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Indianapolis Star
12-05-2025
- Business
- Indianapolis Star
Frosty Fusions make sweet debut at Wendy's
A new dessert option has arrived at Wendy's. After debuting Frosty Swirls on April 15, Frosty Fusions will debut nationwide on May 12, according to the fast food chain. Wendy's initially announced both items in March 2025 at its Investor Day event. 'Frosty is one of the most iconic items on Wendy's menu and we know that consumers are increasingly seeking new flavors and variety,' said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy's Company, in a statement obtained by USA TODAY in March. 'Our new Frosty Swirls and Frosty Fusions will give our fans even more ways to enjoy this classic treat.' For Frosty Swirls, customers choose between a classic Vanilla or Chocolate Frosty and can then choose one of three sauces to mix in: More food news: Pop-Tarts expands into freezer aisle with ice cream sandwiches, pints: See the flavors Frosty Fusions on the other hand allow fans to add a sauce, in addition to mix-ins, for "extra flavor to the silky smooth Vanilla or Chocolate Frosty," according to Wendy's. The three flavors that will be available beginning May 12 include: "We know consumers are always on the lookout for new flavors and ways to customize their order with sauces and mix-ins. We can't wait for everyone to experience even more ways to enjoy our iconic Frosty!" Radkoski said in a separate emailed statement obtained by USA TODAY in April.
Yahoo
12-05-2025
- Business
- Yahoo
Frosty Fusions debut at Wendy's on May 12: What to know about new dessert
A new dessert option has arrived at Wendy's. After debuting Frosty Swirls on April 15, Frosty Fusions will debut nationwide on May 12, according to the fast food chain. Wendy's initially announced both items in March 2025 at its Investor Day event. 'Frosty is one of the most iconic items on Wendy's menu and we know that consumers are increasingly seeking new flavors and variety,' said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy's Company, in a statement obtained by USA TODAY in March. 'Our new Frosty Swirls and Frosty Fusions will give our fans even more ways to enjoy this classic treat.' For Frosty Swirls, customers choose between a classic Vanilla or Chocolate Frosty and can then choose one of three sauces to mix in: Strawberry Frosty Swirl Caramel Frosty Swirl Brownie Batter Swirl More food news: Pop-Tarts expands into freezer aisle with ice cream sandwiches, pints: See the flavors Frosty Fusions on the other hand allow fans to add a sauce, in addition to mix-ins, for "extra flavor to the silky smooth Vanilla or Chocolate Frosty," according to Wendy's. The three flavors that will be available beginning May 12 include: Pop-Tarts Strawberry Frosty Fusion: Combines Wendy's Frosty and sweet strawberry sauce with chunks of strawberry-flavored Pop-Tarts Crunch Poppers pieces. Oreo Brownie Frosty Fusion: Features the classic Frosty swirled with the chocolatey Brownie Batter sauce mixed with crunchy Oreo cookie pieces. Caramel Crunch Frosty Fusion: Blends the classic Frosty with crunchy toffee pieces and a sweet caramel sauce. "We know consumers are always on the lookout for new flavors and ways to customize their order with sauces and mix-ins. We can't wait for everyone to experience even more ways to enjoy our iconic Frosty!" Radkoski said in a separate emailed statement obtained by USA TODAY in April. Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@ This article originally appeared on USA TODAY: Wendy's debuts Frosty Fusions on May 12: See flavors


USA Today
12-05-2025
- Entertainment
- USA Today
Frosty Fusions debut at Wendy's on May 12: What to know about new dessert
Frosty Fusions debut at Wendy's on May 12: What to know about new dessert Show Caption Hide Caption Secret ice cream shop offers mysterious flavors Surprise Scoop, New York City's first roulette ice cream shop, won't let customers know the flavor until they try it. A new dessert option has arrived at Wendy's. After debuting Frosty Swirls on April 15, Frosty Fusions will debut nationwide on May 12, according to the fast food chain. Wendy's initially announced both items in March 2025 at its Investor Day event. 'Frosty is one of the most iconic items on Wendy's menu and we know that consumers are increasingly seeking new flavors and variety,' said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy's Company, in a statement obtained by USA TODAY in March. 'Our new Frosty Swirls and Frosty Fusions will give our fans even more ways to enjoy this classic treat.' For Frosty Swirls, customers choose between a classic Vanilla or Chocolate Frosty and can then choose one of three sauces to mix in: Strawberry Frosty Swirl Caramel Frosty Swirl Brownie Batter Swirl More food news: Pop-Tarts expands into freezer aisle with ice cream sandwiches, pints: See the flavors Frosty Fusions make their dessert debut at Wendy's Frosty Fusions on the other hand allow fans to add a sauce, in addition to mix-ins, for "extra flavor to the silky smooth Vanilla or Chocolate Frosty," according to Wendy's. The three flavors that will be available beginning May 12 include: Pop-Tarts Strawberry Frosty Fusion: Combines Wendy's Frosty and sweet strawberry sauce with chunks of strawberry-flavored Pop-Tarts Crunch Poppers pieces. Combines Wendy's Frosty and sweet strawberry sauce with chunks of strawberry-flavored Pop-Tarts Crunch Poppers pieces. Oreo Brownie Frosty Fusion: Features the classic Frosty swirled with the chocolatey Brownie Batter sauce mixed with crunchy Oreo cookie pieces. Features the classic Frosty swirled with the chocolatey Brownie Batter sauce mixed with crunchy Oreo cookie pieces. Caramel Crunch Frosty Fusion: Blends the classic Frosty with crunchy toffee pieces and a sweet caramel sauce. "We know consumers are always on the lookout for new flavors and ways to customize their order with sauces and mix-ins. We can't wait for everyone to experience even more ways to enjoy our iconic Frosty!" Radkoski said in a separate emailed statement obtained by USA TODAY in April. Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@
Yahoo
10-03-2025
- Business
- Yahoo
Wendy's Frosty Is Getting a Big Makeover
The iconic Wendy's Frosty, a dessert staple for generations, is about to embark on its most significant transformation yet. Forget the simple chocolate or vanilla debate; the future of the Frosty is all about personalized indulgence. Keep reading to discover the exciting new ways to enjoy your Frosty. Wendy's is taking its beloved Frosty to the next level with two exciting new options: Frosty Swirls and Frosty Fusions. Announced at its recent investor meeting, these innovations offer customers a fresh way to customize their favorite frozen treat. Frosty Swirls allow the addition of various sauces, while Frosty Fusions incorporate mix-ins—both of which can be combined for entirely new flavors never before seen on the menu. While Wendy's hasn't officially disclosed which sauces and mix-ins will be available, the brand's promotional photo (seen above) hints at caramel sauce, cookie pieces, and what appears to be strawberry-flavored crunchy crumbles. Social media speculation suggests they resemble Pop-Tart pieces, though Wendy's has yet to confirm. Fans have already gotten a preview of this customization trend with the Girl Scouts' Thin Mints Frosty, introduced in February. This limited-time offering features a swirled and creamy minty cookie crumble sauce, marking one of the first times Wendy's has experimented with such add-ins. 'Frosty is the most iconic brand in the frozen treats category. It's unique to Wendy's, it's broadly appealing, and our customers love it,' said Lindsay Radkoski, Wendy's U.S. chief marketing officer, during the presentation. 'That's why we're evolving Frosty from a product to a treat destination. We will be that destination when a sweet treat strikes any and all of our customers.' Radkoski also highlighted the appeal of adding toppings and mix-ins, noting that this customization is 'very popular among younger consumers.' She explained, 'They help them fill their desire for new flavors and variety.' The first hints about Frosty Swirls and Frosty Fusions came from a snack-focused Instagram blogger, who claimed in a February 15th post that Wendy's was working to 'vastly extend the customizability of the Frosty.' At the time, Wendy's neither confirmed nor commented on the speculation. As for their official release, Wendy's has only revealed that Frosty Swirls and Frosty Fusions will debut sometime this spring, though the exact launch date remains unknown. This menu shake-up comes at a time when the fast-food industry is facing challenges, with inflation-conscious customers seeking better value. Brand loyalty in the quick-service space remains low, with diners often gravitating toward competitors offering better deals or fresh new menu options. Wendy's hopes that these Frosty innovations will keep customers engaged and coming back for more. Radkoski also shared that the changes go beyond just new add-ins—Wendy's is introducing redesigned Frosty cups, lids, and custom blue spoons, all crafted to enhance the eating experience. 'This spoon allows customers to get every bit of Frosty goodness out of the bottom of the cup,' she explained, emphasizing the brand's commitment to both convenience and enjoyment. Wendy's efforts to reinvent the Frosty are just one piece of its broader strategy to drive growth. The company aims to increase global sales from $14.5 billion to $18 billion over the next three years while expanding its worldwide footprint by nearly 15% to 8,300 locations. According to a press release, Wendy's plans to open an additional 1,000 locations by 2028, focusing on investments in technology and operations to enhance the customer experience. Wendy's Chief Financial Gunther Plosch also announced that nearly 6,000 U.S. locations will implement artificial intelligence at drive-thru windows. This AI-powered system will build upon FreshAI, Wendy's existing voice-ordering assistant developed in collaboration with Google Cloud. Initially tested in 2023, FreshAI is currently operating in about 100 locations, with plans to expand to 500–600 restaurants by the end of the year. Source: Read the original article on GEEKSPIN. Affiliate links on GEEKSPIN may earn us and our partners a commission.


CNN
07-03-2025
- Business
- CNN
Wendy's is giving the Frosty a major makeover
For decades, Wendy's offered only two Frosty flavors: Chocolate or vanilla. That's about to change, as the fast food chain is giving its iconic ice cream treat a makeover. In the coming months, Wendy's is rolling out new ways to customize the sweet treat with offerings called Frosty Swirls and Frosty Fusions, the company announced Thursday at its investor meeting. The former option lets customers add in various sauces, while the latter are mix-ins. Both can be combined together for new flavors that Wendy's hadn't offered before. The change to a signature menu item comes at a difficult time for the fast-food industry. Sales are down across the industry as inflation-weary customers search for better value. Plus, the restaurant category notoriously lacks brand loyalty — customers are just as happy to try out a competitor with a better deal or an enticing new menu option if their go-to restaurant's options feel stale. Wendy's didn't immediately reveal what Swirls and Fusions options will soon be available, but it's already giving fans a hint with the Girl Scouts' Thin Mints Frosty that's currently on sale. The limited time Frosty is swirled and topped with a creamy, minty cookie crumble sauce, marking one of the first time Wendy's has sold something like that. It's also a major expansion for the Frosty – customers have never been able to customize the treat, unlike competitors like McDonalds, which offer ice cream mix-ins and various flavors (when the machines work). However, in recent years, the chain has experimented with several seasonal flavors, such as pumpkin spice and peppermint, but those temporarily replaced vanilla. 'Frosty is the most iconic brand in the frozen treats category. It's unique to Wendy's, it's broadly appealing and our customers love it,' said Lindsay Radkoski, Wendy's US chief marketing officer, at the presentation. 'That's why we're evolving Frosty from a product to a treat destination. We will be that destination when a sweet treat strikes any and all of our customers.' Adding toppings and mix-ins changes that and is also 'very popular among younger consumers,' Radkoski said. 'They help them fill their desire for new flavors and variety.' Wendy's is also changing the Frosty packaging too, with a new cup, lid and a blue spoon 'designed for the perfect eating experience,' she said, adding that the new spoon 'allows customers to get every bit of Frosty goodness out of the cup.' Expanding the dessert's appeal is part of Wendy's plan to boost its global sales from $14.5 billion to $18 billion in the next three years. The chain also is aiming to grow the number of worldwide locations by nearly 15% to 8,300.