Latest news with #RorrEZ
Time of India
a day ago
- Automotive
- Time of India
Oben Electric lists Rorr EZ on Amazon as part of digital EV sales push
Bengaluru-based electric motorcycle manufacturer Oben Electric has made its Rorr EZ model available for booking on Amazon , marking a step in the company's digital retail strategy . The listing includes two variants of the electric motorcycle, priced at ₹1,19,999 and ₹1,29,999 respectively, inclusive of a ₹20,000 discount on the original price. The move is part of Oben Electric's broader approach to combine an expanding showroom network with an online presence. The integration with Amazon is aimed at reaching customers who prefer digital purchasing channels, especially those buying an electric two-wheeler for the first time. Madhumita Agrawal, Founder & CEO, Oben Electric, said, 'Making Rorr EZ available on Amazon is a strategic move to align with the evolving purchase behaviour of Indian consumers. E-commerce gives us a direct and trusted channel to reach them. The launch of Rorr EZ on Amazon reflects our intent to make EV adoption convenient and widespread, especially among first-time electric two-wheeler buyers.' Product and after-sales offering The Rorr EZ is built on Oben's ARX platform and offers a top speed of 95 km/h, acceleration from 0 to 40 km/h in 3.3 seconds, and an IDC-certified range of up to 175 km. The model is equipped with LFP battery technology developed in-house, and supports fast charging. In addition, the motorcycle includes features such as Geo-Fencing, Theft Protection, Unified Brake Assist ( UBA ), and Drive Assist System (DAS). It is offered in four colour options: Electro Amber, Surge Cyan , Lumina Green, and Photon White. To support long-term use, the company is offering an optional Protect 8/80 battery warranty plan at ₹9,999, covering eight years or 80,000 kilometres with full transferability. The company plans to expand its dealership network to over 150 showrooms across more than 50 cities by the end of the financial year. These outlets will include service centres to provide post-sale support. The company stated that its digital and offline integration is aimed at reshaping how electric two-wheelers are discovered and purchased in India.
Time of India
18-06-2025
- Automotive
- Time of India
Oben Electric bags ₹100 crore in Series A funding
Oben Electric , homegrown electric motorcycle manufacturer , has announced the completion of its Series A funding round with a total raise of ₹100 crore. In January 2025, it secured ₹50 crore, followed by additional ₹50 crore in May 2025, taking the total Series A funding to ₹100 crore and overall funding to ₹200 crore. The round saw participation from both new and existing investors, including Helios Holdings, the Sharda family office, the Kay family, and others. The company stated that the new funds would be used to scale manufacturing capacity, expand its presence to over 150 showrooms across more than 50 cities by FY26, and support development of a new product platform named 'O100' targeting motorcycles under ₹1 lakh. Madhumita Agrawal, Founder & CEO of Oben Electric, said: 'The extended Series A funding is a strong vote of confidence from our investors and comes at a time when our momentum is accelerating nationwide. We're expanding not just our retail footprint but also our innovation roadmap with platforms like O100 that aim to democratize electric motorcycles for the mass market. Backed by full vertical integration and a resilient supply chain, this funding prepares us for a new phase of scale, impact, and growth opportunities.' Following the initial Series A raise, Oben Electric rapidly scaled with 37 retail outlets across 26 cities in 13 states, entering key markets like Punjab, Gujarat, Madhya Pradesh, Telangana, Uttar Pradesh, Chhattisgarh, and Odisha. Oben Electric designs and manufactures both electric motorcycles and their critical components, including Lithium Iron Phosphate (LFP) batteries, motors, vehicle control units, and home fast chargers. The Bengaluru-headquartered firm's current lineup includes the Oben Rorr and Rorr EZ. It is also planning a $30 million Series B funding round later in 2025 to support international expansion and further product development.
NDTV
26-05-2025
- Automotive
- NDTV
Oben Electric To Launch New Entry-Level Motorcycle Soon, Unveils Fresh Platform
In India, the entry-level commuter motorcycle segment accounts for approximately 30 percent of total two-wheeler sales. The Bengaluru-based company, Oben Electric, has introduced the O100 platform, which aims to provide affordable electric motorcycles tailored for daily commuters. This new platform offers a sustainable alternative to popular 100 cc petrol bikes, such as the Hero Splendor, Honda Shine 100, and Bajaj Platina 100. The new O100 platform will support Oben's second electric motorcycle. The O100 is a modular platform developed entirely in-house by Oben Electric. It is designed to support various electric motorcycle models with different battery capacities, all priced under Rs 1 lakh. Oben holds over 25 patents related to these technologies. The first motorcycle based on the O100 platform is expected to launch in the second half of 2025. Also Read: Matter Aera Electric Motorcycle Gets Lifetime Battery Warranty Oben Electric currently offers two electric motorcycles, the Rorr and the Rorr EZ, both built on their first platform, the ARX. The Oben Rorr features a 4.4 kWh battery that provides a range of 187 km and can reach a top speed of 100 km/h. It accelerates from 0 to 40 km/h in just 3 seconds, delivers a peak power of 8 kW, and achieves an 80 percent charge in only 2 hours. The bike also includes advanced safety features, such as a driver alert system and geo-fencing theft protection. Its starting price is Rs 1.50 lakh (ex-showroom). The more budget-friendly option, the Rorr EZ, starts at Rs 89,999 (ex-showroom) for the 2.6 kWh battery version. There are also versions available with 3.4 kWh and 4.4 kWh batteries, priced at Rs 1.09 lakh (ex-showroom) and Rs 1.19 lakh (ex-showroom), respectively.
Hindustan Times
24-05-2025
- Automotive
- Hindustan Times
Oben Electric announces new O100 platform to underpin new sub ₹1 lakh electric bike
₹1 lakh electric bike data-item-target-url=/auto/electric-vehicles/ data-item-story-segment=N/A> Oben currently sells the Rorr and the Rorr EZ electric motobikes. Check Offers Bengaluru-based electric motorcycle maker Oben Electric has announced its new platform that will underpin a new range of affordable electric motorcycles. The upcoming Oben 'O100' platform will spawn a new sub ₹ 1 lakh electric bike, an equivalent to the entry-level 100 cc commuter motorcycles. This will be Oben's second indigenous platform after the ARX. New Oben O100 Platform to underpin electric commuter bikes The Oben O100 platform has been developed in-house at the brand's R&D centre in Bengaluru. The company says its new platform will be modular and will be able to support multiple variants and battery options, which will be tailored to different customer segments. The new platform is also said to be future-ready and will allow 'seamless integration of emerging technologies and infrastructure upgrades." Madhumita Agrawal, Founder and CEO, Oben Electric said, 'At Oben Electric, we design and build with intent - to solve real-world mobility challenges. Our new platform, O100 is engineered for India's mass daily commuters and aims to make electric motorcycles a practical reality for every Indian. Leveraging our proprietary LFP battery technology and other critical components including motor, VCU, and chargers, all developed and manufactured in-house, we've built a robust, vertically integrated foundation for a new generation of electric motorcycles, accelerating EV adoption across urban and rural India alike." Oben has been aggressively expanding its presence across India in Tier I, II, and III markets. The company plans to cross over 100 outlets by the end of the year. The new platform should help the electric bike maker achieve a boost in sales. Oben is working on its second new platform developed in-house. At present, Oben Electric retails two offerings - the Rorr and Rorr EZ e-bikes. Both models are based on the ARK platform and share the same underpinnings albeit with a few changes. While the Oben Rorr is a flagship offering, the upcoming commuter e-bikes will be a lot more basic and are set to arrive towards the second half of the year. More details should be available in the coming weeks. Check out Upcoming EV Bikes in India. First Published Date: 24 May 2025, 09:46 AM IST
Time of India
21-05-2025
- Automotive
- Time of India
Oben to foray into 100-cc motorcycle segment
Oben Electric is set to enter the 100-cc motorcycle segment with its new O100 platform, targeting the mass commuter base with sub-Rs 1 lakh electric motorcycles expected in the second half of the year. This move aims to capture a significant 30% share of the two-wheeler market. Tired of too many ads? Remove Ads Tired of too many ads? Remove Ads Electric motorcycle maker Oben on Wednesday announced plans to foray into the 100-cc motorcycle segment under a new platform. The new platform named as O100 will produce the 100 cc and equivalent sub-Rs 1 lakh motorcycles, which are expected to be rolled out by the second half this calendar year, to cater to the mass commuter base, Oben Electric segment accounts for nearly 30 per cent of the total two-wheeler market, it first motorcycle platform, ARX, churns out the performance-centric Rorr and Rorr EZ models of e-motorcycles that cater to the premium commuter scalability at its core, enabling faster product iterations and manufacturing ramp-up, the platform allows Oben Electric to deliver high-quality electric motorcycles that cater to a wide range of commuter a modular and versatile architecture, O100 supports multiple variants, different battery options, and functionalities tailored to different customer segments, it said, adding that with future-ready by design, the platform also allows seamless integration of emerging technologies and infrastructure upgrades, making it a robust foundation for long-term EV adoption in India's most cost-sensitive segments."Our new platform, O100 is engineered for India's mass daily commuters and aims to make electric motorcycles a practical reality for every Indian," Oben Electric Founder and CEO Madhumita Agrawal Electric also said it is rapidly expanding its presence across Tier I/II/III cities and looking to cross 100+ showrooms by the end of the year.
