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Bata India pushes ahead affordability initiatives to drive volume-based growth
Bata India pushes ahead affordability initiatives to drive volume-based growth

The Hindu

time2 days ago

  • Business
  • The Hindu

Bata India pushes ahead affordability initiatives to drive volume-based growth

In an adverse business climate, footwear major Bata India Ltd. focused on providing affordable products across categories to drive growth, it's MD & CEO said. 'Amidst headwinds accentuated by fluctuating weather patterns and geopolitical uncertainties, we pushed ahead our affordability initiatives across categories to drive volume-based growth,' said Gunjan Shah, MD & CEO, Bata India Ltd. 'We are encouraged by strong resilience in our premium brands like Hush Puppies Comfit and Floatz,' he said. The company's Zero Base Merchandising Project—aimed at optimising assortments and enhancing in-store experience—was scaled up to 194 stores during the first quarter. It also launched several new collections, including the Tropical Breeze range, Power Easy Slide and Power Move+, alongside the 'Ease, Please' campaign with brand ambassador Vir Das introducing the new Office Sneakers line. The company expanded its footprint with 20 new franchise stores, focusing on semi-urban markets and town expansion. 'We continue to maintain a balanced approach between managing near-term challenges and investing in long-term growth drivers,' Mr. Shah said. 'We are optimistic about consumption recovery towards balance of this year, backed by our strong market positioning and wide network while maintaining strong focus on cost efficiencies,' he added. In Q1 FY26 the company's revenue from operations stood at ₹942 crore for the quarter ended June 30, 2025, broadly stable compared to the same period last year. Net profit was down 70% YoY to ₹52 crore from ₹174 crore a year ago. However, it reported a steady operational performance in the first quarter of FY26, with Earning Before Interest and Taxes (EBIT) rising 7% year-on-year, driven by disciplined cost control and sharper inventory management. The company attributed its operational gains to ongoing initiatives that improve stock turns, forecast accuracy, and merchandising agility. The quarter also included an exceptional cost of ₹4.3 crore linked to strategic initiatives aimed at making the business more asset-light and agile. Adjusted for last year's one-time gain from a land sale, the company delivered EBIT growth YoY, it said. With over 1,950 stores, a franchise network, and omni-channel presence, Bata India said it continues to position itself as a market leader in 'blending fashion and comfort', catering to over 260,000 customers daily.

Bata India Q1 Results: Net profit falls 70.13% YoY to Rs 51.99 crore, revenue marginally down
Bata India Q1 Results: Net profit falls 70.13% YoY to Rs 51.99 crore, revenue marginally down

Business Upturn

time5 days ago

  • Business
  • Business Upturn

Bata India Q1 Results: Net profit falls 70.13% YoY to Rs 51.99 crore, revenue marginally down

Bata India Limited announced its financial results for the quarter ended June 30, 2025 (Q1FY26), showing stable revenue but a sharp drop in profitability compared to the same period last year. Revenue from operations stood at ₹ 941.85 crore, marginally lower by 0.29% from ₹ 944.63 crore in Q1FY25. Including other income of ₹ 16.94 crore, total income reached ₹ 958.84 crore, almost unchanged from ₹ 961.21 crore a year ago. However, profits took a significant hit. Profit before exceptional items and tax dropped 10.02% to ₹ 74.85 crore. Profit before tax fell sharply by 67.72% to ₹ 70.07 crore, impacted by the absence of last year's one-time gain on sale of land. Net profit tumbled 70.13% to ₹ 51.99 crore from ₹ 174.06 crore in the year-ago quarter. Despite sluggish consumption trends, the company credited disciplined execution of its affordability strategy, investments in marketing and technology, and an enhanced customer experience for sustaining performance. Bata highlighted improved inventory efficiency in both quantity and quality, supported by better stock turns and forecast accuracy. The Zero Base Merchandising Project, now scaled to 194 stores, continued to deliver positive results in customer engagement and revenue per square foot. On the product front, Bata introduced the Tropical Breeze collection, Power Easy Slide, and Power Move+ lines, alongside the 'Ease, Please' campaign featuring brand ambassador Vir Das, promoting its new Office Sneakers range. Ahmedabad Plane Crash Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at

Bata India expands active offering with Power Move+ launch
Bata India expands active offering with Power Move+ launch

Fashion Network

time06-05-2025

  • Business
  • Fashion Network

Bata India expands active offering with Power Move+ launch

Home › News › Collection Download Print Footwear business Bata India has expanded its active offering with the launch of the Power Move+ line, aimed at consumers who incorporate movement into their daily lives. The collection focuses on comfort, breathability and lightweight construction, offering products suited for both casual activity and everyday wear. Bata aims to cater to active Indians with its new launch - Bata Store Pakur- Facebook The sneaker line has launched across more than 1,900 Bata stores and online on the business' direct to customer e-commerce store for India, Bata announced in a press release. The Power Move+ collection is positioned to meet the needs of consumers seeking accessible activewear footwear that supports their on-the-go lifestyles. The Power Move+ range includes three main designs. Neo Slip, priced at Rs 1,699, features a breathable flyknit upper and is designed for those seeking lightweight, slip-on convenience. The Move+ Lace-Up, retailing at Rs 1,999, combines a chunky EVA Phylon sole with a flyknit upper and TPR outsole for durability and grip. The Move+ P-Opall, also priced at Rs 1,999, incorporates a mesh upper with digital print detailing, a lycra collar for flexibility, and an Ortholite in-sock for added comfort. Each pair of Power Move+ footwear is designed to offer fatigue-reducing insoles, arch support, and materials suitable for extended wear. The Power Move+ collection aligns with Bata India's focus on blending performance features with affordability and the increasing demand for activewear and accessories in the Indian market. Copyright © 2025 All rights reserved. Tags : Fashion Footwear Sports Collection

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