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Renee Cosmetics raises $30 mn in fresh funding
Renee Cosmetics raises $30 mn in fresh funding

Time of India

time2 days ago

  • Business
  • Time of India

Renee Cosmetics raises $30 mn in fresh funding

New Delhi: Homegrown makeup brand Renee Cosmetics has raised USD 30 million in a new funding round at a valuation of USD 200 million, the company said in a press release on Thursday. The round was led by Playbook with secondaries from Midas. "We are happy to partner with Playbook for our new funding round and to be backed by Evolvence India and Edelweiss. This capital further gives us the firepower to scale our marketing engine, optimise consumer acquisition costs, and drive better conversion across both D2C and marketplace platforms," said Ashutosh Valani, Co-founder, Renee Cosmetics highlighting that the brand has achieved an annual revenue run rate (ARR) of Rs 500 crore and is confident of doubling this to Rs 1,000 crore in the next two years. The brand, which sells over 200 SKUs, plans to use the funds to expand its product portfolio further, scale omnichannel presence across tier 1 and tier 2 cities and invest in technology and brand-building "With this round, we plan to build a scalable distribution engine, strengthen retail presence in untapped locations, and ensure a consistent brand experience on the ground. Offline will be key to our next phase of sustainable growth," said Priyank Shah, co-founder, Renee Cosmetics. Renee is currently present across 15,000 outlets and e-commerce platforms, including Amazon, Flipkart, Nykaa, and Myntra.

Renee Cosmetics raises USD 30 mn in fresh funding round
Renee Cosmetics raises USD 30 mn in fresh funding round

News18

time2 days ago

  • Business
  • News18

Renee Cosmetics raises USD 30 mn in fresh funding round

Agency: PTI New Delhi, Aug 7 (PTI) Renee Cosmetics on Thursday said it has raised USD 30 million (around Rs 262 crore) in a latest funding round, at a valuation USD 200 million. The Mumbai-based brand said the funding round was led by Playbook with secondaries from Midas ,including a mix of primary and secondary investments. With the raised capital, the brand plans to expand its product portfolio, scale omnichannel presence across Tier 1 and Tier 2 cities and invest further in technology and brand-building initiatives, it said in a statement. 'This capital further gives us the firepower to scale our marketing engine, optimise consumer acquisition costs, and drive better conversion across both D2C and marketplace platforms," Renee Cosmetics Co-founder Ashutosh Valani stated. Playbook Founding and Managing Partner Vikas Choudhary said that the young consumer is increasingly seeking authenticity, inclusivity, and innovation in their choices, and Renée is leading that growth, especially in Tier 2+ markets. PTI MSS MR view comments First Published: August 07, 2025, 17:00 IST Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.

RENÉE Cosmetics Raises USD 30 Mn in Series C Round Led by Playbook
RENÉE Cosmetics Raises USD 30 Mn in Series C Round Led by Playbook

Entrepreneur

time2 days ago

  • Business
  • Entrepreneur

RENÉE Cosmetics Raises USD 30 Mn in Series C Round Led by Playbook

You're reading Entrepreneur India, an international franchise of Entrepreneur Media. D2C beauty brand RENÉE Cosmetics has secured USD 30 million in a Series C funding round, led by Playbook with additional backing from Midas. The funding includes a mix of primary and secondary investments, pushing the brand's valuation to USD 200 million. This marks a 1.4 times increase from its last valuation during an extended Series B round in June the previous year. The company plans to channel the fresh capital into expanding its product range, enhancing its omnichannel presence across tier I and tier II cities, and investing in technology and brand-building. RENÉE will also use the funds to scale marketing operations, optimize customer acquisition strategies, and improve conversion rates across its direct to consumer and marketplace channels. Ashutosh Valani, Co-founder of RENÉE Cosmetics, said, "This capital further gives us the firepower to scale our marketing engine, optimise consumer acquisition costs, and drive better conversion across both D2C and marketplace platforms." Founded in 2020 by Aashka Goradia Goble along with Beardo co-founders Ashutosh Valani and Priyank Shah, RENÉE Cosmetics offers a wide range of makeup and skincare products. Its portfolio includes lipsticks, eye makeup, highlighters, skin serums, and perfumes. The brand is present in over 15,000 retail outlets across India and is also available on major e-commerce platforms such as Amazon, Flipkart, Nykaa, and Myntra. Co-founder and Chief Marketing Officer Aashka Goradia Goble expressed the brand's long-term vision, "RENÉE was founded with a vision to merge ethics with innovation. This funding allows us to fast-track R&D and roll out cutting-edge formats that blend performance with global beauty trends." Priyank Shah, another co-founder, noted that the brand is now poised to scale its offline presence to untapped markets and focus on creating a consistent in-store experience, especially in tier II locations. RENÉE is also eyeing international markets, with early-stage online availability in the US, UAE, and Australia. With this strategic funding, the brand aims to accelerate its trajectory toward becoming a global name in the beauty industry.

Meet TV actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…
Meet TV actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…

India.com

time22-07-2025

  • Entertainment
  • India.com

Meet TV actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…

Home Entertainment Meet TV actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is… Meet TV actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is… This actress once used to play sister-in-law in TV shows. After quitting her acting her she built a business worth Rs 1,200 crore. Do you recognise her? TV actor Ram Kapoor recently said that some stars of the TV industry have become so successful that their four generations can live without worries, in this list he mentioned the names of Sakshi Tanwar and Ronit Roy. But there is another TV actress who left acting at the peak of her career and chose a completely different path and today has built a company worth 1200 crores. She is none other than the famous TV actress Aashka Goradia. Who is Aashka Goradia? Ashka made her TV debut in 2002 with the show 'Achanak 37 Saal Baad'. After this, she worked in shows like 'Bhabhi', 'Tum Bin Jaoon Kahan'. But in 2003, she became known in every household with Ekta Kapoor's show 'Kusum'. Then she also appeared in popular shows like 'Kyunki Saas Bhi Kabhi Bahu Thi', 'Sindoor Tere Naam Ka', 'Naagin'. View this post on Instagram A post shared by Aashka Goradia Goble (@aashkagoradia) Ashka has not only participated in fiction but also in reality shows, she has appeared in Bigg Boss 6, Jhalak Dikhhla Jaa 4, Nach Baliye 8 and Khatron Ke Khiladi 4. Ashka was last seen in the TV show 'Daayan' and reality show 'Kitchen Champion 5' in the year 2019. In 2021, she decided to quit acting so that she could give full time to her business. A year before quitting acting, in 2018, Ashka launched 'Renee Cosmetics'. She started it in collaboration with Priyank Shah and Ashutosh Valani, the same people who created Beardo (men's grooming brand). View this post on Instagram A post shared by Aashka Goradia Goble (@aashkagoradia) How Ashka built a company with Rs50 lakh to Rs 1,200 crore Renee started with just Rs 50 lakh and was a digital-first brand that initially sold only online. Products started selling on Amazon, Flipkart, Nykaa, Myntra. Then gradually the brand expanded offline as well. The price of the products was decided keeping in mind the women of tier 1 and tier 2 cities. Due to this strategy, Rene started competing with big brands like Lakmé, Maybelline, MyGlamm, Sugar. The brand earned Rs 100 crores in the first two years. In the year 2024, Renee Cosmetics is valued at Rs 1,200 to Rs 1,400 crore after the company raised funding of Rs 100 crore. Bought a house at the age of 23 Ashka shared that she came to Mumbai from Gujarat at the age of 16. Initially, she lived as a paying guest and then in a rented house. But later she bought her own house, Ashka said: 'At the age of 23, I bought my own house in Mumbai, which was a big thing for me.' For breaking news and live news updates, like us on Facebook or follow us on Twitter and Instagram. Read more on Latest Entertainment News on

Meet actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…
Meet actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…

India.com

time22-07-2025

  • Entertainment
  • India.com

Meet actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is…

Meet actress who became a business queen, built a company worth Rs 1200 crore, bought a house at 23, now lives a luxury life, her name is… This actress once used to play sister-in-law in TV shows. After quitting her acting her she built a business worth Rs 1,200 crore. Do you recognise her? By Shawn Dass Edited by Shawn Dass Advertisement TV actor Ram Kapoor recently said that some stars of the TV industry have become so successful that their four generations can live without worries, in this list he mentioned the names of Sakshi Tanwar and Ronit Roy. But there is another TV actress who left acting at the peak of her career and chose a completely different path and today has built a company worth 1200 crores. She is none other than the famous TV actress Aashka Goradia. Who is Aashka Goradia? Ashka made her TV debut in 2002 with the show 'Achanak 37 Saal Baad'. After this, she worked in shows like 'Bhabhi', 'Tum Bin Jaoon Kahan'. But in 2003, she became known in every household with Ekta Kapoor's show 'Kusum'. Then she also appeared in popular shows like 'Kyunki Saas Bhi Kabhi Bahu Thi', 'Sindoor Tere Naam Ka', 'Naagin'. Advertisement === View this post on Instagram A post shared by Aashka Goradia Goble (@aashkagoradia) Ashka has not only participated in fiction but also in reality shows, she has appeared in Bigg Boss 6, Jhalak Dikhhla Jaa 4, Nach Baliye 8 and Khatron Ke Khiladi 4. Ashka was last seen in the TV show 'Daayan' and reality show 'Kitchen Champion 5' in the year 2019. In 2021, she decided to quit acting so that she could give full time to her business. Advertisement === A year before quitting acting, in 2018, Ashka launched 'Renee Cosmetics'. She started it in collaboration with Priyank Shah and Ashutosh Valani, the same people who created Beardo (men's grooming brand). View this post on Instagram A post shared by Aashka Goradia Goble (@aashkagoradia) How Ashka built a company with Rs50 lakh to Rs 1,200 crore Renee started with just Rs 50 lakh and was a digital-first brand that initially sold only online. Products started selling on Amazon, Flipkart, Nykaa, Myntra. Then gradually the brand expanded offline as well. The price of the products was decided keeping in mind the women of tier 1 and tier 2 cities. Due to this strategy, Rene started competing with big brands like Lakmé, Maybelline, MyGlamm, Sugar. The brand earned Rs 100 crores in the first two years. In the year 2024, Renee Cosmetics is valued at Rs 1,200 to Rs 1,400 crore after the company raised funding of Rs 100 crore. Bought a house at the age of 23 Ashka shared that she came to Mumbai from Gujarat at the age of 16. Initially, she lived as a paying guest and then in a rented house. But later she bought her own house, Ashka said: 'At the age of 23, I bought my own house in Mumbai, which was a big thing for me.'

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