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British brands eye bigger slice of Indian market after trade pact
British brands eye bigger slice of Indian market after trade pact

Time of India

time6 days ago

  • Business
  • Time of India

British brands eye bigger slice of Indian market after trade pact

Indians could soon have access to a wider range of British beauty products, fashion labels and gourmet items, thanks to the India-UK free trade agreement (FTA). The deal, which significantly slashes tariffs on British imports, is expected to prompt more UK brands to enter the Indian market, and push existing ones to expand. India's average tariff on British goods is set to drop from 15% to 3%, allowing brands to price more competitively. That's likely to boost demand, especially among young and affluent shoppers increasingly drawn to international labels. Explore courses from Top Institutes in Please select course: Select a Course Category Artificial Intelligence CXO MCA Design Thinking Operations Management healthcare Cybersecurity Leadership Data Science others Management Product Management Technology Finance Data Analytics MBA Digital Marketing PGDM Public Policy Others Degree Project Management Healthcare Data Science Skills you'll gain: Duration: 7 Months S P Jain Institute of Management and Research CERT-SPJIMR Exec Cert Prog in AI for Biz India Starts on undefined Get Details 'For UK-based brands, the FTA will bring down the cost of entering India and this will allow them to pass on the benefits to consumers. For us as a platform, it means easier registration and onboarding of British brands,' said Radhika Ghai, founder and CEO of Kindlife, an online marketplace that helps launch and distribute global beauty brands. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like War Thunder - Register now for free and play against over 75 Million real Players War Thunder Play Now Ghai, speaking to TOI, informed that the company is already in talks with over half a dozen UK cosmetic brands eyeing an India debut. Big brands, bigger push Live Events Several British brands, including The Body Shop, Pret A Manger, Burberry, Asos and Next, already operate in India. The trade agreement gives them room to expand, particularly as duty reductions make imports cheaper. 'Currently, 90% of our portfolio is imported from the UK, and the FTA has the potential to further lower import duties on UK-made beauty products, which will directly benefit customers,' said Shriti Malhotra, executive chairperson of Quest Retail, the franchise partner for The Body Shop in India. Imports from the UK currently make up a small slice of India's $20 billion beauty market—just about Rs 250-300 crore. But experts see huge headroom for growth. Beyond metros, into smaller towns 'The existing British retail brands will be the biggest beneficiaries of the deal as they already know the India market,' said Rahul Guha, senior director at Crisil. Others agree that a lower duty environment will encourage more brands to ink franchise deals, tap e-commerce platforms and even expand beyond the big cities. 'For brands generally, it will become easier to get listed online and ink franchise agreements to enter small towns,' said Anand Ramanathan, partner and consumer industry leader, Deloitte South Asia. The deal could also spur marketing investments and partnerships. 'Establishing joint venture partnerships with Indian companies may be an option now going forward,' said Suresh Nair, indirect tax partner, consumer products and retail at EY India. With tariffs falling and the market opening up, British brands, spanning value to luxury, are gearing up to grab more shelf space and more Indian wallets. With inputs from TOI

Choices widen: More British brands in mix
Choices widen: More British brands in mix

Time of India

time6 days ago

  • Business
  • Time of India

Choices widen: More British brands in mix

MUMBAI: From angrezi make up and beauty creams to chocolates, Indians looking to shop for more foreign brands may soon be spoilt for choice. Following the FTA with UK, more British brands are expected to launch in India while companies already present in the market are likely to expand their business. This is essentially because with reduced tariffs, brands will be able to price their products more affordably, stepping up competition against a slew of global and local brands already selling in India and widen their set of consumers. They will also be willing to bring more of their UK portfolio to India which means more choice for local shoppers. "For UK-based brands, the FTA will bring down the cost of entering India and this will allow them to pass on the benefits to consumers. For us as a platform, it means easier registration and onboarding of British brands," Radhika Ghai, founder & CEO at Kindlife, a Gurgaon based online marketplace which launches and distributes global beauty brands told TOI, adding that it is in talks with more than half a dozen UK cosmetic brands looking for India foray. Under the FTA, India's average tariff on UK products will eventually drop from 15% to 3%. With a growing share of nouveau riche and young shoppers who are seeking beyond ordinary labels, India is a market too lucrative for brands to miss and the trade agreement will open up space for a range of value, premium and luxury British brands to tap into India. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Libas Purple Days Sale Libas Undo A clutch of premium and luxury consumer/retail British brands including The Body Shop, Pret A Manger, Burberry, Asos, Next are already selling in India. "Currently, 90% of our portfolio is imported from the UK, and the FTA has the potential to further lower import duties on UK-made beauty products, which will directly benefit customers," said Shriti Malhotra, executive chairperson of Quest Retail, The Body Shop. Quest Retail has sales, distribution and marketing rights for The Body Shop in India. In the $20 billion Indian beauty market, imports from UK make up a small fraction of the market currently-about Rs 250-300 crore and the scope for brands to grow is higher, said Rahul Guha, senior director at Crisil. "The existing British retail brands will be the biggest beneficiaries of the deal as they already know the India market. For brands generally, it will become easier to get listed online and ink franchise agreements to enter small towns," said Anand Ramanathan, partner and consumer industry leader, Deloitte South Asia. Besides with lower tariffs, British brands can make more marketing investments in India. Establishing joint venture partnerships with Indian companies may be an option now going forward, said Suresh Nair, indirect tax partner, consumer products and retail at EY India. Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now

kindlife x Tata CLiQ Palette Bring Global Beauty to India
kindlife x Tata CLiQ Palette Bring Global Beauty to India

Fashion Value Chain

time24-05-2025

  • Business
  • Fashion Value Chain

kindlife x Tata CLiQ Palette Bring Global Beauty to India

kindlife, a rising name in beauty and wellness for India's Gen Z, has announced a strategic partnership with Tata CLiQ Palette, Tata CLiQ's dedicated beauty platform. The collaboration aims to amplify kindlife's reach across India, offering a curated range of global beauty products—especially Korean and Japanese skincare—to the country's growing base of trend-conscious consumers. As part of the alliance, kindlife's storefront is now live on Tata CLiQ Palette, featuring over 30 K-beauty brands, including popular names like COSRX, Iunik, Frudia, Rovectin, and Skinfood. This expansion brings a discovery-first shopping experience to Indian consumers, tapping into the preferences of a digitally native generation that values innovation, natural ingredients, and preventative skincare. Radhika Ghai, Founder & CEO of kindlife, stated: 'This partnership helps us reach more consumers through a trusted platform while delivering an immersive, curated beauty journey aligned with today's digital-first shopping behaviors.' Tata CLiQ Palette, available via the Tata CLiQ Fashion app and in physical stores, houses over 1,000 authentic beauty brands across skincare, makeup, and fragrance. kindlife's product line will be accessible through both online and offline channels. Almona Bhatia, Chief Business Development Officer at Tata CLiQ, shared: 'kindlife's brand ethos resonates with our own—offering high-quality, globally trending beauty solutions. Korean beauty, in particular, focuses on holistic wellness, natural ingredients, and long-term skincare benefits. We believe this partnership will enrich our consumers' beauty experience.' With this move, kindlife strengthens its omnichannel presence and further solidifies its position as a go-to destination for global, conscious beauty products in the Indian market.

Kindlife partners with Tata Cliq Palette to expand presence
Kindlife partners with Tata Cliq Palette to expand presence

Fashion Network

time22-05-2025

  • Business
  • Fashion Network

Kindlife partners with Tata Cliq Palette to expand presence

Kindlife, a beauty and wellness platform has partnered with Tata Cliq Palette to scale its presence and expand access to global beauty across India. With this partnership, Kindlife will launch its curated selection of Korean beauty brands on Tata Cliq Palette. Currently, it offers over 30 K-beauty brands, such as COSRX, Coxir, Frudia, Neaf Neaf, Rovectin, Lunik, Skinfood, Secret Key among others and plans to soon launch Japanese beauty brands. Commenting on the partnership, Radhika Ghai, founder CEO of Kindlife in a statement said, 'We're thrilled to partner with Tata Cliq Palette to bring the best of globally trending beauty to Indian consumers, both online and offline. This partnership allows us to meet our customers where they already are—on trusted platforms—and offer them a curated, immersive beauty experience that reflects how they discover and shop in today's digital world.' Almona Bhatia, chief business development officer at Tata Cliq added, 'We're excited to collaborate with Kindlife, a brand that shares our commitment to offering cutting-edge, high-quality beauty products. We're confident that our consumers will find immense value in Kindlife's offerings as they continue to seek meaningful, self-expressive beauty choices. We look forward to a successful partnership.'

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