'S. Teamsters at Albertsons Vote Overwhelmingly to Authorize StrikeMore than 90 drivers demand fair pay, strong benefits, and protections against autonomous trucks. PhaseV Lands $50M Series A to Supercharge AI for Clinical Development, Backed by Top VCs and Trusted by Leading Pharma Clients"This funding fuels our mission to support more pharma, biotech, and CROs in embracing AI and machine learning to unlock the next era of clinical development. Our solutions deliver clear ROI by increasing trial success rates, reducing costs, and accelerating time to market," said Raviv Pryluk, PhD, CEO and Co-Founder of PhaseV. Fortune Reveals the 2025 100 Most Powerful Women in Business ListThe list, compiled by Fortune editors, is based on company size and health, as well as an executive's career trajectory, influence, innovation, and efforts to make business better. More than 50 women currently lead Fortune 500 companies, yet only 20 made this year's list—a testament to how increasingly competitive the ranking has become. Herring Networks Announces Multi-Year Content Carriage Agreement with SpectrumUnder the agreement, OAN and AWE will be added to Spectrum TV Select and TV Stream plans. In addition, OAN Live, the direct-to-consumer streaming platform, will be made available at no additional cost to Spectrum TV customers. G-SHOCK and Crocs Launch First-Ever Collaboration: Where Legendary Toughness Meets Street-Ready DesignThe release is the debut of Crocs Echo Wave silhouette in a glow-in-the-dark finish, marking the first partnership to feature this fan-favorite design. This exclusive design is enhanced by a custom marbled ankle strap inspired by G-SHOCK's iconic durability and precise craftsmanship. Cracker Barrel Commences Summertime with the Return of its Iconic Campfire MealsAfter seven long years, Cracker Barrel Old Country Store® is welcoming back the brand's beloved Campfire Meals – including an all new Campfire Shrimp Skillet, alongside Campfire Chicken and Campfire Beef, plus a new decadent S'mores Brownie Skillet featuring a HERSHEY'S Milk Chocolate Bar. Read more of the latest releases from PR Newswire. Trending Topics In addition to the newsworthy headlines above, the PR Newswire team identified several larger trending topics in May: Mother's Day: Companies in a variety of industries—from consumer to health, education and tech—shared news about how they were celebrating moms or doing their part to make moms' lives a little bit easier last month. Releases included maternity skincare brand HATCH Mama's debut at Ulta, a financial aid fund for student parents in college and AI-powered crying detection for Reolink's indoor monitors. Meanwhile, Medtronic worked to raise awareness for heart health among mothers and Life Time debuted family centered classes for mothers and their kids to build healthy habits. Summer Travel: As the weather heated up, the wire was filled with press releases about the latest summer travel trends, including top destinations, spending expectations and more. While Dave & Buster's and Urban Air offered ways to beat the heat this season, Boatsetter promoted outdoor adventures by declaring June 5 as National "Sorry I Was On a Boat Day." Beach destinations remain some of the most popular for summer travel, according to TripAdvisor (although some not-so-great bacteria levels could be an issue). A survey from Deloitte found that overall, 53% of Americans plan to travel and stay in paid lodging this summer. Intersolar Europe: The solar energy tradeshow took place in early May in Germany and exhibitors shared their PV innovations and event plans via PR Newswire. Headlines included an AI-powered energy storage system from Sungrow, a 10GW milestone for LONGi, several awards for PV module manufacturer PHONO Solar, and a balcony energy storage system from Growatt. Coming up: In June, the PR Newswire expects to see waves of press releases tied to big calendar events like Pride Month, Father's Day and Juneteenth. Plus, summer-related announcements in the food, travel and entertainment industries are likely to continue as the season heats up. Do you have a press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most. Helping Journalists Stay Up to Date on Industry News These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists. Once they're signed up, reporters, bloggers, and freelancers have access to the following free features: Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more. Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story. Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles. Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more. About PR Newswire PR Newswire is the industry's leading press release distribution partner with an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalog of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world. For questions, contact the team at View original content to download multimedia: SOURCE PR Newswire
Yahoo
4 days ago
- Business
- Yahoo
14 Top Press Releases from May
Including the latest ranking of the best places to live, big acquisition news from DICK's, and recaps for Mother's Day and Intersolar Europe. NEW YORK, June 6, 2025 /PRNewswire/ -- With thousands of press releases published each month, it can be difficult to keep up with everything on PR Newswire. To help journalists and consumers stay on top of the month's most newsworthy and popular releases, here's a recap of some major stories from the last month that shouldn't be missed. The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download. U.S. News Releases the 2025-2026 Best Places to Live RankingsNew data considerations and the expansion of evaluated cities resulted in a new top 10 for the 2025-2026 year, with Johns Creek, Georgia, taking No. 1 due to its strong job market and desirability scores. Mob Entertainment Signs Multi-Year Licensing Deal with Toy Giant McFarlane, Bringing Poppy Playtime Toys and Collectibles to Fans WorldwideThe collaboration will see McFarlane Toys bring Poppy Playtime's eerie yet beloved characters to life with an extensive range of products, including plushies, action figures, dioramas, prop replicas, and more. Scouting America Statement on the U.S. Court of Appeals for the Third Circuit Decision"The Court's decision is a resounding victory for survivors of historical abuse in Scouting, and it is the culmination of more than five years of tireless efforts by survivors, Scouting America, Local Councils, Chartered Organizations, settling insurance companies, and other stakeholders to equitably compensate survivors and preserve the mission of Scouting." Novo Nordisk announces that CVS Caremark®, the country's largest PBM, has decided Wegovy® will be the preferred GLP-1 medicine covered for obesity on its template formulariesNovo Nordisk is focused on new ways to drive access and affordability for Wegovy®, the most widely prescribed and studied GLP-1 for weight loss that is fully available nationwide. Govee Launches New Strip Light with Skyline Kit, Turning Ceilings into Skylines of LightThe key innovation lies in its floating wall-washing effect, which projects a broad, upward glow that adds depth and dimension to any room. When mounted horizontally, the lighting creates a visual lift, bringing ceilings to life and transforming flat surfaces into luminous skylines. Stephan Tetrault Acquires GameStop CanadaThe acquisition marks a new chapter for the Canadian retailer, which will relaunch as EB Games Canada—a beloved and iconic name many Canadian gamers still associate with their earliest gaming experiences. The move reflects a commitment to revitalizing Canada's gaming retail scene, bringing renewed focus to customer experience, collector culture, and the unique preferences of Canadian gamers. FDA accepts filing application for oral semaglutide 25 mg, which if approved, would be the first oral GLP-1 treatment for obesityIf approved, Wegovy® would become the first oral formulation of a GLP-1 indicated for chronic weight management. "We are entering a new era of obesity care where patients want individualized treatment plans that address their needs and provide choices, including oral formulations," said Anna Windle, PhD, Senior Vice President, Clinical Development, Medical & Regulatory Affairs at Novo Nordisk Inc. DICK'S Sporting Goods to Acquire Foot Locker to Create a Global Leader in the Sports Retail Industry"Sports and sports culture continue to be incredibly powerful, and with this acquisition, we'll create a new global platform that serves those ever evolving needs through iconic concepts consumers know and love, enhanced store designs and omnichannel experiences, as well as a product mix that appeals to our different customer bases," said Lauren Hobart, President and CEO of DICK'S. Teamsters at Albertsons Vote Overwhelmingly to Authorize StrikeMore than 90 drivers demand fair pay, strong benefits, and protections against autonomous trucks. PhaseV Lands $50M Series A to Supercharge AI for Clinical Development, Backed by Top VCs and Trusted by Leading Pharma Clients"This funding fuels our mission to support more pharma, biotech, and CROs in embracing AI and machine learning to unlock the next era of clinical development. Our solutions deliver clear ROI by increasing trial success rates, reducing costs, and accelerating time to market," said Raviv Pryluk, PhD, CEO and Co-Founder of PhaseV. Fortune Reveals the 2025 100 Most Powerful Women in Business ListThe list, compiled by Fortune editors, is based on company size and health, as well as an executive's career trajectory, influence, innovation, and efforts to make business better. More than 50 women currently lead Fortune 500 companies, yet only 20 made this year's list—a testament to how increasingly competitive the ranking has become. Herring Networks Announces Multi-Year Content Carriage Agreement with SpectrumUnder the agreement, OAN and AWE will be added to Spectrum TV Select and TV Stream plans. In addition, OAN Live, the direct-to-consumer streaming platform, will be made available at no additional cost to Spectrum TV customers. G-SHOCK and Crocs Launch First-Ever Collaboration: Where Legendary Toughness Meets Street-Ready DesignThe release is the debut of Crocs Echo Wave silhouette in a glow-in-the-dark finish, marking the first partnership to feature this fan-favorite design. This exclusive design is enhanced by a custom marbled ankle strap inspired by G-SHOCK's iconic durability and precise craftsmanship. Cracker Barrel Commences Summertime with the Return of its Iconic Campfire MealsAfter seven long years, Cracker Barrel Old Country Store® is welcoming back the brand's beloved Campfire Meals – including an all new Campfire Shrimp Skillet, alongside Campfire Chicken and Campfire Beef, plus a new decadent S'mores Brownie Skillet featuring a HERSHEY'S Milk Chocolate Bar. Read more of the latest releases from PR Newswire. Trending Topics In addition to the newsworthy headlines above, the PR Newswire team identified several larger trending topics in May: Mother's Day: Companies in a variety of industries—from consumer to health, education and tech—shared news about how they were celebrating moms or doing their part to make moms' lives a little bit easier last month. Releases included maternity skincare brand HATCH Mama's debut at Ulta, a financial aid fund for student parents in college and AI-powered crying detection for Reolink's indoor monitors. Meanwhile, Medtronic worked to raise awareness for heart health among mothers and Life Time debuted family centered classes for mothers and their kids to build healthy habits. Summer Travel: As the weather heated up, the wire was filled with press releases about the latest summer travel trends, including top destinations, spending expectations and more. While Dave & Buster's and Urban Air offered ways to beat the heat this season, Boatsetter promoted outdoor adventures by declaring June 5 as National "Sorry I Was On a Boat Day." Beach destinations remain some of the most popular for summer travel, according to TripAdvisor (although some not-so-great bacteria levels could be an issue). A survey from Deloitte found that overall, 53% of Americans plan to travel and stay in paid lodging this summer. Intersolar Europe: The solar energy tradeshow took place in early May in Germany and exhibitors shared their PV innovations and event plans via PR Newswire. Headlines included an AI-powered energy storage system from Sungrow, a 10GW milestone for LONGi, several awards for PV module manufacturer PHONO Solar, and a balcony energy storage system from Growatt. Coming up: In June, the PR Newswire expects to see waves of press releases tied to big calendar events like Pride Month, Father's Day and Juneteenth. Plus, summer-related announcements in the food, travel and entertainment industries are likely to continue as the season heats up. Do you have a press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most. Helping Journalists Stay Up to Date on Industry News These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists. Once they're signed up, reporters, bloggers, and freelancers have access to the following free features: Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more. Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story. Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles. Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more. About PR Newswire PR Newswire is the industry's leading press release distribution partner with an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalog of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world. For questions, contact the team at View original content to download multimedia: SOURCE PR Newswire Sign in to access your portfolio
Yahoo
23-05-2025
- Entertainment
- Yahoo
Weekly Recap: 15 Consumer Press Releases You Need to See
A roundup of the most newsworthy consumer and retail announcements from PR Newswire this week, including an auction and exhibition of iconic rock and roll gear, new dairy-free summer treats, and a summer season pass to Dave and Buster's. NEW YORK, May 23, 2025 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help consumer/retail journalists and consumers stay on top of the week's most newsworthy and popular releases, here's a recap of some major stories from the week that shouldn't be missed. The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download. Mob Entertainment Signs Multi-Year Licensing Deal with Toy Giant McFarlane, Bringing Poppy Playtime Toys and Collectibles to Fans WorldwideThe collaboration will see McFarlane Toys bring Poppy Playtime's eerie yet beloved characters to life with an extensive range of products, including plushies, action figures, dioramas, prop replicas, and more. PepsiCo Completes Acquisition of poppi, Accelerating Strategic Portfolio Transformation This acquisition marks a significant step in PepsiCo's ongoing transformation of its portfolio, reinforcing its commitment to meeting evolving consumer preferences for great-tasting, functional products. Electrolit Drops into Tony Hawk's™ Pro Skater™ 3 + 4 with a Steezy Sponsorship, with Bold In-Game Integrations, Sweepstakes, and More To usher in the launch of the videogame, Electrolit will roll out a retail sweepstakes in the U.S. from May 19, 2025, to August 31, 2025. Gamers who visit participating retailers, including Kroger, Meijer, Albertsons, 7-Eleven, Target, Walmart, and more, will have the opportunity to unlock an exclusive Create-A-Skater item when the game officially launches on July 11, 2025, and win real-life Electrolit swag inspired by the game. Royal Canin Announces Partnership with Raising the Perfect Pet, Collaboration with Martha Stewart Founded by Ari Katz, AKC Breeder of Merit and founder of AK Labradors, in collaboration with long-time animal lover Martha Stewart, Raising the Perfect Pet stems from a passion for excellence in animal care. World-renowned entrepreneur, lifestyle authority and bestselling author, Martha brings extensive experience in elevating the everyday, including selecting nutritious diets developed by veterinarians for her four dogs. Dave & Buster's Launches First-Ever Summer Season Pass with Unlimited Game Play and Exclusive Perks All Season Long The Summer Season Pass is your all-access ticket to unlimited game play on Dave & Buster's hottest new games, including 10 epic additions like Top Gun Maverick, UFC Challenge, Godzilla VR, NBA Superstars, Cyberpunk, and more. As summer break kicks off and temperatures rise, it's the ultimate, budget-friendly way to keep the whole family cool, entertained, and coming back for nonstop fun all season long. So Delicious Dairy Free Invites You to Dairy Free Your Mind™ with Multi-Sensory Experiences This Summer - From the Freezer Aisle to LollapaloozaWith a new brand identity and a lineup of next-level flavors and frozen novelties to ignite your senses, So Delicious is entering a new era and showing up as this summer's hottest frozen experience, transforming dated perceptions about dairy-free to bring consumers into a new world of delicious possibilities. Disney and Formula 1® Unveil Collaboration with Disney's Mickey & Friends Launching in 2026 The new relationship is turbocharged by the two brands' shared affinity for creativity, entertainment, and innovation, to bring fans together around the globe through unforgettable and one-of-a-kind experiences. More information will be shared on the activity in the coming months. Más+ by Messi® Introduces "Trick Shot Challenge" Giving Fans Nationwide "One Shot" to Meet the Soccer StarWant to meet Messi? Here's your shot. Más+ by Messi®, the Lionel Messi-founded hydration beverage, has kicked off its first-ever "Trick Shot Challenge". The competition celebrates the brand's nationwide debut and invites fans to submit their best trick shot on Instagram and Tik-Tok for a chance to meet Messi. "Best of Spring & Summer 2025 Influencer Choice List" Unveiled by The Toy Association™ & Powered by Clamour From road trip-ready games to screen-free boredom busters and toys perfect for backyard adventures, 24 of the season's most buzzworthy toys and games were unveiled this week. Hundreds of leading digital content creators and influencers in the Clamour network were invited to vote on products submitted by toy brands this spring. Julien's Auctions Announces Blockbuster "Music Icons" Auction Live from Hard Rock Cafe Times SquareThe auction will offer over 700 lots of stage-played instruments, iconic performance fashion, handwritten lyrics, and personal relics from the most legendary names in music, including Kurt Cobain, Eric Clapton, David Bowie, Nirvana, U2, Elvis Presley, Taylor Swift, Freddie Mercury, and The Beatles. Julien's will host a free public exhibition of the collection at Hard Rock Cafe New York from May 21–31, open daily from 10:00 a.m. to 11:00 p.m. ET. Summer Seats and Where to Eat: OpenTable Reveals the Season's Outdoor Dining Capitals and Their Must-Visit Restaurants For many parts of the country, the arrival of the summer season means it's time to dine outdoors. New research from OpenTable shows that over half of Americans (55%) prefer sitting outdoors to dine when the weather is nice and a dedicated third (34%) would rather brave unexpected weather than surrender their open-air table. The OREO Brand and Global Artist Selena Gomez Dream Up an Iconic New OREO Cookie by Selena, for Selenators Selena worked closely with the OREO brand to develop a one-of-a-kind sweet-and-spiced flavor combo. Inspired by her love of horchata, the cookies include a layer of chocolate & cinnamon flavor creme atop a layer of sweetened condensed milk flavor creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavored wafers. BEYBLADE X World Championship Takes Over Walmart Stores as Fans Battle for the Ultimate Ticket to Tokyo and a Spot in the Final Tournament At each tournament, bladers will use tops from Hasbro's BEYBLADE X toy line to compete against fellow Bey-fans for a chance to qualify for the final World Championship tournament - an epic two-day battle at Tokyo Tower on Saturday, Oct. 11, 2025, and Sunday, Oct. 12, 2025. One champion from each participating country will earn a spot at the final World Championship battle that will take place in Japan, the birthplace of the BEYBLADE phenomenon. Schwarzkopf Unveils New "Chapters of Change" Brand Campaign featuring Global Ambassadors Sofia Vergara & Chris Appleton The campaign celebrates the transformative power of hair color as a reflection of life's defining moments—empowering individuals to embrace self-expression, reclaim their identity, and confidently own their personal hair stories. Dolly Parton Serves Up Southern-Inspired Comfort Food with New Line of Single-Serve Frozen Meals These meals are crafted to deliver the authentic flavors of Southern cuisine, reflecting Dolly's commitment to quality and taste. Each meal has a suggested retail price of $4.49 and can be prepared in either the microwave or oven. "I've always believed in the power of a warm, hearty meal, and now with these offerings I'm bringing a little taste of my own Southern favorites to you," said Dolly Parton. For more news like this, check out all of the latest retail-related releases from PR Newswire. Do you have a retail press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most. Helping Journalists Stay Up to Date on Industry News These are just a few of the recent press releases that consumers and the media should know about. 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International Business Times
14-05-2025
- Entertainment
- International Business Times
Mob Entertainment Emerges as Global Force with Expanding Franchise and Bold Growth Strategy
Mob Entertainment may have started as an indie studio with modest roots, but it's quickly becoming one of the most dynamic players in global media. Best known for the breakout horror game Poppy Playtime, the company has evolved into a vertically integrated transmedia powerhouse—scaling its intellectual property across platforms, markets, and consumer touchpoints with remarkable speed. Founded by brothers Zach and Seth Belanger in 2015, Mob Entertainment is redefining what it means to build modern entertainment IP. Through a smart blend of gaming, consumer products, international licensing, and narrative storytelling, Mob has built a brand that thrives both digitally and physically. The results speak volumes. In 2024, Mob saw a 176% year-over-year increase in its global player base and a dramatic 590% surge in direct-to-consumer merchandise sales—clear signals of a growing and highly engaged international audience. "We've always believed in the power of immersive storytelling," says Zach Belanger, CEO and co-founder. "Whether it's through games, characters, or physical products, we're focused on building universes that connect with fans everywhere." A Franchise That Transcends Platforms Poppy Playtime first captured audiences with its unique blend of puzzle mechanics and unsettling toy-factory horror. Characters like Huggy Wuggy and Catnap became breakout stars, fueling a viral wave across platforms like YouTube and TikTok and extending the brand's reach far beyond the screen. Originally launched on PC, the game has expanded to Xbox, PlayStation, Nintendo Switch, and the Epic Games Store. It recently received the Xbox Excellence Award for Store Rating, recognizing the franchise's strong community reception and sustained engagement. Mob has also capitalized on its momentum through a growing direct-to-consumer business and international retail partnerships. Its branded storefront, anchors global availability, with distribution through major retailers such as Walmart, Amazon, Target, Hot Topic, and Toys "R" Us Japan. The January 2025 release of Poppy Playtime: Chapter 4 – Safe Haven marked a high point for the brand's narrative ambitions, cementing the game's place in the evolving horror genre while continuing to drive fan investment across channels. Talent-Driven Growth Mob's strategic evolution has included recently expanding its leadership bench with key hires who bring deep industry experience and global perspective. George Krstic, now Senior Director of Creative Development for Film & Games, brings an award-winning résumé that includes Star Wars: The Clone Wars, League of Legends, Transformers, Overwatch, and World of Warcraft. His expertise in worldbuilding and narrative expansion is expected to propel Mob's IP into film and serialized storytelling. Andrew Lobel, a screenwriter and gaming narrative expert, joins as Narrative Director following the success of his horror film Immaculate at the 2024 SXSW Film Festival. His work on PUBG—one of the best-selling video games of all time—adds further depth to Mob's transmedia ambitions. Liesa Dornan, Head of International Licensing, brings years of global licensing and brand strategy experience from roles at Marvel, Disney, and Universal Brand Development. She's now steering Mob's licensing and retail footprint into new markets and categories. "These additions reflect the kind of brand we're building," says Belanger. "We're not just expanding a game—we're investing in the talent needed to build lasting, globally relevant entertainment properties." A Blueprint for Modern IP Mob's strength lies in its ability to operate across verticals with cohesion. The company's expanding ecosystem includes new partnerships with Legendary Entertainment, Scholastic, Jazwares, and Maximum Entertainment, with licensed products spanning toys, apparel, publishing, board games, and even augmented reality. With a forecasted 40% year-over-year increase in e-commerce revenue for 2025, Mob is doubling down on its direct-to-consumer approach while continuing to expand globally through retail and licensing channels. "Our focus is on long-term IP development," says Belanger. "That means deepening the fan connection across formats—from games to merchandise to stories—and ensuring everything we create feels meaningful and immersive." Poised for Global Impact Mob Entertainment's trajectory underscores a broader shift in how franchises are built and scaled in today's entertainment landscape. By combining grassroots creativity with disciplined business execution, the Belanger brothers have created a brand that competes on a global stage. With broad partnerships, a passionate fan base, and a clear creative vision, Mob is setting the stage for broader expansion across film, publishing, and interactive media—reaching audiences not just where they play, but where they watch, shop, and imagine.
