kindlife x Tata CLiQ Palette Bring Global Beauty to India
As part of the alliance, kindlife's storefront is now live on Tata CLiQ Palette, featuring over 30 K-beauty brands, including popular names like COSRX, Iunik, Frudia, Rovectin, and Skinfood. This expansion brings a discovery-first shopping experience to Indian consumers, tapping into the preferences of a digitally native generation that values innovation, natural ingredients, and preventative skincare.
Radhika Ghai, Founder & CEO of kindlife, stated:
'This partnership helps us reach more consumers through a trusted platform while delivering an immersive, curated beauty journey aligned with today's digital-first shopping behaviors.'
Tata CLiQ Palette, available via the Tata CLiQ Fashion app and in physical stores, houses over 1,000 authentic beauty brands across skincare, makeup, and fragrance. kindlife's product line will be accessible through both online and offline channels.
Almona Bhatia, Chief Business Development Officer at Tata CLiQ, shared:
'kindlife's brand ethos resonates with our own—offering high-quality, globally trending beauty solutions. Korean beauty, in particular, focuses on holistic wellness, natural ingredients, and long-term skincare benefits. We believe this partnership will enrich our consumers' beauty experience.'
With this move, kindlife strengthens its omnichannel presence and further solidifies its position as a go-to destination for global, conscious beauty products in the Indian market.
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Hindustan Times
29 minutes ago
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Most food historians regard the story of chocolate as a prime example of imperialism in action. The cocoa bean was brought to Europe by Spanish invaders, who found it in South America. And the chocolate we buy today is a European/American creation. In 1847, JS Fry, an English company, invented the chocolate bar. In 1868, Cadbury invented the chocolate box. In 1879, Nestlé invented milk chocolate. In 1900, America saw the first Hershey bar, with its distinctive spoilt-milk taste. The Mars bar appeared in England in 1932. In African countries, governments force farmers to sell cocoa beans at half the global price. (ADOBE STOCK) All of these advances were based on a South American cocoa bean. Europe did not grow chocolate. So the big Western companies got the profits, while the poor South American farmers were paid a pittance. As the demand for chocolate went up, cocoa plantations were developed in Africa and in other colonies by European powers. 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This is Indian chocolate, Chaitanya says, made for Indians, by Indians from Indian beans. From HT Brunch, August 09, 2025 Follow us on
Time of India
29 minutes ago
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29 minutes ago
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