Latest news with #ROX01
What's On
22-05-2025
- Automotive
- What's On
ROX Motor announces partnership with W Motors to create NEVs in Abu Dhabi
Sponsored: This partnership will increase the UAE's industrial base, tech innovation and net-zero goals… ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to bring production and assembly of its vehicles into the United Arab Emirates. The agreement, signed at Make it in the Emirates (MIITE) 2025, marks a major milestone in enhancing the regions manufacturing and supporting the UAE's industrial and sustainability goals. As part of this collaboration, ROX Motor will begin producing its vehicles – starting with the ROX 01 – at W Motors' new facility in Abu Dhabi. This move signifies the first time ROX vehicles will be manufactured outside of China, reflecting a commitment to local adaptation and regional resilience. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis, founder and CEO of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond. Ralph Debbas, founder and CEO of W Motors, added: 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies' roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor is accelerating innovation through strategic technology partnerships in the UAE. The company recently entered a collaboration with Enercap to advance high-performance battery cell applications across its products, enhancing deployment and operational efficiency regionally and globally. ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint research and development on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300bn strategy. Borouge collaboration brings advanced polyolefin innovation, enabling lighter, more durable interiors and exteriors tailored for everyday use – from bustling city streets to open desert. > Sign up for FREE to get exclusive updates that you are interested in
Gulf Today
22-05-2025
- Automotive
- Gulf Today
ROX Motor announces collaboration with W Motors to assemble NEVs in the UAE
ROX Motor, a global luxury new energy vehicle brand, has announced a strategic partnership with W Motors, the UAE's leading high-performance vehicle manufacturer, to localise production and assembly of its vehicles in the United Arab Emirates. The agreement, signed at Make it in the Emirates (MIITE) 2025, marks a major milestone in enhancing regional manufacturing and supporting the UAE's industrial and sustainability goals. As part of this collaboration, ROX Motor will begin producing its vehicles—starting with the ROX 01—at W Motors' new facility in Abu Dhabi. This move signifies the first time ROX vehicles will be manufactured outside of China, reflecting a commitment to local adaptation and regional resilience. 'This partnership accelerates our regional growth and aligns with the UAE's industrial strategies,' said Jarvis, Founder & CEO of ROX Motor. 'Together with W Motors, we're building the future of sustainable mobility in the UAE and beyond.' Ralph Debbas, Founder & CEO of W Motors, added, 'We're proud to lead the manufacturing of ROX 01 in Abu Dhabi. This collaboration enhances our ability to provide advanced contract manufacturing and supports the UAE's ambition to become a global automotive hub.' The partnership supports key national initiatives including Operation 300Bn, Industry 4.0, and Net Zero by 2050, reinforcing both companies' roles in shaping a sustainable and self-reliant automotive future for the region. In addition to local manufacturing efforts, ROX Motor is accelerating innovation through strategic technology partnerships in the UAE. The company recently entered a collaboration with Enercap to advance high-performance battery cell applications across its product line — enhancing deployment and operational efficiency regionally and globally. ROX Motor has also signed an agreement with leading petrochemical company Borouge to explore joint R&D on advanced polyolefin materials for automotive use, further strengthening its localised supply chain and supporting the UAE's Operation 300B strategy.
Mid East Info
17-05-2025
- Automotive
- Mid East Info
ROX Motor Surpasses 10,000 Global Deliveries, with UAE Sales Exceeding 2,000 as Market Demand Strengthens in the Middle East
Abu Dhabi, UAE – ROX Motor, a global luxury new energy vehicle brand committed to becoming the leading new energy vehicle brand for outdoor lifestyle enthusiasts worldwide by 2030, announced at Auto Shanghai 2025 that its global deliveries have surpassed 10,000 units, marking a new milestone in the brand's growth journey. In the UAE, one of ROX Motor's key overseas markets, ROX 01 continues to earn widespread recognition for its robust all-terrain capabilities, refined driving experience, and versatility across diverse outdoor scenarios. To date, over 2,000 units have been sold in the UAE, placing it among the top five best-selling luxury all-terrain SUVs in the market. Notably, ROX 01 has also been selected as UAE MOI Vehicle, further affirming the product's strength and reliability. 'Innovation and a global outlook have shaped our path from the start,' said Jarvis Yan, Founder and CEO of ROX Motor. 'Surpassing 10,000 global sales marks an exciting milestone – but it's only the beginning. As we look ahead, the Middle East will continue to be a key pillar of our international growth. It is fast-moving, forward-thinking, and aligned with our vision for intelligent mobility.'
